Data Protection Software Vendors Focusing on Driving Channel Sales in Mid-market
Investment in data security is increasingly becoming a priority for mid-market and decentralized companies.
Reluctance to invest in latest data protection software and data security has been offset by regulations that make it mandatory to have effective safeguards in place.
After decades of evolutions, the mid-sized IT companies now face a challenging prospect – they are governed by the same stringent regulations as multinational behemoths minus the budget and staff.
Sensing the opportunities in the scramble to comply with new and proposed regulations, data protection software security vendors are offering products tailored specifically for mid-market companies.
Dell EMC’s integrated data protection appliance launched in July, 2018 received widespread coverage; however, there have been other notable developments that signify how data protection software vendors are targeting this landscape.
StorageCraft, a data backup and disaster recovery platform launched OneXafe, a platform that combines primary and secondary storage.
Data protection software vendors will be focusing on addressing the longstanding challenges that have prevented widespread adoption in mid-market.
Competitive pricing and shorter deployment times are likely to remain the key focus areas for data protection software vendors and mid-sized companies.
Data Protection Software Market Witnessing a Shift towards Converge of Universal Solutions
The evolutions and potency in data security risks is inducing a shift towards convergence of universal solutions.
There is an increasing realization among data protection software vendors and end-users that traditional security apparatus that involves silo solutions for specific threats is incompetent to address new age cyber threats.
Unified threat management solutions – that offer a holistic solution by combining various data points are gaining prominence as the way forward.
For instance, Arcserve Unified Data Protection software combines the various data protection software security apparatus – Backup, D2D, and High Availability and Replication – under a common interface.
The pragmatism and lucrativeness of offering unified data security solutions is also inducing collaboration and mergers – Catalogic Software teamed up with Storware to expand their range of offerings in North America.
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Higher Emphasis on Ransomware Protection in Data Security Solutions
Data protection software vendors are taking efforts in mitigating effects of ransomware, after it gained significance in international headlines in 2017.
From constant issues of ransomware attacks to implementation of the General Data Protection Regulation by the EU, backup vendors witnessed a slew of movements, with established ones making acquisitions to increase their presence in lucrative markets.
As businesses seek ways for proactively combating cyberthreats, challenges prevail pertaining to availability of data protection software that include ransomware prevention feature.
Recently, ransomware protection has gained significant emphasis as an imperative feature in data security solutions, with an uptake of acquisitions & mergers between data protection and data security providers.
Vista Equity Partners’ acquisition of the data protection vendor Datto to integrate several technologies, including ransomware protection, into single data protection platform for small & medium sized businesses, is a primary example of such acquisitions.
Converged Data Protection Gains Traction Leveraging the Cloud
Converged data protection is witnessing a significant traction, driven by consolidation of the data recovery capabilities into highly scalable hybrid platform, and increased efficiencies of single universal solutions.
Layers of protection, in the form of archiving, data enablement, DR, and backup, centralized to curtail operational costs and capital, offered by converged data protection continues to underpin its demand in the data protection software market.
Vendors of converged data protection, such as Rubrik and Cohesity, are emphasizing ways for their platforms to leverage the public cloud.
Despite great improvements associated with an organization’s disaster recovery through public cloud, ambiguities persist regarding cloud-based data protection in all use cases.
Key vendors are involved in utilizing a physical appliance as backup target as well as a platform to host virtual machines wherein instant recovery is an imperative requirement.
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Implementation of Data Protection Laws Complementing Demand for Security Solutions
Demand for data protection software is being driven by initiatives taken by the governments to enforce data protection regulations on organizations offering relevant services.
For example, to standardize the data privacy legislations, the EU has implemented the General Data Protection Regulation, which has come into effect from May 25th, 2018.
The regulation mandates IT organizations, which cater data management requirement requirements of various industries, to reconfigure their privacy settings in their websites and digital products as default.
These organizations are also required to conduct privacy impact assessment, and calibrate ways for using the personal data of their customers.
Additionally, incompliance to the regulation will impose the organizations with a penalty of € 20 Mn or 4% of annual turnover, whichever is greater.
Such regulations have led the organizations to increase their spending on data security to avoid the penalties associated with the incompliance, thereby creating demand for data security solutions such as data protection software.
Fact.MR’s report on the data protection software market offers holistic intelligence on demand and supply trends of data protection software worldwide, along with an in-depth assessment on the data protection software market’s competitive landscape.
Comprehensive data on prominent as well as emerging data protection software manufacturers has been offered, along with analysis on their company overview, product overview, key financials and key developments.
Key data protection software market players profiled in the report include Commvault, IBM Corporation, Microsoft Corporation, and others.
Some key developments made by players in the data protection software market have been listed below.
- IBM has recently introduced its integrated approach to backup & disaster recovery that delivers a reliable and robust data protection. Addressing data growth, enabling new-generation applications, and deployment of enterprise-wide virtualization are key attributes of IBM’s new data protection software.
- Commvault has introduced its Complete™ Backup & Recovery, which has been recognized as a leading solution for data protection in the cloud as well as on-premises. Apart from provisions that traditional data protection software offers, Complete™ Backup & Recovery delivers execution of data snapshots and backup operations, while providing the customers the ability of protecting, recovering, and sharing data.
- Veritas has recently unveiled its world-class data protection software, which the company claims would offer radically simplified user experience. The data protection software of Veritas features an intuitive interface that facilitates authorized staff to protect and monitor their data, on-premises as well as in multi-cloud environments.
An Adaptive Approach to Modern-day Research Needs
Data protection software is a tool to safeguard important intelligence from compromise, loss, or corruption. Data protection software further helps organizations in selecting modules that are well-suited for particular & distinct requirements.
Modern data protection software feature in-built systems that supplement or replace backups, meanwhile protecting against potential issues including media failure, data corruption, and storage system failure.
About the Report
Fact.MR’s report on the data protection software market is an all-inclusive compilation of valuable & actionable insights.
A detailed assessment on the data protection software market has been delivered in the report, which include analysis on key dynamics including drivers, trends, opportunities and restraints, affecting current and future growth of the data protection software market.
Primary objective of the report is to offer its readers with authentic intelligence on data protection software market that aids them in aggregating and slating possible strategies based on the holistic insights offered on data protection software market. This further aids the report readers in aligning well with changing dynamics of the data protection software market.
An overview of the data protection software market at a global scale is covered, to help clients in better understanding future growth potential of the data protection software market.
This further enables them in devising future direction of their data protection software businesses and making proper investment decisions in the data protection software market.
The report also offers a realistic view of data protection software market acumen, eliminating all biases, along with data on data protection software sales in terms of value (US$ Mn).
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Additional Questions Answered
The report also offers answers to queries apart from the insights and competitor landscape on data protection software market provided above, such as
- By what rate will revenues from cloud-based data protection software deployment is estimated to grow through 2028?
- Will solutions remain dominant in the data protection software market?
- What is the forecast CAGR for services in the data protection software market?
- How revenues from SMEs will outpace those from large enterprises in the data protection software market?
- Which region will remain most lucrative for the data protection software market?
- Is APEJ forecast to remain fast-growing data protection software market?
Fact.MR’s report on the data protection software market has been compiled by adhering to a robust research methodology that involves a homogenous mixture of primary and secondary researches.
This research methodology has aided analysts developing the report on the data protection software market in arriving at accurate market size, and imperative numbers such as CAGR and revenue share of key segments of the data protection software market.
Information gathered on the data protection software market have been transitioned through several validation funnels, prior to their incorporation in the report.
Credibility of statistics derived and data gained on the data protection software market is based on the unique nature of Fact.MR’s research approach, which claims provision of authentic data and ensuring greater accuracy.
Scope of the report is to offer precise intelligence & insights on the data protection software market, so that the readers can make fact-based future decisions for their businesses.
A systematic representation of key segments in the data protection software market has been offered in the report with the aid of a taxonomy table.
The data protection software market has been basically divided into five key segments, namely, vertical, deployment type, organization size, type, and region.
Types of data protection software include solutions (data backup & recovery, disaster recovery, data security, and data compliance) and services (professional services and managed services).
On the basis of organization type, the data protection software market has been bifurcated into SMEs and larger enterprises.
Deployment types of the data protection software analyzed in the report include cloud and on-premise.
On the basis of vertical, the data protection software market has been categorized into media & entertainment, retail, manufacturing, IT & telecom, education, healthcare, government, BFSI, and others.
The data protection software market has been regionally segmented into Asia-Pacific excluding Japan (APEJ), North America, Europe, CIS & Russia, Japan, Latin America, and Middle East & Africa (MEA).
Data Protection Software Market Scope Of The Report
Fact.MR’s report provides forecast and assessment on the data protection software market for the period of forecast, 2018 to 2028, and the market size has been evaluated in terms of value (US$ Mn).
A plethora of factors that impact supply & demand trends in the data protection software market have been analyzed and elaborated.
Scope of the report is to offer its readers with valuable intelligence so that they are able to make fact-based decisions for expansion of their businesses.
Chapter 1 – Executive Summary
The report begins with an executive summary of the data protection software market, providing in-depth analysis and actionable insights on its current and future growth prospects.
Imperative market aspects such as opportunities, trends, restraints and drivers, influencing growth of the data protection software market have been examined and incorporated in this chapter.
Chapter 2 – Data Protection Software Market Overview
The report offers a detailed overview of the data protection software market in its second chapter, wherein a succinct introduction to the data protection software market has is offered along with a precise definition of the target product – data protection software.
Key segments of the data protection software market have been portrayed with the help of a taxonomy table, while mega trends impacting growth of the data protection software market have been scrutinized.
Chapter 3 – Data Protection Software Market Dynamics
Imperative growth drivers of the data protection software market have been elaborately discussed in the third chapter of the report.
Key industry challenges have also been examined in this chapter, and latest trends influencing growth of the data protection software market have been included.
Chapter 4 – Associated Industry and Key Indicator Assessment
Key regulations that govern the development, production, and distribution of products in the data protection software market have been included in the fourth chapter of the report.
This chapter also includes average selling prices of data protection software, in terms of US$ Mn, across the regional segments incorporated.
Chapter 5 – Data Protection Market Analysis and Forecast
This chapter offers a comprehensive outlook on the data protection software market, along with regional demand assessment which provides the market value share of key regions analyzed in the report.
The data protection software market has been assessed on the basis of five key segments, viz., type, organization size, deployment type, vertical, and region. Key trends impacting prospects of the regional markets for data protection software have also been elaborated.
Chapter 6 – North America Data Protection Software Market
A detailed analysis on the data protection software market in North America has been offered in this chapter.
Revenue and volume share analysis has been offered for the North America data protection software market, based on all the market segments identified in the report.
Chapter 7 – Latin America Data Protection Software Market
This chapter delivers an in-depth assessment on the data protection software market in Latin America has been provided in this chapter. A country-level assessment on key dynamics influencing growth of the Latin America data protection software market has also been offered.
Chapter 8 – Europe Data Protection Software Market
This chapter delivered key insights associated with the data protection software market in Europe.
Important market numbers such as revenues, volume sales, and CAGR have been offered to depict the size of the Europe data protection software market.
Chapter 9 – CIS & Russia Data Protection Software Market
Market size and forecast on the data protection software market in CIS & Russia, in terms of volume and value, has been offered in this chapter.
Revenue and volume share comparison between all segments in CIS & Russia data protection software market has also been provided in this report.
Chapter 10 – Japan Data Protection Software Market
This chapter provides an in-depth assessment on the data protection software market in Japan, along with Y-o-Y growth analysis on the regional market.
Y-o-Y growth comparison analysis offered is based on all the market segments identified and examined in the report.
Chapter 11 – APEJ Data Protection Software Market
Assessment and analysis on the data protection software market in Asia-Pacific excluding Japan (APEJ) has been covered in this chapter. Key countries studied under APEJ data protection software market include Greater China, India, South Korea, ASEAN countries, Australia & New Zealand, and Rest of APEJ.
Chapter 12 – MEA Data Protection Software Market
Key trends impacting growth of the data protection software market in Middle East & Africa (MEA) have been analyzed in this chapter.
The analysis on the MEA data protection software market includes Y-o-Y growth comparison, revenue comparison, and volume share comparison between the market segments identified and incorporated in the report.
Chapter 13 – Data Protection Software Market Competitive Assessment
The thirteenth chapter of the report delivers a dashboard view of the key market players identified and profiled.
An in-depth analysis on the competitive landscape of the data protection software market has been offered in this chapter, along with a company share analysis on all the companies operating in the data protection software market, as listed in the report.
Chapter 14 – Company Profiles
Key players profiled by the report, who significantly contribute to growth of the data protection software market, include Commvault, Microsoft Corporation, IBM Corporation, NetApp, Inc., Veritas Technologies, and Hewlett Packard Enterprise (HPE).
Various sources have been leveraged to gain the insights provided in this report, which include local newspapers, published trade data, company websites, quarterly financial statements, published financial data, annual reports, and company press releases.
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