16 Jul 2021
Proliferation of sun care protection creams with anti-aging benefits has witnessed a significant demand from millennials which has augmented the growth of sun protection product market. The forecasted growth for sun protection products is pegged at astellar CAGR of nearly 7% from 2020-2030. However, impact of COVID-19 has shrunk the growth of the sun care products market in several regions.
North America and some countries of Europe have witnessed a sluggish demand for sun protection products. The impact of COVID-19 is expected to remain for the first two quarters and is expected to recover by the end of the third quarter. In countries like Indonesia, China, Japan, and in other Asian countries, demand has remained intact
Female consumers are frequent users of sun protection products and are highly conscious of physical changes in their bodies. As per consumer orientation, the female sun protection product consumption is expected to dominate the market, expected to grow at a CAGR of nearly 7% during 2020-2030. However, in the recent past, the manufacturers are equally focusing on men’s sun protection products owing to growing demand from this category.
“The South Asian market is expected to be more lucrative owing to the investments made by leading players in innovations. Moreover, tourist spending is anticipated to increase on sun protection products owing to humidity in the region.” says a Fact.MR analyst.
The market of sun protection products is highly consolidated with Tier 1 players holding nearly 70% of the market share with active participation in research and development. However, tier 2 and emerging players are continuously working on new technologies and innovations to satisfy consumer demand. Players are focusing on new product launches to gain market share and spur the growth of the market. For instance, in April 2020, Shiseido launched four products under its brands Shiseido, Elixir, Anessa and Ipsa, focusing on the travel retail market.
Fact.MR, in its new offering, provides an unbiased analysis of the global market for sun protection products, with historical data on demand (2015-2019) and expected projections for the period (2020-2030). The Sun protection products report discloses compelling insights into the demand for Sun protection products based on product type (sun-care products, after sun products and self-tanning care products), form (creams, gel, lotion, powder, wipes, spray, natural oils and other forms), ingredients (ecamsule, avobenzone, oxybenzone, titanium dioxide, zinc oxide, natural oils and other natural oils), packaging (sticks, tubes, bottles, other packaging types) consumer orientation(male, female and unisex) sales channel: (modern trade, convenience store, departmental store, professional salons, special stores, online store and other sales channels) across 7 key regions and 22 + countries.
Sun Protection Products Market
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