Hand Soap Market Forecast, Trend Analysis & Competition Tracking - Global Market Insights 2020 to 2030

Published on : Apr-2020 | List of Tables : 100 | List of Figures : 154 | No. of Pages : 170 | Report Code : FACT4718MR | Format :

Panic Buying Amidst COVID-19 to Boost Hand Soap Market Growth

Global Hand Soap market is forecast to witness rapid growth of around 6.7% over the forecast period of 2020-2030. Of all applications, the household segment accounts for more than 70% of the market share. Escalating demand for hand soap was observed in the first quarter of 2020 owing to the COVID-19 pandemic. In the 2nd quarter, the demand is projected to follow an upward trend with increasing awareness about hand hygiene across regions.

Demand will slowly decline by the end of the third quarter as spread of the disease is anticipated to abate. In 3rd & 4th quarter of 2019, sales of hand soap grew at a nominal rate. Medical & clinical applications have created enormous opportunities for hand soap makers.

Demand for Hand Soap Accelerates on Back of Hand Hygiene Directives

Hand soaps have seen an uptick in demand in 2020 owing to the release of hand hygiene directives amid COVID-19 pandemic. This has resulted in bulk buying of hand hygiene products such as hand soap. Moreover, lockdowns across regions has disrupted supply chains. An increase in hand soap demand has shrunk the buffer present across the regions. This is creating a huge supply-demand gap providing an opportunity for the tier-1 stakeholders to expand production of hand soap across regions.

Europe and North America to Remain Atop, Other Regions to Grow at a Moderate Pace

From the regional perspective, Europe accounts for more than 35% of the global hand soap market share. Italy has highest household spending on hand soap .North America accounts for more than 30% of the global market share of hand soap in which United States accounts for more than 50% of the revenue share. The region is set to be fastest growing with a growth of 6.4% over the forecast period.  This scenario will soon emerge in East Asian countries such as China and Japan in the forecast period owing to the change in consumer preferences for hygiene products .Increase in demand of hand soap in Oceania was observed in the beginning of 2020 and is set to remain steady over the year.

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Hand Soap Manufacturers to Gain Opportunity Owing to the Shattered Supply Chain across the Regions

Global hand soap market is consolidated in nature as there are only select players in the market claiming majority of the market share. Few manufacturers such as Shiseido have entered the competition. However they have failed against popular consumer choices such as Reckitt Benckiser’s “Dettol“and Unilever’s “Lifebuoy”. Tier -1 players such as Reckitt Benckiser, Unilever, Johnson & Johnson and Henkel are set to capture 30 – 35% of the market share for hand soap.

Colgate Palmolive’s subsidiary “softsoap” has improved sales over the period of 2015-2019 owing to the growing demand and the launching of flavoured hand soaps with disinfectant properties. At the peak of COVID-19, manufacturers were facing a huge supply-demand gap owing to the eruption of infections. This has shrunk regional contingencies. Manufacturers were unable to raise the cost of hand soap in March, owing to the price control intervention by governments across key regions. This has constrained manufacturers from expanding production to keep up with the increasing demand.

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COVID-19 Impact Insights

The outbreak of coronavirus has led to unprecedented demand for hand soap and sanitizers globally as private health and government bodies are advocating hand hygiene measures. COVID-19 has also spurred people to panic buy and hoard on hand soaps which has accelerated the demand for hand soaps. Thus many FMCG companies are at their wits’ end trying to ramp up production in order to keep up with demand.

There are some who have innovated extensively in their marketing campaigns. For instance, Wai Wai Noodles has propagated hand washing in its new packs to support the cause of hand hygiene. This is further anticipated to give an uptick to the sales of hand soap in the foreseeable future. Amid supply chain and capacity challenged popular hand soap companies such as RB are ramping up production to widely distribute their popular soaps such as Dettol Hand Wash and Dettol Soap.

Hand Soap market- Scope of the Report

The recent study by Fact.MR on hand soap market offers a 10-year forecast between 2020 and 2030. The study analyzes crucial trends that are currently determining the growth of hand soap market. This report explicates on vital dynamics such as the drivers, restraints and opportunities for key market players along with key stakeholders as well as emerging players associated with the manufacturing of hand soap. The study also provides dynamics that are responsible for influencing the future status of hand soap market over the forecast period.

A detailed assessment of hand soap value chain analysis, business execution, and supply chain analysis across the regional markets has been covered in the report. A list of prominent companies operating in the hand soap market along with their product portfolio enhances the reliability of this comprehensive research study.

Hand Soap market: Report Summary

The study offers a comprehensive analysis on diverse features including production capacities, demand, product developments, revenue generation and sales in hand soap market across the globe.

A comprehensive estimate on hand soap market has been provided through an optimistic scenario as well as a conservative scenario, taking into account the sales of hand soap during the forecast period. Price point comparison by region with global average price is also considered in the study.

 Hand Soap market Segmentation

Fact.MR has studied the hand soap market with detailed segmentation on the basis pack size, application, sales channel and key regions.

Pack Size

Application

Sales Channel

Region

100 ml to 200 ml

Industrial

Retail Stores

North America

200 ml to 500 ml

Medical & Clinical

Hyper Markets

Latin America

500 ml to 1L

Household

Big-box retailers

Europe

1L to 5L

Others

Pharmacies

East Asia

   

Mom & pop stores

South Asia & Oceania

   

E-Commerce

Middle East & Africa

“This taxonomy prepared is confidential and intended exclusively for the individual or entity with whom it is being shared. Reading, disseminating, distributing, or copying this to any party other than addressee(s) is unauthorized and prohibited.”

Hand Soap market: Analysis on market Size Evaluation

Hand soap market has been analyzed for each market segment, in terms of volume (Million litres) and value (US$ Mn). Market estimates at global and regional levels for hand soap is available in terms of “US$ Mn” for value and in “Million litres” for volume. A Y-o-Y growth contrast on prominent hand soap market segments, along with market attractiveness evaluation has been incorporated in the report. Furthermore, the absolute dollar opportunity analysis of all the segments adds prominence to the report. Absolute dollar opportunity plays a crucial role in assessing the level of opportunity that a manufacturer/distributor can look to achieve along with identifying potential resources, considering sales and distribution perspective in the global hand soap market.

Hand Soap market: Inspected Assessment on Regional Segments

Key sections have been elaborated in the hand soap   report, which have helped to deliver projection on the regional markets. These chapters include the regional macros (political economic, and business environment outlook), which are expected to have a momentous influence on the growth of hand soap market during the forecast period.

Country-specific valuation on demand for hand soap   has been offered for each regional market, along with the market scope estimate and forecast, price index, and impact analysis of dynamics of prominence in regions and countries. For all regional markets, Y-o-Y growth estimates have also been incorporated in the report.

Detailed breakup in terms of value & volume for emerging countries has also been included in the report.

Hand Soap market: In-Depth Analysis on Competitive Landscape

The report sheds light on the leading manufacturers of hand soap   along with their detailed profiles. Essential and up-to-date data information related to the market performers, who are principally engaged in the production of the hand soap, has been brought with the help of a detailed dashboard view market share analysis and comparison of prominent players provided in the report permits the report readers to take preemptive steps in advancing their businesses.

Company profiles have been included in the report, which includes essentials such as product portfolio, key strategies along with all-inclusive SWOT analysis on each player. Company presence is mapped and presented through the matrix for all the prominent players thus providing the readers with actionable insights, which helps in thoughtfully presenting market status, and predicting the competition level in hand soap market. Prominent companies operating in the global hand soap market include Reckitt Benckiser, Unilever, Johnson & Johnson, Henkel, ITC, Amway, Procter & Gamble, Colgate- Palmolive and others.

1. Executive Summary

    1.1. Summary of Key Findings

    1.2. Summary of Statistics 

    1.3. Fact.MR Analysis and Recommendations

2. Market Overview

    2.1. Market Introduction

    2.2. Market Definition 

    2.3. Market Taxonomy

3. Market Risks & Trends Assessment

    3.1. Impact of COVID-19 Crisis on Hand Soap Production and Demand

    3.2. Impact of COVID-19 Crisis on Hand Soap Prices

    3.3. Opportunities for Hand Soap Raw Material Manufacturers

    3.4. COVID-19 Impact Assessment

        3.4.1. Change in Hand Soap Demand and Growth

        3.4.2. Q1 to Q3 Demand Analysis of Hand Soap

        3.4.3. Impact on Market Value (US$ Mn)

        3.4.4. Anticipated Demand and Value Recovery Curve

        3.4.5. Recovery Period Assessment by Key Countries

        3.4.6. Inelastic Demand of Hand Soap in Short Run

        3.4.7. Price Control of Hand Soaps & Backlash to Stakeholders

4. Market Background and Associated Industry Indicators

    4.1. Global Chemical Industry Outlook

    4.2. Global Infection Control Market Outlook

        4.2.1. By Product Pack size

        4.2.2. By Region

    4.3. Hand Soap: Raw Material Outlook

    4.4. Macro-Economic Factors - Relevance & Impact for Hand Soap

        4.4.1. Global GDP Growth Outlook

        4.4.2. Population Growth and Forecast

    4.5. Forecast Factors - Relevance & Impact

    4.6. Value Chain Analysis and Operating Margins 

        4.6.1. List of Key Manufacturers

        4.6.2. List of End-users

        4.6.3. Operating Margins 

        4.6.4. Notes on Value Added at Each Node in the Value Chain

    4.7. Market Dynamics

        4.7.1. Drivers

        4.7.2. Restraints and Market Risks

        4.7.3. Opportunity Analysis

5. Global Hand Soap Market Volume Demand (Million Litres) Analysis 2015-2019 and Forecast, 2020-2030

    5.1. Historical Market Volume (Million Litres) Analysis, 2015-2019

    5.2. Current and Future Market Volume (Million Litres) Projections, 2020-2030

        5.2.1. Y-o-Y Growth Trend Analysis

        5.2.2. Absolute $ Opportunity Analysis

6. Global Hand Soap Market - Pricing Analysis

    6.1. Regional Pricing Analysis 

    6.2. Pricing Break-up

    6.3. Global Average Pricing Analysis Benchmark

7. Global Hand Soap Market Demand (in Value or Size in US$ Mn) Analysis 2015-2019 and Forecast, 2020-2030

    7.1. Historical Market Value (US$ Mn) Analysis, 2015-2019

    7.2. Current and Future Market Value (US$ Mn) Projections, 2020-2030

        7.2.1. Y-o-Y Growth Trend Analysis

        7.2.2. Absolute $ Opportunity Analysis

8. Global Hand Soap Market Analysis 2015-2019 and Forecast 2020-2030, by Pack size 

    8.1. Introduction / Key Findings

    8.2. Historical Market Size (US$ Mn) and Volume Analysis By Pack size, 2015 - 2019

    8.3. Current and Future Market Size (US$ Mn) and Volume Analysis and Forecast By Pack size, 2020 - 2030

        8.3.1. 100-200 ML

        8.3.2. 200-500 Ml

        8.3.3. 500 Ml to 1L

        8.3.4. 1L to 5L 

    8.4. Market Attractiveness Analysis By Pack size 

9. Global Hand Soap Market Analysis 2015-2019 and Forecast 2020-2030, By Application

    9.1. Introduction / Key Findings

    9.2. Historical Market Size (US$ Mn) and Volume Analysis By Application, 2015 - 2019

    9.3. Current and Future Market Size (US$ Mn) and Volume Analysis and Forecast By Application, 2020 - 2030

        9.3.1. Industrial

        9.3.2. Medical & Clinical

        9.3.3. Household

        9.3.4. Others

    9.4. Market Attractiveness Analysis By Application

10. Global Hand Soap Market Analysis 2015-2019 and Forecast 2020-2030, by Sales Channel

    10.1. Introduction / Key Findings

    10.2. Historical Market Size (US$ Mn) and Volume Analysis By Sales Channel, 2015 - 2019

    10.3. Current and Future Market Size (US$ Mn) and Volume Analysis and Forecast By Sales Channel, 2020 - 2030

        10.3.1. Retail Stores

            10.3.1.1. Hypermarkets

            10.3.1.2. big-box retailers

            10.3.1.3. pharmacies

            10.3.1.4. Mom & Pop stores 

        10.3.2. E-Commerce Platforms

    10.4. Market Attractiveness Analysis By Sales Channel 

11. Global Hand Soap Market Analysis 2015-2019 and Forecast 2020-2030, By Region 

    11.1. Introduction / Key Findings

    11.2. Historical Market Size (US$ Mn) and Volume Analysis By Region, 2015 - 2019

    11.3. Current and Future Market Size (US$ Mn) and Volume Analysis and Forecast By Region, 2020 - 2030

        11.3.1. North America

        11.3.2. Latin America 

        11.3.3. Europe

        11.3.4. East Asia

        11.3.5. South Asia & Oceania

        11.3.6. Middle East & Africa 

12. North America Hand Soap Market Analysis 2015-2019 and Forecast 2020-2030

    12.1. Introduction

    12.2. Pricing Analysis

    12.3. Historical Market Size (US$ Mn) and Volume Trend Analysis By Market Taxonomy, 2015 - 2019

    12.4. Market Size (US$ Mn) and Volume Forecast By Market Taxonomy, 2020 - 2030

        12.4.1.  By Country

            12.4.1.1. U.S.

            12.4.1.2. Canada

        12.4.2. By Pack size

        12.4.3. By Application

        12.4.4. By Sales Channel

    12.5. Market Attractiveness Analysis

        12.5.1. By Country

        12.5.2. By Pack size

        12.5.3. By Application

        12.5.4. By Sales Channel

    12.6. Market Trends

    12.7. Key Market Participants - Intensity Mapping

    12.8. Drivers and Restraints - Impact Analysis

13. Latin America Hand Soap Market Analysis 2015-2019 and Forecast 2020-2030

    13.1. Introduction

    13.2. Pricing Analysis

    13.3. Historical Market Size (US$ Mn) and Volume Trend Analysis By Market Taxonomy, 2015 - 2019

    13.4. Market Size (US$ Mn) and Volume Forecast By Market Taxonomy, 2020 - 2030

        13.4.1.  By Country

            13.4.1.1. Brazil

            13.4.1.2. Mexico

            13.4.1.3. Rest of Latin America

        13.4.2. By Pack size

        13.4.3. By Application

        13.4.4. By Sales Channel

    13.5. Market Attractiveness Analysis

        13.5.1. By Country

        13.5.2. By Pack size

        13.5.3. By Application

        13.5.4. By Sales Channel

    13.6. Market Trends

    13.7. Key Market Participants - Intensity Mapping

    13.8. Drivers and Restraints - Impact Analysis

14. Europe Hand Soap Market Analysis 2015-2019 and Forecast 2020-2030

    14.1. Introduction

    14.2. Pricing Analysis

    14.3. Historical Market Size (US$ Mn) and Volume Trend Analysis By Market Taxonomy, 2015 - 2019

    14.4. Market Size (US$ Mn) and Volume Forecast By Market Taxonomy, 2020 - 2030

        14.4.1.  By Country

            14.4.1.1. Germany

            14.4.1.2. Italy

            14.4.1.3. France

            14.4.1.4. U.K.

            14.4.1.5. Spain

            14.4.1.6. BENELUX

            14.4.1.7. Russia

            14.4.1.8. Rest of Europe

        14.4.2. By Pack size

        14.4.3. By Application

        14.4.4. By Sales Channel

    14.5. Market Attractiveness Analysis

        14.5.1. By Country

        14.5.2. By Pack size

        14.5.3. By Application

        14.5.4. By Sales Channel

    14.6. Market Trends

    14.7. Key Market Participants - Intensity Mapping

    14.8. Drivers and Restraints - Impact Analysis

15. South Asia & Oceania Hand Soap Market Analysis 2015-2019 and Forecast 2020-2030

    15.1. Introduction

    15.2. Pricing Analysis

    15.3. Historical Market Size (US$ Mn) and Volume Trend Analysis By Market Taxonomy, 2015 - 2019

    15.4. Market Size (US$ Mn) and Volume Forecast By Market Taxonomy, 2020 - 2030

        15.4.1.  By Country

            15.4.1.1. India

            15.4.1.2. Thailand

            15.4.1.3. Indonesia

            15.4.1.4. Malaysia

            15.4.1.5. ANZ

            15.4.1.6. Rest of South Asia & Oceania

        15.4.2. By Pack size

        15.4.3. By Application

        15.4.4. By Sales Channel

    15.5. Market Attractiveness Analysis

        15.5.1. By Country

        15.5.2. By Pack size

        15.5.3. By Application

        15.5.4. By Sales Channel

    15.6. Market Trends

    15.7. Key Market Participants - Intensity Mapping

    15.8. Drivers and Restraints - Impact Analysis

16. East Asia Hand Soap Market Analysis 2015-2019 and Forecast 2020-2030

    16.1. Introduction

    16.2. Pricing Analysis

    16.3. Historical Market Size (US$ Mn) and Volume Trend Analysis By Market Taxonomy, 2015 - 2019

    16.4. Market Size (US$ Mn) and Volume Forecast By Market Taxonomy, 2020 - 2030

        16.4.1.  By Country

            16.4.1.1. China

            16.4.1.2. Japan

            16.4.1.3. South Korea

        16.4.2. By Pack size

        16.4.3. By Application

        16.4.4. By Sales Channel

    16.5. Market Attractiveness Analysis

        16.5.1. By Country

        16.5.2. By Pack size

        16.5.3. By Application

        16.5.4. By Sales Channel

    16.6. Market Trends

    16.7. Key Market Participants - Intensity Mapping

    16.8. Drivers and Restraints - Impact Analysis

17. Middle East and Africa Hand Soap Market Analysis 2015-2019 and Forecast 2020-2030

    17.1. Introduction

    17.2. Pricing Analysis

    17.3. Historical Market Size (US$ Mn) and Volume Trend Analysis By Market Taxonomy, 2015 - 2019

    17.4. Market Size (US$ Mn) and Volume Forecast By Market Taxonomy, 2020 - 2030

        17.4.1.  By Country

            17.4.1.1. GCC Countries

            17.4.1.2. Turkey

            17.4.1.3. Northern Africa

            17.4.1.4. South Africa

            17.4.1.5. Rest of Middle East and Africa

        17.4.2. By Pack size

        17.4.3. By Application

        17.4.4. By Sales Channel

    17.5. Market Attractiveness Analysis

        17.5.1. By Country

        17.5.2. By Pack size

        17.5.3. By Application

        17.5.4. By Sales Channel

    17.6. Market Trends

    17.7. Key Market Participants - Intensity Mapping

    17.8. Drivers and Restraints - Impact Analysis

18. Key Countries Hand Soap Market Analysis 2015-2019 and Forecast 2020-2030

    18.1. Introduction

        18.1.1. Market Value Proportion Analysis, By Key Countries

        18.1.2. Global Vs. Country Growth Comparison

    18.2. U.S. Hand Soap Market Analysis

        18.2.1. Pricing Analysis

        18.2.2. Market Value Proportion Analysis by Market Taxonomy

        18.2.3. Market Value (US$ Mn) and Volume Analysis and Forecast by Market Taxonomy

            18.2.3.1. By Pack size

            18.2.3.2. By Application

            18.2.3.3. By Sales Channel

    18.3. Canada Hand Soap Market Analysis

        18.3.1. Pricing Analysis

        18.3.2. Market Value Proportion Analysis by Market Taxonomy

        18.3.3. Market Value (US$ Mn) and Volume Analysis and Forecast by Market Taxonomy

            18.3.3.1. By Pack size

            18.3.3.2. By Application

            18.3.3.3. By Sales Channel

    18.4. Germany Hand Soap Market Analysis

        18.4.1. Pricing Analysis

        18.4.2. Market Value Proportion Analysis by Market Taxonomy

        18.4.3. Market Value (US$ Mn) and Volume Analysis and Forecast by Market Taxonomy

            18.4.3.1. By Pack size

            18.4.3.2. By Application

            18.4.3.3. By Sales Channel

    18.5. France Hand Soap Market Analysis

        18.5.1. Pricing Analysis

        18.5.2. Market Value Proportion Analysis by Market Taxonomy

        18.5.3. Market Value (US$ Mn) and Volume Analysis and Forecast by Market Taxonomy

            18.5.3.1. By Pack size

            18.5.3.2. By Application

            18.5.3.3. By Sales Channel

    18.6. UK Hand Soap Market Analysis

        18.6.1. Pricing Analysis

        18.6.2. Market Value Proportion Analysis by Market Taxonomy

        18.6.3. Market Value (US$ Mn) and Volume Analysis and Forecast by Market Taxonomy

            18.6.3.1. By Pack size

            18.6.3.2. By Application

            18.6.3.3. By Sales Channel

    18.7. BENELUX Hand Soap Market Analysis

        18.7.1. Pricing Analysis

        18.7.2. Market Value Proportion Analysis by Market Taxonomy

        18.7.3. Market Value (US$ Mn) and Volume Analysis and Forecast by Market Taxonomy

            18.7.3.1. By Pack size

            18.7.3.2. By Application

            18.7.3.3. By Sales Channel

    18.8. Russia Hand Soap Market Analysis

        18.8.1. Pricing Analysis

        18.8.2. Market Value Proportion Analysis by Market Taxonomy

        18.8.3. Market Value (US$ Mn) and Volume Analysis and Forecast by Market Taxonomy

            18.8.3.1. By Pack size

            18.8.3.2. By Application

            18.8.3.3. By Sales Channel

    18.9. India Hand Soap Market Analysis

        18.9.1. Pricing Analysis

        18.9.2. Market Value Proportion Analysis by Market Taxonomy

        18.9.3. Market Value (US$ Mn) and Volume Analysis and Forecast by Market Taxonomy

            18.9.3.1. By Pack size

            18.9.3.2. By Application

            18.9.3.3. By Sales Channel

    18.10. Malaysia Hand Soap Market Analysis

        18.10.1. Pricing Analysis

        18.10.2. Market Value Proportion Analysis by Market Taxonomy

        18.10.3. Market Value (US$ Mn) and Volume Analysis and Forecast by Market Taxonomy

            18.10.3.1. By Pack size

            18.10.3.2. By Application

            18.10.3.3. By Sales Channel

    18.11. China Hand Soap Market Analysis

        18.11.1. Pricing Analysis

        18.11.2. Market Value Proportion Analysis by Market Taxonomy

        18.11.3. Market Value (US$ Mn) and Volume Analysis and Forecast by Market Taxonomy

            18.11.3.1. By Pack size

            18.11.3.2. By Application

            18.11.3.3. By Sales Channel

    18.12. Japan Hand Soap Market Analysis

        18.12.1. Pricing Analysis

        18.12.2. Market Value Proportion Analysis by Market Taxonomy

        18.12.3. Market Value (US$ Mn) and Volume Analysis and Forecast by Market Taxonomy

            18.12.3.1. By Pack size

            18.12.3.2. By Application

            18.12.3.3. By Sales Channel

    18.13. South Korea Hand Soap Market Analysis

        18.13.1. Pricing Analysis

        18.13.2. Market Value Proportion Analysis by Market Taxonomy

        18.13.3. Market Value (US$ Mn) and Volume Analysis and Forecast by Market Taxonomy

            18.13.3.1. By Pack size

            18.13.3.2. By Application

            18.13.3.3. By Sales Channel

19. Market Structure Analysis

    19.1. Market Analysis by Tier of Companies (Hand Soap)

    19.2. Market Concentration

    19.3. Market Share Analysis of Top Players

20. Competition Analysis

    20.1. Competition Dashboard

    20.2. Competition Benchmarking

    20.3. Competition Deep Dive 

        20.3.1. Amway 

            20.3.1.1. Overview

            20.3.1.2. Company Share

            20.3.1.3. Product Portfolio

            20.3.1.4. SWOT Analysis

            20.3.1.5. Profitability by Market Segments (Product/Region)

            20.3.1.6. Sales Footprint

            20.3.1.7. Strategy Overview

        20.3.2. Colgate-Palmolive

            20.3.2.1. Overview

            20.3.2.2. Company Share

            20.3.2.3. Product Portfolio

            20.3.2.4. SWOT Analysis

            20.3.2.5. Profitability by Market Segments (Product/Region)

            20.3.2.6. Sales Footprint

            20.3.2.7. Strategy Overview

        20.3.3. Henkel

            20.3.3.1. Overview

            20.3.3.2. Company Share

            20.3.3.3. Product Portfolio

            20.3.3.4. SWOT Analysis

            20.3.3.5. Profitability by Market Segments (Product/Region)

            20.3.3.6. Sales Footprint

            20.3.3.7. Strategy Overview

        20.3.4. ITC

            20.3.4.1. Overview

            20.3.4.2. Company Share

            20.3.4.3. Product Portfolio

            20.3.4.4. SWOT Analysis

            20.3.4.5. Profitability by Market Segments (Product/Region)

            20.3.4.6. Sales Footprint

            20.3.4.7. Strategy Overview

        20.3.5. Johnson and Johnson

            20.3.5.1. Overview

            20.3.5.2. Company Share

            20.3.5.3. Product Portfolio

            20.3.5.4. SWOT Analysis

            20.3.5.5. Profitability by Market Segments (Product/Region)

            20.3.5.6. Sales Footprint

            20.3.5.7. Strategy Overview

        20.3.6. Kimberly Clark

            20.3.6.1. Overview

            20.3.6.2. Company Share

            20.3.6.3. Product Portfolio

            20.3.6.4. SWOT Analysis

            20.3.6.5. Profitability by Market Segments (Product/Region)

            20.3.6.6. Sales Footprint

            20.3.6.7. Strategy Overview

        20.3.7. Kutol

            20.3.7.1. Overview

            20.3.7.2. Company Share

            20.3.7.3. Product Portfolio

            20.3.7.4. SWOT Analysis

            20.3.7.5. Profitability by Market Segments (Product/Region)

            20.3.7.6. Sales Footprint

            20.3.7.7. Strategy Overview

        20.3.8. Procter and Gamble

            20.3.8.1. Overview

            20.3.8.2. Company Share

            20.3.8.3. Product Portfolio

            20.3.8.4. SWOT Analysis

            20.3.8.5. Profitability by Market Segments (Product/Region)

            20.3.8.6. Sales Footprint

            20.3.8.7. Strategy Overview

        20.3.9. Reckitt Benckiser

            20.3.9.1. Overview

            20.3.9.2. Company Share

            20.3.9.3. Product Portfolio

            20.3.9.4. SWOT Analysis

            20.3.9.5. Profitability by Market Segments (Product/Region)

            20.3.9.6. Sales Footprint

            20.3.9.7. Strategy Overview

        20.3.10. Unilever

            20.3.10.1. Overview

            20.3.10.2. Company Share

            20.3.10.3. Product Portfolio

            20.3.10.5. Profitability by Market Segments (Product/Region)

            20.3.10.6. Sales Footprint

            20.3.10.7. Strategy Overview

        20.3.11. Other Market Players*

            20.3.11.1. Overview

            20.3.11.2. Company Share

            20.3.11.3. Product Portfolio

            20.3.11.4. SWOT Analysis

            20.3.11.5. Profitability by Market Segments (Product/Region)

            20.3.11.6. Sales Footprint

            20.3.11.7. Strategy Overview

21. Assumptions and Acronyms Used

22. Research Methodology

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