- Press Release -

A recently revamped Fact.MR report on the incontinence products industry forecasts that the market is expected to grow at a CAGR of 5% from 2022-2032, being valued at over US$ 15 Bn by the end of the aforementioned forecast period. Increasing incidences of incontinence caused by myriad contributing factors, such as age, obesity, childbirth, PTSD, and prostate surgeries are driving the demand for novel approaches for incontinence products development.

During the historical period 2017-2021, demand for incontinence products surged at a CAGR of 4%. Demographic and health determinants, coupled with a growing understanding of incontinence conditions, product normalization, and the development of more product formats to address wearer-specific needs and conditions continue to promise higher gains in the incontinence products market. The COVID-19 pandemic further elevated sales prospects, as these were increasingly required to cater to excretion requirements of severely infected geriatric patients.

Increasing awareness about novel incontinence products, such as new wear that are more comfortable and discreet are upholding gains in the market. The two-fold growth in the development of products that are based on customer ‘feel-good factor is reinforcing the opportunistic potential of the market, which the study indicates is estimated to witness ~4% Y-o-Y growth.

Key Takeaways from the Market Study

• Global incontinence products sales value to reach US$ 9.26 Bn by the end of 2022
• Disposable pads and liners will represent ~33% demand share in 2022
• Cotton fabrics based variants are likely to account for significant sales through 2032
• Organic incontinence products account for a quarter of total sales
• Protective incontinence products to account for 44% of total revenue across the forecast period
• U.S to be the fastest growing market, registering a CAGR of 7%
• China to accumulate a market share worth 45% in the global market for incontinence products

As lifestyle disorders become more frequent, the need for incontinence products amid rising cases of urinary or fecal incontinence, especially within the geriatric population pool, is increasing on a daily basis, providing manufacturers the opportunity to introduce novel control products, says a Fact.MR analyst.

Competitive Landscape

Some prominent manufacturers of incontinence products are Becton Dickinson and Company, Kimberly Clark Corporation, Medline, Cardinal Health, and Coloplast Ltd. Some notable developments are as follows:

• In April 2021, Ontex Group announced the launch of A Lovely Day, its first digital subscription brand in incontinence. A Lovely Day is launched in France as a challenger brand that protects people from the stigma surrounding incontinence, as much as it protects them from incontinence itself.
• In June 2021, Medline completed the acquisition of a significant portion of the Hudson RCI® brand of respiratory consumables from Teleflex. The sale included the?brand’s oxygen and aerosol therapy, active humidification, non-invasive ventilation (NIV), and incentive spirometer products. Medline will integrate these product categories into its respiratory portfolio.

More Valuable Insights

In its latest report, Fact.MR offers an unbiased analysis of the market providing historical data for the period of 2017-2021 and forecast statistics for the period of 2022-2032.

In order to understand the global market potential, its growth, and scope, the market is segmented on the basis of product type (protective incontinence garments, urine bags and urinary catheter), sales channel (institutional sales, modern trade, departmental stores, convenience stores, specialty stores, online retailers, drug stores and other sales channels), raw material (latex, plastic, cotton fabrics and super absorbents), consumer orientation (male and female), functionality (disposable and reusable) and product claim (organic and conventional) across seven regions (North America, Latin America, Europe, South Asia, East Asia, Oceania and Middle East & Africa).

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For more information, refer to our market research report or contact the PR author.

Yash Pathak

Fact.MR

Sr. Consultant - Consumer Products

E-mail: Yash@factmr.com