As per Fact.MR’s research analysis on gardening equipment, top suppliers include The Ames Companies Inc., Estwing Manufacturing Company Inc., Alamo Group Inc., Briggs and Stratton Corp., The Toro Co., Kubota Corp., and Robert Bosch GMBH, and collectively accounted for close to 50% share of global revenue in 2020. Overall, the market is worth US$ 97 Bn at present, and is expanding at a CAGR of around 6%.
Key Points Covered in Gardening Equipment Market Report:
- Market Estimates and Forecasts (2016-2031)
- Key Drivers and Restraints Shaping Market Growth
- Segment-wise, Country-wise, and Region-wise Analysis
- Competition Mapping and Benchmarking
- Brand Share and Market Share Analysis
- Key Product Innovations and Regulatory Climate
- COVID-19 Impact on Gardening Equipment and How to Navigate
- Recommendation on Key Winning Strategies
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Analysis of Gardening Equipment from 2016 to 2020 Vs Sales Forecast for 2021 to 2031
Over the past half-decade, gardening equipment sales increased at a modest CAGR of around 5%, with developed countries such as the U.S., U.K., and Germany experiencing robust growth in terms of revenue.
Growth in demand and sales can be attributed to technological advancements taking place in the industry. Lawn mowers, lawn aerators, and power tools are gardening equipment that run either on electricity or fuel, and hence, efficiency is what consumers seek. With increase in outdoor activities such as sports, horticulture, and recreational activities, sales are expected to surge over the projected forecast period.
Moreover, constant demand from residential and commercial spaces coupled with increase in real estate investments is projected to drive demand for gardening equipment at a CAGR of around 6% over the next ten years.
What are the Key Opportunities for Gardening Equipment Manufacturers?
Increasing landscaping activities coupled with surge in commercial and residential projects has been a major reason behind market expansion. For instance, it has been projected that, the housing market will see sales to go up by 7% by the end of 2021, an incremental increase of 1.2% as compared to 2020.
Additionally, DIY (Do It Yourself) activities is a rising trend in many countries, contributing significantly to growth in demand and sales of gardening equipment.
Moreover, technological advancements such as development of hybrid lawn mowers, lawn aerators, and power tools have added to market growth, as more and more consumers now prefer equipment that is efficient for fuel and energy consumption.
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What are the Roadblocks Being Faced by Gardening Equipment Suppliers?
Various reasons have been identified that may hinder the growth of gardening equipment in terms of demand and sales. High maintenance cost, replacement of moving parts, wear and tear, and price fluctuations of raw materials are projected to hamper market growth.
Moreover, with rise in demand for hybrid power equipment, market players may need to prioritize their resources for their manufacturing, hampering the growth of conventional equipment in the long run.
Companies manufacturing power tools need to be mindful while producing high quality equipment with latest features to stave off the competition. Sustainability, digitalization, and shifting consumer preferences have already slowed the sales growth of these equipment, which calls for companies to seek a change in their business strategy.
How Will Organic Farming Propel the Market for Gardening Equipment?
Excessive use of insecticides and pesticides have raised health concerns all over the world, with people demanding clean and organic produces. This has led to the adoption of organic farming at commercial and residential levels.
For instance, organic farming and agriculture activities have increased 6X as compared to 1999, with the Oceania region accounting for the highest absolute growth.
Moreover, changing consumer preferences towards organic produce along with rising awareness regarding the ill-effects of excessive pesticide use, with constant demand for sustainable farming, is projected to drive sales of gardening equipment in the long run.
Furthermore, global organic produce saw an impressive y-o-y sales growth of 9%, up by around 500 BPS in 2020. These trends show that people are investing substantially in gardening activities, propelling the sales of gardening equipment.
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Which Region Offers the Largest Opportunity for Sales of Gardening Equipment?
As per Fact.MR’s gardening equipment market insights, North America is projected to be the most lucrative market for the sales of gardening equipment, attributed to the well-established DIY trend along with high spending on gardening activities. The region holds approx. 28% share in global sales of gardening equipment.
Additionally, North America is home to some big outdoor power equipment manufacturing companies such as Briggs & Stratton, whose 30% of revenue is generated through the sales of power equipment products. Also, market players in the region have come up with varied product line ups that include hybrid and li-ion battery-powered gardening equipment.
Moreover, increase in the number of people opting for gardening activities as a hobby, coupled with high disposable income in the region, will result in a surge in sales over the decade.
Why is Gardening Equipment Demand High across the U.S.?
Gardening equipment industry analysis reveals that, the U.S. holds around 1/4 global gardening equipment revenue share, attributed to high disposable income along with growing interest of the young population in gardening activities.
Around 23% of 18-34 age group people in the U.S. are involved in some or the other gardening activity. Additionally, an average U.S. household spends around US$ 500 on lawn and gardening activities, thus making it the most lucrative region in terms of sales and revenue.
Moreover, digitalization and innovation in power tools coupled with changing consumer preferences are projected to bolster gardening equipment sales over the decade.
Will the U.K. Be an Attractive Market for Gardening Equipment Suppliers?
With an absolute $ opportunity of around US$ 2 Bn, the U.K. has emerged as a prominent and lucrative market for the sales of gardening equipment. Increasing interest in landscaping and horticulture activities is driving equipment sales in the country.
Additionally, an average U.K. household tends to spend around US$ 200 on gardening activities, which has only increased in recent years. Moreover, with technological advancements, growing disposable income in the region, and ageing population spending more time in gardens, equipment sales will experience a surge over the forecast period.
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Why Do Lawn Mowers Enjoy Most Demand among the Products in Gardening Equipment?
Lawn mowers are an essential part of gardening activities, such as for grass cutting and evenly surfacing lawns. Additionally, increasing labour costs have compelled people to opt for lawn mowers under DIY activities. Also, with the introduction of robotic lawn mowers, demand for automatic and digitalized equipment has surged.
The segment is expected to garner an incremental $ opportunity of around US$ 600 Mn, expanding at a high single-digit CAGR through 2031.
Which End-use Segment is Expected to Provide Most Revenue for Gardening Equipment Players?
The residential segment is expected to generate most of the revenue share among end uses. This can be attributed to rising urban population along with increase in high disposable income, globally.
Additionally, with an ageing population in countries such as the U.K., U.S., and Germany, people tend to invest more time in gardening, propelling the sales of gardening equipment.
By holding around 40% of the total market share, residential gardening equipment is the most sought-after across the world.
How Has COVID-19 impacted Sales of Gardening Equipment?
Short-term impact: With prolonged lockdowns, people were compelled to live indoors, and hence, many opted for DIY activities such as gardening. Additionally, with concerns over hiring of lawn maintenance workers, seeing the spread of virus, people increased their gardening and lawn maintenance activities themselves.
For instance, in the U.S., sales of lawn mowers and garden equipment grew by around 6%. These positive impacts are going to remain since adoption of the work from home culture has given more time to invest in gardening and lawn activities.
Medium-term impact: With more people realizing the benefits of gardening activities, sales are projected to go up by around 200 BPS over the next five years. Additionally, trends such as indoor kitchen gardening will lend a positive impact on demand. Also, with people demanding organic produces, gardening equipment will see huge revenue gain.
Long-term impact: Consumers have started to embrace technological advancements in gardening power tools. Recent developments such as introduction of hybrid and robotic lawn mowers have added to the advantage time consumed, pollution, and fuel efficiency. For instance, robotic lawn mowers are expected to garner a $ incremental opportunity of around US$ 80 Mn over the forecast period.
Competitive Landscape as per Gardening Equipment Industry Survey
Key market players have mainly relied on a mix of organic and inorganic growth strategies such as product launches, collaboration, acquisitions, and capacity expansion.
Some of the key developments are:-
- In September 2020, KPS Capital Partners, LP announced the acquisition of all the assets of Briggs & Stratton and some of its wholly-owned subsidiaries. The acquisition is intended to increase significant investments in R&D, technology, and new product development. KPS has also announced to provide resources for Briggs & Stratton to pursue strategic acquisitions.
- Bosch’s new Indego robotic lawn mower comes with built-in technology to map and mow a lawn or garden area intelligently. This product comes with a varied product line up, suitable for both, residential and commercial areas.
Similarly, recent developments related to companies manufacturing gardening equipment have been tracked by the team at Fact.MR, which are available in the full report.
|Historical Data Available for||2016-2020|
|Market Analysis||US$ Mn for Value|
|Key Regions Covered||
|Key Countries Covered||
|Key Segments Covered||
|Key Companies Profiled||
|Pricing||Available upon Request|
Key Market Segments Covered
- Hand Tools
- Cape Cod Weeders
- Paving Weeders
- Fishtail Weeders
- Shears and Snips
- Lawnmowers and Trimmers
By End Use
- Residential Gardening Equipment
- Commercial Gardening Equipment
By Distribution Channel
- Online Sales of Gardening Equipment
- Retail Sales of Gardening Equipment
- Distributor Sales of Gardening Equipment
Gardening Equipment Market: Report Scope
The findings and evaluations presented in the research report titled “Gardening Equipment Market Forecast, Trend Analysis & Competition Tracking – Global Market insights 2016 to 2031” reflect assessment of the various demand dynamics and discernible trends in the gardening equipment market. The study offers detailed estimations of the size of the market and projections of its key product and end-use segments.
The analyses cover data on the revenue share of these segments in various regions, year-over-year growth from 2021 to 2031, and their shares in the gardening equipment market by the end of the forecast period. The report presents critical assessments of the prevailing competitive dynamics in the global gardening equipment market and the factors that may changes this landscape in the coming years.
Chapter 1 – Executive Summary
The assessment in the first chapter offers a critical snapshot of the gardening equipment market and succinct evaluation of the prevailing avenues and emerging prospects. The section offers insight into key investment pockets and factors that may play vital role in these. The summary also keep a tab on emerging demand in various products in the gardening equipment market.
Chapter 2 - Outline of Global Market
This chapter offers a broad overview of key dynamics in the global gardening equipment market. Such an overview includes assessment of key drivers and restraining factors, notable trends, prominent opportunities, and analysis of the pricing structure. It offers insight into detailed gardening equipment market taxonomy and assessment of supply chain dynamics. The section also highlights recent, major innovations in gardening equipment.
Chapter 3 – Product Type Assessment and Forecasts
The section takes a closer look at the prospects in various product types in the global gardening equipment market. The analyses in the chapter aim at a closer look at the revenue and year-over-year growth figures of these product segments in various regions. Key segments covered here are hand tools, cape cod weeders, paving weeders, fishtail weeders, hoe, shears and snips, lawnmowers, and trimmers and edgers.
Chapter 4 – End Use Assessment and Forecasts
The chapter zeroes in on the opportunities in various end-use areas of gardening equipment. It offers insights into their market size figures and forecasts during 2021–2031. It also offers critical comparison of Y-o-Y growth figures with respect to different industries. Various end-use segments of the gardening equipment market analyzed in the report are residential gardening equipment and commercial gardening equipment.
Chapter 5 – Distribution Channel Assessment and Forecasts
The section takes more detailed and an in-depth assessment of the demand for various distribution channels in the gardening equipment market. The study takes a closer look at the factors influencing revenue and the market share of these segment in various regions. Key distribution channels covered here are online sales, retail sales, and distributor sales.
Chapter 6 – Regional Assessment and Forecasts
The section of the report presents a broad assessment of various regional markets for gardening equipment. It takes a closer look at the revenue generating potential of various regions during 2021-2031 and segregates these based on product type, end use, and distribution channel. North America, Latin America, Asia Pacific excluding Japan (APEJ), Europe, Japan, and the Middle East and Africa (MEA) are the key regions in the global gardening equipment market.
Chapter 7 – North America Market Assessment and Forecasts
The chapter takes a closer look at the prevailing opportunities and promising avenues in the North America market for gardening equipment market. It highlights the key factors and developments influencing the dynamics. Key countries whose prospects analyzed here are the U.S. and Canada.
Chapter 8 – Latin America Market Assessment and Forecasts
This section of the report offers insight into the key adoption trends pertaining to the Latin America gardening equipment market. Various countries covered in the assessment are Argentina, Brazil, and Mexico.
Chapter 9 – Europe Market Assessment and Forecasts
The section takes a closer look at the regional factors influencing the demand in key end-use industries in Europe. To this end, it analyzes the prospects of the Europe gardening equipment market by analyzing the dynamics in countries such as U.K., Germany, France, Spain, Italy, and the Nordics.
Chapter 10 – Japan Market Assessment and Forecasts
The section offers market size and year over year growth projection of the Japan gardening equipment market.
Chapter 11 – APEJ Market Assessment and Forecasts
This chapter in the report offers an incisive evaluation of the prevailing opportunities and demand dynamics in APEJ. The analyses, among other things, include insight into the comparison of revenue contributed by various product types, end use, and distribution channels to the APEJ market for gardening equipment market. Countries covered in the report are China, India, Malaysia, Thailand, Singapore, and Australia.
Chapter 12 – MEA Market Assessment and Forecasts
The chapter evaluates key prospects and demand trend in the MEA gardening equipment market. Various countries whose market scenarios are GCC, South Africa, Nigeria, and Israel.
Chapter 13 – Stakeholder Ecosystem and Competitive Landscape
The section takes in-depth assessment of the prevailing competitive dynamics in various regions, detailed profiling of key players, and emerging landscape in the global gardening equipment market.
- FAQs -
Gardening equipment market analysis, revenue is set to be worth US$ 97 Bn in 2021.
Sales of gardening equipment experienced moderate growth of nearly 5% CAGR in the past half-a-decade, with East Asia exhibiting the highest CAGR of nearly 7%.
Growing inclination towards gardening as a leisure activity is spurring sales of gardening equipment across key regions, with the market expected to experience a 6% CAGR through 2031.
The U.K, Germany, France, and the U.S. are markets projected to expand at high CAGRs across the forecast period.
Rising inclination towards nursery care and ornamental plantation are key trends shaping the gardening equipment industry.
Top 5 manufacturers of gardening equipment together accounted for more than 50% share of global revenue in 2020.
North America is projected to account for over 1/4 global revenue share through 2031.
The U.S., China, and Japan are major exporters of gardening equipment across the world.
Europe is projected to register moderate growth at 3.5% CAGR, with Germany and the U.K. driving this regional market.
The gardening equipment market is South Korea and Japan is estimated to rise at 5.3% and 6.1% CAGRs, respectively, from 2021-2031.
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Yes, the report has been compiled by expert analysts of Fact.MR, through a combination of primary and secondary research. To know more about how the research was conducted, you can speak to a research analyst.
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