Vegan Certified Cake Mixes Market

Vegan Certified Cake Mixes Market Outlook (2022-2032)

Vegan diets are becoming increasingly popular for a variety of reasons. Many people are turning to veganism for health reasons, as vegan diets are typically low in saturated fat and cholesterol, and high in fiber, vitamins, minerals, and antioxidants. Additionally, veganism is often seen as ethical.

The vegan confectionary is anticipated to notice growth in the forecast period. The industry has seen a growth of 140 percent in duration from 2013 to 2017. Vegan confectionary includes a variety of treats that are free from animal products. These include vegan chocolates, caramels, gummies, marshmallows, hard candies, and more. Many vegan confectionary items are made with plant-based ingredients such as coconut.

Drivers

Cake mixes that are vegan-certified can be substituted for ordinary cake mixes by strict vegetarians who don't even eat dairy or animal products. Due to its many advantages and benefits, vegan- cakes are widely used by a number of end users, which is anticipated to generate plenty of growth potential over the course of the projected period. The market for vegan cake mixes is expected to rise steadily with the use of vegan mixes in the continuously expanding bakery sector.

In 2023, the Confectionery segment will generate US$ 110.90 billion in revenue. The market is anticipated to expand by 7.55% yearly (CAGR 2023-2027). When compared globally, the United States generates the largest revenue ($299.50 billion in 2023). The projections on the confectionary sectors anticipated opening opportunities for manufacturers in the future.

Owing to the increasing frequency of vegan cake mixes purchase, and enriching spending towards vegan consumption, the production of mixes is also increasing globally with Latin America registering high growth for the market during the forecast period. Vegan certified cake mixes market is creating an opportunity for market participants to penetrate a high market share during the forecast period. The market comprises enormous local and global vendors.

The bakery industry is seeing a high adoption of vegan mixes for cakes as more consumers are looking for plant-based alternatives to traditional cakes. Companies such as Pillsbury, Betty Crocker, and Duncan Hines have all released vegan cake mixes that are certified by the American Vegetarian Association.

Coconut cream cakes are becoming increasingly popular as a vegan alternative to traditional buttercream cakes. Furthermore, avocado frosting is a great way to add a creamy texture and flavor to vegan.

Restraints

Due to the absence of eggs, vegan cakes might occasionally turn out to be heavier than typical cakes. Cakes are frequently made with eggs, which contribute to their light and fluffy texture. Furthermore, not all vegan cakes are healthy. As most of these vegan confectionary products are highly processed and contain high amounts of sugar and calories. Moreover, these are often loaded with lower-quality ingredients and may consist harmful fats.

Furthermore, many people face the transition from animal-based food to vegan due to many factors such as zinc deficiency, B12 deficiency, and allergic soy and nuts. This populace is less likely to shift to veganism in future periods likely to deter their experimentation with vegan cakes.

Product Quality

The cake mixes are often evaluated for their quality with measures such as taste, color, and texture of flour. These cake mixes are evaluated on the basis of moisture content both dry and cool, Ash formation, protein content, the color of the mix, and microbial quality.

Segmentation

There is high demand for sugar-free mixes across the globe driven by rising health concerns. Moreover, the increasing lifestyle diseases also foster demand for these mixes. A gluten-free lifestyle is important for those with celiac disease, an autoimmune disorder that causes damage to the small intestine when gluten is consumed.

For those with celiac disease, a gluten-free diet is essential for managing symptoms and preventing further damage to the digestive system. This also drives demand for gluten-free cakes in the forecast period.

The chocolate flavor is widely preferred in cakes and confectionaries while fruit mix flavors are also popular. Based on the distribution channels direct sales through supermarkets and confectionary stores reign in sales revenue and volume. Based on the consumers the majority of consumers for confectionary products are likely to belong to gen Z who are keenly interested in trying new flavors while also found experimenting with vegan diets recently.

Market players

Manufacturers of vegan-certified cake mixes are largely concentrating on new markets in order to increase their operating revenue. Important market players frequently release new cake mixes. Hain Celestial Group, Pamela's Products, Pillsbury, and others are some of the major market players in the market.

Vegan Certified Cake Mixes Market : Segmentation

• By Claims :

  • Wheat based
  • Gluten free
  • Organic
  • Non-GMO
  • Sugar-free

• By Flavor :

  • Chocolate
  • Vanilla
  • Golden Yellow
  • Unique lemon
  • Coconut
  • Other flavors

• By Sales Channel :

  • Direct Sales
    • Food Service
    • Food Processors
  • Indirect Sales
    • Modern Trade Channels
    • Departmental Stores
    • Convenience Stores
    • Online Channels
    • Other Indirect Channels

• By Region :

  • North America
  • Latin America
  • Europe
  • CIS & Russia
  • Asia Pacific excluding Japan
  • Japan
  • Middle East & Africa