Concerns Surrounding Coronavirus to Promote High Consumption of Medicinal Herbs
Ayurvedic and herbal products have held significant importance in Europe and East Asian markets. In 2020, amid COVID-19, surge in demand for herbal products has been witnessed. Demand for herbal products accounts for a significant portion of medicinal use in Europe, United States and emerging regions. In March 2020, markets in Indonesia faced high demand for local medicinal herbs resulting in a price hike by 20%-30% from normal rates. The growth of medicinal herb market is expected to flourish with high profit margins for the players, thus making the market more lucrative.
Surge in Demand for Medicinal Herbs Is Anticipated from Cosmetic Industry
The demand for medicinal herbs for cosmeceuticals, accounts for nearly 1/4th of the global market demand and is expected to grow at CAGR of 8.5% during the forecasted period. With market growing at a notable pace, many cosmetic brands are attracted towards medicinal herb products owing to the significant profit margin. The wide-spread use of personal care products has also attracted local players like Patanjali to penetrate into the market.
Opportunities in Organic Medicinal Herbs Market Abound amid COVID-19
The market of organic medicinal herbs will grow by nearly 4.7X during the forecasted period owing to high preference for organic products over conventional products. This shift has already been noted in East Asia where the market is forecasted to grow at a CAGR of nearly 10% during the forecasted period.
In March 2020, amid the global pandemic, china announced a news claiming to have a traditional Chinese medicine to be an effective treatment for COVID-19 affected patients, which has led to an upsurge in opportunities for local and international brands supplying medicinal herbs. This suggests that under present situation, market is expected to grow owing to consumer demand.
The market for organic medicinal herbs is showing prolific growth in emerging economies, owing to a large presence of elderly people. According to OECD report nearly 20% of the population in Europe and 16% population in United States are elderly people over the age of 65 which is almost 2X that of global average. Moreover, demand for medicinal herbs is expected to grow in the near future owing to problems related to old age.
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Emerging Economies to Witness Higher Demand for Medicinal Herbs
In Asian countries, traditional medicines have been considered more reliable as compared to other medicines. In South Asia, medicinal herbs used as medicines accounted for nearly 1/3rd of market demand from the region. For example, during this pandemic, THM hospital in China has been using traditional medicines to cure patients. Calendula market accounts for nearly 50% of the global medicinal herb demand which is majorly produced in India. This is in high demand from developed nations like United States and Europe. Moreover, countries like Bulgaria, Taiwan, Morocco and South Africa are some of the top medicinal herbs exporting countries.
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Strategic Expansions to Remain Key Imperative
The top players in the market are focusing on expansion through product launch and acquisitions while, some of the emerging players are focusing on research and development to maintain market share. During the pandemic, emerging players are also focusing on extending product portfolio by adding new range of products.
- In March 2020, Central Institute of Medicinal and Aromatic Plants launched herbal sanitizer as a strategic product focusing on the rising demand of sanitizers.
- In October 2019, Farlong Pharmaceutical launched new herbal supplement product NotoGinseng Steamed Powder to improve immunity and promote radiant skin.
- In November 2019, Pukka Herbs launched a line of blended herbal Lattes in three variants Cacao Maca Majesty, Night Time and Turmeric Glow
Impact of Covid-19 in Demand for Medicinal Herbs Market under Multiple Scenarios.
The players in the market are emerging with multiple solutions to counter the rising demand for medicinal herbs. The countries least affected by lockdown have been focusing on high-level of production to maintain market demand. The market for medicinal herbs, cosmeceuticals and nutraceutical products is expected to grow, during the pandemic. Under optimistic market scenario, with lockdown for first three quarters, growth opportunities are anticipated over first two quarters of 2021. However, if the lockdown is lifted by second quarter, the market earnings will peak for 2020. Under pessimistic scenario the market will covet higher shares till first three quarters and then will grow at a steady rate, owing to decline in consumer spending on account of layoffs.
Global Medicinal herbs Market – Scope of the Report
Medicinal herbs market is anticipated to witness a notable upsurge during the forecast period 2020 to 2030, conferring to a new Fact.MR study. The study promotes crucial trends that are presently determining the growth of medicinal herbs market. This newly published and perceptive report sheds light on vital dynamics, which are likely to convert the future of medicinal herbs market, in turn generating worthwhile opportunities for key companies as well as evolving players who are interested in the manufacturing of medicinal herbs.
Medicinal herbs market study is a detailed market intellect on key revenue progression factors, challenges, industry trends, and opportunities, which will eventually influence the growth of medicinal herbs market. The report primarily conveys a summary of the medicinal herbs market, considering present and upcoming medicinal herbs industry scenarios, to reveal striking sides relating to the acceptance of medicinal herbs across prominent regional markets.
A detailed assessment on few of medicinal herbs raw material suppliers accessible in the report allows the report readers to obtain detailed findings that have resulted from medicinal herbs supply chain analysis, business execution, and value chain analysis across the regional markets incorporated in the report. A list of prominent companies functioning in medicinal herbs market provided in the report enhances reliability of this ample research study.
Medicinal Herbs Market: Report Summary
Study offers a comprehensive overview on diverse features that are inducing demand, revenue generation and sales in medicinal herbs market across the globe.
A comprehensive estimate on medicinal herbs market has also been made accessible by the experts, who have considered the market estimates on the basis of a likely scenario, an optimistic scenario, and a conservative scenario regarding sales of medicinal herbs during the forecast period. Analysis and estimation of price point comparison by region and by product with the global average price has been included in this study.
Medicinal Herbs Market: Segmentation
FactMR’s study has done the segmentation of medicinal herbs market on the basis of base product type, nature, packaging and sales channel.
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Medicinal Herbs Market: Analysis on Market Size Evaluation
Predictions of medicinal herbs market, encompassing current as well as forthcoming projected values estimate and analysis on region-wise demand trends and price index have been assimilated in the report.
Market estimates at the regional and global scale for medicinal herbs are available in terms of “US$ Mn.” A Y-o-Y growth contrast on prominent medicinal herbs market segments, along with the market attractiveness valuation computes understandings brought in the report. Metrics mentioned above are also followed based on medicinal herbs applications where medicinal herbs witness a steady demand.
Medicinal Herbs Market: Scrutinized Assessment on Regional Segments
Weighted sections have been elaborated in the report on medicinal herbs market, which delivers projection on the regional markets. These chapters brighten the regional macros (political economic, and business environment outlook), which are expected to have a significant impact on the growth of medicinal herbs market during period of forecast.
Country-specific valuation on demand for medicinal herbs has been offered for each regional market, along with the market scope estimate and forecast, price index, price point assessment, and impact analysis of dynamics of prominent regions and countries. For all regional markets Y-o-Y growth estimates have also been incorporated in the report.
Medicinal Herbs Market: In-depth Analysis on Competitive Landscape
The report ends with a section on the competition scenario of medicinal herbs market, along with the profiles of major companies contributing to the market expansion. Essential and up-to-date data as well as information correlated to the market performers, who principally engage in the production and supply of medicinal herb, has been brought with the help of a detailed dashboard view. Market share analysis and comparison of prominent players provided in the report permits the report readers to plan preemptive steps to advance their businesses.
Company profiles have been shared with report, which exerts essentials such as product portfolio, along with an all-inclusive SWOT analysis on each player recognized along with the company policies identification and analysis. The company presence mapped and presented through the matrix for all the prominent players of the market functioning in medicinal herbs market offers readers with actionable intellect, which helps in thoughtfully presenting the market status, and making decisive predictions on the competition levels in medicinal herbs market. Major companies operating in medicinal herbs market are, ZIELPOL, Falcon Trading International, Piante officinali san marco, Shaanxi hongda phytochemistry co., ltd., Sunrise nutrachem group co., ltd., Yogi Globals, Starwest Botanicals, Penn Herbs Company, Ltd, Himalayan Bio Trade Pvt. Ltd and several others.
Impact of Covid-19 on Medicinal Herbs Market
The report includes a scenario based assessment of impact of Covid-19 across key regions for all four quarters of 2020. The report discusses the market forecast under optimistic, probabilistic and pessimistic scenario. Under the three scenarios, the demand loss and recovery has been illustrated and described through L-shaped and U-shaped recovery curves. Alongside, the Covid-19 impact has been benchmarked with previous crisis including sub-prime crisis, Eurozone crisis and SARS pandemic.
1. Executive Summary
1.1. Global Market Outlook
1.2. Summary of Statistics
1.3. Summary of Key Findings
1.4. Analysis and Recommendations
2. Market Overview
2.1. Market Coverage
2.1.1. Taxonomy
2.2. Market Definition
2.2.1. Scope
2.2.2. Limitations
3. Key Market Trends
3.1. Risk Assessment
3.1.1. COVID-19 Crisis and Impact on Medicinal Herb Market
3.1.2. COVID-19 Impact Benchmark with Previous Crisis
3.1.2.1. Change in Demand and Consumption Growth
3.1.2.2. Before and After COVID-19 Crisis (Projected)
3.1.2.3. Before and after SARS Pandemic (Actual)
3.1.2.4. Before and After Sub-prime Crisis – 2008 (Actual)
3.1.2.5. Change in Demand post Recovery Period (After Each Crisis)
3.1.3. Impact on Market Value (US$ Mn)
3.1.3.1. Likely Loss of Value in 2020
3.1.3.2. Mid-term and Long Term Forecast
3.1.3.3. Quarter by Quarter Dip and Recovery Assessment
3.1.4. Anticipated Demand and Value Recovery Curve
3.1.4.1. Likelihood of U-Shape Recovery
3.1.4.2. Likelihood of L-Shape Recovery
3.1.5. Recovery Period Assessment by Key Countries
3.1.6. Recovery Assessment by Key Market Segments
3.1.7. Action Points and Recommendation for Suppliers
3.2. Key Trends Impacting the Market
3.2.1. Increasing Use and Popularity
3.2.2. Increased Herbal Health Supplement Spending
3.2.3. Traction of Preventive Healthcare Rather Than Treatment
3.2.4. Rising Cost of Healthcare and Role of Herbal Supplements
3.3. Optimization of Supply Chain
3.4. Strategic Sourcing to Meet Sudden Increase in Demand
3.5. Other Trends
4. Market Background
4.1. Per Capita Spending on Healthcare, by Country
4.2. Global Urbanization Growth Outlook
4.3. Medicinal Herbs Production Analysis
4.4. Medicinal Herbs Product Hotspot – Pipeline Analysis
4.5. Medicinal Herbs Trade Analysis
4.6. Key Identified Regulations and Guidelines for Medicinal Herbs
4.7. Investment Assessment for Medicinal Herb Market
4.7.1. Investment In Established Markets
4.7.1.1. In Short Term
4.7.1.2. In Long Term
4.7.2. Investment In Emerging Markets
4.7.2.1. In Short Term
4.7.2.2. In Long Term
4.8. Medicinal Herb Market Opportunity Assessment
4.8.1. Total Available Market (US$ Mn)
4.8.2. Serviceable Addressable Market (US$ Mn)
4.8.3. Serviceable Obtainable Market (US$ Mn)
4.9. Medicinal Herb Market Scenario Forecast
4.9.1. Market in Optimistic Scenario (US$ Mn)
4.9.2. Market in Likely Scenario (US$ Mn)
4.9.3. Market in Conservative Scenario (US$ Mn)
4.10. Forecast Factors - Relevance & Impact
4.10.1. Companies Historical Growth
4.10.2. Target Incidence Occurrence Index
4.10.3. Herbal Functional Food Industry Growth
4.10.4. Out of Pocket Healthcare Expenditure
4.11. Value Chain Analysis
4.11.1. List of Manufacturers, by Region
4.11.2. List of Distributors, by Region
4.11.3. Operating Margin
4.12. Market Dynamics
4.12.1. Drivers
4.12.1.1. Affluence of Working Population
4.12.1.2. Changing Lifestyle and Dietary Pattern
4.12.1.3. Omni-Channel Product Offerings by Manufacturers
4.12.1.4. Ageing Population
4.12.1.5. Rising Health and Wellness Consciousness is Creating a Catalytic Effect
4.12.1.6. Demand for Natural Products
4.12.2. Restraints
4.12.2.1. Translation of Traditional Herbal Practices into Conventional Western Medicines
4.12.2.2. Conservation of Traditional Health Practices Becomes the Major Challenge
4.12.2.3. Inadequate Knowledge about the Mode of Action of Medicinal Herbs
4.12.3. Opportunity Analysis
4.12.3.1. Diversified Applications Served by the Medicinal Herbs
4.12.3.2. Ongoing Exploration of Tribal Medicines
4.12.3.3. Dual Role as Source of Health and Income
5. Key Success Factors
5.1. Brand Positioning and Stating Differentiation between Organic and Medicinal Herb
5.2. Collaboration Along the Value Chain to Boost Brand Visibility
5.3. Other Factors
6. Global Medicinal Herb Market Demand Analysis 2015-2019 and Forecast, 2020-2030
6.1. Historical Market Volume (Tons) Analysis, 2015-2019
6.2. Current and Future Market Volume (Tons) Projections, 2020-2030
6.3. Y-o-Y Growth Trend Analysis
6.4. Incremental Volume (Tons) Analysis
7. Global Medicinal Herb Market - Pricing Analysis
7.1. Regional Pricing Analysis By Type
7.2. Pricing Break-up
7.2.1. Manufacturer Level Pricing
7.2.2. Distributor Level Pricing
7.3. Global Average Pricing Analysis Benchmark
8. Global Medicinal Herb Market Demand (US$ Mn) Analysis 2015-2019 and Forecast, 2020-2030
8.1. Historical Market Value (US$ Mn) Analysis, 2015-2019
8.2. Current and Future Market Value (US$ Mn) Projections, 2020-2030
8.2.1. Y-o-Y Growth Trend Analysis
8.2.2. Absolute $ Opportunity Analysis
9. Global Medicinal Herb Market Analysis 2015-2019 and Forecast 2020-2030, by Type
9.1. Introduction / Key Findings
9.2. Historical Market Size (US$ Mn) and Volume (Tons) Analysis By Type, 2015 - 2019
9.3. Current and Future Market Size (US$ Mn) and Volume (Tons) Analysis and Forecast By Type, 2020 - 2030
9.3.1. Horsetail
9.3.2. Dandelion
9.3.3. Echinacea
9.3.4. Valerian
9.3.5. St. John's Wort
9.3.6. Lemon balm
9.3.7. Yarrow
9.3.8. Calendula
9.3.9. Peppermint
9.3.10. Spearmint
9.3.11. Wintergreen
9.3.12. Marshmallow
9.4. Market Attractiveness Analysis By Type
10. Global Medicinal Herb Market Analysis 2015-2019 and Forecast 2020-2030, by Nature
10.1. Introduction / Key Findings
10.2. Historical Market Size (US$ Mn) and Volume (Tons) Analysis By Nature, 2015 - 2019
10.3. Current and Future Market Size (US$ Mn) and Volume (Tons) Analysis and Forecast By Nature, 2020 - 2030
10.3.1. Organic
10.3.2. Conventional
10.4. Market Attractiveness Analysis By Nature
11. Global Medicinal Herb Market Analysis 2015-2019 and Forecast 2020-2030, by Form
11.1. Introduction / Key Findings
11.2. Historical Market Size (US$ Mn) and Volume (Tons) Analysis By Form, 2015 - 2019
11.3. Current and Future Market Size (US$ Mn) and Volume (Tons) Analysis and Forecast By Form, 2020 - 2030
11.3.1. Whole
11.3.2. Powder
11.3.3. Liquid
11.4. Market Attractiveness Analysis By Form
12. Global Medicinal Herb Market Analysis 2015-2019 and Forecast 2020-2030, by End - Use
12.1. Introduction / Key Findings
12.2. Historical Market Size (US$ Mn) and Volume (Tons) Analysis By End - Use, 2015 - 2019
12.3. Current and Future Market Size (US$ Mn) and Volume (Tons) Analysis and Forecast By End - Use, 2020 - 2030
12.3.1. Medicinal Tea
12.3.2. Health Supplements
12.3.3. Nutritive Jams
12.3.4. Herbal Medicines
12.3.5. Cosmeceuticals
12.3.6. Other Uses
12.4. Market Attractiveness Analysis By End - Use
13. Global Medicinal Herb Market Analysis 2015-2019 and Forecast 2020-2030, by Region
13.1. Introduction
13.2. Historical Market Size (US$ Mn) and Volume (Tons) Analysis By Region, 2015 - 2019
13.3. Current Market Size (US$ Mn) and Volume (Tons) Analysis and Forecast By Region, 2020 - 2030
13.3.1. North America
13.3.2. Latin America
13.3.3. Europe
13.3.4. Middle East and Africa (MEA)
13.3.5. East Asia
13.3.6. South Asia
13.3.7. Oceania
13.4. Market Attractiveness Analysis By Region
14. North America Medicinal Herb Market Analysis 2015-2019 and Forecast 2020-2030
14.1. Introduction
14.2. Pricing Analysis
14.3. Historical Market Size (US$ Mn) and Volume (Tons) Trend Analysis By Market Taxonomy, 2015 - 2019
14.4. Market Size (US$ Mn) and Volume (Tons) Forecast By Market Taxonomy, 2020 - 2030
14.4.1. By Country
14.4.1.1. U.S.
14.4.1.2. Canada
14.4.2. By Type
14.4.3. By Nature
14.4.4. By Form
14.4.5. By End - Use
14.5. Market Attractiveness Analysis
14.5.1. By Country
14.5.2. By Type
14.5.3. By Nature
14.5.4. By Form
14.5.5. By End - Use
14.6. Market Trends
14.7. Key Market Participants - Intensity Mapping
14.8. Drivers and Restraints - Impact Analysis
15. Latin America Medicinal Herb Market Analysis 2015-2019 and Forecast 2020-2030
15.1. Introduction
15.2. Pricing Analysis
15.3. Historical Market Size (US$ Mn) and Volume (Tons) Trend Analysis By Market Taxonomy, 2015 - 2019
15.4. Market Size (US$ Mn) and Volume (Tons) Forecast By Market Taxonomy, 2020 - 2030
15.4.1. By Country
15.4.1.1. Brazil
15.4.1.2. Mexico
15.4.1.3. Rest of Latin America
15.4.2. By Type
15.4.3. By Nature
15.4.4. By Form
15.4.5. By End - Use
15.5. Market Attractiveness Analysis
15.5.1. By Country
15.5.2. By Type
15.5.3. By Nature
15.5.4. By Form
15.5.5. By End - Use
15.6. Market Trends
15.7. Key Market Participants - Intensity Mapping
15.8. Drivers and Restraints - Impact Analysis
16. Europe Medicinal Herb Market Analysis 2015-2019 and Forecast 2020-2030
16.1. Introduction
16.2. Pricing Analysis
16.3. Historical Market Size (US$ Mn) and Volume (Tons) Trend Analysis By Market Taxonomy, 2015 - 2019
16.4. Market Size (US$ Mn) and Volume (Tons) Forecast By Market Taxonomy, 2020 - 2030
16.4.1. By Country
16.4.1.1. Germany
16.4.1.2. Italy
16.4.1.3. France
16.4.1.4. U.K.
16.4.1.5. Spain
16.4.1.6. BENELUX
16.4.1.7. Russia
16.4.1.8. Rest of Europe
16.4.2. By Type
16.4.3. By Nature
16.4.4. By Form
16.4.5. By End - Use
16.5. Market Attractiveness Analysis
16.5.1. By Country
16.5.2. By Type
16.5.3. By Nature
16.5.4. By Form
16.5.5. By End - Use
16.6. Market Trends
16.7. Key Market Participants - Intensity Mapping
16.8. Drivers and Restraints - Impact Analysis
17. East Asia Medicinal Herb Market Analysis 2015-2019 and Forecast 2020-2030
17.1. Introduction
17.2. Pricing Analysis
17.3. Historical Market Size (US$ Mn) and Volume (Tons) Trend Analysis By Market Taxonomy, 2015 - 2019
17.4. Market Size (US$ Mn) and Volume (Tons) Forecast By Market Taxonomy, 2020 - 2030
17.4.1. By Country
17.4.1.1. China
17.4.1.2. Indonesia
17.4.1.3. Australia
17.4.1.4. Rest of East Asia
17.4.2. By Type
17.4.3. By Nature
17.4.4. By Form
17.4.5. By End - Use
17.5. Market Attractiveness Analysis
17.5.1. By Country
17.5.2. By Type
17.5.3. By Nature
17.5.4. By Form
17.5.5. By End - Use
17.6. Market Trends
17.7. Key Market Participants - Intensity Mapping
17.8. Drivers and Restraints - Impact Analysis
18. South Asia Medicinal Herb Market Analysis 2015-2019 and Forecast 2020-2030
18.1. Introduction
18.2. Pricing Analysis
18.3. Historical Market Size (US$ Mn) and Volume (Tons) Trend Analysis By Market Taxonomy, 2015 - 2019
18.4. Market Size (US$ Mn) and Volume (Tons) Forecast By Market Taxonomy, 2020 - 2030
18.4.1. By Country
18.4.1.1. India
18.4.1.2. Thailand
18.4.1.3. Malaysia
18.4.1.4. Rest of South Asia
18.4.2. By Type
18.4.3. By Nature
18.4.4. By Form
18.4.5. By End - Use
18.5. Market Attractiveness Analysis
18.5.1. By Country
18.5.2. By Type
18.5.3. By Nature
18.5.4. By Form
18.5.5. By End - Use
18.6. Market Trends
18.7. Key Market Participants - Intensity Mapping
18.8. Drivers and Restraints - Impact Analysis
19. Oceania Medicinal Herb Market Analysis 2015-2019 and Forecast 2020-2030
19.1. Introduction
19.2. Pricing Analysis
19.3. Historical Market Size (US$ Mn) and Volume (Tons) Trend Analysis By Market Taxonomy, 2015 - 2019
19.4. Market Size (US$ Mn) and Volume (Tons) Forecast By Market Taxonomy, 2020 - 2030
19.4.1. By Country
19.4.1.1. Australia
19.4.1.2. New Zealand
19.4.2. By Type
19.4.3. By Nature
19.4.4. By Form
19.4.5. By End - Use
19.5. Market Attractiveness Analysis
19.5.1. By Country
19.5.2. By Type
19.5.3. By Nature
19.5.4. By Form
19.5.5. By End - Use
19.6. Market Trends
19.7. Key Market Participants - Intensity Mapping
19.8. Drivers and Restraints - Impact Analysis
20. Middle East and Africa Medicinal Herb Market Analysis 2015-2019 and Forecast 2020-2030
20.1. Introduction
20.2. Pricing Analysis
20.3. Historical Market Size (US$ Mn) and Volume (Tons) Trend Analysis By Market Taxonomy, 2015 - 2019
20.4. Market Size (US$ Mn) and Volume (Tons) Forecast By Market Taxonomy, 2020 - 2030
20.4.1. By Country
20.4.1.1. GCC Countries
20.4.1.2. South Africa
20.4.1.3. Rest of Middle East and Africa
20.4.2. By Type
20.4.3. By Nature
20.4.4. By Form
20.4.5. By End - Use
20.5. Market Attractiveness Analysis
20.5.1. By Country
20.5.2. By Type
20.5.3. By Nature
20.5.4. By Form
20.5.5. By End - Use
20.6. Market Trends
20.7. Key Market Participants - Intensity Mapping
20.8. Drivers and Restraints - Impact Analysis
21. Market Structure Analysis
21.1. Market Analysis by Tier of Companies
21.2. Market Concentration
21.3. Market Share Analysis of Top Players
21.4. Market Presence Analysis
21.4.1. By Regional footprint of Players
21.4.2. Product foot print by Players
21.4.3. Channel Foot Print by Players
22. Competition Analysis
22.1. Competition Dashboard
22.2. Pricing Analysis by Competition
22.3. Competition Benchmarking
22.4. Competition Deep Dive
22.4.1. Zielpol
22.4.1.1. Overview
22.4.1.2. Product Portfolio
22.4.1.3. Sales Footprint
22.4.1.4. Strategy Overview
22.4.1.4.1. Marketing Strategy
22.4.1.4.2. Product Strategy
22.4.1.4.3. Channel Strategy
22.4.2. Falcon Trading Company
22.4.2.1. Overview
22.4.2.2. Product Portfolio
22.4.2.3. Sales Footprint
22.4.2.4. Strategy Overview
22.4.2.4.1. Marketing Strategy
22.4.2.4.2. Product Strategy
22.4.2.4.3. Channel Strategy
22.4.3. Gospodarstwo zielarskie produkcja i skup zió? a.dzyr
22.4.3.1. Overview
22.4.3.2. Product Portfolio
22.4.3.3. Sales Footprint
22.4.3.4. Strategy Overview
22.4.3.4.1. Marketing Strategy
22.4.3.4.2. Product Strategy
22.4.3.4.3. Channel Strategy
22.4.4. Jahrom Green Kian.
22.4.4.1. Overview
22.4.4.2. Product Portfolio
22.4.4.3. Sales Footprint
22.4.4.4. Strategy Overview
22.4.4.4.1. Marketing Strategy
22.4.4.4.2. Product Strategy
22.4.4.4.3. Channel Strategy
22.4.5. Elmar D.O.O.
22.4.5.1. Overview
22.4.5.2. Product Portfolio
22.4.5.3. Sales Footprint
22.4.5.4. Strategy Overview
22.4.5.4.1. Marketing Strategy
22.4.5.4.2. Product Strategy
22.4.5.4.3. Channel Strategy
22.4.6. Piante Officinali San Marco.
22.4.6.1. Overview
22.4.6.2. Product Portfolio
22.4.6.3. Sales Footprint
22.4.6.4. Strategy Overview
22.4.6.4.1. Marketing Strategy
22.4.6.4.2. Product Strategy
22.4.6.4.3. Channel Strategy
22.4.7. Shanxi Hongda Phytochemistry Co., Ltd.
22.4.7.1. Overview
22.4.7.2. Product Portfolio
22.4.7.3. Sales Footprint
22.4.7.4. Strategy Overview
22.4.7.4.1. Marketing Strategy
22.4.7.4.2. Product Strategy
22.4.7.4.3. Channel Strategy
22.4.8. Wellgreen Technology Co., Ltd.
22.4.8.1. Overview
22.4.8.2. Product Portfolio
22.4.8.3. Sales Footprint
22.4.8.4. Strategy Overview
22.4.8.4.1. Marketing Strategy
22.4.8.4.2. Product Strategy
22.4.8.4.3. Channel Strategy
22.4.9. Sunrise Nutrachem Group Co. Ltd.
22.4.9.1. Overview
22.4.9.2. Product Portfolio
22.4.9.3. Sales Footprint
22.4.9.4. Strategy Overview
22.4.9.4.1. Marketing Strategy
22.4.9.4.2. Product Strategy
22.4.9.4.3. Channel Strategy
22.4.10. Herbs Zaporozhye
22.4.10.1. Overview
22.4.10.2. Product Portfolio
22.4.10.3. Sales Footprint
22.4.10.4. Strategy Overview
22.4.10.4.1. Marketing Strategy
22.4.10.4.2. Product Strategy
22.4.10.4.3. Channel Strategy
22.4.11. Yogi Globals
22.4.11.1. Overview
22.4.11.2. Product Portfolio
22.4.11.3. Sales Footprint
22.4.11.4. Strategy Overview
22.4.11.4.1. Marketing Strategy
22.4.11.4.2. Product Strategy
22.4.11.4.3. Channel Strategy
22.4.12. Mountain Rose Herbs
22.4.12.1. Overview
22.4.12.2. Product Portfolio
22.4.12.3. Sales Footprint
22.4.12.4. Strategy Overview
22.4.12.4.1. Marketing Strategy
22.4.12.4.2. Product Strategy
22.4.12.4.3. Channel Strategy
22.4.13. Starwest Botanicals
22.4.13.1. Overview
22.4.13.2. Product Portfolio
22.4.13.3. Sales Footprint
22.4.13.4. Strategy Overview
22.4.13.4.1. Marketing Strategy
22.4.13.4.2. Product Strategy
22.4.13.4.3. Channel Strategy
22.4.14. Penn Herb Company Ltd.
22.4.14.1. Overview
22.4.14.2. Product Portfolio
22.4.14.3. Sales Footprint
22.4.14.4. Strategy Overview
22.4.14.4.1. Marketing Strategy
22.4.14.4.2. Product Strategy
22.4.14.4.3. Channel Strategy
22.4.15. Himalayan Bio Trade Pvt. Ltd.
22.4.15.1. Overview
22.4.15.2. Product Portfolio
22.4.15.3. Sales Footprint
22.4.15.4. Strategy Overview
22.4.15.4.1. Marketing Strategy
22.4.15.4.2. Product Strategy
22.4.15.4.3. Channel Strategy
23. Assumptions and Acronyms Used
24. Appendix
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