- Press Release -

Rockville, Md. The global life jacket market is set to exceed US$ 2.5 Bn by 2022 on moderately steady growth, according to Fact.MR, as player safety gains importance across watersports. Once optional, life jackets have become a prerequisite in categories such as kayaking and river rafting.

Europe is the largest region, watersports is the most attractive end use, and sports and departmental stores carry most sales. North America is the fastest-growing major region.

End Use, Weight and Channels

Watersports leads end use, adding an incremental opportunity of nearly US$ 150 Mn between 2017 and 2022. By weight, inherent life jackets of 15.5 to 22 lbs account for about a fifth of revenue in 2017, with 7 to 15.5 lbs jackets holding a similar share, as lightweight designs gain favour without sacrificing effectiveness. On material, foam dominates but its share declines over the period as environmental concerns around non-biodegradable polymers grow. Sports and departmental stores together make up about half of market value.

Europe is the largest region, contributing over US$ 770 Mn by 2022 on strong watersports participation and proximity to safe beaches and water bodies, while Asia Pacific excluding Japan holds over a quarter of revenue on local manufacturing and a large consumer base, and North America grows at a 4.4% CAGR.

Safety Drives Demand

The market runs on protection. As safety expectations rise across watersports and jackets become mandatory in more categories, demand climbs steadily, with lighter, effective and more sustainable designs shaping where growth goes through the forecast period.

Suppliers and Their Playbook

The field brings together marine safety and outdoor equipment makers.

• Stormy Lifejackets Pty Ltd., Jarden Corp., Mustang Survival Corp., Kent Sporting Goods Company, Inc., Johnson Outdoors Inc., Hansen Protection AS, Viking Life-Saving Equipment A/S, Safety and Survival Systems International Ltd., and Survitec Group Limited are among the key players in the report.

Reading the Market for Decisions

For makers, growth favours lightweight, effective and more sustainable materials. Investors get a market with steady, safety-led demand. Procurement and retail teams can plan around watersports carrying demand, sports and departmental stores leading distribution, and Europe offering the largest opportunity through 2022.

About the Report

Fact.MR's study covers the global life jacket market for the 2017 to 2022 forecast period, with segmentation by end use, weight, material, distribution channel and region. It sizes each segment, maps the competitive field, and weighs the demand forces shaping the market. Further detail is available in the life jacket market report.

About Fact.MR

Fact.MR is a market research and consulting agency with deep expertise in emerging market intelligence. The firm is known for its syndicated research, custom research and consulting solutions, helping clients make decisions on demand, competition, investment, procurement and future growth.