Personal Care and Cosmetic Preservatives Market

Personal Care and Cosmetic Preservatives Market Analysis By Chemical Type (Benzoic Acid, Benzyl Alcohol, Ethyl Lauroyl Arginate, Parabens, Phenoxyethanol, MIT/MICT), By Source (Natural, Synthetic), By Application (Rinse Off, Leave On), & Region - Global Market Insights 2023 to 2033

Analysis of Personal Care and Cosmetic Preservatives market covering 30+ Countries Including Analysis of US, Canada, UK, Germany, France, Nordics, GCC countries, Japan, Korea and many more

Personal Care and Cosmetics Preservatives Market (2023 to 2033)

The global personal care and cosmetics preservatives market is estimated to be valued at around US$ 408.6 million in 2023 owing to increased demand for personal care products post-pandemic in the wake of hygiene maintenance. Additionally, the market is expected to widen at a substantial growth rate of 5.8% by the end of the forecast period.

Preservatives are chemical ingredients that increase the shelf life of cosmetics formulations along with providing protection against microbial spoilage. Personal care and cosmetic preservatives are becoming more popular in the pharmaceutical and personal care industries because they can reduce spoilage and stop unfavorable chemical changes in cosmetic formulations.

Report Attributes


Personal Care and Cosmetic Preservatives Market Size (2022A)

US$ 386.2 Million

Estimated Market Value (2023E)

US$ 408.6 Million

Forecasted Market Value (2033F)

US$ 718.0 Million

Global Market Growth Rate (2023-2033)

5.8% CAGR

Europe Market Share (2022)


Key Companies Profiled

  • DuPont
  • Lonza Group Ltd
  • Clariant AG
  • Schülke & Mayr GmbH
  • Ashland
  • Akema Fine Chemicals
  • Zhengzhou Bainafo Bioengineering Co., Ltd.

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Market Dynamics Analysis in Projected Timeframe

There was significant demand for personal care and cosmetics preservatives from the cosmetics formulators. The surge in personal care products has been observed owing to the increased awareness regarding well-being and personal grooming. The growth rate of consumption of personal care and cosmetic preservatives between 2018 and 2022 was approximately 4.7%. The market is primarily dependent on demand from cosmetics manufacturers.

  • Growth Factors for Short Term (2023-2026): The ability of personal care and cosmetic preservatives to lessen spoilage and avoid unfavorable chemical changes in cosmetic formulations, pharmaceuticals, and personal care products to drive demand.
  • Factors for Medium-Term Growth (2026-2029): Consumers nowadays are more informed about their skin types, the damaging impact of the environment on their skin, skin conditions, and the product formulation. Also, increasing disposable income has promoted the sales of personal care and cosmetics products which drive the personal care & cosmetic preservatives market.
  • Long Term Growth Opportunities (2029-2033): Consumers are becoming more aware of cosmetic preservers and their increasing popularity, which may increase product demand. The sector's growth is aided by the availability of both natural and artificial preservatives.

Based on the Fact.MR market report, the personal care and cosmetic preservatives market expanded at a CAGR of 4.7% between 2018 and 2022 and is anticipated to widen at a CAGR of 5.7% between 2023 and 2033.

Factors Driving Personal Care and Cosmetic Preservatives Market

“Growing Consumer Demand for Natural Cosmetics and Personal Care Products will help Drive Market Demand

There has been a growing trend toward bio-based and non-animal-based products. Manufacturers of cosmetic products have capitalized on the trend toward organic & natural products and significant expenditures are being made to expand the product portfolio.

The market will be driven by consumer demand for functional cosmetics including sun care and anti-aging products over the forecasted period. Active ingredients such as retinol, vitamin E, and ascorbic acid play a very important role in preventing oxidation of oil base formulation in cosmetics products. The market for personal care and cosmetic preservatives is expected to rise in the coming years because of the rising demand for anti-aging products around the world.

In the near future, the market for personal care and cosmetic preservatives is projected to experience a surge in bio-based preservatives.

“Increasing Disposable Income Leading to More Consumption of Personal Care and Cosmetics Products”

Owing to the increased income and improving the lifestyle of the people across developing regions, the spending capacity of the consumer on personal care & cosmetics has pivoted in the last few years. Thus, there is an increased demand for preservatives too on the back of surging consumption of beauty products.

People now have easy access to international brands owing to global technological advancements and urbanization. Due to economic expansion and the emergence of new purchasing methods that have supplanted conventional ones, the global market for personal care & cosmetics products is expanding aggressively.

“Demand for Parabens Free Formulations, Slowing the Overall Market Growth”

A number of negative effects have been linked to the use of synthetic cosmetic preservatives in the production of cosmetics. Hydroquinone, for instance, is harmful to one's health because it is toxic to organ systems, causes skin cancer, and irritates the respiratory system. Mercury can harm the brain, kidneys, and liver, but when used frequently in cosmetics, it can also lighten skin tone and

These preservatives are generally disposed of in water streams, polluting the water streams as well disturbing the ecosystem of the water bodies. Stringent regulation is being imposed by the government to limit the usage of chemicals and direct disposal of them in water bodies. Also, increasing consumer awareness has also decreased the sales of products containing synthetic preservatives.

All these aforementioned factors limit the usage of products containing synthetic preservatives hindering the overall market growth.

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Country-wise Insights

Why the United States is a Popular Destination for the Personal Care and Cosmetic Preservatives Market?

The market for cosmetic and personal care products is dominated by the United States. Over the forecast period, it is anticipated that the market in the

The United States of America is the world's largest market for beauty products. In 2022, the country's beauty and personal care products industry was worth more than US$ 91.4 billion. The nation has maintained its lead in global beauty product consumption for the past half-century.

The presence of preservatives that help to protect against the growth of bacteria and fungus in cosmetics formulations has increased at a significant rate over the decades in the United States due to the extensive growth of the personal care and cosmetic industry and rising disposable income.

What Opportunities Exist for Cosmetic Preservatives Manufacturers in China?

In 2022, China’s valuation of the cosmetics & personal care industry is approximately US$ 72.5 billion. Owing to such a high valuation and demand for cosmetics products in the country, the market for personal care and cosmetics preservatives holds a substantial share in the global market.

Personal care and cosmetic preservatives are in high demand in the region due to the significant expansion of the cosmetics industry in South Korea and rising anti-aging product demand in Japan.

Category-wise Insights

What is Triggering the Overall Market Expansion of Products Formulated on the Basis of Natural Preservatives?

During the forecast period, the growth of this market segment is anticipated to be boosted by the ever-increasing need and demand for natural ingredients as a result of rising concerns regarding the effects of synthetic chemicals on the environment and the human body. The global market is expected to expand significantly as a result of the rising popularity of natural preservatives like tea tree, rosemary, cinnamon, clove, lavender, and others.

Natural preservatives' popularity is also being fueled by a growing global consumer focus on the use of clean and natural organic label products, which is expected to drive the segment's expansion.

Based on the Application, Which Segment Has Captured the Largest Share of the Market?

The shampoo and conditioner category held the largest market share. Preservatives are being heavily used by global manufacturers of these goods to extend their product's shelf lives and improve their quality, which is likely to be the primary driver of the sector's expansion in the coming years.

The shift in consumer preferences toward organics or bio-based skin care products like plant extracts, organic acids, natural antioxidants, and essential oils-all of these forms the basis of cosmetic preservatives in the manufacturing process-is likely to drive the segment market's expansion and demand in the coming years.

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Key Strategies Followed by Key Manufacturers

Prominent personal care and cosmetic preservatives manufacturers are Dupont, Lonza Group Ltd, and Zhengzhou Bainafo Bioengineering Co., Ltd.

Manufacturers are focused on the development of formulations that comply with environmental regulations. With continuous pressure from government organizations, manufacturers are spending a significant portion of the profit on research & development of the product.

Leading market players have already begun shifting their product portfolios toward the bio-based or natural segment in order to meet the growing demand for natural goods. As a result, the increasing demand for bio-based cosmetic and personal care preservatives is rising.

Fact.MR has provided detailed information about the price points of key manufacturers of personal care and cosmetic preservatives positioned across regions, sales growth, production capacity, and speculative technological expansion, in the recently published report.

Segmentation of Personal Care and Cosmetic Preservatives Industry Research

  • By Source :

    • Natural
    • Synthetic
  • By Chemical Type :

    • Benzoic Acid
    • Benzyl Alcohol
    • Ethyl Lauroyl Arginate
    • MIT/MICT
    • Parabens
    • Phenoxyethanol
    • Others
  • By Application :

    • Rinse Off
      • Shampoos
      • Conditioners
      • Body Washes
      • Liquid Soaps
      • Others
    • Leave On
      • Creams and Lotions
      • Wipes
      • Color Cosmetics
      • Sunscreens
      • Hair Gels and Mousses
      • Leave-in Conditioners
      • Others
  • By Region :

    • North America
    • Latin America
    • Europe
    • East Asia
    • South Asia & Oceania
    • MEA

- FAQs -

The market for personal care and cosmetic preservatives is valued at US$ 408.6 Million in 2023.

The market is likely to reach a valuation of US$ 718.0 Million by the end of forecast period.

Tier 1 manufacturers are expected to capture 65.0% of the global market.

Between the years 2023 and 2033, it is anticipated that the personal care and cosmetic preservatives market in Europe will expand at a CAGR of 6.7%.

North America holds an approximate share of 18.0% of the global personal care and cosmetic preservatives market.

In 2022, the global personal care and cosmetic preservatives market was worth US$ 386.2 million.

The global personal care & cosmetic preservatives market experienced a moderate growth rate of 4.7% between 2018 and 2022.

Personal Care and Cosmetic Preservatives Market

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