Analysis of Transparent Plastic Packaging market covering 30 + countries including analysis of US, Canada, UK, Germany, France, Nordics, GCC countries, Japan, Korea and many more
The packaging industry has always been driven by the innovations and up gradations of current packaging solutions by the manufacturers and designers. The more attractive look and feel of packaging drive more sales of the products packed in it. Transparent plastic packaging is been sharply increasing all over the world, along with showing staggering growth in the forecasted period over the years. Clear packaging is offered by the polyethylene (PE) plastic, and such type of packaging enables to win customers’ trust as it adds to the aesthetic shelf appeal & authenticity of the product being packaged.
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The rising consumer demand for authentic product and concerns about the quality of the product drives the popularity of transparent packaging solutions in the market for the packaging of food & beverages, industrial products, pharmaceutical offerings. Also the rising demand for substitutes of glass and metals as the packaging of the product and solutions, the transparent plastic packaging comes as a lightweight and cost-effective solution for the manufacturers as well as the shippers.
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The plastics being an environmentally hazardous material, the packaging products made out of using plastics are banned or restricted in use by the government institutions and regulatory bodies. Also the environmental organizations rising concerns over the usage of plastics having an overall negative impact on the transparent packaging market globally.
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The packaging industry has been trying to come up with different eco-friendly and bio-degradable transparent packaging solutions to cope up with the consumer preference of environmentally friendly product as well as packaging.
The consumer buying preferences on the demand side have shifted more towards ethical packaging and transparency in the US, so to maintain the transparency the manufacturers, as well as marketers, are targeting audiences with transparent plastic packaging. Also, the product inside the packaging is visible and one can see whether the desired product is delivered or not, thus all these factors will boom the transparent plastic packaging market in the US.
The countries of India and China are the largest consumer economies in the world, with the increase in the population along with the surge in expenditure on food & beverages and increased purchasing power makes them the largest consumer of transparent plastic packaging. Also in forecasted years due to rapid manufacturing growth, both countries will be leading in the manufacturing of transparent packaging. Though the global transparent plastic packaging market will grow at staggering rates in India and China.
France is a country which is having strict laws for plastic usage as well as packaging. To tackle that manufacturers of transparent packaging are coming up with a combination of materials that are environmentally friendly and can be used as an eco-friendly version of plastic for the packaging. Also, the consumers which are demanding bio-degradable material used for the packaging, the recyclable types of transparent plastic packaging materials will boost the market in France over the forecasted period.
The coronavirus pandemic brought a sense of fear in the minds of the consumers globally, all the people before buying any product or offering were concerned about the safety of the same. The transparent plastic packaging manufacturers got a boost in demand as the food & beverage as well as the pharmaceutical sector saw a significant rise during the pandemic period. Also, other end-users such as personal & household care are set to witness a surge in demand over the coming years.
NOTE - All statements of fact, opinion, or analysis expressed in reports are those of the respective analysts. They do not necessarily reflect formal positions or views of the company
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Mondi Plc, Coveris, Anchor Packing, HIP LIK, Berry Global Inc., and Amcor are the prime transparent plastic packaging vendors in the industry.
High demand for eco-friendly and bio-degradable transparent plastic packaging are estimated to provide rewarding returns.
Implementation of stringent mandates to conserve environment and ban on plastics could hurt transparent plastic packaging sales.
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