Tinned Fish Market

Tinned Fish Market Study by Mackerel, Salmon, Sardines, and Tuna Sold through Supermarkets/Hypermarkets, Convenience Stores, and Online Retail Channels from 2024 to 2034

Analysis of Tinned Fish Market Covering 30+ Countries Including Analysis of US, Canada, UK, Germany, France, Nordics, GCC countries, Japan, Korea and many more

Tinned Fish Market Outlook (2024 to 2034)

Expanding at a CAGR of 5.7%, the global tinned fish market is projected to increase from a valuation of US$ 10.24 billion in 2024 to US$ 17.97 billion by the end of 2034, according to a new study by skilled analysts at Fact.MR.

Raw fish is processed and tinned to generate canned fish products to extend their shelf life. To maintain quality and safety standards, the fish must be cleaned, filleted, cooked, and canned under carefully monitored circumstances. These products usually include mackerel, salmon, tuna, and sardines.

Key Market Growth Drivers

  • Hypermarkets, supermarkets, convenience stores, online stores, and specialized food establishments are major channels for selling tinned fish products. The availability of tinned fish in all these distribution channels leads to enhanced product visibility and thus contributes to market growth.
  • Several characteristics such as convenience, long shelf life, nutritional content, and adaptability in culinary applications, are contributing to the demand for fish in cans.
  • Fish is a rich source of protein and other nutrients, prompting demand for tinned fish.
  • Several trends and developments are influencing sales of tinned fish, such as the launch of new product lines, creative package designs, and environmentally friendly fishing methods.
  • Coastal areas with easy access to fresh seafood are witnessing differing consumption patterns.
  • European customers are drawn to tinned fish as seafood contains significant amounts of polyunsaturated fatty acids, which is a type of dietary fat.
Report Attributes Details
Tinned Fish Market Size (2024E) US$ 10.24 Billion
Forecasted Market Value (2034F) US$ 17.97 Billion
Global Market Growth Rate (2024 to 2034) 5.7% CAGR
North America Market Value (2024E) US$ 1.58 Billion
East Asia Market Value (2024E) US$ 2.72 Billion
Sales of Salmon Fish (2024E) US$ 3.73 Billion
Key Companies Profiled
  • Bumble Bee Foods, LLC.
  • Chicken of the Sea
  • John West
  • Karavela
  • Wild Planet
  • King Oscar
  • Bar Harbor
  • Maruha Nichiro Corporation
  • Icicle Seafoods Inc.
  • LDH (La Doria) Ltd.
  • Natural Sea
  • Crown Prince, Inc.
  • Roland Foods, LLC.

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Which Tinned Fish Market Trends are Manufacturers Cashing in On?

“Rising Demand for Long-Lasting and Non-Perishable Food Options”

Tinned fish products are distributed through a variety of channels, including supermarkets, hypermarkets, convenience stores, online retailers, and specialty food outlets. These products are available to consumers worldwide, with distribution networks reaching urban as well as rural areas. Canning effectively maintains the freshness and integrity of fish, considerably prolonging its shelf life compared to fresh alternatives. This extended shelf life enhances the appeal of tinned fish for consumers seeking non-perishable food options.

“Increasing Accessibility of Tinned Fish to Consumers Worldwide”

Tinned fish offers versatility in culinary use, as it is suitable for diverse recipes like salads, sandwiches, pasta dishes, and appetizers. Its adaptability in various dishes attracts consumers seeking convenient, flavorful, and nutritious meal options. Manufacturers consistently innovate by introducing fresh flavors, packaging styles, and product selections to meet evolving consumer tastes and dietary shifts. These innovative product offerings are instrumental in capturing new customers while retaining existing ones. The demand for canned fish varies across regions due to dietary preferences, cultural influences, economic factors, and seafood consumption habits. They are accessible to consumers globally, with distribution networks reaching both urban and rural regions.

What are Impediments to Tinned Fish Market Growth?

“Perception of Fresh Fish as Higher in Quality”

Tinned fish competes with fresh fish, which some consumers consider higher in quality and more desirable. Some consumers perceive tinned fish as having a different taste or lower quality compared to fresh fish, influencing their purchasing decisions.

“High Cost of Tinned Fish and Environmental Concerns”

Overfishing, bycatch, and unsustainable fishing practices are creating environment-related problems thus dissuading consumers about the ecological balance from purchasing tinned fish. Canned fish is slightly costlier than fresh fish, making it a challenge for low- and middle-income groups. Despite its longer shelf life, storing tinned fish and managing expiration dates could pose challenges for consumers.

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Country-wise Insights

Europe holds a significant tinned fish market share in 2024 due to the rising demand for convenient, protein-rich foods in the region. Consumers are drawn to tinned fish because of its high levels of polyunsaturated fatty acids. Moreover, the increasing preference for sustainable seafood products in countries like Germany, the United Kingdom, Portugal, and France is projected to boost market growth.

Why is the Tinned Fish Market Size Expanding Steadily in the United States?

“Rising Demand for Convenient and Nutritious Food Choices”

Attribute United States
Market Value (2024E) US$ 1.58 Billion
Growth Rate (2024 to 2034) 6.2% CAGR
Projected Value (2034F) US$ 2.72 Billion

With an emphasis on health and wellness, more consumers in the United States are seeking convenient and nutritious food options. Tinned fish, rich in omega-3 fatty acids and protein, aligns with these trends, attracting health-conscious consumers. Rising demand for seafood products such as tinned fish across the United States is driven by the growing awareness of the health benefits of seafood.

What’s Drawing Tinned Fish Suppliers to China?

“Rising Demand for Quick and Easy Dinner Options among City Dwellers”

Attribute China
Market Value (2024E) US$ 1.88 Billion
Growth Rate (2024 to 2034) 6.2% CAGR
Projected Value (2034F) US$ 3.43 Billion

Market growth in China is driven by changing customer preferences, improving economic conditions, expanding distribution networks, rising awareness of the health benefits of seafood, and a focus on innovation. Tinned fish is a top choice for many consumers because of its rich nutritional value.

Due to its ease of preparation, canned fish is gaining popularity among Chinese customers who place a high value on convenience and health. Urbanization in China is leading to busy lifestyles with less time for preparing meals. For city dwellers, canned salmon makes a quick and easy dinner option. Manufacturers are continually introducing new tinned fish varieties with diverse flavors, packaging designs, and added features to meet the preferences of Chinese consumers and enhance market competitiveness.

Category-wise Insights

Why are Sales of Tinned Fish Higher in Supermarkets?

“Supermarkets Enhancing Visibility of Tinned Fish through Strategic Displays and Promotions”

Attribute Supermarkets/Hypermarkets
Market Value (2024E) US$ 3.76 Billion
Market Share (2024E) 36.8%
Projected Value (2034F) US$ 6.75 Billion

Tinned fish provides a convenient and easily accessible source of protein, requiring minimal preparation and boasting a long shelf life, which caters to the busy lifestyles of individuals and families. Supermarkets offer a diverse selection of tinned fish products, presenting various fish types, flavors, and packaging choices to meet consumers' taste preferences and dietary needs. Recognized for its nutritional value, tinned fish is favored by health-conscious consumers seeking balanced diet options. Supermarkets enhance the visibility of tinned fish through strategic displays, promotions, and marketing efforts, encouraging shoppers to explore different products.

The extended shelf life of tinned fish compared to fresh options minimizes the risk of food spoilage and waste, appealing to consumers looking to stock up on pantry essentials. With their widespread presence in urban and suburban areas, supermarkets ensure easy access to tinned fish, making it convenient for consumers to incorporate it into their regular grocery shopping routines.

Why Does Mackerel Account for Significant Tinned Fish Market Share?

“Cost-effective Canning and Distribution Associated with Mackerel Due to Wide Availability”

Attribute Mackerel
Market Value (2024E) US$ 3.73 Billion
Market Share (2024E) 36.5%
Projected Value (2034F) US$ 6.69 Billion

Mackerel's wide availability across various oceans globally makes it a cost-effective choice for canning and distribution. Its distinct flavor and firm texture remain intact even after the canning process, attracting consumers who enjoy its taste and texture.

Canned mackerel's adaptability in recipes like salads, sandwiches, and pasta dishes caters to individuals seeking convenient yet nutritious meal options. With its consumption spanning multiple countries and cultures, mackerel maintains its popularity in the market, reflecting its broad appeal and consistent demand.

Know thy Competitors

Competitive landscape highlights only certain players
Complete list available upon request

Competitive Landscape

Key players in the tinned fish industry are Bumble Bee Foods, LLC., Chicken of the Sea, John West, Karavela, Wild Planet, King Oscar, Bar Harbor, Maruha Nichiro Corporation, Icicle Seafoods Inc., LDH (La Doria) Ltd., Natural Sea, Crown Prince, Inc. Fish Meal Market, and Fish Oil Market are supportive of this market.

  • According to a report by the New York Times, TikTok has sparked curiosity, showcasing tinned fish date nights, reviews, and recipes. Restaurants are incorporating it into their menus, a dedicated market for tinned fish has emerged in Times Square, and vegan alternatives, subscription services, and cookbooks have emerged.
  • Tinned fish brands like Scout have experienced increased sales following exposure on TikTok, expanding their presence to 6,000 stores across the United States and Canada from 1,500. While many brands offer cans for approximately US$ 2, some enthusiasts are willing to spend over US$ 20 per tin.

Key Segments of Tinned Fish Market Research

  • By Type :

    • Mackerel
    • Salmon
    • Sardines
    • Tuna
  • By Distribution Channel :

    • Supermarkets/Hypermarkets
    • Convenience Stores
    • Online Retail Channels
  • By Region :

    • North America
    • Latin America
    • Europe
    • East Asia
    • South Asia & Oceania
    • Middle East & Africa (MEA)

- FAQs -

What is the valuation of the tinned fish market?

The global tinned fish market is expected to be valued at US$ 10.24 billion in 2024.

What are the projected sales for tinned fish in China?

Sales of tinned fish in China are projected to reach US$ 1.88 billion in 2024.

What are the sales estimations for mackerel in 2024?

Sales of mackerel are expected to reach US$ 3.73 billion in 2024.

What is the projected valuation of the United States market for 2034?

The United States market is forecasted to reach US$ 2.72 billion by the end of 2034.

What is the projected growth rate for the global market?

The global market has been forecasted to expand at a CAGR of 5.7% through 2034.

What are the statistics listed for the market in Japan?

The market in japan is projected to expand at 7.6% CAGR and reach US$ 771.2 million by 2034.

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Fish Meal Market

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Tinned Fish Market

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