Stationery Market Forecast, Trend Analysis & Competition Tracking - Global Market insights 2017 to 2026

Published on : Dec-2017 | List of Tables : 121 | List of Figures : 93 | No. of Pages : 170 | Report Code : FACT339MR |

Global demand for stationery products has remained subdued as laptops, desktops, and smartphones have replaced traditional stationery items, such as pens, pencils, and notebooks in various settings. The global stationery industry has felt the impact of digitalization, and many leading brands have turned to repurposing their offerings as ‘gift’ and ‘collector’s’ items. The silver lining for manufacturers remains the pervasiveness of stationery products in educational institutions and workplaces. On account of steady demand from educational institutes and workplaces, the global stationery market is likely to witness a moderate growth during the period 2017-2026.

According to Fact.MR, the global stationery market is expected to represent a value of nearly US$ 24,000 Mn by the end of 2026.

global stationery market

Market Taxonomy

Region

Product Type

Sales Channel

Price Range

North America

Pens

Exporters

Economy Range

Latin America

Mechanicals Pencils

Wholesalers

Mid-Range

Europe

Lead Pencils

Other Industries

Premium Range

Japan

Marking

   

APEJ

Coloring

   

MEA

Corrections

   
 

Art Goods

   
 

Carbon paper and Inked Ribbon

   

(Additional information, including cross-sectional data and country-wise analysis & forecast is available in the report)

Continuous Stationary to Increase Output

With the growing need to simplify assigned tasks, demand for business stationery in various companies will continue to increase globally. Sales of continuous stationery products such as typing sheets, carbon papers, rough-work pads, pencils, letter-heads, folders and files is expected to increase attributed to increasing demand in various companies. Companies are focusing on investing in other continuous stationaries such as special accounting forms and invoices in order to improve productivity. In order to increase the output, companies are further investing in customizing their stationery to convey business professionalism to their clients.

On the other hand, growing advancements in technology has led to increasing preference for storing information on the smartphones. As the information stored on the smart devices can conveniently retrieved when required. Moreover, storing information on the smart devices has reduced the need to manage stack of papers, which in turn has led to less spending on the stationery products. The industry professionals prefer developing documentations and storing the business related information on the databases. These factors are expected to dip the sales of the traditional stationery products in the global market during the forecast period. 

Wholesalers to Represent a Leading Segment

Growing need for neatly filling the official documents and invoices with premium ink quality has led to surge in demand for pens globally. On the basis of product type, the pens segment is expected to generate significant revenues, accounting for a value of nearly US$ 24,000 Mn by the end of 2026. On the other hand, the coloring product type segment and the art goods product type segment is expected to register the highest CAGR during the forecast period.

Based on sales channel, the wholesalers segment is expected to witness a robust revenue growth, recording a value of over US$ 3,000 Mn by the end of 2017. In contrary, the exporters sales channel segment is expected to register a healthy CAGR through 2026.

By pricing range, the mid-range segment is expected to witness a significant revenue growth, accounting for a value of over US$ 4,000 Mn by the end of 2026. Moreover, the mid-range pricing range segment is expected to register a healthy CAGR throughout the forecast period.

Competition Tracking

Leading market players operating in the global stationery market include KOKUYO Co,Ltd, Shachihata Inc., Pentel, PILOT CORPORATION, Mitsubishi Corporation, Zebra Co., Ltd., M&G Holding Group Co., Ltd, Jason’s Deli Inc., Shenzhen Comix Group Co., Ltd., Beifa Group Co., Ltd., Wenzhou Aihao Pen Trade Co. Ltd., Guangbo Group Stock Co., Ltd., Qingdao Changlong Stationery Co., Ltd., ITC Limited, Navneet Education Limited, GM Pens International Pvt Ltd, BIC Cello and Lion Pencil Co., Ltd.

Note: The insights mentioned here are of the respective analysts, and do not reflect the position of Fact.MR

Growing need for simplification of the assigned task and improving performance has led to surge in demand for stationery products. However, growing advancement of technology has substituted the traditional techniques of documentation and storing information. Preference of adopting smart devices for storing data is expected to inhibit growth of the global market significantly. This report, compiled by Fact.MR, provides in-depth analysis of the global stationery market for the forecast period 2017-2026, and offers key insights about future market direction.

Scope

The scope of Fact.MR’s report is to analyze the global stationery market for the forecast period 2017-2026 and provide readers an unbiased and accurate analysis. Stationery manufacturers, stakeholders, and suppliers in the global consumer goods sector can benefit from the analysis offered in this report. This report offers a comprehensive analysis, which can be of interest to leading trade magazines and journals pertaining to stationery.

Summary

The report commences with a brief information of the global stationery market. This executive summary sets the tone for the rest of the report, providing users the scope of the report. The executive summary includes important facts and statistics on the global stationery market.

Overview

The next section offers an overview of the global stationery market. This comprises an introduction to the market, along with a standard definition of the product – stationery. In this section, market value and year-over-year growth is offered to the readers. Year-over-year growth provides readers with a broader view of growth patterns over the forecast period.

The report’s succeeding section focuses on drivers, restraints and key trends from macroeconomic, demand, and supply perspectives. Impact analysis of weighted average model-based growth drivers is contained in the report for better provision of decision-making insights to clients.

In order to offer readers with up-to-date information about the latest advancements in the global stationery market, the report provides updates about market opportunities, which can benefit leading manufacturers of stationery. With continuous evolution of the consumer goods sector, keeping a record of latest developments and trends is fundamental for stationery manufacturers to formulate key business strategies. Detailed insights about raw material sourcing, supply chain, pricing analysis, list of distributors, and cost structure are provided in this section.

Considering the wide scope of the global stationery market and to offer in-depth insights, Fact.MR’s report provides segment-wise analysis and forecast. The stationery market has been categorized on the basis of product type, sales channel, pricing range, and region. This segmentation analysis is comprehensive, coupled with a detailed country-wise forecast provided on all parameters.

The report’s last section comprises of the global stationery market competitive landscape, to provide readers with the dashboard view of company analysis and market players. This competitive intelligence is based on the providers’ categories across value chain, and their presence in the global stationery market.

Research Methodology

Fact.MR is committed to offer unbiased and independent market research solutions to its clients. Each market report of Fact.MR is compiled after months of exhaustive research. We bank on a mix of tried-and-tested and innovative research methodologies to offer the most comprehensive and accurate information. Our main sources of research include,

  • Primary research
  • Secondary research
  • Trade research
  • Focused interviews
  • Social media analysis

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Stationery Market Forecast, Trend Analysis & Competition Tracking - Global Market insights 2017 to 2026