Shoe Deodorizer Market

Shoe Deodorizer Market Outlook (2023 to 2033)

Expanding at 5.6% CAGR from 2023 to 2033, the global shoe deodorizer market is expected to increase from a size of US$ 272 million in 2023 to US$ 470 million by the end of 2033.

Shoe deodorizers are used to remove the foul smell from shoes that is caused due to moisture that is created through sweat. Increasing participation of people in outdoor activities and adventure sports is boosting the sales of different types of shoes thereby creating an opportune scenario for shoe deodorizer vendors.

Growing awareness regarding personal hygiene and increasing spending on personal care products are also forecasted to benefit shoe deodorizer sales in the long run. The use of specific shoes for different activities and applications has created a demand for shoe deodorizers that cater to specific audiences and purposes.

Popular Shoe Deodorizers

• Arm & Hammer Odor Busterz
• Dr. Scholl’s Odor-X
• Lumi Outdoors Natural Odor Eliminator
• Odor-Eater Insoles
• FunkAway Odor Eliminator Spray

Increasing disposable income, evolving consumer preferences, rising awareness regarding social stigma surrounding stinky shoes, growing use of formal shoes in corporate offices, and surging popularity of different sports are other factors that could influence the sales of shoe deodorizers over the coming years. Shoe deodorizers for athletes, shoe deodorizers for kids, and shoe deodorizers for work are estimated to be in demand through 2033.

• Poo-Pourri, a provider of natural odor eliminators offers a product called Shoe-Pourri to remove odors from stinky shoes. The product is made using essential oils of eucalyptus, cedarwood, and grapefruit to destroy odors at a molecular level.

Increasing participation of people in outdoor activities to escape from the city hustle is also projected to bode well for shoe deodorizer suppliers in the long run. On the contrary, rising awareness regarding alternative remedies such as baking soda to absorb odor in shoes is projected to impede sales of shoe deodorizers in the long run. The high availability of cheap shoe deodorizers is also predicted to hurt overall market growth and limit shipments of expensive shoe deodorizers across the study period.

Report Attributes	Details
Shoe Deodorizer Market Size (2023)	US$ 272 Million
Projected Market Value (2033F)	US$ 470 Million
Global Market Growth Rate (2023 to 2033)	5.6% CAGR
Spray Shoe Deodorizers Segment Share (2023)	>45%
United Kingdom Market Growth Rate (2023 to 2033)	5.2% CAGR
North America Market Share (2023)	>35%
Demand Growth for Shoe Deodorizers Via Online Channels (2023 to 2033)	7% CAGR
Key Companies Profiled	S.C. Johnson & Son Inc.; Sanofi S.A.; Rocket Pure; Adidas AG; Reckitt Benckiser Group Plc; Puma SE; Sof Sole; Arm & Hammer; Skechers Inc.; Church & Dwight Co. Inc.

Why Should Shoe Deodorizer Suppliers Target North America?

“Mass Participation in Fitness Activities and High Use of Formal Shoes”

The United States and Canada collectively account for a prominent share of the North American regional market with the former accounting for a dominant stance.

• Demand for shoe deodorizers in North America accounts for more than 35% of the global shoe deodorizer market share in 2023.

Focus on health and fitness among the people of the United States has increased drastically in recent years, which has resulted in high demand for sports footwear and other types of fitness products. The high use of different types of shoes by the fitness-conscious population is subsequently creating an opportune scenario for shoe deodorizer distributors in the country.

Canada and the United States are both home to attractive corporate establishments which encourage and even necessitate in some cases, the use of formal shoes on a day-to-day basis. The aforementioned factor translates to high sales of shoe deodorizers for work in these countries. High consumer spending potential, rising focus on personal hygiene, and growing availability of different shoe deodorizer types are other prospects that could benefit market growth in the long run.

Learn more about all major and minor regions with details of aspects such as local supply, pricing trends, product standards, safety regulations, and new developments in this shoe deodorizer market forecast analysis by skilled analysts at Fact.MR, a market research and competitive intelligence provider.

Country-wise Insights

Shoe deodorizer suppliers should focus on Asian and European countries if they want to tap into the rich vein of new opportunities that these countries offer. Meanwhile, shoe deodorizer companies that are looking to play it safe should invest in North American countries and benefit from the already opportune market landscape.

Why are Asian Countries Key Markets for Shoe Deodorizer Suppliers?

“Expanding Working-class Population and Rising Disposable Income”

Developing economies of the Asia Pacific region such as India, China, Japan, and South Korea have come a long way in terms of economic growth. This economic growth has stemmed from the rapidly increasing working-class population with white-collar jobs. The growing adoption of formal attire by this working population is projected to benefit shipments of shoe deodorizers going forward.

As more people work, they tend to earn and save more, which has resulted in a hike in disposable income that people of developing economies possess. The majority of people are spending their disposable income on improving their lifestyle and this is also slated to create an opportune scenario for shoe deodorizer vendors through 2033.

Which Trends are Augmenting Shoe Deodorizer Demand in European Countries?

“Rising Preference for Natural and Organic Shoe Deodorizers”

Europeans have grown more conscious of their environment than people from any other part of the world. The aforementioned factor is critical in determining which types of products are popular in the European region. With consumers being more aware of the contents of their products, shoe deodorizer manufacturers will need to provide shoe deodorizers made with natural and organic ingredients as opposed to chemical ones that are used across the world.

The United Kingdom, France, and Germany are forecasted to emerge as leading markets in the European region over the next ten years. Natural shoe deodorizers, insole shoe deodorizers, and powder shoe deodorizers are forecasted to be popular among European consumers in the future.

• Sales of shoe deodorizers in the United Kingdom are set to rise at 5.2% CAGR from 2023 to 2033.

Category-wise Insights

Developing new spray shoe deodorizers and selling them via online channels could be the best bet for shoe deodorizer manufacturers who intend to earn profits in the long run.

Where Will Most Shoe Deodorizer Sales Come From?

“Shoe Deodorizer Suppliers Projected to Push Sales via Online Channels”

At present, a majority of shoe deodorizer sales come from offline, brick-and-mortar distribution channels. The widespread presence of shoe care retail stores and rising demand for shoe deodorizers from supermarkets and hypermarkets are contributing to the significant share of offline channels.

• Around 80% of all shoe deodorizers are sold via offline channels at present.

Increased consumer preference for online shopping practices and a push from shoe care companies towards online penetration to leverage the popularity of e-Commerce among consumers are key drivers. Online avenues cut down the time needed to locate products and will contribute to the rising demand over the coming years.

• Sales of shoe deodorizers via online channels are set to increase at a 7% CAGR over the next ten years.

Which Type of Shoe Deodorizer is Highly Popular?

“Shoe Deodorizers in Spray Form Preferred by Most Consumers”

Foot odor is a key concern for most consumers and the sales of sprays are driven by easier application procedures and travel-friendly packaging formats, which not only cut down odor but also kill relevant microbes. In addition, spray shoe deodorizers are also available with a variety of scents, which contribute to their high demand.

• Spray formats of deodorizers currently account for more than 45% of the global shoe deodorizer market share.

Competitive Landscape

Top shoe deodorizer brands are focusing on the integration of advanced deodorization technologies to provide the best deodorization experience for consumers.

• In May 2021, Samsung, a renowned name in the smartphone and home appliances space, announced the launch of a new shoe refresher. BESPOKE ShoeDresser is an appliance that can dehumidify, deodorize, and dry people’s shoes.
• In September 2018, Panasonic Corporation, a Japanese multinational electronics organization announced the launch of its new shoe deodorizer. The MS-DS100 is equipped with the ‘nanoe X’ ion particles to eliminate unpleasant odors from shoes.

Key Segments of Shoe Deodorizer Industry Research

• By Product Type :

  • Sprays
  • Powder
  • Insoles
  • Others

• By Distribution Channel :

  • Online
  • Offline

• By Region :

  • North America
  • Latin America
  • Europe
  • APAC
  • MEA