Analysis of Coding and Marking Systems and Solutions Market Covering 30+ Countries Including Analysis of US, Canada, UK, Germany, France, Nordics, GCC countries, Japan, Korea and many more
The global coding and marking systems and solutions market is anticipated to progress at a CAGR of 5.9% and hit a market valuation of US$ 7.5 billion by 2033, up from US$ 4.2 billion in 2023.
Coding and marking are critical components of manufacturing and intralogistics processes for industrial goods and packaged consumer goods. Coding and marking systems are used to print product-related information on the packaging, such as batch number, manufacturing date, and expiry date, among other things.
The COVID-19 pandemic had a significant impact on the sales of coding and marking systems and solutions. Production activities at many manufacturing plants were temporarily halted as part of the lockdowns and limitations implemented to stop the propagation of the coronavirus. Nevertheless, an increase in demand for coding and marking systems from the healthcare and pharmaceutical industries was visible during Q1/2020 and Q2/2020, as industry players placed heavy emphasis on appropriately coding and marking products, such as personal protective equipment (PPE) kits, and medical masks.
Coding and marking systems are also extensively used in the food and beverage industry. The quality of food can have a direct effect on consumers' health. Therefore, food safety is becoming a key concern for the food industry players.
Compromises in quality, compliance problems, and subsequent product recalls can result in significant financial losses, as well as a tarnished reputation, loss of consumer loyalty, and lost brand value. As a result, food and beverage firms are emphasizing the use of coding and marking technology.
Furthermore, coding and marking systems can play an important role in combating counterfeit automobile parts by accurately coding the vehicle parts in the automotive industry.
To combat counterfeiting, automotive manufacturers often prefer invisible inks to print anti-counterfeiting, scannable barcodes. The automotive industry's incumbents' anti-counterfeiting measures are projected to stimulate demand for coding and marking systems and solutions.
Laser coders are the most recent advancement in coding and marking technology. It is used to print codes on metal or metal objects and other items. End-use manufacturers are gravitating toward laser technology as customers' demands for cutting-edge technology grow.
The laser coder provides high-speed and persistent marking and the ability to provide high-resolution codes or logos for brand protection. It provides a detailed and sharp marking feature that is useful in a variety of end-use industries.
Moreover, manufacturers of coding and marking systems are focused on delivering environment-friendly solutions to meet increased demand from several end-use sectors such as food and packaging.
Market Size (2023)
US$ 4.2 Billion
Projected Market Value (2033)
US$ 7.5 Billion
Global Market Growth Rate (2023-2033)
Asia Pacific Market Share (2022)
Thermal Inkjet Segment Growth Rate (2023-2033)
Key Companies Profiled
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“Growing Usage in Numerous End-use Industries”
Increasing use of coding and marking systems for product identification and traceability in various industries generates value-added opportunities for market players.
Expansion of the food and beverage, pharmaceutical, construction, electronics, chemical and fertilizer, and automotive sectors creates a need for printing codes on various items and surfaces. This factor is expected to drive the demand for coding and marking systems and solutions.
Moreover, coding and marking systems are becoming increasingly popular due to their high-resolution images, rapid speed, and clear & exact printing. Many businesses are implementing such solutions to safeguard their brand's identity.
“High Cost of Coding and Marking Systems”
Coding and marking systems are costly. Installing coding and marking systems can be an expensive endeavor. All supply chain participants, particularly smaller companies, may need more financial resources to develop the necessary infrastructure to adopt coding and marking systems. As a result, the high costs of coding and marking systems are projected to impact market expansion adversely.
Asia Pacific dominated the global market for coding and marking systems and solutions and is projected to continue to do so during the forecast period. Asia Pacific held 35% share of the worldwide market in 2022.
The Asia Pacific market is driven by rising demand from numerous end-use industries, particularly the food and beverage, pharmaceutical, and cosmetic sectors. Moreover, an increase in consumer incomes, improved lifestyles, westernization, and marketing/retailing techniques are all expected to boost demand for packaged consumer goods in developing economies, thereby raising the sales of coding and marking systems and solutions.
Moreover, Japan and South Korea are assisting the market growth in Asia Pacific.
In North America, the demand for coding and marking systems and solutions is surging. This is mostly due to increased demand from end-use industries, particularly the pharmaceutical and healthcare industries.
North America's pharmaceutical and healthcare industry can be classified as mature, with several industry players investing actively in R&D to invent new products and treatments. This is projected to boost the demand for coding and marking systems and solutions.
The United States leads the North American market. The United States is well-known for the strict rules it has enacted to oversee its food, healthcare, and pharmaceutical industries in order to prevent the sale of counterfeit goods. As a result, companies in the region, particularly pharmaceutical companies, are putting a heavy emphasis on installing coding and marking systems, fueling market growth.
Europe is expected to contribute considerably to the worldwide market. The sales of coding and marking systems and solutions are increasing in Germany.
Many end-use industries in Germany are transitioning from traditional to digital printing. The fundamental reason for the move is that digital printers, such as continuous inkjet, can produce millions of characters with just one liter of ink. Furthermore, the ink used in digital solutions dries rapidly, making the procedure speedy and cost-effective.
On the flip side, traditional printers take more time and result in higher inventory waste. As a result of the benefits of digital printing solutions over traditional printing solutions, manufacturers are shifting to coding and marking systems.
Moreover, the country has the highest concentration of automobile original equipment manufacturers (OEMs) because of the presence of sophisticated automotive technology and prominent automotive manufacturers such as Audi AG and Daimler AG (maker of the Mercedes-Benz series).
Automobile manufacturers have begun to use scannable invisible anti-counterfeit printing inks and barcodes to secure identification and create protection against the threat of counterfeits. Consequently, demand for efficient coding and marking systems has surged among these firms.
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Demand for thermal inkjet printers is expected to increase at a CAGR of 5% during the forecast period. Thermal inkjet printers can provide a low-cost printing solution since they can print at high speeds and in great quality on anything. These printers are simple to use and do not require additional skills or expertise.
Furthermore, since thermal inkjet printers do not need any warm-up or cool-down procedures, they are always ready to use. Thermal inkjet printers are commonly used to print on cartons, plastics, metals, and specialty and standard papers.
Demand for continuous inkjet printers is also growing. Continuous inkjet printers use a non-contact technology to deliver versatile and dependable coding to support high-quality, fast-paced manufacturing for a variety of use cases. Moreover, several market companies are upgrading their continuous inkjet printers in order to maintain their market position.
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Key players in the coding and marking systems and solutions market are focused on boosting their production capacity to address the increasing demand for marking and coding systems. Furthermore, key players are launching a number of products in order to expand their portfolios.
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The global coding and marking systems and solutions market is valued at US$ 4.2 billion in 2023.
The market for coding and marking systems and solutions is predicted to touch US$ 7.5 billion by 2033.
Worldwide demand for coding and marking systems and solutions is anticipated to increase at a CAGR of 5.9% from 2023 to 2033.
Demand for thermal inkjet printers is likely to expand at a CAGR of 5% during the forecast period.
ATD Ltd, Diagraph Corporation, Linx Printing Technologies Ltd, InkJet, Inc, Domino Printing Sciences plc, Paul Leibinger GmbH & Co. KG, Hitachi Industrial Equipment Systems Co, Ltd, Matthews Marking Systems, Iconotech, and Markem-Imaje SAS are key provide
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