Demand and Trend Analysis of Above Ground Pools in United States

Above Ground Pool Sales Analysis for United States (2024 to 2034)

The market for above ground pools in the United States reached a valuation of US$ 529.6 million in 2023 and has been projected to climb to US$ 966.2 million by the end of 2034, creating an absolute $ opportunity of US$ 408.8 million while expanding at a CAGR of 5.7% from 2024 to 2034.

Affordability and ease of installation compared to regular swimming pools have made above-ground pools an attractive option for budget-conscious homeowners in the country. The high popularity of staycations and the desire for backyard entertainment during the pandemic fuelled the demand for these recreational amenities, which has continued an upward trend thereafter. As more people seek cost-effective ways to beat the heat and create a relaxing outdoor living space, the convenience and versatility of above-ground pools have contributed to their increasing popularity.

Key Market Growth Drivers

• Consumers prioritize affordability and value for money: Above-ground pools are generally more cost-effective than in-ground pools, making price a crucial consideration for budget-conscious buyers.
• Compact designs are appealing for limited yard spaces: Above-ground pools are suitable for smaller backyards or areas with space limitations, catering to urban and suburban homeowners alike.
• Minimal upkeep attracts busy individuals: Above ground pools require less maintenance than in-ground pools, making them attractive for families with busy life schedules.

Report Attributes	Details
Above Ground Pool Sales in United States (2023A)	US$ 529.6 Million
Estimated Sales (2024E)	US$ 557.4 Million
Forecast Sales (2034F)	US$ 966.2 Million
U.S. Market Growth Rate (2024 to 2034)	5.7% CAGR
Midwest United States Market Growth (2024 to 2034)	5.3% CAGR
Oval-shaped Pools Segment Share (2034)	34.9%
Key Companies Profiled	Intex Recreation Corp; Bestway; Cornelius Pool; JILONG; Step2 (Aterian); Doughboy Pools; Blue Wave Products; SUNNY LIFE; Wilbar; Polygroup; Aflex Inflatables; Mylle; Funboy; BigMouth Inc.

Sales Analysis of Above Ground Pools in U.S. (2019 to 2023) vs. Market Forecasts (2024 to 2034)

The value of the United States above-ground pool market was US$ 464.5 million in 2019, and it increased to US$ 529.6 million by the end of 2023, expanding at a CAGR of 3.3%.

This business space has evolved from basic designs to feature-rich, durable pools catering to diverse consumer needs. Factors such as sustainability, smart pool technologies, and integration with outdoor living spaces are shaping market progress. Innovative materials, energy-efficient filtration systems, and seamless connectivity will characterize future above-ground pool offerings, aligning with evolving consumer preferences and rising environmental consciousness.

• Short Term (2024 to 2027): The market is poised for steady short-term growth driven by the enduring popularity of backyard staycations and increasing installation of above ground pools as an affordable recreational option. Intense summer seasons, coupled with the desire for convenient and cost-effective ways to beat the heat, are set to drive the demand for above ground swimming pools in the near future.
• Medium Term (2028 to 2030): In the medium term, the market is expected to exhibit sustained growth fueled by product innovations, evolving consumer preferences, and the rising outdoor living trend. Factors such as the introduction of energy-efficient and eco-friendly pool designs, integration with smart home technologies, and growing demand for low-maintenance and durable swimming pools will drive medium-term market expansion.
• Long Term (2031–2034): long-term growth of the market is expected to be driven by factors such as rising urbanization and the increasing popularity of outdoor living spaces. Additionally, advancements in pool technology, including energy-efficient filtration systems, automated maintenance features, and seamless integration with smart home ecosystems, will contribute to market expansion in the long run.

Which Key Factors are Driving Above Ground Pool Demand in the United States?

“Increasing Urbanization Coupled with Limited Backyard Spaces Favoring Portability”

Increased urbanization and limited backyard spaces in the United States have favored the portability and versatility offered by above-ground pools. As cities continue to densify and outdoor living spaces shrink, homeowners are seeking innovative solutions to incorporate recreational amenities within their compact environments.

Above ground pools offer a practical and space-efficient alternative to traditional in-ground pool pools. These pools can be easily assembled, disassembled, and relocated, making them ideal for urban dwellers with limited backyard spaces or those living in apartments or condominiums with shared outdoor areas. Portability of above ground pools appeals to renters and homeowners who need to move frequently, as these pools can be taken along to their new residences.

Versatility of above ground pools allows for creative integration into even the smallest of outdoor spaces, maximizing the utilization of available area. Their affordability and ease of installation have made them a popular choice for urban households seeking to create a backyard oasis within their compact living spaces.

“Increasing Availability of Financing options and Promotional Offers”

Easy availability of financing options and promotional offers has significantly encouraged purchases in the United States. Recognizing the substantial upfront cost associated with these recreational amenities, many manufacturers and retailers have introduced flexible financing plans to make above ground pools more accessible to a broader range of consumers. These financing options often include low-interest or zero-interest payment plans, allowing buyers to spread the cost over an extended period, making the initial investment more manageable.

Additionally, retailers are frequently offering promotional discounts, bundled deals, and seasonal sales, further incentivizing consumers to invest in above ground pools. Promotional offers may include free accessories such as pool covers, ladders, or maintenance kits, enhancing the perceived value and encouraging impulse buys. Furthermore, some retailers are collaborating with financial institutions to provide on-the-spot financing approvals, streamlining the purchasing process and reducing barriers to entry.

By offering financing options and promotional incentives, the above ground pool industry in the United States has effectively lowered the financial hurdles associated with pool ownership, stimulating demand and encouraging more consumers to take the plunge and invest in these backyard recreational amenities.

Category-wise Insights

Which Type of Above Ground pool is Popular in the United States?

“Rising Popularity of Frameless and Inflatable Above Ground Pools”

Attribute	Without Frame Pools
Estimated Sales (2024E)	US$ 231.6 Million
Growth Rate (2024 to 2034)	5.5% CAGR
Projected Sales (2034F)	US$ 395.5 Million

Frameless or inflatable above-ground pools are exhibiting substantial demand growth in the United States due to several factors. They are significantly more affordable compared to framed pools, making them accessible to a wider range of consumers. These pools are incredibly easy to set up and dismantle, appealing to those with limited space or a desire for portability.

Additionally, advancements in materials and designs have improved the durability and longevity of inflatable pools, making them a practical choice. With the rise of backyard staycations and the desire for affordable recreational options, the convenience and cost-effectiveness of frameless above ground pools have fueled their popularity across the country.

Which Sales Channel Accounts for Higher Above Ground Pool Sales?

“Need for Physical Product Inspection Leading to Dominance of Offline Sales Channels”

Attribute	Offline Sales
Estimated Sales (2024E)	US$ 417.2 Million
Growth Rate (2024 to 2034)	5.6% CAGR
Projected Sales (2034F)	US$ 717.9 Million

Offline sales channels hold a higher market share in the United States due to the nature of the product and varied consumer preferences. Above-ground pools are bulky items that require physical inspection and on-site delivery, making traditional brick-and-mortar stores and specialty retailers more convenient for consumers. Additionally, many buyers prefer the ability to see the pool in person, assess its quality, and seek expert advice from sales representatives.

Leading pool retailers and dedicated hardware stores leverage their extensive physical presence and knowledgeable staff to cater to this demand. While online sales are growing, the tactile experience and immediate availability offered by offline channels continue to appeal to a significant segment of above ground pool buyers in the United States.

Market Competition

The United States above ground pool market is controlled by a few well-known companies, such as Intex, Bestway, and Coleman. These companies offer a wide range of above ground pools catering to different budgets and preferences. Their strategies include product innovation, competitive pricing, strong distribution channels, and effective marketing campaigns.

Smaller companies such as Blue Wave and Summer Waves, also compete by offering unique features and designs. Overall, the market is driven by factors such as affordability, ease of installation, and the growing trend of staycations.

• In May 2023, Coleman's SaluSpa inflatable hot tub was highlighted as the top choice for households seeking an affordable yet feature-rich option. With its six-person capacity and attractive features, the SaluSpa stood out as an unbeatable choice for relaxation on a budget.

Fact.MR has provided detailed information about the price points of key manufacturers of above ground pools positioned across the United States, sales growth, production capacity, and speculative technological expansion in the recently published market report.

Segmentation of Above Ground Pool Study in United States

• By Pool Frame Type :

  • With Frame
  • Without Frame

• By Shape :

  • Oval-Shaped
  • Square-Shaped
  • Rectangular-Shaped
  • Round-Shaped

• By Maximum Number of People :

  • Up to 3 People
  • 4 to 6 People
  • 7 to 8 People
  • Above 8 People

• By End Use :

  • Residential
  • Commercial

• By Sales Channel :

  • Offline Sales
    • Franchised Sports Outlets
    • Retail Sports Outlets
    • Modern Trade Channels
    • Specialty Stores
  • Online Sales
    • Direct to Customer
    • Third-Party Websites

• By Region :

  • Northeast United States
  • Southwest United States
  • West United States
  • Southeast United States
  • Midwest United States