Analysis of Automotive-PTC-Heater Market Covering 30+ Countries including analysis of US, Canada, UK, Germany, France, Nordics, GCC countries, Japan, Korea and many more
It’s a positive temperature coefficient heating element whose resistance increases with the increase in temperature. Self-regulating heaters come with this tendency and such heating maintains a unified temperature.
PTC is the self-regulating electric heater that is used in addition to main heaters in the foot well heating. These heaters could aid in climate control systems furthermore to compensate for the void of heat by high-efficiency engines.
As temperatures rise over a particular point, a PTC semiconductor dramatically increases its electrical resistance and is able to maintain a steady heating element temperature despite fluctuations in supply and load voltage. Due to the loss of hot water, even in unforeseen boil-dry situations, there is little chance of the heating element overheating or igniting. Also, despite a variety of battery voltage variations, the heat-generating capacity remains essentially constant.
As per FactMR’s research, this market is expected to grow at a steady rate in the forecast period 2023-2033. The demand for PTC heaters is set to notice recovery with an optimistic growth outlook. The developments in electric vehicles and safety norms are estimated to grow this market in the forecast period. The overall market is expected to be dominated by the North American region with about 25% of the market share.
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Heating, Ventilating, and Air conditioning (HVAC) play an important role in the automotive industry. The passenger’s thermal comfort and electric vehicle battery efficiency are affected by the implementation of a better HVAC system. Conventional automobiles used to take advantage of excess engine heat for heating up the cabin. Modern vehicles have more efficient engines which dissipate less heat. Thus the heating problems in modern vehicles have been resolved by Positive Temperature Coefficient (PTC) technology.
PTC is a kind of self-regulating heater which do not require any external diagnostics controls. Traditional fixed-resistance heaters used to have coils and wires to produce the required heat. Problems such as overheating, hot spots, and several safety concerns due to the single sensor for the entire heater which used to be in conventional heaters have been eliminated by PTC heaters, this has led to its fast adoption in the industry. Their capability to draw high power at the initial stage to quickly heat up the cabin and reach optimum temperature, later increasing resistance to draw less power for less heating has been proven ground-breaking technology in the industry.
In addition, PTC heaters are designed to operate between temperature ranges of - 40 degree Celsius to 70 degrees Celsius. Time and energy efficiency, abrasion resistance, cost-effectiveness along with easy manufacturing for large-scale production are adding to its dynamic capabilities. Booming electric vehicles are likely to be the most beneficiary of this technology. It aids in maintaining battery temperature across wide temperature range operations. Exponential growth in the electric vehicle industry is likely to take the market northwards.
Apart from the characteristics automotive heaters are also preferred due to their advantages over traditional heaters. The following are the key differences-
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Some of the leading manufacturers and suppliers include-
Automotive-PTC-heater business is assumed to be consolidated over the study region. The manufacturers in the market are emphasizing research & development for providing better HVAC solutions to customers. For instance, BorgWarner has developed the industry’s first dual-zone functionality high voltage PTC cabin heater for hybrid and battery electric vehicles.
Due to early technology development and adoption in North America and Europe, the regions are expected to be in front. The regions share rich history for the automotive industry along with higher per capita income has enabled higher sales in the region which is likely to be profitable for the product in the future. Tesla, BMW, Mercedes, Audi, and VOLVO are a few of the biggest names in the electric car market and technology development belongs to this region thus the region holds a very optimistic growth sign in near future.
European Union countries are major exporters of automotive at present. Historically, Japan was ranked second in terms of vehicle exports in the year 2021 with approximately USD 138 billion. Among the EU 27 countries together hold 47% of the market share among automotive exports globally. This is anticipated to remain dominant in the forecast period.
Asia is emerging as the next big market for passenger vehicles along with countries like China, Taiwan, and South Korea which are leading in chip manufacturing technology and export is likely to add momentum to sales. The Indian government is emphasizing on electric vehicle sales in the country which will drive PTC sales in the region.
The better economic condition of GCC countries, Turkey, South Africa, etc. is expected to have better demand over other countries of the MEA region. Improving the economic condition of Africa is presumed to add marginal growth for sales.
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The primary driver of demand for PTC heaters is the rise in the popularity of electric cars (EVs).
APAC is likely to be a region with lucrative opportunities for manufacturers.
The market segments covered are- Vehicle type, structure, region, distribution channel, and product type.
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