Feb 04, 2020

Sales of Hemp Based Products to Soar on Back of Increasing Awareness & Government Legalization, Opines Fact.MR


by Team Fact.MR

Global hemp-based products market is projected to grow at an impressive CAGR of more than 23% between 2019 and 2029, surpassing a valuation of US$19Bn by 2029. Hemp has been plowed by farming communities in various corners of the world, but at present hemp is seeing an astonishing rebirth as it has the potential to be a profitable and sustainable crop. Globally, more than four dozen economies have legitimized the adoption of hemp-based products. Thousands of hemp-based products have surfaced in the global marketplace, predominantly in the textile, medical, and food & beverage sectors.

Presently, hemp-based products are occupying a large space on shelves within major retail outlets and online stores, which in turn is boosting its market revenues. However, modern-day market actors are vested with many more responsibilities, with product marketing being a key component to attract a large consumer base. Owing to increased awareness about benefits of the hemp based products, a rise has been observed in consumer preferences towards purchase of hemp products such as hemp oil, beverages, medicinal drugs, cosmetics and fibers which is likely to continue in the foreseeable future.

Key Takeaways of Hemp Based Products Market

  • Close to half of the revenues procured in the global hemp-based products market through 2029 will be accounted for by fibers segment. At the same time, demand for hemp based food & cosmetic products is showing resilient growth owing to the increasing awareness about nutritional benefits of hemp based products.
  • Hemp oil has become a preferred choice for consumers for its skin treatment superiority and has also been legalized in many countries. In the healthcare category, hemp oil segment is foreseen to witness 2X more revenues than medicinal drug segment.
  • In 2019, specialty stores, supermarkets & hypermarkets accrued for the highest sales. However, Fact.MR estimates that among distribution channels, the online segment will grow at a meteoric pace with market growth over 27% throughout the forecast period.
  • As a direct outcome of legalization and commercialization of hemp based products in US & Canada, North America has become the largest producer of hemp, as well as hemp-based products. On this premise, North America is expected to contribute around 1/3rd of the global revenues by 2029 end.

“Currently, the hemp based products market has become highly competitive, as renowned players have set their vision on becoming global leaders by providing innovative products which address emerging health and resource sustainability issues” says Fact.MR analyst.

Manufacturers Exploring New Markets and Introducing New Products as Performance Levers

The emergence of hemp-based products in North America is on the rise, owing to the legalization of hemp-based products in major countries such as US and Canada. Also, market actors are gravitating towards diversification of their product portfolio by innovating new products. For Instance, In December 2019, Canadian hemp based products manufacturer Canopy Growth debuted in the US market. At the same time, in October 2019, another leading manufacturer of the hemp based products- Good Hemp launched CBD plant based milk in UK.

More Valuable Insights on the Hemp Based Products Market:

Fact.MR, in its new offering, presents an unbiased analysis of the global hemp based products market, presenting historical demand data (2013-2018) and forecast statistics for the period of 2019-2029. The study divulges essential insights on the hemp based products market on the basis of products, application and sales channel across five major regions.

>>> To Get more insights on hemp based products market, visit- https://www.factmr.com/report/4504/hemp-based-products-market

About the Retail and Consumer Goods Division at Fact.MR

Retail and consumer goods analysts at Fact.MR meticulously track broader sub-industries to keep clients abreast with recent developments in the market. Our practical approach to product design and pricing strategy provide vital inputs to businesses that are struggling to hit the ‘move-the-needle’ bottom line. The team at Fact.MR helps organizations design product differentiation strategies and introduce exclusive product(s) to their existing portfolio along with historical, current and future market size.