Reusable Water Bottle Market

Reusable Water Bottle Market by Glass, Metal, Polymers, and Silicone for Supermarkets/Hypermarkets, Independent Stores, and e-Commerce from 2024 to 2034

Analysis of Reusable Water Bottle Market Covering 30+ Countries Including Analysis of US, Canada, UK, Germany, France, Nordics, GCC countries, Japan, Korea and many more

Reusable Water Bottle Market Outlook (2024 to 2034)

The global reusable water bottle market size is calculated at US$ 10.26 billion for 2024 and is forecasted to increase at a CAGR of 3.5% to reach US$ 14.53 billion by 2034-end.

Unlike single-use plastic bottles, which are intended for one-time use and disposal, reusable water bottles are made from durable materials such as stainless steel, glass, or BPA-free plastics. The primary aim of reusable water bottles is to provide an eco-friendly and sustainable alternative to disposable bottles, reducing the environmental impact associated with single-use plastics.

Reusable water bottles often come in various shapes, sizes, and designs to cater to different preferences and lifestyles. Some common features of reusable water bottles include leak-proof lids, insulation for temperature control, and ergonomic designs for ease of use. Many people choose reusable water bottles as a sustainable option to reduce waste and contribute to environmental conservation efforts. They are often associated with promoting a more sustainable and eco-conscious lifestyle.

Efforts to reduce plastic waste, bans on single-use plastics, increasing awareness of climate change among the general population, and the implementation of stringent regulatory mandates to curb plastic pollution are some factors that are projected to drive the sales of insulated water bottles during the next 10 years.

  • In December 2022, the Canadian government prohibited the manufacture and sale of plastic checkout bags, stir sticks, most plastic straws (with some exceptions), takeout containers, and cutlery. This is part of Canada’s plan to gradually eliminate single-use plastics by 2030.
  • Canada is projected to account for 16.8% of the North American reusable water bottle market share by 2034.

Growing demand for sustainable packaging and advancements in the eco-friendly packaging industry are crucial factors in boosting refillable water bottle demand. Rising investments in the research and development of innovative and stylish water bottles by manufacturers are also projected to favor market growth in the long run.

  • Most reusable water bottle sales are projected to be from hypermarkets and supermarkets over the next ten years. However, sales via e-commerce channels are projected to increase faster going forward.
Report Attributes Details
Reusable Water Bottle Market Size (2024E) US$ 10.26 Billion
Forecasted Market Value (2034F) US$ 14.53 Billion
Global Market Growth Rate (2024 to 2034) 3.5% CAGR
Canada Market Growth Rate (2024 to 2034) 4% CAGR
South Korea Market Value (2034F) US$ 138 Million
Metal-Based Reusable Water Bottle Demand Growth (2024 to 2034) 3.6% CAGR
Key Companies Profiled
  • Thermos LLC
  • Petainer Ltd.
  • Nalge Nunc International Corp.
  • CamelBak Products, LLC
  • Bulletin Bottle
  • AptarGroup Inc.
  • Aquasana Inc.
  • BRITA GmbH
  • Emsa GmbH
  • SIGG Switzerland AG
  • Be-Active Bottles
  • Tupperware Brands Corporation
  • Alpha Packaging
  • S’Well Corporation
  • Contigo
  • Klean Kanteen Inc.
  • Bidonex

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What is Influencing Adoption of Reusable Water Bottles across the Globe?

“Growing Focus on Sustainability Driving Demand for Eco-Friendly Water Bottles”

The growing shift toward sustainability is a notable reusable water bottle market trend. Climate change is becoming a global, imminent threat to the existence of human civilization, and this sense of urgency is leading to the adoption of big and bold sustainability initiatives across the world. Increasing plastic waste is polluting the whole environmental ecosystem and disrupting its natural workings, which is causing serious implications for global climatic conditions.

To mitigate the risks, respective governments and multinational corporations across the globe are adopting big sustainability initiatives that are aimed at reducing plastic waste. Plastic bottles for water are a huge source of single-use plastic waste, and many companies are taking initiatives to promote the use of refillable water bottles and eliminate the use of plastic bottles, which is projected to benefit the market in the long run.

  • In 2022, Deliveroo Qatar launched an initiative to distribute reusable water bottles to its delivery riders, aligning with the company's environmental, social, and governance (ESG) strategy aimed at waste reduction.

“Increased Demand for On-the-Go Hydration in Fast-Paced Urban Environments”

The accelerating pace of urbanization and the adoption of hectic lifestyles are significantly contributing to the rising demand for convenient and portable hydration solutions. As the majority of individuals find themselves navigating bustling urban environments and engaging in fast-paced daily routines, the need for on-the-go hydration is becoming increasingly pronounced.

Urban dwellers often face extended commute times, whether by public transport, bicycles, or cars. Reusable water bottles provide a convenient means for individuals to stay hydrated during their journeys without relying on single-use plastic alternatives. Compact and portable designs cater to the needs of commuters, ensuring they have access to water throughout the day.

Busy work schedules and dynamic workplace environments are boosting the demand for portable hydration solutions. Eco-friendly hydration bottles can be easily carried from meetings to workstations, promoting consistent hydration without disrupting professional responsibilities.

The urban lifestyle incorporates a high focus on health and fitness, prompting individuals to engage in outdoor activities or visit fitness centers. Outdoor reusable water bottles designed for sports and outdoor use, featuring durable construction and convenient handling, appeal to those seeking hydration solutions during workouts or outdoor adventures.

What is Restricting Reusable Water Bottle Demand Growth Despite Their Cost-Effectiveness?

“Negative Perceptions About Health Risks Associated with Reusable Water Bottles”

Water bottles made from substandard plastic materials or by-products often contain harmful compounds such as volatile organic compounds (VOCs), Bisphenol A (BPA), and phthalates. These substances have been linked to various health issues, including hormonal disruptions, reproductive problems, and potential carcinogenic effects, raising significant concerns among consumers.

The presence of harmful substances in water bottles can erode consumer trust and confidence in the safety of reusable products. Negative perceptions regarding the health risks associated with these materials may deter potential buyers, impacting the growth of the reusable water bottle market.

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How are New Companies Gaining Ground in This Market?

“Focus on Addressing Challenges Posed by Single-Use Plastic Pollution”

New companies are riding the sustainability trend and investing in research and development of novel refillable bottles that are set to solve the problem caused by single-use plastic pollution, which is becoming a major challenge for the world.

  • In December 2022, Cove, a California-based start-up founded in 2018 with a mission to end plastic waste, announced the launch of its first biodegradable water bottles in collaboration with Los Angeles’ premium organic grocer, Erewhon.
  • A Melbourne-based start-up recently announced the launch of a new smart reusable water bottle called AQUAME. The bottle is capable of tracking the water intake of a person and monitoring their hydration levels on an app that connects to the bottle via Bluetooth technology.

Country-wise Analysis

A combination of environmental awareness, busy lifestyles, government initiatives, and market-specific factors is boosting the growth of the reusable water bottle market in the United States, Japan, and Germany.

More detailed regional insights are discussed in the reusable water bottle market research report by skilled analysts at Fact.MR, a market research and competitive intelligence provider.

What’s Driving Reusable Water Bottle Sales in the United States?

“Ban on Single-use Plastic and Increasing Consumer Awareness about Sustainability”

Attribute United States
Market Value (2024E) US$ 2.1 Billion
Growth Rate (2024 to 2034) 4% CAGR
Projected Value (2034F) US$ 3.1 Billion

Focus on sustainability and the reduction of plastic waste in the United States has drastically changed in recent years, and this has led to the implementation of various bans on plastics in the country. Consumers are also becoming more aware of the ill effects associated with the use of plastics, and this is also projected to boost sales of refillable water bottles in the country over the coming 10 years.

  • In June 2022, the United States Interior Department announced that it is preparing to ban the sales of single-use plastics on public lands and phase them out completely by the end of 2032 in an attempt to regulate and reduce plastic pollution.

Why is Japan a Lucrative Market for Reusable Water Bottle Manufacturers?

“Plastic Waste Disposal Concerns Boosting Adoption of Reusable Water Bottles”

Attribute Japan
Market Value (2024E) US$ 135 Million
Growth Rate (2024 to 2034) 5.1% CAGR
Projected Value (2034F) US$ 203.5 Million

Plastic waste in Japan has been increasing over the past couple of decades, and this has led to a serious issue of plastic waste pollution in the country.

  • As per Statista, the recycling rate of plastic in Japan was about 20% in the past decade (2011 to 2020).

The low recycling rate of plastic is resulting in people and governments opting for other solutions to curb plastic waste. Some of the measures, including the increasing use of plastic alternatives, bans on single-use plastic, and the launch of new initiatives to generate awareness about climate change and plastic pollution, are forecast to boost the use of reusable water bottles in Japan.

What is the Business Scope Offered by Germany to Manufacturers?

“Increasing Government-backed Refill Campaigns and Advancements in Recycling”

Several European countries are launching several initiatives to end plastic pollution and promote sustainable lifestyle practices to combat climate change. Changing consumer preferences and the adoption of sustainable lifestyle choices are forecast to drive sales of refillable water bottles in European countries such as Germany, France, and the United Kingdom.

Germany is projected to account for the high sales of reusable water bottles in the European region during the forecast period owing to the rising number of refill campaigns in the country. Advancements in recycling and supportive government initiatives to encourage the use of refillable bottles are other factors that are increasing sales of reusable water bottles in Germany.

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Category-wise Analysis

Growing demand for polymer-based reusable water bottles can be attributed to their combination of characteristics such as lightweight design, durability, affordability, and versatility, as well as continuous innovations in material technology. These features collectively address consumer needs and preferences, making polymer-based options a popular choice in the market.

Which Type of Reusable Water Bottle is Most Popular?

“High Demand for Polymer-based Bottles Due to Ease of Cleaning and Absence of Aftertaste”

Attribute Polymer-Based Reusable Water Bottles
Segment Value (2024E) US$ 2.55 Billion
Growth Rate (2024 to 2034) 4.4% CAGR
Projected Value (2034F) US$ 3.93 Billion

Glass-based, metal-based, polymer-based, and silicone-based are some of the types of reusable water bottles.

  • Reusable water bottles made from polymers are forecast to hold 33% of the market by 2034.

Polymer-based reusable water bottles are easy to clean, do not leave an aftertaste such as metals, and are available in a wide variety of colors. Polymer bottles are more affordable and cost-effective as compared to bottles made from glass, metal, or silicone. The aforementioned factors are increasing the popularity of polymer-based reusable water bottles.

Competitive Landscape

Reusable water bottle manufacturers are focusing on launching new and innovative products with the latest marketing strategies to maximize their sales potential. They are also focusing on strategic collaborations and partnerships to increase their market reach and product offerings.

Effective marketing and branding strategies are also playing a crucial role in attracting and retaining customers. Key market players are investing in creating strong brand identities and leveraging social media, influencer marketing, and other channels to reach their target audience.

  • In June 2021, Aptar Food + Beverage announced a partnership with REBO, to develop an innovative reusable water bottle that uses smart Bluetooth technology to help consumers stay hydrated. The bottle syncs with a personalized hydration application to track health goals.

Key Segments of Reusable Water Bottle Market Research

  • By Material :

    • Glass
    • Metal
    • Polymers
    • Silicone
  • By Product Type :

    • Filtered
    • Plain
    • Infuser
    • Collapsible
    • Insulated
    • Growler
    • Others
  • By Primary Usage :

    • Everyday
    • Sports
    • Travel
    • Others
  • By Size :

    • 8 to 12 Oz
    • 16 to 27 Oz
    • 32 Oz
    • 40 Oz
    • 64 Oz
    • 1 Gallon and Above
  • By Sales Channel :

    • Supermarkets/Hypermarkets
    • Independent Stores
    • e-Commerce
    • Others
  • By Region :

    • North America
    • Latin America
    • Europe
    • East Asia
    • South Asia & Oceania
    • Middle East & Africa

- FAQs -

How big is the reusable water bottle market in 2024?

The global reusable water bottle market is estimated at US$ 10.26 billion in 2024.

What are the estimated sales of reusable water bottles in Japan?

Sales of reusable water bottles in Japan are estimated at US$ 135 million in 2024.

What is the demand growth projection for reusable water bottles?

Global demand for reusable water bottles is forecasted to increase at a CAGR of 3.5% from 2024 to 2034.

What are the forecasted sales of reusable water bottles by 2034-end?

By 2034, sales of reusable water bottles are projected to reach US$ 14.53 billion.

Which region accounts for high sales of reusable water bottles?

Consumers in Asia Pacific extensively utilize reusable water bottles in their daily routines.

Who is the target audience for reusable water bottles?

Environmentally conscious young individuals engaged in creating a positive change are key customers for reusable water bottles.

Who are the top producers of reusable water bottles?

Some of the leading companies are Emsa GmbH, SIGG Switzerland AG, Be-Active Bottles, and Tupperware Brands Corporation.

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