- Privacy Policy -

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1. Introduction

1.1 Policy Purpose

The website Fact.MR of Eminent Research and Advisory Services organization is dedicated to upholding the privacy rights of its clients, guests, and other site users. We made this Website Privacy Policy (this "Policy") to reassure you as you browse and use the Site, and to show our dedication to ethical information practices and privacy protection. This Policy only applies to the Site; it does not apply to any other websites that you might be able to access through the Site and each of which could have data-gathering and use practices and policies that are significantly different from this Policy.

1.2 Advice Regarding Children

PLEASE NOTE: (We Are A General Audience Website And We Do Not Specifically Direct Any Of Our Content At Children Under The Age Of 13).
We are devoted to preserving the delicate nature of children's online privacy because we are aware of it. Any personal information in a user's account that we discover or have reason to believe is related to a child under the age of 13 will be immediately deleted or de-identified.

1.3 The General Data Protection Regulation

On May 25, 2018, the General Data Protection Regulation (GDPR), which incorporates significant revisions to the European Union's data protection legislation, goes into force. The goal is to harmonize data protection legislation throughout the EU, give EU citizens increased rights to their data, and compel enterprises to adhere to technical and organizational restrictions around the gathering and processing of personal data. The Company has adjusted in accordance with these new criteria, and these adjustments are detailed in Section 7 below.
If you have any questions about our privacy practices or your personal data choices, please read this policy carefully. If you still have concerns, feel free to contact your supervisory authority, whose contact information can be found here: legal@factmr.com


2.1 What Essential Information Does Fact.MR Collect?

We gather data that can be used to identify, connect with, describe, refer to, or reasonably be related, either directly or indirectly, to a specific customer, household, or device ("personal information"). Personal information excludes the following:

  • Publicly accessible data from official documents or identified compiled consumer data
  • Throughout the past 12 months, we have gathered the following types of personal data from customers:
    • Information that can be used to contact you, including your name, address, phone number, and email address.
    • Financial details, like the last four numbers of the credit card you used to make the purchase, our payment processor, collect, process, and store all additional credit card data needed to complete your purchase.
    • Your full name, address, and, if available, your social security number and date of birth.
    • Internet or other comparable network activities, including IP addresses and domain names (the number assigned to computers on the Internet).

Through the forms, you fill out or the goods and services you buy, we directly collect the categories of personal information stated above from you.

2.2 What Other Information Does Company Collect?

The following types of information are indirectly obtained from you:

a) Automatic Collection

"Traffic data" may be gathered by the website from places like Google Analytics, Google Tag Manager, and Cloud flare. Your IP address and browsing history may be among this information. This data is used for marketing initiatives or to enhance the services we provide.

b) Cookies

On occasion, we might make use of the common "cookies" function of popular browser software, which enables us to retain a little amount of information on your computer regarding your visit to our Site. On our website, we only use cookies as a data collection tool. Cookies enable us to identify the parts of our website that are useful and the parts that require improvement. By modifying the browser settings, you may decide whether to accept cookies. Your experience on our website may be compromised, and some services may not operate as intended if you opt to disable this feature, though.

3. Information Sharing and Use

3.1 What Does a Company Do With Collected Information?

a) Personal Information

Except where necessary to deliver the services we offer you or to comply with the law, we won't divulge any of your personal information to third parties without first getting your permission. To confirm your identification, assess your qualifications, or follow up on transactions started on the Site, we might utilize your personal information. For instance, our payment processor (PayPal) processes your payment information. Visit PayPal
Your contact information may also be used to send you additional Company information or to notify you of any changes to the Site. We may share your contact information with our business partners or other firms, so they can send you promotional materials.

b) Anonymous Information

For the purposes of traffic analysis on our website, we employ anonymous information; nevertheless, no personally identifying information is looked up in this data. Additionally, we might employ anonymous IP addresses to operate our website, troubleshoot server issues, or display information in accordance with your choices. In an anonymous form, business partners and advertising may also receive access to traffic and transaction information.

c) Use of Cookies

For example, we might use cookies to remember your password so you don't have to enter it every time you visit our site, or to deliver information tailored to your interests. Cookies could be present in promotions or adverts that appear on our website. We do not have access to or control over the data gathered on our site by outside marketers.

d) Disclosure of Personal Information

For the reasons listed in Section 3.1 a) above, as well as when required by law or in the good faith belief that such action is necessary to (1) conform to the requirements of the law or comply with legal process served on Company or its parent company, subsidiaries, or affiliates, (2) protect and defend Company's rights or property, (3) act in an emergency to ensure the public's safety, we may disclose personal information.

e) Sale of Information

We may sell or buy shares of our firm, other companies, or assets, including the data gathered through this website, to adapt to changes in our business. Customer information will be one of the assets transferred to the buyer if the company, or almost all of its assets, is acquired.

f) Access to Information

The only way you can request that we remove all of the information we have collected about you from our database is by contacting us, as described in Section 6.1 below. Unfortunately, we do not maintain any methods for you to review or request changes to the information that we gather about you.


The Site has security procedures in place to prevent the loss, misuse, and alteration of the information we collect from you, but we make no guarantees that we will be able to do so without incurring any liability to you or any other party.

5. Website Areas outside the Control of the Company

5.1. Public Forums

Interactive forums like message boards and chat rooms may be present on the website. You should continue with caution because anything you choose to reveal about yourself in these sections becomes public knowledge.


The Site may contain links to other websites. If you decide to visit other websites, please be aware that we are not liable for their privacy practices or their content. It is your duty to study their privacy policies to ensure that you are familiar with and comfortable with them.

6. Information about Contacts and Policy Changes

6.1. Contacting Us

Please get in touch with us at sales@factmr.com, if you have any inquiries about this Policy, our practices on this Site, or if you want us to delete your information from our records.


We reserve the right to add to, alter, update, or modify this Policy at any time, without providing you with any prior notice, by merely publishing the change, alteration, or modification on the Site. Any such modification, update, or change shall take effect as soon as it is posted on the Site. It is your obligation to periodically examine this Policy to make sure you still agree to all of its provisions.


By sending us an email at sales@factmr.com, you can request that we remove your name from our email, phone, and marketing lists.


This Section 7 of the policy is applicable to you if you are a user in an EU Member State. Please feel free to contact the Company if you have any questions or concerns regarding this GDPR privacy policy. The company's global headquarters are at Office No. 401-C, 4th Floor, VANTAGE 9, S.No. 36/1/1, Baner, Pune 411045, India. To contact them, send an email to sales@factmr.com. The contact information for your supervisory authority can be found here: legal@factmr.com.

7.1. The Company and Your Personal Information

We value your privacy and have created this Privacy Policy to outline how we gather, use, and safeguard the information we learn about you when you use our site, as well as to outline your options for managing your information preferences. This includes your legal rights in relation to your personal data under the EU GDPR. In this context, "personal data" refers to any information pertaining to a named or identifiable natural person. A natural person who can be identified directly or indirectly, including by reference to an identifier like a name, an identification number, location information, an online identifier, or to one or more factors particular to that natural person's physical, mental, physiological, economic, genetic, cultural, or social identity, is said to be identifiable.
Please be aware that we transfer all information to the United States for storage and processing if you are a user in an EU Member state. By agreeing to this Policy, you signify your agreement to this transfer, storage, and processing.

7.2. Personal Information We Collect

You give us information about yourself, such as your name, username, password, email address, and phone number, when you register on our site, request information, buy something from us, or take other activities on the site. Your credit card details and billing address are gathered by our payment processor to complete the transaction when you make a purchase from us. The last four (4) digits of your credit card number are given to us by as a means of tracking your transaction.
For more information on the personal data we gather and the other data that we collect, please refer to Section 2 above.
The affirmative consent you give when using our Site serves as the legal basis for processing the personal data we collect (in line with the Company's policies, including this Policy), as well as the mechanism for transferring that personal data out of the European Union. You can revoke your consent at any time by sending an email to sales@factmr.com, our DPO's address.

7.3. Use and Storage Methods for your Personal Data

To complete the sale of products, notify you of updates to those purchases, and alert you to things we believe you might be interested in, we use the personal information you supply on our site. Except as specified in Section 3 above, as required to deliver the services we give you, or as required by law, we will not divulge any of your personal information to third parties without your agreement. We might use your personal information to confirm your identity, examine your credentials, or follow up on transactions started on the Site.
Your contact information may also be used to provide you with further information about the Company or to notify you of updates to the Site. We may share your contact information with our business partners or other firms, so they can send you promotional materials if you agree to this during the account registration process.
To analyze the traffic to our website, we use anonymized data. In order to run our website, diagnose server issues, or show material according to your choices, we might use anonymous IP addresses.
For example, we might use cookies to remember your password so you don't have to enter it every time you visit our site, or to deliver information tailored to your interests. Cookies could be present in promotions or adverts that appear on our website. We do not have access to or control over the data gathered on our site by outside marketers. You can modify your web browser's settings to refuse cookies, but doing so could affect how well our site works for you.
Unless you make a purchase or fill out another form giving us your agreement to gather your personal information for the purposes outlined here, your information is not retained. Once it is no longer required for the intended use, your information will no longer be kept on file.
In order to prevent unauthorized access to the information contained in our computer systems, including your personal information, we have adopted a number of encryption and security technologies and procedures that are widely used in business. We utilize commercially reasonable efforts to protect your personal information, but we cannot ensure its complete security because there is no method of communication over the Internet or system of computer storage that is 100% secure.
Additionally, we maintain industry-standard physical and electronic procedural safeguards that restrict access to your personally identifiable information to our employees (or contractors performing services for us who are bound by confidentiality agreements) who need it to conduct their regular duties.

7.4 Sharing and Disclosing Personal Information

For some services, such as credit card processing, analytics tools, DNS providers, data management services, web hosting, and web development, we work with service providers. According to GDPR Article 6(1) b, we only give our service providers the information they need to execute their jobs in order for us to fulfill our contractual responsibilities to you or take steps to prepare for such a contract.
We might divulge information to our affiliates. We may disclose or transfer information we collect in connection with a transaction on the basis of our prevailing legitimate interests in cooperating with our affiliates or being a party to such transactions, in accordance with Art. 6 (1) f GDPR if the Company is merged, sold, or in the event of a transfer of some or all of our assets.
We reserve the right to disclose information about you to third parties in the following circumstances: (a) as required by law, regulation, legal process, or governmental request (Article 6 (1) GDPR); (b) as necessary to enforce our policies, agreements, and terms of service (Article 6 (1) f GDPR); (c) as necessary to ensure the security or integrity of our services (Article 6 (1) lit. f GDPR); and (d) as necessary to safeguard the rights, property, and personal safety

7.5 Your Rights Regarding Your Personal Data

7.5.1. By accessing your settings in your user profile on the site, or by getting in touch with our DPO at sales@factmr.com, you can examine, rectify, update, or alter the information that was used to register your account.
7.5.2. You have the following rights about any personal information we process about you, in compliance with this privacy statement: Request access to your personal data that is being processed by us; Request rectification or erasure of your personal data ("right to be forgotten"); Request a restriction on the processing of your personal data, effectively preventing further access; and Request a copy of your personal data and a request for data portability ("right to data portability").
7.5.3. Additionally, you have the right to object to any processing of your personal data that is legally justified by our legitimate interests as described in Art. 6 (1) f GDPR by getting in touch with our DPO at sales@factmr.com or through any other contact information listed in Section 9 below and outlining your specific objections. If you object, we shall stop processing your personal data unless we can show that there are overriding legitimate reasons for doing so, such as the need to use your data to defend against or protect against legal claims.
7.5.4. Despite the aforementioned, you may contact our DPO at sales@factmr.com or through another contact method listed in the Policy to object to any processing of your personal data for advertising purposes, without having to give a justification.
7.5.5. By clicking the unsubscribe link found in each email, you can choose not to receive promotional emails from us in the future. Even if you choose to stop receiving promotional messages from us, you will still get messages about our services and products.

8. CCPA Privacy Policy

The information provided above is supplemented by this privacy notice for California residents, which only applies to visitors, users, and other individuals who call California their home (hence, "consumers" or "you"). The terminology described in the California Consumer Privacy Act of 2018 (CCPA) has the same meaning when used in this notice, which we have adopted to comply with the CCPA.

8.1. Information We Collect

You give us information about yourself, such as your name, username, password, email address, and phone number, when you sign up for an account on our site, ask for information, buy something from us, or in other ways.
Your payment card details are collected when you make a purchase from us, but we do not keep or process them ourselves beyond giving them to our payment card processor.
For more information on the personal data we gather and the other data that we collect, please refer to Section 2 above.

8.2 Utilization of Personal Information

To fulfill or address the reason you gave the information, we may use, sell, or disclose the personal information we gather. We will use your name and contact information, for instance, if you give it to us when you ask for a price quote or have a question about one of our goods or services. The personal data you willingly provide while making a purchase of a good or service will be used by us to process your payment and facilitate delivery.
For more information on how we use the personal data we gather, please see Sections 3 and 7.3 above.
Without giving you advance warning, we will not gather additional categories of personal data or utilize the data we have already acquired for significantly different, unconnected, or incompatible purposes.

8.3 Disclosure of Personal Data

You have the right to object to any sale of your personal information, but we may disclose it to a third party for commercial purposes or sell it. When we share personal data for business purposes, we enter into a contract with the receiver stipulating that they must keep the information private and not use it for any purposes other than carrying out their obligations under the contract. The CCPA forbids us from selling your personal information to other parties, unless you have been explicitly informed and given the chance to opt out of subsequent sales.
For more information on how we share the personal data we gather, please see Sections 3.1 and 7.4 above.

  • The following categories of personal information were directly gathered over the course of the last twelve (12) months by our payment processor from users initiating transactions on our website:
    • Complete names of customers, billing addresses, and
    • Credit and debit card numbers.
  • The entire names of the consumers and their email addresses were revealed to our marketing company, throughout the course of the previous twelve (12) months.
  • The entire identities of the consumers and their email addresses were revealed to our email distributor, throughout the course of the previous twelve (12) months.

8.3.1 Personal information disclosures for business purposes

For the purpose of processing client orders and marketing, the company has given Fact.MR. Personal identifiers including names, mailing addresses, and email addresses during the course of the last twelve (12) months. For marketing purposes, the company has also sent names and email addresses to our marketing agency.
Customers who make purchases on the Site provide financial information, such as credit card numbers and billing addresses, to our payment processor in order to complete those transactions

8.3.2. Sales of Personal Data

Company has not sold any of the personal data it has gathered in the last twelve (12) months.

8.4 Your Options and Rights

Consumers (Californians) have certain rights regarding personal information under the CCPA. Your CCPA rights are described in this section, along with guidelines on how to exercise them.

8.4.1. Rights related to access to particular information and data portability

You have the right to ask us to provide you with specific information about how we have collected and used your personal information over the last 12 months. You will be informed of the following once we have received and verified your verifiable consumer request (see Section 8.4.3):

  • The categories of personal information we acquired about you
  • The categories of sources for the personal information we obtained about you.
  • We gather or sell personal information for business or commercial purposes.
  • The kind of outside parties we disclose that personal information with.
  • The particular pieces of personal data we have about you (also called a data portability request).
  • If we sold or disclosed your personal information for a business purpose, we would disclose that fact on two (2) separate lists:
    • Listing the categories of personal information that were purchased by each category of the recipient in the case of sales
    • Listing the categories of personal information that were acquired in the case of disclosures for a business purpose.

We don't offer these access and data portability rights for personal information that is shared from business to business ("B2B").

8.4.2 Rights to Deletion Requests

Subject to certain limitations, you have the right to request that we erase, de-identify, or aggregate any of your personal information that we collected from you and kept. If a legal exception applies to the data, we shall delete, de-identify, or aggregate (and instruct our service providers to delete, de-identify, or aggregate) your personal information from our systems once we receive and validate your genuine consumer request (see Section 8.4.3.). If maintaining the information is necessary for us or one or more of our service providers to:

  • Complete the transaction for which we collected the personal data, deliver the product or service you requested, take the steps that were reasonably anticipated in the context of our ongoing business relationship with you, carry out a product recall in accordance with federal law, or otherwise carry out our agreement with you.
  • Identify security incidents, prevent harmful, dishonest, fraudulent, or illegal behavior, or bring legal action against individuals involved.
  • Observe California's Electronic Communications Privacy Act (California Penal Code 1546 et seq.).
  • Allow only internal usage that is substantially consistent with what customers would expect, given your relationship with us.
  • Fulfill a legal need.
  • Use the information in other authorized, internal ways that are appropriate given the circumstances of its submission.

B2B personal information is not subject to these deletion rights.

8.4.3 Exercise of Access Data Portability, and Deletion Rights

Please send us a verified consumer request to exercise your access, data portability, and deletion rights by using one of the following methods:
Call us at +1 (628) 251-1583
Email us at sales@factmr.com
Only you, or a representative who is legally able to act on your behalf, may submit a verified consumer request pertaining to your personal data. A valid consumer request may also be made on behalf of your underage child. To designate an authorized agent, send a document to sales@factmr.com with the agent's full name, contact information, a declaration allowing access to your personal information or requesting its deletion, and your signature.
You are limited to two (2) verifiable consumer requests for access or data portability per calendar year. The verified customer request has to:
Provide us enough details so we can reasonably confirm you are the person whose personal information we acquired or their authorized representative, which may include.

  • Either giving proof of identity that matches two (2) data points Fact.MR already has on file, or completing the two-step authentication process for your Fact.MR account; and
  • Give us enough information about your request, so that we can fully comprehend, consider, and address it.
If we are unable to validate your identity, confirm that you have the right to make the request, and confirm that the personal information corresponds to you, we will not be able to reply to your request or supply you with personal information. You don't need to register with us in order to submit a genuine consumer request.
However, if the request refers to personal data connected to that particular account, we do regard requests made through your password-protected account as being appropriately validated.
We will only utilize the personal data supplied in a valid consumer request to confirm the identity or legitimacy of the requestor.

Section 8.4.5 below provides guidance on how to exercise your right to prevent sales.

8.4.4. Response Format and Timing

We try to respond to a valid customer request within forty-five (45) days of receiving it. If we need extra time, up to an additional forty-five (45) days, we will let you know why and for how long in writing.
We will deliver our written response to that account if you have one with us. If you don't already have an account with us, you can choose whether we send you our written response via U.S. mail or electronically.
Any disclosures we make will only apply to the twelve (12) months that came before a verified consumer request was received. If appropriate, we will additionally explain in our response why we are unable to fulfill a request. In response to requests for data portability, we will choose a format to deliver your personal information that is simple to use and should enable easy transmission of the data from one organization to another, specifically as a downloadable.pdf or.csv file.
Unless the request is excessive, repeated, or obviously baseless, we don't charge a fee to process or reply to your verified consumer request. Before executing your request, we will let you know why we think the request is justified in charging a fee, and provide you an estimate of the cost.

8.4.5 Sales of Personal Information, Right to opt-in and out

You have the option to "opt-out" at any time if you are sixteen (16) years of age or older, and ask us not to sell your personal information. Unless we have received affirmative authorization (the "right to opt-in") from either the consumer who is at least thirteen (13) years old but not yet sixteen (16) years old, or the parent or guardian of a consumer less than thirteen (13) years old, we do not sell the personal information of consumers we actually know are less than sixteen (16) years old. Customers who first consent to the sale of their personal information may later change their minds.
You (or your designated representative) may exercise your right to opt-out by sending a written request to sales@factmr.com asking not to have your information sold.
We shall wait at least twelve (12) months after you submit an opt-out request, before requesting your permission to sell your personal information again. You can, however, change your mind at any time and choose to once again allow the sale of your personal information by sending a written request to sales@factmr.com. You can exercise your right to opt-out without setting up an account with us. When you request to opt out, we will only use the personal data you submit to review and fulfill your request.

8.5. Nondiscrimination

If you exercise any of your CCPA rights, we won't treat you unfairly. Unless the CCPA expressly permits, we will not:

  • Deprive you of products or services.
  • Charge you various prices or rates for products or services, including by offering discounts or other benefits or by enforcing penalties.
  • Provide you with goods or services of a higher standard.
  • Implies that different goods or services might be available to you at various rates, prices, or levels of quality.

8.6. Other California Privacy Rights

Users of our Website who reside in California may request specific information regarding our disclosure of personal information to third parties for their direct marketing purposes, under California's "Shine the Light" law (Civil Code Section 1798.83). Write an email to sales@factmr.com or send a letter to Fact.MR, at Office No. 401-C, 4th Floor, VANTAGE 9, S.No. 36/1/1, Baner, Pune 411045, India, if you wish to make such a request.

9. Call Recording

Only for the purpose of conducting an efficient client needs assessment and training & development, Fact.MR records all incoming and outgoing calls. Every recording is held in the strictest confidence. If you would like us to stop recording calls altogether or to remove the call recordings, kindly let us know either by email or over the phone with a Fact.MR representative.