Livestock Shampoo Market

Livestock Shampoo Market Analysis By Product Type (Cleansing Shampoo, Anti-Itching Shampoo, Anti-Flea & Tick Shampoo, Others), By Livestock (Sheep, Cattle, Horses, Camels, Goats, Cows), By Technology (Anti-Parasitic, Waterless Technology), By Buyer & Region - Global Market Insights 2023-2033

Analysis of Livestock Shampoo Market Covering 30+ Countries Including Analysis of US, Canada, UK, Germany, France, Nordics, GCC countries, Japan, Korea and many more

Livestock Shampoo Market Outlook (2023-2033)

Over the historical period 2018-2022, the global livestock shampoo market registered a CAGR of 3.1%, according to Fact.MR, a market research and competitive intelligence provider.

The market is set to reach a size of US$ 453.5 million in 2023 and expand at a CAGR of 4.7% to climb to US$ 714.5 million by the end of 2033.

Livestock shampoos are specific solutions meant for animals to clean, condition, and deodorize their skin and coats. Due to their outside activities, wandering, and laying on unclean surfaces, livestock animals become dirty and soiled frequently and thereby require occasional cleaning. Animals used for livestock are also more likely to get flea and tick infections. This raises the possibility of microorganisms developing in their bodies.

Animal shampoos are much gentler than those meant for humans since they are made according to the pH level of animal skin. Additionally, a majority of shampoos contain medications to treat a variety of animal health issues, including dandruff, fleas, ticks, and skin conditions. Regular use of these shampoos results in soft, lustrous fur.

COVID-19 severely affected the overall market for livestock shampoo. It resulted in lockdowns and restrictions, creating supply chain issues. Also, on the demand side, due to lower income levels, people restricted the use of certain products to a required extent of necessity only. However, the situation has improved now and the market is speeding, captivating the attention of key players.

  • Increasing demand for organic formulations will drive market growth in the short term.
  • Innovative technologies in the market such as waterless shampoos are likely to translate into considerable market growth over the coming years.
  • Rising environmental concerns and the effect on livestock animals will provide a different outlook to the market by the end of FY2033.

Report Attributes


Market Size (2022A)

US$ 436.5 Million

Estimated Market Value (2023E)

US$ 453.5 Million

Estimated Market Value (2023) US$ 714.5 Million

Global Market Growth Rate (2023-2033)

4.7% CAGR

North America Market Share (2022)

25.3% CAGR

North America Growth Rate (2023-2033)

4.5% CAGR

United States Market Growth Rate (2023-2033)

~4.6% CAGR

Market Share of Top 5 Companies


Key Companies Profiled

  • Santa Cruz Animal Health
  • Innovacyn, Inc.
  • MSD Animal Health
  • PBS Animal Health
  • ‎Weaver Leather, LLC
  • Sheepman Supply Co.
  • Espree
  • Straight Arrow Products
  • Sullivan Supply Inc

Know thy Competitors

Competitive landscape highlights only certain players
Complete list available upon request

What are the Trends in the Market for Livestock Shampoo?

“Increasing Preference for Organic Pet Shampoos”

The market for livestock shampoo is anticipated to be driven by growing awareness of animal care, well-being, and grooming. A growing number of livestock operations in various nations is also boosting product demand. Improvements in current products will also help support the growth of the global market for livestock shampoo products.

The accessibility of different categories of livestock shampoos on various e-Commerce platforms will contribute to the growth of the market over the coming years. Additionally, there is a growing market for natural organic-based shampoos. These shampoos prevent fungus, flues, and other skin diseases while keeping the animals clean and hygienic.

“Rising Number of Animal Spas across Regions”

The global market for animal services is rapidly growing. Animal spas are one of the major segments in animal services that are being started by people as a profession. With rising concerns regarding health and hygiene, livestock owners are adopting the services of animal spas on a regular basis to keep their animals healthy and fit. The growing popularity and use of animal spa services, especially across developed nations, will be a key driver for the animal shampoo market.

“High Cost of Livestock Shampoo Products”

The cost associated with livestock shampoos can be a reason that can slow down the growth of the market. Manufacturers need to reduce product costs to some extent and make it reachable to a larger section of the population dealing with livestock animals.

Another possible concern is the harmful effect of several chemical ingredients used in these products that can have side effects on animals’ skin and lead to major fur fall and other skin effects, causing distress among end users as well as manufacturers.

Livestock Shampoo market forecast by Fact.MR

Market share analysis of livestock shampoo based on product type and region. Under the product type segment, anti-microbial and cleansing shampoos dominated in 2022.

Country-wise Insights

Why are Livestock Shampoo Suppliers Thriving in the U.S.?

The United States was home to approximately 93.8 million cattle and calves, as of 2021. Also, there were around 5.2 million sheep and lambs in the country in 2021. These numbers are continuously rising and the growing demand for products derived from livestock animals is a major contributor to the overall economy of the U.S. As such, the care of livestock and their health and hygiene has become important for livestock owners.

The U.S. livestock shampoo market is anticipated to grow at a CAGR of 4.6% and increase 1.6X its current valuation by 2033.

Why is Consumption of Livestock Shampoo Rising Fast in China?

Growing number of animals and concerns regarding their care by their owners are the prime reasons contributing to the growth of livestock shampoo manufacturers in the Chinese market. The Asia Pacific region, including China, is anticipated to register a higher growth rate as compared to developed nations.

The China livestock shampoo market is forecasted to expand at a CAGR of 5.7% and increase its valuation by 1.8X by the end of 2033.

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Category-wise Insights

Which Type of Livestock Shampoo Will Account for Highest Revenue Generation?

Antibacterial shampoos will continue to be in high demand as a product type during the forecast period. Due to their increased exposure to the outside environment and susceptibility to various illnesses, livestock animals require these types of fast-acting shampoos. Shampoos with antimicrobial and anti-tick ingredients are designed to lessen the signs and symptoms of skin illnesses brought on by bacteria, fungi, and yeast. If administered early on in flea bite dermatitis, these products help avoid hot patches and are ideal for animals with ringworm and dermatitis.

Pertaining to all the above factors, the demand for antibacterial shampoos is predicted to increase at a CAGR of 5.1% during the forecasted period 2023-2033.

Why are Waterless Shampoos Gaining Increased Attention across the World?

Waterless technology-based shampoos come in the form of a spray or foam that’s rubbed or brushed over the animal’s body and are made from organic ingredients such as cleansing witch hazel, soothing coconut and olive oils, lavender essential oil, vegetable glycerine for moisture, and soapbark for gentle cleaning power. Waterless shampoos are also called dry shampoos, which simply absorb the excess oil from the skin and hair or fur, thereby restoring the shine and giving it more body again.

Another category is anti-parasitic shampoos, which are also in huge demand among end users. Mostly, anti-parasitic shampoos contain coal tar, salicylic acid, and micronized sulfur to help treat skin scaling caused by roundworms, ticks, and mites, and relieve parasitic infections.

Out of the technology types considered in the scope of the study, the demand for waterless type livestock shampoos is anticipated to increase at a higher CAGR of 5.1% over the next ten years.

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Competitive Landscape

Key manufacturers of livestock shampoo are Santa Cruz Animal Health, Innovacyn Inc., MSD Animal Health, PBS Animal Health, ‎Weaver Leather, LLC, Sheepman Supply Co., Espree, Straight Arrow Products, and Sullivan Supply Inc.

  • MSD Animal Health acquired LICA technology in June 2021 to broaden its portfolio with complementary products and technologies to advance animal well-being and outcomes for its customers.

Manufacturers are formulating new and innovative products to make livestock shampoos more effective and suitable for animal skin or hair. The usage of these shampoos regularly makes the animal’s hair soft and shiny. Amongst the regions mentioned in the market scope, North America is expected to be the flag bearer of market growth owing to the presence of a large number of livestock owners in the region.

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Segmentation of Livestock Shampoo Industry Research

  • By Product Type:

    • Cleansing Shampoo
    • Anti-itching Shampoo
    • Anti-dandruff Shampoo
    • Anti-flea & Tick Shampoo
    • Anti-bacterial Shampoo
    • Anti-fungal Shampoo
  • By Livestock:

    • Sheep
    • Cattle
    • Horses
    • Camels
    • Goats
    • Buffalos
    • Cows
  • By Technology:

    • Anti-Parasitic
    • Waterless
    • By Buyer:
    • Individuals
    • Livestock Farms
  • By Sales Chanel:

    • Online
      • Company / Brand Websites
      • e-Commerce Platforms
    • Offline
      • Animal Care Shops
      • Supermarkets/Hypermarkets
      • Commercial Stores
      • Wholesalers & Retailers
  • By Region:

    • North America
    • Latin America
    • Europe
    • East Asia
    • South Asia & Oceania
    • MEA

- FAQs -

How did the livestock shampoos market perform from 2018 to 2022?

Over the past four years, sales of livestock shampoos increased at 3.1% CAGR.

Which type of buyer leads market growth?

Individual buyers led the market with a share of 61.5% in 2022.

What is the estimated value of the global livestock shampoo market?

The global livestock shampoo market stands at US$ 453.5 billion in 2023.

What is the projected valuation of the livestock shampoo market in the year 2033?

Livestock shampoo marker is expected to reach US$ 714.5 million by 2033.

What is the estimated growth rate for the livestock shampoo market?

The livestock shampoo market is anticipated to progress at a CAGR of 4.7% during 2023-2033

Which distribution channel is driving revenue generation for market players?

Online stores are driving the demand for livestock shampoos to a large extent.

Livestock Shampoo Market

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