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Non-Potato Veggie Chips Market

Non-Potato Veggie Chips Market Size, Share & Trends Analysis Report By Source (Root Vegetable Chips, Leafy Vegetable Chips), By Flavour (Classic Salty, Barbecue, Cheese), By End Use, By Distribution Channel, By Region - Global Review 2022 To 2032

Analysis of Non-Potato Veggie Chips market covering 30 + countries including analysis of US, Canada, UK, Germany, France, Nordics, GCC countries, Japan, Korea and many more

Non-Potato Veggie Chips Market Outlook

The critical success factors influencing the growth of the Non-Potato Veggie Chips market are backed by rising awareness among consumer groups regarding healthy foods and improved distribution mainly through e-commerce.

Manufacturers operating in the non-potato veggie chips market are expected to gain significant opportunities with the rising demand for gluten-free and non-GMO snacks. In addition, they have been experimenting with various favors to pave way for expanding their customer base, which is anticipated to fuel the growth of the non-potato veggie chips market.

Key industry players are focusing on the ill effects of high-carbohydrate snacks on the declining nutritional values of chips. To avoid the harms of potato chips affecting blood sugar levels people vendors are shifting to the production of non-potato veggie chips which are rich in snacks and lower in sodium content.

The global no-potato veggie chips market is expected to grow with a CAGR of 4.8% in the forecast period. The market at present is valued at USD 3.87 Billion in 2022. Non-potato veggie chips market is anticipated to reach a valuation of USD 6.18 Billion by end of 2032.

Report Attributes

Details

Non- Potato Veggies Chips market size (2022 A)

USD 3.87 Billion

Base Year for Estimation

2022

Forecast duration for this research

2022-2032

Forecasted Market value (2032 F)

USD 6.18 Billion

Global Market Growth rate (2022-2032 E)

CAGR of 4.8%

Key Companies Profiled

  • Calbee, Terra,
  • Beanitos,
  • Food Should Taste Good,
  • Scrubby’s,
  • JicaChips,
  • Yum Yum,
  • Sensible Portions Trafo, and
  • Uprooted

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Demand Drivers for Non-Potato Veggie Chips Market

The higher tendency for carbohydrate fast foods especially in the young age groups has resulted in an increase in obesity among these age groups. Increase in awareness over social media and health experts, nutritionist suggestions of inclusion of small meals comprising of healthy snacks including veggies snacks has encouraged consumers to buy more non-potato veggie chips.

“Growing Fast food dependency to propel demand in the non-potato veggie chips market”

Higher dependence on fast foods which are carbohydrates and fats rich with lower nutrition is encouraging consumers to rely on snacks that are healthier. Advancements in vegetable processing and, dehydration along with innovations in the packaging of snack foods is also supporting the Non-Potato Veggie Chips market. The increase in the consumption of chips as snacks in cinema halls, amusement parks, malls, fast-food chains, and restaurants, as also events have boosted non-potato veggie chip sales.

Higher availability and low-priced snacks have raised non-potato veggie chip consumption globally to a greater extent. Innovations in packaging include features like eye-catching, retaining the freshness of snack foods, informative, convenient, and biodegradable/ environmentally friendly.

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Opportunities for Non-Potato Veggie Chips Market Manufacturers

“Effective Distribution Channels to Influence the Sales of Non-Potato Veggie Chips”

North America is expected to remain a lucrative region for the growth of the non-potato veggie chips market, on account of the high concentration of significant players that cater to the rising demand for non-potato veggie chips among consumers. In addition, technological advancements have also influenced the production and packaging of food products, which have soared in the sales of non-potato veggie chips in the region.

Another driver fortifying the growth of the non-potato veggie chips market in North America is its robust distribution channel. Supermarkets and hypermarkets that provide offers, discounts, and combos are expected to hold promising growth opportunities for the non-potato veggie chips market.

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Trends in Non- Potato Veggie Chips Market

“Technology to Play a Pivotal Role in Enhancing the Appeal for Non-Potato Veggie Chips”

Deeper penetration of technology in the food and beverage industry has introduced newer forms of non-potato veggie chips in for consumers. Advancements in the processing and dehydration of vegetables have endured longer shelf life of raw materials for the production of non-potato veggie chips, which has further made the non-potato veggie chips affordable for consumers.

Manufacturers have also started leveraging technologies to bring innovation in the packaging of non-potato veggie chips, which are appealing, informative, convenient to grab, and environment-friendly. As a result of which the non-potato veggie chips market is predicted to remain strong in the forthcoming years.

Augmentation in technology has introduced newer forms of chips which are gaining attention among young age groups and is leading to positive growth in the market. Equipment like vegetable chips air-fryer is gaining attention from food service providers. A specific feature of non-potato veggie chips of low calories and enhanced nutrition with higher health benefits is driving traction among producers to launch newer and healthy products.

Non-Potato Veggie Chips Market – Novel Developments

Key players operating in the non-potato veggie chips market include Calbee, Terra, Beanitos, Food Should Taste Good, Scrubbys, JicaChips, Yum Yum, Sensible Portions Trafo, and Uprooted. Product innovation and flavor have been the key strategies of non-potato veggie chip market manufacturers.

  • Bare Snacks recently launched baked crunchy veggie chips made from beet, carrot, and sweet potato. According to the company, the chips are made by using real vegetables without the addition of artificial preservatives or colors. The new product range is devoid of starchy powders and oil, which enhances their nutritional value. The veggie chips are available in sea salt, ranch, barbecue, and vinegar flavors.
  • Eat Real, based in the UK, launched Hummus Chips with sea salt flavor. The chips are produced with natural ingredients and have high nutritional value. Such chips make healthy alternatives to fried snacks and confectionery items. The company believes that such attributes of the snacks will help distinguish the brand from others on supermarket shelves.
  • Arjun Foods launched vacuum-fried okra chips that are crispy and exotic in taste. These chips are vacuum fried, which helps in scoring well on health, and consist of shelf life of about 6 months. The chips are prepared by adding mint seasoning to enhance the flavors of okra chips.
  • Costco recently launched a healthy alternative to potato chips called Veggie Snacks, which offers three kinds of chips – Garden Veggie Chips, plain Garden Veggie Straws, and Zesty Ranch flavors Garden Veggie Straws. These chips are low in calories and are made from natural ingredients. The product is free from trans-fat and artificial preservatives.

Segment Wise Analysis

Based on the products the root veggie chips are made from the use of roots such as parsnips and taro. They are also fried similar to potato chips. The chips are preferred more for their comparatively more fiber content and less sodium. These add more variety to the diet than potato chips. However leafy veggie chips are also attracting sales in the market and are anticipated to grow with the fastest CAGR owing to lower calorie content.

Classic salty is a commonly opted chips option holding a high market share in the non-potato veggie chips market. Further, the barbeque and cheese favors are also getting the attention of all age people, especially the children and youth segment. This segment is expected to gain moderate to high growth in the forecast duration.

Regional Insights

In the last few years, the rise in concerns related to obesity specifically in the western region including North America and Europe has boosted demand for non-potato veggie chips. Along with the increase in obesity, there has been an increase in other health disorders including cardiovascular diseases and diabetes. The higher concentration of players in the US and Canada is anticipated to become a lucrative region for non-potato veggie chip demand.

Asia Pacific region is also expected to hold an improved share in the non-potato veggie chips market in the forecast period. Owing to the large segment of the population and penetration of obesity and blood sugar conditions.

Brief Approach to Research

A modeling-based approach is followed and triangulation methodology to estimate data covered in the Non-Potato Veggie Chips report. A detailed market understanding and assessment of the product type, flavor, and end-uses of the product segments included in the study is followed by carrying out a demand-side approach to estimate the sales of target product segments, which is then cross-referenced with a supply-side assessment of value generated over a pre-defined period. The statistics and data are collected at a regional level, consolidated, and synthesized at a global level to estimate the overall market sizes.

Global Non-Potato Veggie Chips: Market Segmentation

  • On the basis of Source

    • Root Vegetable Chips
      • Carrot Chips
      • Cassava Chips
      • Jerusalem Artichoke Chips
      • Turnip Chips
      • Parsnip Chips
      • Sweet Potato Chips
      • Zucchini Chips
      • Others
    • Leafy Vegetable Chips
      • Kale Chips
      • Spinach Chips
    • Others
  • On the basis of flavours

    • Classic Salty
    • Barbecue
    • Cheese
    • Salt & Pepper
    • Cheese & Onion
    • Jalapeno and
    • Others
  • On the basis of End-Use

    • Household
    • Foodservice
      • Snack foods
      • Baked foods accompaniments
      • Soups toppings
      • Salads
      • Others
  • On the basis of the Distribution Channel

    • Direct Sales
      • Indirect Sales
      • Hypermarkets / Supermarkets
      • Convenience Stores
      • Specialty Retail Stores
      • Traditional Grocery Stores
      • Online Retailers

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Manufacturers operating in the non-potato veggie chips market are expected to gain significant opportunities.

North America is expected to remain a lucrative region for the growth of the non-potato veggie chips market.

Non-potato veggie chips market is anticipated to reach a valuation of USD 6.18 Billion by end of 2032.

The global no-potato veggie chips market is expected to grow with a CAGR of 4.8% in the forecast period.

The key players in the non-potato veggie chips market are- Calbee, Terra, Beanitos, Food Should Taste Good, Scrubbys, JicaChips, Yum Yum, Sensible Portions Trafo

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