- Press Release -

Rockville, Md. The global women's wear market is set to reach US$ 829.628 Bn by 2022 on moderate growth, according to Fact.MR. As clothing has moved from simple protection to a statement of personality, women are refreshing their wardrobes more often to keep pace with fast-changing fashion, a shift amplified by the internet, television and smartphones.

The economy tier leads by price, the 26 to 35 age group anchors demand, and modern trade is the quickest-growing channel. Rising numbers of independent, working women are reshaping how the market grows, particularly across Asia Pacific excluding Japan.

Categories, Demographics and Channels

The economy segment leads on price and is set to reach US$ 35.7548 Bn by 2022, though it gives up some share over the period, with Asia Pacific excluding Japan holding the largest portion. By demographic, the 26 to 35 age group accounts for more than a quarter of revenue and gains share, reaching US$ 19.14 Bn in 2017. Innerwear stands out among categories, climbing to US$ 10.2562 Bn by 2022 and taking share on robust growth. On distribution, modern trade holds more than a third of sales and grows fastest at a 4.9% CAGR.

Independence and Media Drive Demand

The market's momentum is social as much as economic. More working, financially independent women are asserting personal style, and constant exposure to fashion through mass media keeps trends turning over quickly. Rising disposable incomes, rapid urbanisation and industrialisation, especially in emerging markets, reinforce that spending through the forecast period.

Suppliers and Their Playbook

The competitive field spans global apparel retailers and fashion houses.

• Benetton Group, Eroglu Holding, The TJX Companies, Inc., Esprit Holdings Limited, Arcadia Group, Gap Inc., Hanes Australasia Limited, H & M Hennes & Mauritz AB, Etam Developpement, and Marks and Spencer Group plc are among the key players in the report.

Reading the Market for Decisions

For retailers, growth favours the economy tier, the core 26 to 35 shopper, and a strong modern trade presence. Investors get a large market with steady, demographics-led demand. Procurement and merchandising teams can plan around modern trade leading distribution and Asia Pacific carrying the largest opportunity through 2022.

About the Report

Fact.MR's study covers the global women's wear market for the 2017 to 2022 forecast period, with segmentation by category, demographic, price tier, sales channel and region. It sizes each segment, maps the competitive field, and weighs the consumer forces shaping demand. Further detail is available in the women's wear market report.

About Fact.MR

Fact.MR is a market research and consulting agency with deep expertise in emerging market intelligence. The firm is known for its syndicated research, custom research and consulting solutions, helping clients make decisions on demand, competition, investment, procurement and future growth.