Mar 01, 2019

USB Charger: USB-C Gaining Traction with Wide Adoption in Latest Smartphones

by Team Fact.MR

USB is witnessing increasing adoption for battery charging for mobile electronic devices. Increasing demand for advanced functions in the smartphone is resulting in the need for extended battery life to support applications and features. Inculcation of new features in USB chargers such as USB Type-C and USB 3.2 are gaining traction with smartphone manufacturers adding new connection system in the phones. Smartphones are widely embracing USB-C in their designs. Smartphones such as Google Pixel, OnePlus, and Samsung Galaxy are offering USB Type-C in their phones owing to its compact size, multi-use, and reversibility.

USB Type-C is being adopted by a new and wide range of smartphones including Samsung, HTC, Motorola, Sony, LG, OnePlus, Micromax, and more brands. Among various USB chargers, USB Type-C is facilitating slimmer smartphone device, in addition to the data, power, and display needed to drive Augmented Reality (AR) and Virtual Reality (VR) headset. The USB wall chargers market is likely to witness steady growth over the course of the forecast period.

In the coming years, USB Type-C cable with various features is likely to replace High Definition Multimedia (HDMI) cables to transfer data, power and video. USB Type-C is also rapidly replacing older USB standard and other standards like DisplayPort and Thunderbolt. Testing is also in a progress to introduce new USB audio standard using USB Type-C as a replacement for the 3.5mm audio jack.

Backward compatibility in USB Type-C is leading to its popularity in smartphones and other devices, allowing the user to plug the cable in any way without worrying about port getting spoilt. Many laptops and computers have started offering both USB Type-C and USB Type-A.

However, with various benefits, product developers are facing some challenges such as developing a full range advanced USB Type-C is a complex process as compared to other USB chargers. Complex components and connectors in new USB chargers and USB Type-C is resulting in increased development cost and deployment time. Identifying correct USB Type-C ports or cables is becoming complex for consumers with the absence of better labeling, which can otherwise help consumers identify which product or cable support which features.

1 Port USB Wall Charger Account for Over 5 in 10 USB Wall Charger Sales in 2018, Finds Fact.MR Study

High preference among individual smartphone owners and cost-efficiency are the two most important factors driving the sales of USB wall chargers with 1 port feature. The Fact.MR study reveals that the demand for 1 port USB charger will continue to grow in the coming years as compared to other multi-port chargers.

Majority of the single port wall chargers are being integrated with quick charge technology, enabling charging vast amount devices at fastest possible speed. This is driving the demand for 1 port USB wall chargers. Meanwhile, the convenience of charging more than one device is shifting consumer focus towards 2 port USB wall chargers.

Some of the key companies are also integrating SmartLiz technology in USB wall charger with multi-port. This technology helps to offer high speed charging by detecting the nature of the device connected.

Fact.MR study estimates that USB wall chargers are likely to remain highly consolidated among individual buyers, with an increasing number of people prefer to carry personal charging devices or portable charging devices.

North America is likely to witness the highest sales of USB wall chargers owing to the rising sales of smartphones and other electronic gadgets. The US is projected to account for 80% of sales of USB wall chargers in North America. Market across various regions is also witnessing a rise in sales of uncertified USB chargers, posing an unacceptable risk. Initiatives are being taken and designed by organizations to help consumers get rid of low-quality chargers.