Analysis of Hammocks market covering 30 + countries including analysis of US, Canada, UK, Germany, France, Nordics, GCC countries, Japan, Korea and many more
The global hammocks market currently accounts for a valuation of US$ 395 million and is expected to reach US$ 668.3 million by the end of 2032. Worldwide sales of hammocks are expected to increase at a CAGR of 5.4% from 2022 to 2032.
Nylon hammocks can be effectively put into little sacks as they are lightweight. Demand for compact hammocks that come with rain coverings, underslings for bug nets, and small battery-worked lamps, is set to rise steadily over the coming years.
Hammocks Market Size (2022E)
US$ 395 Million
Forecasted Market Value (2032F)
US$ 668.3 Million
Global Market Growth Rate (2022-2032)
North America Market Share (2022)
Europe Market Share (2022)
Key Companies Profiled
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According to Fact.MR, a market research and competitive intelligence provider, demand for hammocks is projected to rise at a CAGR of 5.4% from 2022 to 2032.
Bits of net, fabric, or rope suspended between two support points are called hammocks. This is often accomplished by using a metal ring or carabiner attached to a tree or a post with a sling or a nail. For several outdoor activities, a variety of outdoor equipment is used, including hammocks, tents, and resting packs.
Outdoor equipment can vary in size, protection, material, design, temperature rating, and other aspects. Users incline a lot toward hammocks since they are easy to use, lightweight, and can be carried on hiking or climbing trips. Easy storage allows campers to use outdoor hammocks more as compared to other outdoor adornments.
Hammocks offer security against groundwater. People can put them into compact-level bundles and move them around effectively because they are anything but difficult to wrap and carry.
According to retail experts, an uptick in hammock sales is being driven by millennials who prefer the ease of use, portability, and convenience aspects of hammocks. This is expected to auger well for the expansion of the global hammocks market over the coming years.
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“Rising Penetration of New Design Features & Materials for Product Enhancement”
Traditional hammocks gained significant traction with increasing preference for outdoor camping across the globe. However, as traditional hammocks accommodate only a single user most often, challenges associated with space and hammock setup were observed during group camping events.
Manufacturers of hammocks are concentrating on creating creative substitutes for conventional hammocks that can hold more than two people and allow users to swing as well.
Use of hammocks has been expanded to include paddle boarding, where they are transformed into rafts. Five persons can comfortably float over water with the help of a hammocraft.
Companies have been concentrating on creating new design elements and materials for hammocraft. They are practical and simple to transport due to their modest weight. They have a frame made of lightweight aluminum that makes paddling simple.
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“Start-ups Focusing on Introducing Innovative Hammock Solutions for Better Consumer Experience”
Based on market variables such as price, quality, brand, and variety, new entrants are coming increasingly in direct competition with one another. Through marketing and promotional activities, several hammock swing manufacturers are aiming to increase their market share and revenue.
In airplanes, economy class seats do not have enough room for passengers who require additional sleeping space and a more comfortable seat. In response to this, some new companies have developed a novel solution – a leg hammock – that offers increased leg room permitting convenient movement into relaxing positions.
For instance :
“Increasing Outdoor Activities & Rise in Spending on Tourism-related Activities Driving Market Growth across Regions”
North America accounts for 26.5% share of the global hammocks market. Consumers in North America are choosing a variety of ways to de-stress due to the rise in fast-paced and stressful lifestyles, increased health awareness, and the need to engage in physical exercise. As a result, they are eager to engage in enjoyable and adventurous outdoor activities, which is leading to increased recreational pursuits and outdoor activities in the region, thereby driving the sales of hammocks.
Europe holds for 24.8% share of the global hammocks market due to its huge consumer base, changing lifestyles, rising disposable income, and increased spending on wellness tourism activities.
In recent years, the Asia Pacific region has become a highly profitable market for hammocks and other camping gear. Manufacturers are looking to take advantage of the possibility that a young population will present the hammocks market will added opportunities for growth.
“e-Commerce Channels More Preferred Due to Easy Accessibility of Products”
Based on distribution channel, the hammocks market is segmented into specialty stores & e-Commerce. Sales of hammocks through e-Commerce channels are expected to rise at a significant CAGR over the forecast period.
Manufacturers are utilizing online sales channels to expand their reach and popularity in small towns and rural areas and meet the needs of last-mile clients. Producers of hammocks source their materials through e-Commerce platforms, which also makes it easier to reach a global audience as far as marketing and sales are concerned.
Leading competitors are concentrating on purchasing new brands to maintain their market position. Hammock manufacturers are introducing innovative products, such as outdoor hammock chair stands with different designs and colors to enhance camping equipment.
For example :
Such innovations are expected to positively influence the sales of hammocks, consequently supplementing the growth of the global hammocks market.
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The global hammocks market is set to rise at 5.4% CAGR through 2032.
China dominates the global hammocks market with 14.1% share.
The Europe hammocks market is currently valued at US$ 98 million.
The top 3 countries hold a cumulative market share of 35.7%.
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