About the Report
Barbeque cooking has gained popularity as a mainstream cooking method across the globe, with BBQ charcoal enriching the cooked food. This method is also employed at hotels and restaurants in a big way across the globe, with North America and Europe leading the way. Hardwood is mostly used for BBQ cooking across regions.
A comprehensive study by Fact.MR based on the form of charcoal, its sourcing, end use, and respective sales channels have been classified extensively, wherein, all the possible elements are taken into consideration.
Insights regarding key factors fueling market growth have been offered from 2020 to 2030. The market has been tracked in 20+ high-growth countries. The report also details what impact the COVID-19 pandemic is having on this industry across the world.
Historical Vs Future Market Projections
Considering the historical period of 2015 to 2019, the BBQ charcoal market has portrayed a significant growth rate of 3.6%. Rise in the demand during this period can be inferred by more consumer leaning towards barbequed food.
The year-on-year growth dropped from 4.1% in 2016 to 3.7% in 2019, which was due to the introduction of gas and electric grills as substitute products to BBQ charcoal. Furthermore, the market saw a disruption in demand because of the effect of lockdown impositions, which hindered the streamlined supply chain of BBQ charcoal.
However, the market shows a ray of light to reach its highest potential as significant shift in consumption of meat, dynamic shift in eating habits, and increasing cooking recreational activities are guiding the path towards a significant level of demand.
Adding to that, increasing number of cooking competitions and championships, and mounting food industry, are seen as prominent factors for growing demand for BBQ charcoal over the forecast period.
How Will the Food Industry Impact Demand for BBQ Charcoal?
The food industry has seen extensive growth over the years, as the shift in the eating habits of the millennial population provided a boost to the industry. Dynamic taste preferences have created an opportunity for every type of food provider to flourish in the market. The variety of BBQ charcoal provided by manufacturers in terms of flavor and meat type has posited a substantial differentiation in the market. This key attribute provides the consumption of BBQ charcoal a flexible angle, wherein, the consumer-centric proposition is satisfied.
Furthermore, the food industry is ever-growing, due to increasing level of individual spending, growing population, increased household expenditure, and advancements with regards to methods of cooking.
These aforementioned factors are expected to lead to an explicit upsurge in the food industry, increasing the popularity of barbeque food, thereby becoming a driving factor for growing barbeque charcoal consumption.
What are the Key Challenging Factors for BBQ Charcoal Suppliers?
TBBQ charcoal manufacturers face some regulations regarding deforestation and illegal transfer of timber, which have created a restraint for BBQ charcoal supply. Further, rising awareness about the environment is enforcing governments and statutory bodies to limit the cutting down of trees which is hindering the production of charcoal. Also, addition of wood charcoal in the European Union Timber Regulation and other regional regulations is poised to adversely affect the expansion of the global BBQ charcoal market.
Additionally, poisonous smoke generated from burning charcoal and depletion of natural resources are key factors limiting the sustainability of BBQ charcoal demand growth. Elevating meat consumption has further led to an increase in global greenhouse gas emissions.
All these factors pose as potential threat towards the growth of the global BBQ charcoal industry, thus restricting the market from reaching its highest potential.
How will Veganism Impact BBQ Charcoal Demand?
Currently, the total number of vegans across the globe is approximately 78 million, which accounts for 1.04% of the global population, and this number is constantly growing. Considering European countries, 3.2% of the total population is vegan, which has doubled from 1.3 million in 2016 to approx. 2.6 million in 2020.
Focusing on Europe, there is a shift in eating behavior among the population, wherein, 2.6 million people are vegan, which accounts for 3.2% of Europe’s overall population. Also, among the total flexitarian demographic in Europe, over 57% are committed to vegetarianism. These factors exhibit signs of declining meat consumption, ultimately restricting the reach of BBQ charcoal to a great extent.
Will the U.S Continue to Lead Global Demand for BBQ Charcoal?
The U.S. has an extensive share of around 35% of the global BBQ charcoal market. This showcases substantial demand from the U.S due to higher consumer spending and per capita income. Youth is the targeted population, as preference for barbeque cooking is seen higher among these demographics.
In the North America, the U.S. is projected to capture the market share of over 96% by 2030, to be valued at US$ 418 Mn.
How Does Germany Fare in the Global BBQ Charcoal Space?
The Germany market is expected to be valued at US$ 73 Mn by the end of 2030, growing at a conspicuous rate during the forecast period.
Within Europe, Germany is projected to capture a dominating market share. Key reasons supporting this is increasing consumer orientation towards barbeque food. Competition with the U.S would be quite difficult for Germany, but it can potentially increase its market share over the next ten years.
What is the Potential Demand for Briquettes of BBQ Charcoal?
The briquettes form of BBQ charcoal is dominant due to its added attributes such as consistent burning, structured cylindrical shape, and containing additives that are essential for enabling the essence of flavors.
The dollar contribution of briquettes to the total market is nearly 70%, which showcases explicit demand from consumers. Further, relatively lower pricing of briquettes charcoal increases consumer attraction, setting up bulk demand from hotels, restaurants, and catering services.
What are the Alternatives to Hardwood Charcoal?
The sourcing of BBQ charcoal is categorized into five types - agriculture waste, coconut shells, nutshells, hardwood, and bamboo. Hardwood has been the traditionally-sourced BBQ charcoal over the past decades.
However, the burning of hardwood has created a matter of concern for barbeque cooking, due to an adverse effect on the ecosystem. Also, the depletion of tress, and increase in pollution and greenhouse gas emissions have created a scope for more sustainable and eco-friendly charcoal.
The use of coconut shells from agricultural waste (nutshells) has been on the rise from barbeque cooking enthusiasts as an effective alternative to hardwood charcoal. In recent times, sustainable sourcing has been the key point of concern due to rising environmental concerns.
Therefore, BBQ charcoal sourced from eco-friendly waste such as coconut shells is becoming prominent in the market, and is a project to expand at a promising CAGR of around 5% during the forecast period.
How will Online Channels Aid Demand for BBQ Charcoal?
Digital reformation has extensively affected every market from a positive angle of growth. A similar shift has been observed in the BBQ charcoal space as well. Although the driving seat of sales channels is booked by direct sales, which contribute nearly 60% of the market value, there lies a pool of opportunity for online sales to equally share the market during the forecast period.
As a potential substitute to direct channels that are majorly for commercial purposes, online stores as a retail channel are highly preferred by consumers belonging to the millennial generation. These online channels provide the flexibility of buying a lower quantity while promoting domestic usage of BBQ charcoal.
Furthermore, there lies an opportunity for manufacturers to directly sell BBQ charcoal through online channels with added benefits attracting customers towards choosing their brand.Suppliers of BBQ charcoal can improve ease of ordering through the online mode to grab maximum customer attention across different regions by providing convenience and reliability. Margin leakage is also limited with the adoption of online channels.
Which Region Offers Great Potential for BBQ Charcoal Players?
North America dominated the global BBQ charcoal market in terms of revenue in 2019, and the trend is projected to extend at a robust CAGR of over 4% throughout the forecast period. With the recent shift in dynamics of the market, spike in demand from Europe, especially the U.K., is set to be observed over the coming years. Fact.MR forecasts the market in Europe to expand at a compound annual growth rate (CAGR) of close to 4% from 2020 to 2030.
Barbeque cooking championships and competitions are t rising in North America and Europe. Moreover, barbeque cooking has become a recreational activity among the youth and elderly, alike, having ample leisure time, boosting the consumption of BBQ charcoal.
Key Strategies Adopted by Market Players
Market players are adopting the long-term collaboration and partnership strategy with restaurants and catering services to streamline the supply chain of BBQ charcoal. Following this, market players can create a supply-demand equilibrium, as orders from hotels, restaurants, and catering are higher in volume.
- For instance, Kingsford and Recteq initiated a new partnership. With this deal, Kingsford BBQ Charcoal’s supply chain would become efficient and dynamic with Recteq’s expertise, thereby increasing customer satisfaction, enhancing experience, and enabling higher revenue generation.
How is COVID-19 Impacting the Landscape?
COVID-19 has had a negative impact on the demand and manufacturing of BBQ charcoal across regions; however, the market stepped on with demand from the food industry over the period of Q2 and Q3 of FY2020. Resurgence of industries has opened the gates for manufacturers, and has also resulted in mounting demand from hotels, restaurants, and catering (HoReCa).
On the other side of the COVID implication coin, tier-2 BBQ charcoal manufacturers are struggling to manufacture and channel the product in the market, owing to higher marginal loss and partial demand. However, the market is set to resuscitate completely by Q3 of FY2021.
Fact.MR has profiled the following prominent BBQ charcoal manufacturers in its report:
- Matsuri International Co. Ltd.
- Oxford Charcoal
- Braai & BBQ International (Pty) Ltd
- Kingsford Products Company
- Cavron Global
- Duraflame Inc.
- Dancoal sp. z o.o.
- Carbo Namibia (Pty) Ltd
- MESJAYA ABADI SDN BHD
- GRYFSKAND SP Z O O
- The Dorset Charcoal Co
- Direct Charcoal Ltd
The global market is fragmented in terms of supply. Small & medium players have captured the market as they are catering to regional demand. However, prominent players such as Duraflame Inc, Kingsford Products Company, GRYFSKAND SP Z O O, and Dancoal sp. z o.o., with their global distribution networks, are directing the market.
Historical Data Available for
US$ Mn for Value & Units for Volume
Key Regions Covered
Key Countries Covered
Key Segments Covered
Key Companies Profiled
Customization & Pricing
Key Questions Answered in Report
- How will the market expand until 2030?
Fact.MR projects the global BBQ charcoal market to portray a modest growth of over 4% CAGR across the 2020-2030 assessment period. High demand from hotels, restaurants, and catering (HoReCa) is anticipated to drive market growth for BBQ charcoal in a positive direction.
- Which is the most prominent growth driver for BBQ charcoal?
Shifting consumer eating habits, increasing consumer spending, and rising sales through online channels will influence the industry to refocus on sustainable charcoal offerings. These would result in facilitating numerous growth opportunities for BBQ charcoal manufacturers, as the relative food industry will keep rising.
- Which players have strong prevalence in the market?
Prominent players operating in the global landscape include Duraflame Inc, Kingsford Products Company, GRYFSKAND SP Z O O, and Dancoal sp. z o.o. These companies cater to global demand for BBQ Charcoal through their efficient distribution networks.
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Fact.MR follows a methodology that encompasses the demand-side assessment of the market, and triangulates the same through a supply-side analysis. This methodology is based on the use of standard market structure, methods, and definitions.
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Key Market Segments
- Lump Woods
- Agricultural Waste
- Coconut Shells
- Hotels, Restaurants, Catering (HoReCa)
- Household Consumption
- Direct Sales
- Retails Sales
- Supermarkets and Hypermarkets
- Specialty Stores
- Online stores
- North America
- Latin America
- South Asia
- East Asia
- Middle East & Africa (MEA)
BBQ Charcoal Market- Scope of Report
A recent study by Fact.MR on the BBQ charcoal market offers a 10-year forecast for 2020 to 2030. The study analyzes crucial trends that are currently determining the growth of the market. This report explicates on vital dynamics, such as the drivers, restraints, and opportunities for key market players along with key stakeholders as well as emerging players associated with the manufacturing of BBQ charcoal. The study also provides the dynamics that are responsible for influencing the future status of the market over the forecast period.
A detailed assessment of value chain analysis, business execution, and supply chain analysis across regional markets has been covered in the report. A list of prominent companies operating in the BBQ charcoal market, along with their product portfolios, enhances the reliability of this comprehensive research study.
The study offers comprehensive analysis on diverse features, including demand, product developments, revenue generation, and sales of BBQ charcoal across the globe.
A comprehensive estimate on the market has been provided through an optimistic scenario as well as a conservative scenario, taking into account the sales of BBQ charcoal during the forecast period. Price point comparison by region with global average price is also considered in the study.
Fact.MR has studied the BBQ charcoal market with detailed segmentation on the basis of form, source, end use, sales channel, and key regions.
By End Use
By Sales Channel
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Analysis on Market Size Evaluation
The BBQ charcoal market has been analyzed for each market segment in terms volume (Kilo Tons) and value (US$ Mn).
Market estimates at global and regional levels are available in terms of “US$ Mn” for value and in “Kilo Tons” for volume. A Y-o-Y growth contrast on prominent market segments, along with market attractiveness evaluation, has been incorporated in the report.
Furthermore, absolute dollar opportunity analysis of all the segments adds prominence to the report. Absolute dollar opportunity plays a crucial role in assessing the level of opportunity that a manufacturer/distributor can look to achieve, along with identifying potential resources, considering the sales and distribution perspective in the global BBQ charcoal market.
Inspected Assessment on Regional Segments
Key sections have been elaborated in the report, which have helped deliver projections on regional markets. These chapters include regional macros (political, economic, and business environment outlook), which are expected to have a momentous influence on the growth of the BBQ charcoal market during the forecast period.
Country-specific valuation on demand for BBQ charcoal has been offered for each regional market, along with market scope estimates and forecasts, price index, and impact analysis of the dynamics of prominence in regions and countries. For all regional markets, Y-o-Y growth estimates have also been incorporated in the report.
Detailed breakup in terms of value for emerging countries has also been included in the report.
In-depth Analysis on Competitive Landscape
The report sheds light on the leading manufacturers of BBQ charcoal, along with their detailed profiles. Essential and up-to-date data related to market performers who are principally engaged in the production of BBQ charcoal has been brought with the help of a detailed dashboard view. Market share analysis and comparison of prominent players provided in the report permits readers to take preemptive steps in advancing their businesses.
Company profiles have been included in the report, which include essentials such as product portfolio and key strategies, along with all-inclusive SWOT analysis on each player. Company presence is mapped and presented through a matrix for all the prominent players, thus providing readers with actionable insights, which helps in thoughtfully presenting the market status, and predicting the competition level in BBQ charcoal market. Prominent companies operating in this space include Matsuri International Co. Ltd., Oxford Charcoal, Braai & BBQ International (Pty) Ltd, Kingsford Products Company, Cavron Global, Duraflame Inc., Dancoal sp. z o.o., Carbo Namibia (Pty) Ltd, MESJAYA ABADI SDN BHD, GRYFSKAND SP Z O O, The Dorset Charcoal Co, and Direct Charcoal Ltd.
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