Growing Metrosexual Attitude to Pan Out for Global Menswear Market
The global men’s wear market is projected to expand on the back of the growing desire of men to look fashionable and trendy. Anticipated to rise at a moderate rate, the global men’s wear market could benefit from improving disposable income of consumers that may play a part in increasing the sales of products. In some parts of the world, men have become metrosexual due to the influence of various urban trends.
This could be a powerful factor augmenting the demand in the global men’s wear market. Men are observed to spend immensely on party and luxury wear, not to mention sleepwear, which provides a push to the growth of the global men’s wear market.
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Celebrity Endorsements for Brand Promotion to Spur Sales of Menswear
Besides clothing, men are surveyed to spend more on footwear, including casual and formal shoes. Thus, the rising growth of the men’s footwear market is expected to create lucrative business opportunities for manufacturers of men’s wear products. The rise of the global men’s wear market could also be supported by the increasing sales of formal and casual clothing.
Celebrity endorsements are predicted to play a significant role in highlighting the global men’s wear market. These are helping consumers to become aware of the latest trends, premium fashion brands, and new offerings of the global men’s wear market.
Endorsements have helped manufacturers to improve the sales of their premium products in the global men’s wear market. Emerging regions are prognosticated to gather pace in the global men’s wear market due to high demand for products owing to the growing size of their populations.
About the Report
This report analyzes the menswwear market at both the global and regional levels. The growth of the global men’s wear market is projected in terms of revenue for the forecast period 2017-2022. The research study sheds light on critical dynamics of the global men’s wear market such as growth drivers and restraints.
The report bifurcates the global men’s wear market as per different categories to provide a complete segmentation study. It also studies the competitive landscape of the global menswear market where top companies are profiled. It brings to light the market attractiveness, growth rate, and market value of all of the segments studied by the analysts.
An Adaptive Approach to Modern-day Research Needs
Footwear and clothing are some of the leading categories of menswear that attract a whole lot of demand in the market. Men’s wear clothing is usually segregated as peruse and occasion – for instance, sportswear, sleepwear, and ethnic wear. Footwear is a popular category of men’s wear that is gaining a telling demand in the market. Men’s wear also differs according to a culture where products right from clothing to footwear show pronounced differences and variations.
Additional Questions Answered
The report answers important questions about the global menswear market, including:
- Which age group shows higher demand for men’s wear?
- Which category of men’s wear products is likely to collect larger market share?
- Will modern trade outpace other sales channels?
- Which region is expected to rank higher in terms of market growth?
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The global menswear market marks the presence of top players such as
- LVMH Moët Hennessy Louis Vuitton SE
- H & M Hennes & Mauritz AB
- Industria de Diseño Textil, S.A.
- Gap Inc.
All of these players are envisaged to remain active in the rise of the global men’s wear market.
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