- Press Release -

Smartwatches Market to Exceed US$ 61 Bn by 2022, Fact.MR Report

30 Nov -0001

  • The global smartwatches market is set to exceed US$ 61 Bn by 2022 on moderate growth.
  • North America is the largest region, while Asia Pacific excluding Japan grows fastest at a 3.9% CAGR.
  • Companion smartwatches lead by product, while standalone watches grow fastest at a 4.3% CAGR.
  • watchOS leads by operating system, while Tizen grows fastest at a 3.8% CAGR.
  • OLED displays grow fastest at a 4.9% CAGR, while LCD holds the larger share.
  • Franchised outlets hold the largest channel share, while e-commerce grows fastest at a 4.1% CAGR.
  • All-in-one convenience and rising incomes are the principal growth drivers.
  • High pricing is the main restraint.

Rockville, Md. The global smartwatches market is set to exceed US$ 61 Bn by 2022 on moderate growth, according to Fact.MR. Beyond timekeeping, these devices manage daily tasks, take calls and track heart rate and pulse, and their all-in-one convenience, combined with rising smartphone penetration and disposable incomes, keeps demand climbing.

Companion watches lead the product mix, watchOS leads by operating system, and North America is the largest region. Standalone watches, OLED displays and Asia Pacific excluding Japan are the fastest-growing pockets.

Products, Software and Displays

Companion smartwatches hold the largest revenue share and keep their lead through 2022, while standalone watches grow fastest at a 4.3% CAGR. By operating system, watchOS leads and gains share, Tizen grows quickest at a 3.8% CAGR, and Android Wear loses ground. On displays, OLED expands fastest at a 4.9% CAGR while LCD holds the larger share, with little separating OLED, LCD and SAMOLED beyond their growth rates.

North America dominates by revenue, while Asia Pacific excluding Japan grows fastest at a 3.9% CAGR. On distribution, franchised outlets hold the largest share, with e-commerce the fastest-growing channel at a 4.1% CAGR.

Convenience Drives Demand

The market runs on connected convenience. As consumers grow more tech-savvy and lean on standardized, faster connectivity, smartwatches keep winning buyers, though high prices keep them skewed toward higher-income users for now.

Suppliers and Their Playbook

The field brings together consumer electronics and wearables companies.

  • Sony Corporation, Samsung Electronics Co., Ltd., Motorola Mobility Holdings, Inc., LG Electronics, Inc., Garmin International, Inc., Fossil Group, Inc., Fitbit, Inc., Beijing Xiaomi Technology Co., Apple, Inc., and Alphabet Inc. are among the key players in the report.

Reading the Market for Decisions

For makers, growth favours standalone watches, OLED displays and a strong e-commerce presence. Investors get a large market with steady, convenience-led demand. Procurement and retail teams can plan around companion watches carrying volume, franchised outlets leading distribution, and North America offering the largest opportunity while Asia Pacific grows fastest through 2022.

About the Report

Fact.MR's study covers the global smartwatches market for the 2017 to 2022 forecast period, with segmentation by product type, operating system, display type, distribution channel and region. It sizes each segment, maps the competitive field, and weighs the demand forces shaping the market. Further detail is available in the smartwatches market report.

About Fact.MR

Fact.MR is a market research and consulting agency with deep expertise in emerging market intelligence. The firm is known for its syndicated research, custom research and consulting solutions, helping clients make decisions on demand, competition, investment, procurement and future growth.

Smartwatches Market

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About Fact.MR

Fact.MR is a market research and consulting agency with deep expertise in emerging market intelligence. We are known for our syndicated research, custom research, and consulting solutions.