Bone Broth Protein Powder Market

Bone Broth Protein Powder Market Outlook (2023 to 2033)

It’s a protein-rich liquid created by simmering bones and meaty joins in water for a specific time. this broth takes longer to cook in comparison with the vegetarian stocks. it creates a base for many soups, risotto, and stews. Bone broths are best in results when made with bones such as knuckles and feet. furthermore, cooking it slowly will extract its nutrients

Dehydration of concentrated broth is a process for the formation of powder form. The dehydrating procedure takes away all the moisture and liquid from the broth that leaves powder behind. Most of the products undergo an agglomeration process that created powder.

Bone broth is consumed for several health benefits due to the various nutrients in it. Its widely consumed as great source of collagen that is a structural protein found in the skin. The collagen present in the connective tissues is broken down further into amino acids and gelatine. consumption of 300ml of bone broth has been seen effective in increasing plasma levels.

The powdered form of supplements was able to improve hydration and reduce wrinkles on human faces. it’s also considered good for gut health which is likely to increase demand for digestive issues in the forecast period.

What are the health benefits that are likely to increase demand for bone broth consumption?

consumption of bone-based protein is the newest trend in the healthy food category. It is a dietary supplement made by simmering the bones, and ligaments of animals like chicken, beef, and fish to form a broth. The broth thus prepared is dehydrated to be turned into powder at a low temperature. It is rich in collagen, protein, glucosamine, gelatine, chondroitin, and other minerals often missing from the regular diet. These nutrients are vital for human beings and support a wide range of health benefits and body systems.

Bone powder supports a healthy gut, skin hydration, immune system, joint health, and flexibility, and physical functioning of the body and thus is a significant attraction for health enthusiasts and sportspersons. The market is anticipated to increase over the forecast years owing to its restorative and healing properties.

Bone broth is traditionally part of our diet patterns manufacturers have renovated it into a powdered format in the modern way of traditional nutrition sources. The demand is anticipated to increase in the forecast period owing to several health benefits associated with products including gut health, detoxification, skin maintenance, and the building of the immune system.

The growing inclination of health enthusiasts, athletes, and celebrities towards the powder to fulfill the nutrition requirement of their body is further increasing the popularity and demand for the product. The need for this powder is also rising due to a growing trend for the Paleo diet in some regions. The market is further expected to increase with the increasing demand for dietary supplements.

Moreover, the ease of storage is also driving demand for the product. Bone broth can be stored in an airtight container for five days in the refrigerator while some people also prefer to store it in form of ice cubes. powder forms tend to last for a longer duration than liquid forms.

What are the hindrances ahead of key players?

The rising awareness of consumers towards the environment and animals is a key factor motivating them to opt for vegan diets. Considering the rising preferences of people for vegan diets companies have started to come up with vegan or plant-based meat options that further go to vegan bone broth too. These innovations in plant-based products are anticipated to increase the veganism trend and create hindrances for the market based on animal proteins.

The key market participants

• Organixx
• Ancient Nutrition
• NOW Health Group Inc.
• Organika Health Products
• Overwaitea Food Group Limited
• Organisource
• Zenwise Health
• Believe Supplements

What are the opportunities in the market?

The market is a recent trend in the healthy food eating category however it is growing at an increasing pace. The demand is expected to find an excellent opportunity in regions like North America and Europe owing to the growing market for dietary supplements in these regions. Besides, the increasing awareness of health among consumers in these regions is further driving the market.

The powder accompanied by numerous benefits, primary being joint and muscle strengthening and gut health improvement, is making consumers incline more towards the protein powder. The increasing trend for the Paleo diet is further providing a good market opportunity for bone broth protein powder. The growing sports nutrition and nutraceutical market are also boosting the demand over the forecast years.

Segmentation

• By Nature :

  • Organic
  • Conventional

• By Source :

  • Chicken
  • Beef
  • Others

• By Flavour :

  • Regular
  • Chocolate
  • Herb
  • Turmeric
  • Coffee
  • Others

• By Applications :

  • Nutraceuticals
  • Dietary supplement
  • Sports Nutrition
  • Others

• On the basis of distribution channels :

  • Hypermarkets/Supermarkets
  • Specialty stores
  • Sports nutrition stores
  • Online retailers

• By Region :

  • North America
  • Latin America
  • Europe
  • CIS & Russia
  • Japan
  • APEJ
  • The Middle East & Africa