Suncare Powder Product Market

Suncare Powder Product Market Study by Normal, Dry, and Oily Skin Less than 30, Between 30 & 50, and More than 50 SPF from 2024 to 2034

Analysis of Suncare Powder Product Market Covering 30+ Countries Including Analysis of US, Canada, UK, Germany, France, Nordics, GCC countries, Japan, Korea and many more

Suncare Powder Product Market Outlook (2024 to 2034)

Worldwide revenue from the suncare powder product market is expected to reach US$ 115.8 million by the end of 2034, up from US$ 61.7 million in 2024. The market has been forecasted to expand at a CAGR of 6.5% through 2034. Rising awareness of sun protection among consumers is significantly influencing the suncare powder product market.

As people become more conscious of the detrimental effects of UV radiation on their skin, the demand for suncare powder products is rising due to the increased incidence of skin cancer and other UV-induced skin diseases. This rising importance of sun protection has resulted in a notable uptick in the adoption of these products.

  • In 2023, Sun-sational launched Round A'Round, with the aim of targeting the Japanese suncare industry specifically with sun stick products.

Growing participation of individuals in outdoor sports and recreational activities has broadened the target market for sports suncare products. Activities like hiking, running, cycling, and water sports require specialized sun protection, thus fueling the demand for tailored products. Consumers are increasingly inclined to invest in personal care products such as specialized sunscreens. The availability of a diverse range of suncare products across various retail channels further amplifies consumer choices, enabling them to find products that align with their specific needs and preferences.

  • In 2022, POPXO expanded its product portfolio in the beauty and personal care segment by launching the Suncare range.
Report Attribute Detail
Suncare Powder Product Market Size (2024E) US$ 61.7 Million
Projected Market Value (2034F) US$ 115.8 Million
Global Market Growth Rate (2024 to 2034) 6.5% CAGR
China Market Value (2034F) US$ 18.9 Million
Canada Market Growth Rate (2024 to 2034) 7.1% CAGR
North America Market Share (2024E) 28.1%
East Asia Market Value (2034F) US$ 33 Million
Key Companies Profiled Blackstone Group Inc.; Crescita Skin Sciences; Edgewell Personal Care Company; Iredale Cosmetics, Inc.; LG H&H Co. Ltd.; Pep Technologies Pvt. Ltd.; Pierre Fabre USA, Inc.; SPF Ventures.

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Why are Suncare Powder Products Gaining Attention?

“Rising Awareness of Harmful Effects of Sunrays on Skin”

Sun exposure is vital for vitamin D production, aiding in calcium absorption for stronger bones and teeth. However, prolonged exposure can lead to various skin issues, such as hyperpigmentation, aging, wrinkles, and freckles. To address this, leading manufacturers are actively promoting the benefits of suncare products through robust advertising campaigns. The increasing awareness among consumers regarding the efficacy of sun protection products in safeguarding the skin from harmful sun exposure is projected to drive suncare powder product market growth during the forecast period.

As awareness about the benefits of natural and organic ingredients grows, consumer preference for clean-labeled and environmentally friendly personal care and cosmetic products is on the rise. With synthetic products often containing hazardous chemicals, more consumers are opting for greener alternatives.

Which Challenges Do Should Suncare Powder Manufacturers Need to Tackle?

“High Cost of Suncare Powder Products and Stringent Regulations Governing Skincare Products”

Companies in the market are introducing refillable suncare powder packs along with reusable dispensing brushes to lower usage costs for customers. Consumers’ preference for products validated and certified by research or government organizations is one of the key suncare powder product market trends, prompting manufacturers to prioritize the sale of products approved by relevant authorities. Government regulations concerning the use of harsh chemicals and the availability of less expensive alternatives in various forms, like lotions and creams, are somewhat impeding market expansion.

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Country-wise Insights

Fact.MR, a market research and competitive intelligence provider, asserts through its newly published analysis that North America is projected to hold 27.6% of the global market share by 2034. Suncare powder product manufacturers have expanded their reach to several global regions, including Southeast Asia, Central and South America, and Australia. This growth is beneficial as it diversifies supply chains and reduces reliance on a single provider.

How are Manufacturers of Suncare Products Strategizing in the United States?

“Growing Emphasis on Innovation and Development of Products Specifically Tailored for Men"

Attribute United States
Market Value (2024E) US$ 11.9 Million
Growth Rate (2024 to 2034) 7% CAGR
Projected Value (2034F) US$ 23.5 Million

In recent years, there has been a notable rise in men's interest in beauty and personal care, especially in the United States. This is prompting manufacturers to innovate and introduce products tailored specifically for men. The growing presence of social media influencers and blogs in the United States is contributing to the expansion of the suncare powder product market size in the nation.

  • According to the American Academy of Dermatology, men are more likely to develop melanoma compared to women. This discrepancy is attributed to men having thicker skin with less fat beneath it and higher levels of skin proteins like collagen and elastin. Research indicates that these physiological differences result in men's skin being more susceptible to damage from UV rays than women's skin.

Which Conditions in China are Conducive for Suncare Powder Product Companies?

“Increasing Investments in Skincare Powder Product Manufacturing”

Attribute China
Market Value (2024E) US$ 9.9 Million
Growth Rate (2024 to 2034) 6.7% CAGR
Projected Value (2034F) US$ 18.9 Million

East Asia is attracting investments for sun care powder manufacturing owing to the rising consumption of beauty products in the region, along with growing awareness regarding the side effects of traditional creams and lotions. The region's growing population and emphasis on appearance are projected to boost suncare powder sales. In particular, more consumers in China are becoming conscious of sun protection, driven by well-documented risks of UV radiation.

Suncare powder offers a convenient solution, especially for urbanites facing daily sun exposure. Its easy application and non-greasy texture make it appealing, particularly to practical-minded individuals. Manufacturers have an opportunity to innovate by catering to specific consumer needs and offering customized formulations, such as those with added antioxidants or anti-aging properties. In addition, eco-friendly packaging and sustainable sourcing are now critical considerations for environmentally conscious buyers.

Category-wise Insights

The market for suncare powder products according to skin type is segmented into normal, dry, and oily. Out of these three segments, products for oily skin are estimated to account for a leading market share of 48.8% in 2024.

How are High-SPF Sunscreen Powders Meeting the Needs of Consumers?

“Lightweight and Non-Greasy Feel of SPF 50+ Powders Driving Their Preference”

Attribute More than 50
Segment Value (2024E) US$ 44 Million
Growth Rate (2024 to 2034) 6.5% CAGR
Projected Value (2034F) US$ 82 Million

Sunscreen powders with SPF 50 or higher are widely preferred in the market. These high-SPF products offer robust protection against harmful UV rays, making them a top choice for health-conscious consumers. Demand for such sunscreens has surged due to growing awareness about skin damage caused by sun exposure. Whether for daily wear or outdoor activities, SPF 50+ powders provide effective shielding while maintaining a lightweight and non-greasy feel. As consumers prioritize skin health, these high-SPF suncare powders continue to dominate the market by ensuring optimal sun protection for all skin types.

Why are Sales of Suncare Powder Increasing for Oily Skin?

“Increased Susceptibility of Oily Skin to Acne and Blackheads”

Attribute Oily
Segment Value (2024E) US$ 30.1 Million
Growth Rate (2024 to 2034) 6.5% CAGR
Projected Value (2034F) US$ 56.6 Million

Oily skin, a common skin type, results from an overproduction of sebum, the skin’s natural oil. This surplus oil can lead to a shiny complexion and make the skin more prone to acne and blackheads. Typically, oily skin is most noticeable in the T-zone (forehead, nose, and chin), giving rise to a greasy appearance. However, with appropriate skincare designed for oily skin, excess oil production can be controlled, fostering a healthier complexion.

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Competitive Landscape

Key players in the suncare powder product industry are Blackstone Group Inc., Crescita Skin Sciences, Edgewell Personal Care Company, Iredale Cosmetics, Inc., LG H&H Co. Ltd, Pep Technologies Pvt. Ltd., Pierre Fabre USA, Inc., and SPF Ventures.

  • In 2023, dTERRA, an integrative health and wellness brand, launched a new comprehensive suncare line that includes different SPF forms and a soothing after-sun spray. The line includes elements that are safe, natural, and effective, as well as CPTG essential oils. These products are all vegan, cruelty-free, reef-safe, and contain no phthalates, parabens, oxybenzone, or synthetic perfumes.
  • In 2023, Univar Solutions Basil Ltd., a subsidiary of Univar Solutions Inc., announced a distribution deal with Croda do Basil Ltd., a supplier of specialty chemicals for sun care filters. According to the deal, Univar Solutions will distribute Croda's sun care filters in Brazil. The agreement broadens Univar Solutions' entire beauty and personal care product offering in the sun care category.
  • In 2023, the United States-based company Larkly introduced a powder-based mineral sunscreen. This innovative product aims to offer consumers an environmentally sustainable and makeup-friendly alternative. Unlike traditional creams, the mineral-based powder sunscreen provides several advantages, allowing users to shield their skin from harmful UVA and UVB rays, which can cause sun damage and have potentially serious consequences.

Key Segments of Suncare Powder Product Market Research

  • By Skin Type :

    • Normal
    • Dry
    • Oily
  • By Sun Protection Factor (SPF) :

    • Less than 30
    • Between 30 & 50
    • More than 50
  • By Sales Channel :

    • Offline Sales
    • Online Sales
  • By Region :

    • North America
    • Latin America
    • Western Europe
    • Eastern Europe
    • East Asia
    • South Asia & Pacific
    • Middle East & Africa

- FAQs -

What is the market size for suncare powder product 2024?

The global suncare powder product market is valued at US$ 61.7 million in 2024.

What are the forecasts for the suncare powder product market?

The market for suncare powder products is calculated to expand at 6.5% CAGR and reach US$ 115.8 million by 2034.

At what is the market in North America forecasted to increase?

The North American market is forecasted to increase at 6.7% CAGR through 2034.

How much share does East Asia account for in the global market?

East Asia accounts for 28.1% of the global market share in 2024.

How is the market projected to fare in Japan?

The Japan market is projected to expand at 5.8% CAGR from 2024 to 2034.

Which skin type accounts for higher sales of suncare powder products?

Oily skin accounts for 48.8% share in the overall sales of suncare powder products.

- Also of Interest -

Sports Sun Care Market

Sports Sun Care Market Analysis by Creams, Gels, Liquids, Sprays, Lotions, Lip Balms, Wipes, and Sticks from 2023 to 2033

After Sun Care Products Market

After Sun Care Products Market Analysis by Creams & Lotions, Scrubs & Gels, Cleansers & Foaming, and Essential Oils from 2023 to 2033

Sun Protection Products Market

Sun Protection Products Market By Product Type (Sun Care Products, After Sun Products), By Form (Creams, Gel, Lotion, Powder), By Ingredient (Ecamsule, Avobenzone), By Consumer Orientation (Male, Female, Unisex), By Claim, By Sales Channel - Global Market Insights 2021 to 2031

Sun Protection Spray Market

Sun Protection Spray Market Trends Analysis By Sun Protection Factor (SPF 30-40, SPF 40-50, SPF 50-60), By Protection Type (Water Resistant, Sweat Resistant, Photostable, Sports), By Skin Type (Normal, Dry, Oily), By Ingredients, By Packaging Size & By Region - Global Insights 2021-2031

Suncare Powder Product Market

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