Phenyl Propanol Market

Phenyl Propanol Market Growth Outlook (2023 to 2033)

The phenyl propanol market is expected to grow at a CAGR of 4.7% during the forecast period and reach a valuation of US$ 315.6 million in 2033 from US$ 199.4 million in 2023 creating an absolute $ opportunity of US$ 125.2 million.

Phenylpropanol is used as a fragrance and flavoring agent due to its pleasant odor and taste. It also serves as an intermediate in the synthesis of various pharmaceuticals, and it also finds application in cosmetic products.

Report Attributes	Details
Phenyl Propanol Market Size (2022A)	US$ 190.4 Million
Estimated Market Value (2023E)	US$ 199.4 Million
Forecast Market Value (2033F)	US$ 315.6 Million
Global Market Growth Rate (2023-2033)	4.7% CAGR
US Market Value (2033F)	US$ 95.3 Million
China Market Growth Rate (2023-2033)	5.1% CAGR
Key Companies Profiled	ACS International Ashland Associate Allied Chemicals Evonik M&U International LLC Minafin Shaanxi Yuantai Biological Technology Co., Ltd.

Comprehensive Analysis of Phenyl Propanol Market

Phenylpropanol (also known as 3-phenyl-1-propanol or benzylcarbinol) is characterized by having a phenyl group attached to a three-carbon propanol chain. Phenylpropanol is used as a base material in the synthesis of other chemicals and compounds. Consumer preferences for natural and organic products are on the rise, especially in the fragrance and flavor industry. Phenyl propanol derived from natural sources (e.g., essential oils) is often preferred over its synthetic counterparts, which further influences its demand.

• Short Term (2023-2026): The growing pharmaceutical industry drives phenyl propanol market growth in the coming years due to the increasing use of the compound as an intermediate in the synthesis of various pharmaceutical drugs. Its versatile properties and cost-effectiveness make it a sought-after ingredient, supporting the industry's expansion.
• Medium Term (2026-2029): The growing personal care industry, particularly in India and China, drives phenyl propanol market growth in the coming years as the compound is widely used in the formulation of perfumes, soaps, lotions, and other beauty products. The rising demand for these items fuels the demand for phenyl propanol as a key ingredient.
• Long Term (2029-2033): As consumers seek safer and eco-friendly alternatives, phenyl propanol's use as a natural fragrance and flavor enhancer in cosmetics gains popularity, supporting its demand in the industry.

On the back of the aforementioned facts, the phenyl propanol market is anticipated to grow at a CAGR of 4.7% during the forecast period from 2023-2033, According to the Fact.MR, a market research and competitive intelligence provider.

Market share analysis of phenyl propanol based on purity and region is provided in a nutshell in the above image. Under the purity segment, the <99% sub-segment is expected to dominate with an 84.9% market share in 2023.

Market Dynamics Outlook

“Mushrooming Fragrance & Flavor Demand to Drive Phenyl Propanol Demand”

The growing fragrance and flavor demand is likely to play a pivotal role in driving the growth of the phenyl propanol market during the forecast period. Phenyl propanol, a versatile chemical compound with a pleasant floral aroma, found extensive application as a key ingredient in the formulation of fragrances and flavors. The increasing consumer demand for personal care and cosmetic products, coupled with the thriving food and beverage sector, spurred the fragrance and flavor industry's growth.

Manufacturers sought phenyl propanol for its ability to add floral and sweet notes to perfumes, soaps, lotions, and various cosmetic products, enhancing their appeal to consumers. Additionally, its application as a flavor enhancer in foods and beverages, such as confectioneries, bakery items, and beverages, further boosted its demand.

“Factors Restraining the Growth of the Phenyl Propanol Market”

Governments often establish strict guidelines and safety measures for handling and using chemicals. Phenyl propanol, being a chemical compound, is subjected to various health and safety regulations, which impact its production, distribution, and application. Further, approval is also required from the concerned authorities of countries for the launch of certain personal and cosmetics products as well as to determine the chemical content and their impact on individuals. Such factors have a significant impact on the growth of the phenyl propanol market.

Country-wise Insights

What are the Factors Driving Phenyl Propanol Demand Across China?

As the food processing industry boosts in China, there is likely to be a higher demand for flavoring agents to enhance the taste and aroma of processed foods. Phenyl propanol serves as an essential ingredient in creating various flavors, making it valuable to food manufacturers, thus driving the phenyl propanol demand.

Further, with the rise in disposable incomes and changing lifestyles, the consumption of packaged and processed foods is increasing in China. These foods often require flavor enhancers like phenyl propanol to maintain taste consistency and appeal to consumers.

Why US’s Phenyl Propanol Market is Flourishing?

The US personal care industry's robust growth plays a crucial role in driving the phenyl propanol market across the country. As the beauty and personal care market experiences steady expansion, with an estimated revenue of US$ 92.8 billion in 2023, consumers' demand for innovative and top-quality personal care items surges in tandem.

Phenyl propanol, an aromatic compound, finds extensive usage in the formulation of fragrances, essential oils, and other personal care products due to its pleasant floral scent. With a surge in demand for natural and organic ingredients in personal care items, phenyl propanol derived from natural sources becomes particularly attractive to manufacturers and consumers alike.

As brands compete to introduce new and appealing products to meet consumer preferences, the need for phenyl propanol rises, stimulating growth in the market. Additionally, the rising awareness among consumers about the benefits of using safe and sustainable ingredients further bolsters the demand for phenyl propanol in personal care applications.

Hence, the thriving US personal care industry's quest for innovative and high-quality products, along with the increasing preference for natural ingredients, fuels the growth of the US phenyl propanol market.

Category-wise Insights

Why Phenyl Propanol as a Fragrance Masking Agent Witnessing Immense Growth?

Phenyl propanol has a pleasant, mild, and floral scent of its own, which makes it a valuable ingredient in many cosmetic and personal care products. Its fragrance-masking properties allow formulators to add it to products to help neutralize or obscure any unpleasant or strong odors from other ingredients. This is especially important in products that contain active ingredients or compounds with naturally strong smells, as well as in products that may have off-putting scents due to the presence of certain chemicals.

Further, phenyl propanol's fragrance-masking function makes it versatile and suitable for use in a wide range of products, including perfumes, colognes, lotions, creams, shampoos, conditioners, and other personal care items. This wide applicability increases the demand for phenyl propanol in the market.

Why Demand for Phenyl Propanol is Growing in the Cosmetics and Personal Care Industry?

The global personal care industry's robust growth is a key driver for the phenyl propanol market worldwide. With the personal care market projected to reach US$ 205.50 billion in 2023 and expected to grow at a CAGR of 9.1%, the demand for personal care products is on the rise. This surge in demand directly impacts the need for various ingredients, including phenyl propanol, a widely used surfactant in cosmetics and personal care formulations.

As the number of personal care users is anticipated to reach 1.52 billion by 2027, with a user penetration rate of 14.5% in 2023, and average spending estimated at US$ 184.1, there will be a substantial increase in the demand for high-quality, efficient, and safe personal care products.

Phenyl propanol, being a vital ingredient in personal care products such as perfumes, lotions, and creams, will experience a surge in demand due to its fragrance-enhancing and preservative properties. As consumers increasingly seek innovative and effective personal care solutions, the phenyl propanol market is likely to see significant growth, driven by the growing personal care industry worldwide.

Eminent Player’s Key Stratagems

Prominent players operating in the phenyl propanol market are ACS International, Ashland, Associate Allied Chemicals, Evonik, M&U International LLC, Minafin, and Shaanxi Yuantai Biological Technology Co., Ltd.

Market players are strategically promoting phenyl propanol as an eco-friendly and natural ingredient used in personal care and cosmetic products, which seeks potential customers’ attention who are willing to spend on natural ingredient-based personal care products.

Through this strategy, the phenyl propanol manufacturers are creating demand for phenyl propanol as an ingredient to be used in personal products, which are readily adapted by the end-users. Hence, strategic marketing and investment in the distribution channel turned out to be the go-to strategy for the players operating in the target market.

Fact.MR has provided detailed information about the price points of key manufacturers of phenyl propanol positioned across regions, sales growth, production capacity, and speculative technological expansion, in the recently published report.

Segmentation of Phenyl Propanol Industry Research

• By Purity :

  • <99%
  • >99%

• By Function :

  • Fragrance Masking Agent
  • Preservative
  • Solvent
  • Intermediate
  • Flavoring Agent

• By Application :

  • Cosmetics & Personal Care Products Formulation
  • Pharmaceutical Formulation
  • Food & Beverage Processing

• By Region :

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia & Oceania
  • Middle East & Africa