Rough Terrain Crane Marketplace Concentrated among Tier 1 and Tier 2 Players
Tier 1 players in the rough terrain crane marketplace occupy 44%-53% share of the rough terrain (RT) crane market.
Considering the nature of the equipment, the hegemony of prominent players in rough terrain crane market is likely to prevail.
Further, the intensive cost and heavy capital investments in the equipment landscape make entry of new players difficult in the rough terrain cranes market.
Tier 2 players hold 25%-35% share of the rough terrain crane market and are trying to increase market shares by increasing production capacity and strengthening dealership network.
M&A, Partnerships and Product Introductions - Pervasive Strategies of Rough Terrain Crane Vendors Ensure Market Sustenance
In a bid to meet the evolving demand from end-use industries, the rough terrain crane market manufacturers are engaged in strategic business developments to win over market competition.
- In January 2018, SANY America Heavy Port Machinery announced a strategic partnership with Equipment Depot as its primary distribution partner in America heavy duty equipment market.
- In June 2018, Manitowoc, a leading provider of rough terrain cranes unveiled a new line of rough terrain crane- Grove GRT9165 which has multiple features and low cost of ownership.
- In July 2018, TNT Cranes & Rigging, Inc., one of the premium provider of cranes in North America completed merger with Allison Crane & Rigging. The merger is aimed at strengthening crane offerings and market position.
- In August 2018, Cropac Equipment, a distributor of Terex cranes in Atlantic Canada announced the expansion of the Terex cranes offerings with the introduction of new models in the dealership network.
- In the second quarter of 2018, Manitex, an American provider of cranes and lifting equipment announced a strategic partnership with Tadano, a leading Japanese crane manufacturer. Tadano’s acquisition of about 15% share of Manitex will allow Manitex to access Tadano’s distribution network and accelerate company growth.
- In 2017, Liebherr re-entered the rough terrain crane market by introducing a 100- tonnes capacity LRT 1090-2.1 rough terrain crane in the U.S. market.
Rough Terrain Crane Rental Service Landscape Upgrades with New Fleet Introduction
Between renting and owning, end-users of rough terrain cranes show a greater propensity for rental services owing to the cost-intensive nature of the product.
Further, construction activities majorly require temporary equipment solutions wherein rough terrain cranes are utilized for loading and unloading of different load capacities.
Consistent entry of new competitors, increasing the cost of new rough terrain cranes and operating costs continue to challenge rental service providers to optimize rental rates in the rough terrain crane market.
Well aware of the steady demand for cranes and opportunities in the rental services landscape, rental stakeholders are improving their services by adopting new ways such as the introduction of new and efficient fleet and replacing or upgrading some of the older equipment.
For instance, Maxim Crane Works L.P., the largest crane rental company in North America introduced three new Liebherr all-terrain cranes including two LTM 1500-8.1 and one LTM 1450-8.1 in September 2018.
RT Crane Market Footprints Concentrated in Non-Residential Infrastructure and Government Projects
Rough terrain cranes find significant application in non-residential infrastructure, energy sector and government projects.
Oil & gas industry is the prominent end-user of the rough terrain cranes wherein construction industry also presents substantial demand.
For instance, on the construction site of the international research project of ITER, Terex RT 90 rough terrain crane has been playing a significant role from past two and a half years for the generation of electricity from fusion energy with no downtime.
In addition to more instances as these, suitable government advocacy, expansion of capacities in the utilities sector, upcoming metro projects and emphasis on the development of road infrastructure are set to sustain the sales of rough terrain cranes including both rental and new equipment sales.
The rough terrain crane market is also witnessing a spurt in demand from the reclaimed land area with in-pipeline construction projects.
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Rough Terrain Crane Manufacturers Deliver Longer Boom and Maximum Tip Length
Boom length and overall tip length of rough terrain cranes determine the operational capabilities of the equipment in terms of lifting performance and carrying operations.
Manufacturers in the rough terrain crane marketplace have introduced multiple boom length options and tip length in a bid to meet growing demand from end-user industries.
Like any other heavy duty equipment, rough terrain crane landscape continues to witness product development and innovation to align with the emerging requirements of end users.
For instance, Manitowoc has introduced rough terrain cranes with a boom length of 80 meters and a maximum tip height of 120 meters.
Manitowoc rough terrain cranes have seven-section full power boom and suspension system with independent hydro-pneumatic suspension and hydraulic lockout.
TIL has also launched longer booms in its rough terrain cranes to deliver maximum reach and optimum lifting abilities. In September 2018, Tadano launched rough terrain crane specific for Oceania market with a maximum boom length of 18.5 meters.
In the section of the competitive landscape, the rough terrain crane market report provides a dashboard view of all rough terrain crane market players.
In the company profile section, readers can find product offerings, services provided, market presence and notable developments of key players operating in rough terrain crane marketplace.
Few of the profiled players in the rough terrain crane market include Terex Corporation, Link-Belt Construction Equipment Company, L.P., Kato Works Co. Ltd., Sany Heavy Industry Co., Ltd., Tadano Ltd., Zoomlion Heavy Industry Science and Technology Co. Ltd, The Manitowoc Company, Inc., XCMG Construction Machinery Co., Ltd and TIL Limited (India).
Prominent players in the rough terrain crane market are leveraging strategies such as the expansion of production capacity and dealership network and introduction of advanced rough terrain cranes.
In September 2018, Maxim Crane Works acquired 15 Tadano rough terrain cranes with greater capacity to accommodate the needs of the petrochemical industry.
In the second quarter of 2018, AI Faris Equipment Rental in the Middle East received 2 new lines of Liebherr rough terrain cranes, first to enter the Middle East market.
This introduction is a part of AI Faris’s order of 27 Liebherr cranes of worth over US$ 26 Mn.
Tecno-Gru SRL, an Italian distributor of construction equipment ordered 34 Terex rough terrain cranes in 2017 and 2018, explaining the significant expansion of Terex business in European countries.
In August 2018, Escorts Indian construction equipment manufacturer entered into a joint venture with Japan’s leading crane provider Tadano India. The partnership is aimed at developing the high capacity mobile cranes.
In September 2018, Link-Belt Cranes introduced new 100RT rough-terrain crane. The new model featured the longest full power boom available in the rough terrain crane market.
In the first quarter of 2017, Kobelco, Japan’s leading construction equipment manufacturer announced the expansion of the production capacity to two-fold in India to cater to the growing demand for construction equipment in the country.
An Adaptive Approach to Modern-day Research Needs
Rough terrain crane is a type of crane designed for rough terrains that are difficult to access or perform work on.
Rough terrain cranes can be classified under hydraulic cranes that are self-propelled and mounted on an undercarriage with four rubber tires.
About the Report
Fact.MR has compiled a new study on the rough terrain crane market and published a report titled, “Rough Terrain Crane Market Forecast, Trend Analysis & Competition Tracking - Global Market Insights 2018 to 2027.”
The report delivers vital insights on the rough terrain crane market backed by market analysis for the historical period 2013-2017 and forecast period 2018-2027.
The inclusion of rough terrain cranes market drivers, trends, future opportunities and challenges make the market forecast derived in the rough terrain crane market report most credible and go-to forecast.
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Additional Questions Answered
The rough terrain crane market delivers a thorough and exhaustive analysis of the rough terrain crane market.
Along with the aforementioned insights of the rough terrain cranes market, the rough terrain cranes market report also covers other market facets.
An all-inclusive analysis as such can provide answers to some of the bemusing questions of business professionals interested in rough terrain crane market.
- Which will be the highly sought after lifting capacity category in the rough terrain crane market?
- How evolving stringent emission standards are transforming the rough terrain crane marketplace?
- Considering the extensive use of rough terrain cranes in the construction sector, which region will present lucrative opportunities for rough terrain crane market during the forecast?
The rough terrain crane market report includes a section of research methodology that provides the readers with an all-inclusive information on the research methodology followed during the course of the rough terrain crane market study.
The section also delivers a thorough understanding of the primary and secondary research approaches followed during the rough terrain crane market study.
In addition, a list of credible sources used in the primary and secondary research is also included in the rough terrain crane market report.
The rough terrain crane market report is carefully analyzed and categorized in different segments.
The market structure includes different categories of the rough terrain cranes market including segmentation based on lifting capacity and end-use.
The rough terrain crane market report also studies the market performance in key global regions to derive the overall outlook of the rough terrain crane market for the period of forecast.
Based on lifting capacity, the rough terrain cranes market is sub-segmented into up to 35 tonnes, 35-50 tonnes, 50-100 tonnes and above 100 tonnes.
Based on end-use, the rough terrain crane market is sub-segmented into the construction industry, oil & gas industry, shipping & port building, wind farms and others.
The rough terrain crane market is studied for a total of six regions including North America, Latin America, Europe, Japan, APEJ and MEA.
The regional analysis tracks the market thoroughly by including country-wise analysis of the rough terrain cranes market in every region.
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