Advance Wound Care Market Forecast, Trend Analysis & Competition Tracking - Global Market Insights 2020 to 2030

Published on : Jun-2020 | List of Tables : 24 | List of Figures : 91 | No. of Pages : 170 | Report Code : FACT4822MR | Format :

Global Advance Wound Care Market Outlook

The advance wound care market is poised to leverage at a CAGR of ~4% between 2020 and 2030. Rising incidence of type-1 diabetes has augmented treatment for diabetic ulcers. Presently, more than 4.5 million patients with diabetic pressure ulcers require treatment. Moreover, a significant number of patients suffer from venous ulcers. These surging incidences of chronic wound conditions is poised to leverage the advance wound care market to a very large extent. Consequently, availability of advance wound care products has risen. Advance wound care products are effective due to their advantages such as maintaining a stable temperature around the wound to allow optimum oxygen flow. In addition, advance wound care products also protect the wound from infection and help to remove the dead tissue.

Global Advance Wound Care Market Product Insights: Wound Cleansers Takes the Cake, Foam Dressings Catching Up

Wound cleansers constitutes the bulk of the global advance wound care market, capturing nearly 30% of the market share. This is followed by the foam dressings segment, pegged at over one-tenth of the market. Protection from loose debris and planktonic bacteria to promote an optimal healing environment shall drive the growth of the wound cleansers segment. Cushioning of the wound and periwound area from additional trauma as well as providing thermal insulation drives the ri sing popularity of foam dressings.

advance wound care market by product type

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Global Advance Wound Care Market Regional Insights: North America and Europe collectively lead the Advance Wound Care Market

North America and Europe jointly dominate the global advance wound care market, capturing more than 70% of the market. Increasing prevalence of diabetic ulcers, venous disease and arterial injuries have prompted market players to establish their business operations in the North American market.  

Growth in the European market is primarily driven by increasing cases of post-operative wounds. According to Eurostat, approximately 1.4 million women undergo caesarian sections during delivery, which increases the risk of post-surgical wounds.  Therefore, the scope for advanced wound care has augmented in the region.

global advance wound care market

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Global Advance Wound Care Market Manufacturers: Product Portfolio expansion through acquisitions is the key strategy Followed by Leading Players

The leading manufacturers of advance wound care market are focusing on acquisition of regional players to strengthen their product portfolio and boost revenue growth form that region. For Instance, in 2017 Convatec Group plc, a U.K. based global manufacturer of wound care products, has acquired its Dutch rival Eurotec Beheert to drive ambitious growth plans. This acquisition has expanded the ConvaTec market in the France and Benelux region. Also, 2012, Molnlycke Health Care, has completes the acquisition of wound care and burn care business segment of Brennen Medical.  This acquisition has provided Molnlycke Health Care with vast range of technologically advanced and clinically proven wound care solution. Similarly, other leading manufacturers of wound care product are also focusing on the acquisition of regional players to retain their market position.

COVID-19’s Impact on Advance Wound Care Market:

The COVID-19 pandemic has ushered in an unprecedented era of uncertainty. Healthcare providers have been on tenterhooks searching for a remedy to eradicate it. As the pandemic infects people at an exponential rate, patients with chronic vulnerabilities are especially at a high risk of fatalities associated with the deadly virus. Consequently, advance wound care has become a top priority. Wound Care Centers play a pivotal role in the local healthcare community by providing timely treatment to prevent the spread of open-wound infections. Since wound care involves physical contact with patients, it is imperative for doctors and surgeons to take basic precautionary measures such as sterilizing surgical instruments, sanitizing and washing of hands and wearing surgical masks and gloves. Prominent market players such as ConvaTec are engaged in augmenting production cycles to ensure a steady supply of hydro fibers and other dressing products. For example, the company has been mass producing its AQUACELL hydro fibers for dressing up diabetic foot ulcers.

Analyst’s Viewpoint:

Rising prevalence of chronic conditions will bolster market prospects for the advance wound care market. The need for effective wound care has only burgeoned amid the COVID-19 pandemic, and is poised to remain so through 2030.”

Global Advance Wound Care Market: Report Scope:

The recent study on advance wound care market undertaken by Fact.MR incorporates a decade long forecast ranging from 2020 to 2030 and explicates on the vital dynamics such as drivers, opportunities and restraints. Analysis of the market has been done through the following segments: product type, end-user and distribution channel. Each segmental analysis incorporates the revenue and growth prospects.

A regional landscape has been embedded, incorporating the abovementioned segments. The regional profiling has been done across seven geographies: North America, Latin America, Europe, East Asia, South Asia, Oceania and MEA. Towards the end, a competitive landscape has been provided. This section includes details about key market players, their revenue shares, product launches and important collaborations with other players. Overall, the report provides a realistic picture of the future market prospects for advance wound care market players.

Global Advance Wound Care Market: Scope of the Report

Fact.MR recently published a market study on the global advance wound care market. The study provides detailed assessment on the key market dynamics, including drivers, trends, opportunities, restraints, and detailed information about the global advance wound care market structure. The market study presents exclusive information about how the global advance wound care market will grow during the forecast period (2020-2030).

Key indicators of market growth, which include Year-on-Year (Y-o-Y) growth of the market, and compound annual growth rate (CAGR) are explained in Fact.MR’s study in a comprehensive manner. This information can help readers understand the quantitative growth prospects of the global advance wound care market during the forecast period.

The study is relevant for stakeholders in the global advance wound care market, including advance wound care manufacturers, suppliers, distributors, and investors, and can help them in developing appropriate strategies to grow in the market. Stakeholders in the advance wound care market, investors, industry experts, researchers, and journalists, as well as business researchers can leverage the information and data presented in Fact.MR’s study.

The study also includes statistics as well as facts related to macroeconomic as well as microeconomic factors that are impacting key developments in the market. It also offers actionable insights based on the future trends in the global advance wound care market. Furthermore, small businesses and new entrants in the global advance wound care market too can make use of the information presented in this study, based on which, they can make appropriate business decisions to gain momentum in the market.

Key Segments of Global Advance Wound Care Market

Fact.MR’s study on the global advance wound care market offers information divided into three important segments— product type, end user, and region. This report offers comprehensive data and information about the important market dynamics and growth parameters associated with these categories.

Product Type

End User

Regions

  • Antimicrobial Gels
  • Antimicrobial Powder
  • Concentrated Surfactant
  • Hydrogels Dressings
    • Antimicrobial Hydrogel Dressings
    • Non Antimicrobial Hydrogel Dressings
  • Skin Protectants
  • Wound Cleansers
  • Semi-Permeable Films Dressings
    • Semi-Permeable Antimicrobial Films Dressings
      • Antimicrobial Bordered Film Dressings
      • Antimicrobial Non Bordered Film Dressings
    • Semi-Permeable Non Antimicrobial Films Dressings
      • Non Antimicrobial Bordered Film Dressings
      • Non Antimicrobial Non Bordered Film Dressings
  • Alginate Dressings
    • Antimicrobial Alginate Dressings
    • Non Antimicrobial Alginate Dressings
  • Foam Dressings
    • Antimicrobial Foam Dressings
      • Antimicrobial Bordered Foam Dressings
      • Antimicrobial Non Bordered Foam Dressings
    • Non Antimicrobial Foam Dressings
      • Non Antimicrobial Bordered Foam Dressings
      • Non Antimicrobial Non Bordered Foam Dressings
  • Hydrocolloid Dressings
    • Antimicrobial Hydrocolloid Dressings
    • Non Antimicrobial Hydrocolloid Dressings
  • Collagen Dressing
    • Antimicrobial Collagen Dressing
    • Non Antimicrobial Collagen Dressing
  • Contact Layer
    • Antimicrobial Wound Contact Layers
    • Non Antimicrobial Wound Contact Layers
  • Honey Dressings
  • Super Absorbent Dressings
    • Antimicrobial Super Absorbent Dressings
    • Non Antimicrobial Super Absorbent Dressings
  • Compression System
    • 2 Layer Compression System
    • 3 Layer Compression System
    • 4 Layer Compression System
  • Unna Boots
  • Tapes
  • Hospitals
  • Ambulatory Surgical Centers
  • Specialty Clinics
  • North America
  • Latin
  • America
  • Europe
  • South Asia
  • East Asia
  • Oceania
  • Middle East & Africa

Key Questions Answered in Fact.MR’s Global Advance Wound Care Market Report

  • Which regions will continue to remain the most profitable regional markets for advance wound care market players?
  • Which factors will induce a change in the demand for advance wound care manufacturers during the assessment period?
  • How will changing trends impact the global advance wound care market?
  • How can market players capture the low-hanging opportunities in the advance wound care market in developed regions?
  • Which companies are leading the global advance wound care market?
  • What are the winning strategies of stakeholders in the global advance wound care market to upscale their position in this landscape?

Global Advance Wound Care Market: Research Methodology

In Fact.MR’s study, a unique research methodology is utilized to conduct extensive research on the growth of the global advance wound care market, and reach conclusions on the future growth parameters of the market. This research methodology is a combination of primary and secondary research, which helps analysts ensure accuracy and reliability of conclusions.

Secondary resources referred to analysts during the production of the advance wound care market study include statistics from government organizations, trade journals, white papers, and internal and external proprietary databases. Analysts have interviewed senior managers, product portfolio managers, CEOs, VPs, marketing/product managers, and market intelligence managers, who contributed to the development of this report as a primary resource.

Comprehensive information acquired from primary resources and secondary resources acts as a validation from companies in the global advance wound care market, and makes Fact.MR’s projection on the growth prospects of the global advance wound care market more accurate and reliable.

1. Executive Summary

    1.1. Global Market Outlook

    1.2. Demand Side Trends

    1.3. Supply Side Trends

    1.4. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Key Market Trends

    3.1. Key Trends Impacting the Market

    3.2. Product Innovation / Development Trends

4. Market Background

    4.1. Macro-Economic Factors

    4.2. Forecast Factors - Relevance & Impact

    4.3. Market Dynamics

        4.3.1. Drivers

        4.3.2. Restraints

        4.3.3. Opportunity Analysis

    4.4. COVID19 Crisis Analysis

        4.4.1. Current COVID19 Statistics and Probable Future Impact

        4.4.2. Current GDP Projection and Probable Impact

        4.4.3. Current Economic Projection as compared to 2008 Economic analysis

        4.4.4. COVID19 and Impact Analysis

            4.4.4.1. Revenue By Product Type

            4.4.4.2. Revenue By Application

            4.4.4.3. Revenue By Material Type

            4.4.4.4. Revenue By End User

            4.4.4.5. Revenue By Country

        4.4.5. 2020 Market Scenario

        4.4.6. Quarter by Quarter Forecast

        4.4.7. Projected Recovery Quarter

        4.4.8. Recovery Scenario – Short term, Midterm and Long Term Impact

5. Market Context

    5.1. Value Chain

    5.2. Disease Epidemiology

    5.3. Consumable Market: Ecosystem

    5.4. Pricing Analysis

6. Global Advance Wound Care Market Value Analysis 2015-2019 and Forecast, 2020-2030

    6.1. Historical Market Value (US$ Mn) Analysis, 2015-2019

    6.2. Current and Future Market Value (US$ Mn) Projections, 2020-2030

        6.2.1. Y-o-Y Growth Trend Analysis

        6.2.2. Absolute $ Opportunity Analysis

7. Global Advance Wound Care Market Analysis 2015-2019 and Forecast 2020-2030, by Product Type 

    7.1. Introduction / Key Findings

    7.2. Historical Market Size (US$ Mn) Analysis By Product Type, 2015 - 2019

    7.3. Current and Future Market Size (US$ Mn) Analysis and Forecast By Product Type, 2020 - 2030

        7.3.1. Antimicrobial Gels

        7.3.2. Antimicrobial Powder

        7.3.3. Concentrated Surfactant

        7.3.4. Hydrogels Dressings

            7.3.4.1. Antimicrobial Hydrogel Dressings

            7.3.4.2. Non Antimicrobial Hydrogel Dressings

        7.3.5. Skin Protectants

        7.3.6. Wound Cleansers

        7.3.7. Semi-Permeable Films Dressings

            7.3.7.1. Semi-Permeable Antimicrobial Films Dressings

                7.3.7.1.1. Antimicrobial Bordered Film Dressings

                7.3.7.1.2. Antimicrobial Non Bordered Film Dressings

            7.3.7.2. Semi-Permeable Non Antimicrobial Films Dressings

                7.3.7.2.1. Non Antimicrobial Bordered Film Dressings

                7.3.7.2.2. Non Antimicrobial Non Bordered Film Dressings

        7.3.8. Alginate Dressings

            7.3.8.1. Antimicrobial Alginate Dressings

            7.3.8.2. Non Antimicrobial Alginate Dressings

        7.3.9. Foam Dressings

            7.3.9.1. Antimicrobial Foam Dressings

                7.3.9.1.1. Antimicrobial Bordered Foam Dressings

                7.3.9.1.2. Antimicrobial Non Bordered Foam Dressings

            7.3.9.2. Non Antimicrobial Foam Dressings

                7.3.9.2.1. Non Antimicrobial Bordered Foam Dressings

                7.3.9.2.2. Non Antimicrobial Non Bordered Foam Dressings

        7.3.10. Hydrocolloid Dressings

            7.3.10.1. Antimicrobial Hydrocolloid Dressings

            7.3.10.2. Non Antimicrobial Hydrocolloid Dressings

        7.3.11. Collagen Dressing

            7.3.11.1. Antimicrobial Collagen Dressing

            7.3.11.2. Non Antimicrobial Collagen Dressing

        7.3.12. Contact Layer

            7.3.12.1. Antimicrobial Wound Contact Layers

            7.3.12.2. Non Antimicrobial Wound Contact Layers

        7.3.13. Honey Dressings

        7.3.14. Super Absorbent Dressings

            7.3.14.1. Antimicrobial Super Absorbent Dressings

            7.3.14.2. Non Antimicrobial Super Absorbent Dressings

        7.3.15. Compression System

            7.3.15.1. 2 Layer Compression System

            7.3.15.2. 3 Layer Compression System

            7.3.15.3. 4 Layer Compression System

        7.3.16. Unna Boots

        7.3.17. Tapes

    7.4. Market Attractiveness Analysis By Product Type 

8. Global Advance Wound Care Market Analysis 2015-2019 and Forecast 2020-2030, by End User

    8.1. Introduction / Key Findings

    8.2. Historical Market Size (US$ Mn) Analysis By End User, 2015 - 2019

    8.3. Current and Future Market Size (US$ Mn) Analysis and Forecast By End User, 2020 - 2030

        8.3.1. Institutional Sales

            8.3.1.1. Hospitals

            8.3.1.2. Long Term Care Centers

        8.3.2. Retail Sales

    8.4. Market Attractiveness Analysis By End User

9. Global Advance Wound Care Market Analysis 2015-2019 and Forecast 2020-2030, by Region

    9.1. Introduction

    9.2. Historical Market Size (US$ Mn) Analysis By Region, 2015 - 2019

    9.3. Current Market Size (US$ Mn) Analysis and Forecast By Region, 2020 - 2030

        9.3.1. North America

        9.3.2. Latin America

        9.3.3. Europe

        9.3.4. East Asia

        9.3.5. South Asia

        9.3.6. Oceania

        9.3.7. Middle East and Africa (MEA)

    9.4. Market Attractiveness Analysis By Region

10. North America Advance Wound Care Market Analysis 2015-2019 and Forecast 2020-2030

    10.1. Introduction

    10.2. Historical Market Size (US$ Mn) Trend Analysis By Market Taxonomy, 2015 - 2019

    10.3. Market Size (US$ Mn) Forecast By Market Taxonomy, 2020 - 2030

        10.3.1.  By Country

            10.3.1.1. U.S.

            10.3.1.2. Canada

        10.3.2. By Product Type

        10.3.3. By End User

    10.4. Market Attractiveness Analysis

    10.5. Key Market Participants - Intensity Mapping

    10.6. Drivers and Restraints - Impact Analysis

11. Latin America Advance Wound Care Market Analysis 2015-2019 and Forecast 2020-2030

    11.1. Introduction

    11.2. Historical Market Size (US$ Mn) Trend Analysis By Market Taxonomy, 2015 - 2019

    11.3. Market Size (US$ Mn) Forecast By Market Taxonomy, 2020 - 2030

        11.3.1.  By Country

            11.3.1.1. Brazil

            11.3.1.2. Mexico

            11.3.1.3. Argentina

            11.3.1.4. Rest of Latin America

        11.3.2. By Product Type

        11.3.3. By End User

    11.4. Market Attractiveness Analysis

    11.5. Key Market Participants - Intensity Mapping

    11.6. Drivers and Restraints - Impact Analysis

12. Europe Advance Wound Care Market Analysis 2015-2019 and Forecast 2020-2030

    12.1. Introduction

    12.2. Historical Market Size (US$ Mn) Trend Analysis By Market Taxonomy, 2015 - 2019

    12.3. Market Size (US$ Mn) Forecast By Market Taxonomy, 2020 - 2030

        12.3.1.  By Country

            12.3.1.1. Germany

            12.3.1.2. Italy

            12.3.1.3. France

            12.3.1.4. U.K.

            12.3.1.5. Spain

            12.3.1.6. Russia

            12.3.1.7. Rest of Europe

        12.3.2. By Product Type

        12.3.3. By End User

    12.4. Market Attractiveness Analysis

    12.5. Key Market Participants - Intensity Mapping

    12.6. Drivers and Restraints - Impact Analysis

13. South Asia Advance Wound Care Market Analysis 2015-2019 and Forecast 2020-2030

    13.1. Introduction

    13.2. Historical Market Size (US$ Mn) Trend Analysis By Market Taxonomy, 2015 - 2019

    13.3. Market Size (US$ Mn) Forecast By Market Taxonomy, 2020 - 2030

        13.3.1.  By Country

            13.3.1.1. India

            13.3.1.2. Thailand

            13.3.1.3. Indonesia

            13.3.1.4. Malaysia

            13.3.1.5. Rest of South Asia

        13.3.2. By Product Type

        13.3.3. By End User

    13.4. Market Attractiveness Analysis

    13.5. Key Market Participants - Intensity Mapping

    13.6. Drivers and Restraints - Impact Analysis

14. East Asia Advance Wound Care Market Analysis 2015-2019 and Forecast 2020-2030

    14.1. Introduction

    14.2. Historical Market Size (US$ Mn) Trend Analysis By Market Taxonomy, 2015 - 2019

    14.3. Market Size (US$ Mn) Forecast By Market Taxonomy, 2020 - 2030

        14.3.1.  By Country

            14.3.1.1. China

            14.3.1.2. Japan

            14.3.1.3. South Korea

        14.3.2. By Product Type

        14.3.3. By End User

    14.4. Market Attractiveness Analysis

    14.5. Key Market Participants - Intensity Mapping

    14.6. Drivers and Restraints - Impact Analysis

15. Oceania Advance Wound Care Market Analysis 2015-2019 and Forecast 2020-2030

    15.1. Introduction

    15.2. Historical Market Size (US$ Mn) Trend Analysis By Market Taxonomy, 2015 - 2019

    15.3. Market Size (US$ Mn) Forecast By Market Taxonomy, 2020 - 2030

        15.3.1.  By Country

            15.3.1.1. Australia

            15.3.1.2. New Zealand

        15.3.2. By Product Type

        15.3.3. By End User

    15.4. Market Attractiveness Analysis

    15.5. Key Market Participants - Intensity Mapping

    15.6. Drivers and Restraints - Impact Analysis

16. Middle East and Africa Advance Wound Care Market Analysis 2015-2019 and Forecast 2020-2030

    16.1. Introduction

    16.2. Historical Market Size (US$ Mn) Trend Analysis By Market Taxonomy, 2015 - 2019

    16.3. Market Size (US$ Mn) Forecast By Market Taxonomy, 2020 - 2030

        16.3.1.  By Country

            16.3.1.1. GCC Countries

            16.3.1.2. South Africa

            16.3.1.3. Rest of Middle East and Africa

        16.3.2. By Product Type

        16.3.3. By End User

    16.4. Market Attractiveness Analysis

    16.5. Key Market Participants - Intensity Mapping

    16.6. Drivers and Restraints - Impact Analysis

17. Key and Emerging Countries Advance Wound Care Market Analysis 2015-2019 and Forecast 2020-2030

    17.1. Introduction

        17.1.1. Market Value Proportion Analysis, By Key Countries

        17.1.2. Global Vs. Country Growth Comparison

    17.2. U.S. Advance Wound Care Market Analysis

        17.2.1. By Product Type

        17.2.2. By End User

    17.3. Canada Advance Wound Care Market Analysis

        17.3.1. By Product Type

        17.3.2. By End User

    17.4. Brazil Advance Wound Care Market Analysis

        17.4.1. By Product Type

        17.4.2. By End User

    17.5. Mexico Advance Wound Care Market Analysis

        17.5.1. By Product Type

        17.5.2. By End User

    17.6. Argentina  Advance Wound Care Market Analysis

        17.6.1. By Product Type

        17.6.2. By End User

    17.7. U.K. Advance Wound Care Market Analysis

        17.7.1. By Product Type

        17.7.2. By End User

    17.8. Germany Advance Wound Care Market Analysis

        17.8.1. By Product Type

        17.8.2. By End User

    17.9. France Advance Wound Care Market Analysis

        17.9.1. By Product Type

        17.9.2. By End User

    17.10. Italy Advance Wound Care Market Analysis

        17.10.1. By Product Type

        17.10.2. By End User

    17.11. Spain Advance Wound Care Market Analysis

        17.11.1. By Product Type

        17.11.2. By End User

    17.12. BENELUX Advance Wound Care Market Analysis

        17.12.1. By Product Type

        17.12.2. By End User

    17.13. Russia Advance Wound Care Market Analysis

        17.13.1. By Product Type

        17.13.2. By End User

    17.14. China Advance Wound Care Market Analysis

        17.14.1. By Product Type

        17.14.2. By End User

    17.15. Japan Advance Wound Care Market Analysis

        17.15.1. By Product Type

        17.15.2. By End User

    17.16. South Korea Advance Wound Care Market Analysis

        17.16.1. By Product Type

        17.16.2. By End User

    17.17. India Advance Wound Care Market Analysis

        17.17.1. By Product Type

        17.17.2. By End User

    17.18. ASEAN Advance Wound Care Market Analysis

        17.18.1. By Product Type

        17.18.2. By End User

    17.19. Australia Advance Wound Care Market Analysis

        17.19.1. By Product Type

        17.19.2. By End User

    17.20. New Zealand Advance Wound Care Market Analysis

        17.20.1. By Product Type

        17.20.2. By End User

    17.21. GCC Countries Advance Wound Care Market Analysis

        17.21.1. By Product Type

        17.21.2. By End User

    17.22. South Africa Advance Wound Care Market Analysis

        17.22.1. By Product Type

        17.22.2. By Material Type

        17.22.3. By Application

        17.22.4. By End User

18. Market Structure Analysis

    18.1. Market Analysis by Tier of Companies

    18.2. Market Concentration

    18.3. Market Share Analysis of Top Players

19. Competition Analysis

    19.1. Competition Dashboard

    19.2. Competition Benchmarking

    19.3. Competition Deep Dive  

        19.3.1. B. Braun Melsungen AG

            19.3.1.1. Overview

            19.3.1.2. Product Portfolio

            19.3.1.3. Analyst Commentary 

            19.3.1.4. Key Financials

            19.3.1.5. Recent Developments

            19.3.1.6. Sales Footprint

            19.3.1.7. Strategy Overview

                19.3.1.7.1. Marketing Strategy

                19.3.1.7.2. Product Strategy

                19.3.1.7.3. Channel Strategy

        19.3.2. Mölnlycke Health Care

            19.3.2.1. Overview

            19.3.2.2. Product Portfolio

            19.3.2.3. Analyst Commentary 

            19.3.2.4. Key Financials

            19.3.2.5. Recent Developments

            19.3.2.6. Sales Footprint

            19.3.2.7. Strategy Overview

                19.3.2.7.1. Marketing Strategy

                19.3.2.7.2. Product Strategy

                19.3.2.7.3. Channel Strategy

        19.3.3. ConvaTec Group plc.

            19.3.3.1. Overview

            19.3.3.2. Product Portfolio

            19.3.3.3. Analyst Commentary 

            19.3.3.4. Key Financials

            19.3.3.5. Recent Developments

            19.3.3.6. Sales Footprint

            19.3.3.7. Strategy Overview

                19.3.3.7.1. Marketing Strategy

                19.3.3.7.2. Product Strategy

                19.3.3.7.3. Channel Strategy

        19.3.4. Coloplast A/S

            19.3.4.1. Overview

            19.3.4.2. Product Portfolio

            19.3.4.3. Analyst Commentary 

            19.3.4.4. Key Financials

            19.3.4.5. Recent Developments

            19.3.4.6. Sales Footprint

            19.3.4.7. Strategy Overview

                19.3.4.7.1. Marketing Strategy

                19.3.4.7.2. Product Strategy

                19.3.4.7.3. Channel Strategy

        19.3.5. Johnson and Johnson

            19.3.5.1. Overview

            19.3.5.2. Product Portfolio

            19.3.5.3. Analyst Commentary 

            19.3.5.4. Key Financials

            19.3.5.5. Recent Developments

            19.3.5.6. Sales Footprint

            19.3.5.7. Strategy Overview

                19.3.5.7.1. Marketing Strategy

                19.3.5.7.2. Product Strategy

                19.3.5.7.3. Channel Strategy

        19.3.6. Medline Industries, Inc.

            19.3.6.1. Overview

            19.3.6.2. Product Portfolio

            19.3.6.3. Analyst Commentary 

            19.3.6.4. Key Financials

            19.3.6.5. Recent Developments

            19.3.6.6. Sales Footprint

            19.3.6.7. Strategy Overview

                19.3.6.7.1. Marketing Strategy

                19.3.6.7.2. Product Strategy

                19.3.6.7.3. Channel Strategy

        19.3.7. 3M

            19.3.7.1. Overview

            19.3.7.2. Product Portfolio

            19.3.7.3. Analyst Commentary 

            19.3.7.4. Key Financials

            19.3.7.5. Recent Developments

            19.3.7.6. Sales Footprint

            19.3.7.7. Strategy Overview

                19.3.7.7.1. Marketing Strategy

                19.3.7.7.2. Product Strategy

                19.3.7.7.3. Channel Strategy

        19.3.8. Essity AB (BSN Medical)

            19.3.8.1. Overview

            19.3.8.2. Product Portfolio

            19.3.8.3. Analyst Commentary 

            19.3.8.4. Key Financials

            19.3.8.5. Recent Developments

            19.3.8.6. Sales Footprint

            19.3.8.7. Strategy Overview

                19.3.8.7.1. Marketing Strategy

                19.3.8.7.2. Product Strategy

                19.3.8.7.3. Channel Strategy

        19.3.9. Smith and Nephew plc.

            19.3.9.1. Overview

            19.3.9.2. Product Portfolio

            19.3.9.3. Analyst Commentary 

            19.3.9.4. Key Financials

            19.3.9.5. Recent Developments

            19.3.9.6. Sales Footprint

            19.3.9.7. Strategy Overview

                19.3.9.7.1. Marketing Strategy

                19.3.9.7.2. Product Strategy

                19.3.9.7.3. Channel Strategy

20. Assumptions and Acronyms Used

21. Research Methodology

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