Key Insights on Global Powder Dietary Supplements Market
Greens Powders: The Latest Addition to Powder Dietary Supplement Shelves
Nutritious combinations of dried and blended plants, formed into powders, are referred to as greens powders. These powders have been formulated to deliver the best benefits of green leafy vegetables and others ontaining health-boosting minerals and vitamins. Already witnessing dcent popularity in the US, these greens powders are the latest product in the powder dietary supplements series - typically containing wheat grass, beets, pineapple, kale, spirulina, kelp, and green tea extracts. Some of the variants also contain pro and prebiotic, and digestive enzymes.
APEJ Foreseeing Significant Growth, Following North America and Europe
North America’s market for powder dietary supplements has been estimated to observe healthy expansion through 2022, whereas the powder dietary supplements market in Asia Pacific excluding Japan will also witness substantial growth over the forecast period. Highly lucrative opportunities are likely to create revenue generation channels for players in China and India, as indicated by the study. Europe will also represent a lucrative market for powder dietary supplements manufacturers, as the regional analysis of global powder dietary supplements market projects Europe as a high-potential territory to possibly exceed the value worth US$ 2 billion towards the end of 2022.
Government Authorities in Developing Regions Pushing Powder Dietary Supplements Demand
Governments in developing economies including China and India are extending soaring contribution towards rising demand for powder dietary supplements, since recent past. While consumers in emerging countries are increasingly aware about the consumption of nutritional foods, health and wellness program promotions by governments are further encouraging consumption of powder dietary supplements. Developed regional markets for powder dietary supplements have been early adopters, accounting for a major revenue share in the global powder dietary supplements market.
Weight Loss Remains the Most Sought after Objective among Consumers of Powder Dietary Supplements
With escalating preference for healthy body weight and nutritional diet, dietary supplements have been experiencing visibly growing traction among consumers worldwide. The weight loss segment has been identified to optimally serve this demographic and is likely to demonstrate around 8% CAGR between 2017 and 2022, possibly reaching the revenue beyond US$ 6 Bn by 2022 end. While the estimated CAGR speaks for the growth potential of weight loss segment in the powder dietary supplements market, sports nutrition is also foreseen to attract significant share of the total powder dietary supplements market revenue.
Global Powder Dietary Supplements Market: Competition Analysis
Extensive study of the global landscape for powder dietary supplements reveals key developmental strategies of the most prominent players in powder dietary supplements market. Some of the leading companies participating in the global powder dietary supplements ecosystem include Glanbia plc, Herbalife International, Inc, DuPont, DSM, Bayer AG, BASF SE, Abbott Laboratories, Amway Corporation, GlaxoSmithKline plc, Alphabet Holding Company, Inc., and Amway Corporation. A large number of these players are considering strategic partnerships as the key to enhanced market footprint, which include food and pharma leaders as well as food science research institutes. Brands are preferring partnerships for an improved product functionality and innovation.
GSK Consumer Healthcare Ltd. recently launched Horlicks Protein+ targeting the supposedly protein-deficient working professionals in emerging countries. An important strategic move by Nestle, the leader in the food industry, is being claimed to enable the company to stay ahead of the game in the global powder dietary supplements marketplace. As the current consumer demographic prefers a personalized approach to their dietary needs, Nestle recently announced a unique, nutrition program that makes use of top-of-the-line technology tools such as Artificial Intelligence, DNA testing, and Instagram for delivering a highly customized dietary recommendation that also includes powder dietary supplements. While a number of startups had already initiated this program to a limited extent, Nestle is profoundly expanding its reach.
Powder Dietary Supplements: Market Definition
Sourced from plants, animals, and aquatic resources, powder dietary supplements are consumed widely to reap the benefits of essential nutrients that have the biologically beneficial impact on human body. Powder dietary supplements typically include but are not limited to protein, vitamins, minerals, fatty acids, and amino acids. While some regions consider powder dietary supplements as fortified foods, a majority regions categorize powder dietary supplements under consumables and drugs.
About the Report on Powder Dietary Supplements Market
According to a recently released market research report on powder dietary supplements, a surging urge for leading an active lifestyle through consumption of healthier food will remain the chief driver impacting the growth of global powder dietary supplements market. The report anticipates the global market for powder dietary supplements to demonstrate robust expansion at 8.3% CAGR, reaching the valuation worth US$ 36 Bn by 2022 end. In addition to all the push and pull factors, the powder dietary supplements market report provides insights on important trends, practical growth opportunities, and key competition profiles.
Additional Questions Answered by Powder Dietary Supplements Market Report
- What is the estimated revenue share of plant-sourced/botanical powder dietary supplements in the global powder dietary supplements market by the end of 2022?
- Will the flourishing protein powder segment outgrow the currently dominating powder dietary supplements containing vitamins and minerals during the forecast period?
“Powder Dietary Supplements Market Forecast, Trend Analysis, and Competition Tracking – Global Review 2017-2022” is a comprehensive study providing key insights on sales of powder dietary supplements. Analytical report on powder dietary supplements market provides unbiased information on all segments along with factors impacting sales of powder dietary supplements. Historical powder dietary supplements market data, present scenario and forecast highlights are also covered in the report.
Chapter 1 – Executive Summary
This chapter outlines a detailed powder dietary supplements market scenario offering information on key growth segments and regions.
Chapter 2 – Powder Dietary Supplements Market Overview
This analytical chapter provides general overview of the market. It covers market segmentation and definition of powder dietary supplements. It also includes market sizing and forecasts, along with intelligence on market drivers, trends, restraints and opportunities. Supply chain assessment, cost structure analysis, pricing analysis and detailed intensity mapping is provided here.
Chapter 3 – Powder Dietary Supplements Market by Ingredients
This chapter includes assessment on several ingredients used in powder dietary supplements. It includes detailed intelligence on sales of amino acids, vitamins and minerals, botanical supplements and other ingredients.
Chapter 4 – Powder Dietary Supplements Market by Application
Analysis on use of powder dietary supplements across major application areas such as bone & joint health, general wellbeing, heart health, immune health and digestive health, sports nutrition, weight loss and other areas worldwide is covered here.
Chapter 5 – Powder Dietary Supplements Market by Distribution Channel
This section provides information on various channels including health & beauty stores, direct selling, hypermarket/supermarket, pharmacies drug stores and internet worldwide. Assessment provided in this section gives a thorough understanding regarding the most attractive channel for distribution of powder dietary supplements.
Chapter 6 – Powder Dietary Supplements Market by End User
This chapter reveals demand of powder dietary supplements across various demographic segments such as women, men, senior citizen and others. Assessment on these end user segments has been carried out all key regional markets worldwide.
Chapter 7 – Powder Dietary Supplements Market by Region
This extensive chapter covers acumen on powder dietary supplements market across major regions worldwide. It covers intelligence on sales and demand of powder dietary supplements across important regions of North America, Europe, Latin America, Asia Pacific excluding Japan (APEJ), Japan and Middle East and Africa (MEA).
Chapter 8 – North America Powder Dietary Supplements Market
This chapter covers intelligence on United States and Canada markets for powder dietary supplements. The section also includes market attractiveness index of each country in the region.
Chapter 9 – Latin America Powder Dietary Supplements Market
Mexico, Brazil and Argentina are covered here and analysis on use of powder dietary supplements across these sub regions is provided in the chapter.
Chapter 10 – Europe Powder Dietary Supplements Market
Detailed assessment on UK, Germany, France, Italy, Spain and Nordic has been included in this section. This section includes a y-o-y growth of powder dietary supplements market during the forecast period.
Chapter 11 – Japan Powder Dietary Supplements Market
This section includes insights on the adoption and sales of powder dietary supplements across Japan during the forecast period. Assessment on every segment of powder dietary supplements market in Japan is covered here.
Chapter 12 – Asia Pacific Excluding Japan (APEJ) Powder Dietary Supplements Market
Sales of powder dietary supplements across China, Malaysia, India, Thailand, Singapore and Australia are covered here. This section provides the reader with acumen regarding major revenue pockets in APEJ region.
Chapter 13 – Middle East and Africa (MEA) Powder Dietary Supplements Market
Market for powder dietary supplements across South Africa, GCC countries, Israel and Nigeria has been analyzed in this section.
Chapter 14 – Company Profiles
Profiles of various companies have been included in this chapter. Major players, their company overview, product developments, innovations, SWOT analysis, key strategies, expansion plans, and key financials are provided here.
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