Men's Swimwear Market

Men's Swimwear Market Analysis, By Product Type (Racing Suits, Drag Suits, Speedos, Square Leg Suits, Leg Skin), By Fabric type (Nylon, Polyester, Cotton, Spandex), By Pricing (Mid, Low Price & Premium Price Swimwear), By Distribution Channel & Region - Global Market insights 2022 to 2032

Analysis of Men's Swimwear market covering 30 + countries including analysis of US, Canada, UK, Germany, France, Nordics, GCC countries, Japan, Korea and many more

Men's Swimwear Market Outlook (2022-2032)

The global men's swimwear market is set to enjoy a valuation of US$ 402.2 Million in 2022 and further expand at a CAGR of 3.2% to reach US$ 535.4 Million by the end of 2032.

Men’s swimwear product advancement will get a hike to the market. Among various swimwear, swim trunks lead the target market and is expected to contribute more than 30% of the global market over the valuation period.

Report Attributes


Men's Swimwear Market Size (2021A)

US$ 391.1 Million

Estimated Market Value (2022E)

US$ 402.2 Million

Forecasted Market Value (2032F)

US$ 535.4 Million

Global Market Growth Rate (2022-2032)

~3.2% CAGR

North America Market Share (2021)

~ 24.3%

East Asia Market Growth Rate (2022-2032)

~ 3.2%

United States Market Growth Rate (2022-2032)

~3.3% CAGR

Market Share of Top 5 Companies


Key Companies Profiled

  • Amer Sports Corporation
  • American Apparel
  • Arena Italia
  • Dick’s Sporting Goods
  • La Perla Group
  • NoZONE Clothing Limited
  • Orlebar Brown Limited
  • Parah S.p.a
  • Perry Ellis International
  • Speedo International
  • Triumph International.

Know thy Competitors

Competitive landscape highlights only certain players
Complete list available upon request

Sales Analysis of Men's Swimwear Market (2017-2021) Vs. Market Forecast Outlook (2022-2032)

Historically the market for men’s swimwear experienced deliberate growth in the analysis period from 2017-2021 by garnering a compound annual growth rate of 2.9%. In comparison to the women's swimsuit sector, the men's swim apparel industry has traditionally been stifled, underdeveloped, and shadowed because of the restricted product offering and steady product launches from the manufacturer’s end. However, the advent of innovations in the textile industry and the vigorous availability of several fashionable swimwear for men have provided vigorous market expansion.

The demand for men’s swimwear has surged in the past few years owing to an increased interest of the men’s population towards watersports activities such as swimming, water polo, etc. Furthermore, the market for men's swimming wear is influenced by current important trends such as the availability of transitional shorts.

Additionally, the market is set to experience opportunity-driven growth owing to several factors such as rising per capita disposable incomes, increased awareness about health advantages owing to water sports, and huge participation in swimming activities. Due to the aforementioned facts, the market is anticipated to grow at a CAGR of 3.2% over 2022-2032.

Furthermore, sports apparel brands are broadening their product offering in the swimwear section as a majority of the men’s population is gravitating their attention towards being appearance-sensitive and highly comfortable swimwear. Hence, the market is projected to show an incremental dollar opportunity of US$ 144.3 Million from 2022 to 2032

  • Short Term (2022 Q2 to 2025): The gradual adoption of swimming as a recreational sport among the men’s population across the globe will tend to propel the market expansion in the short-term period over 2022-2025.
  • Medium Term (2025-2028): Availability of vicious fun services in the water sports industries such as rafting, water skiing, and deep sea diving wakeboarding coupled with an increase in water amusement parks across the globe will fuel the growth of the target market. Additionally, the rising per capita income of men’s population and rigorous escalated spending on water sports activities in under-developing nations will rise the demand for men’s swimming apparel. Thus, the market is estimated to garner an absolute $ opportunity of US$ 51.7 Million during 2025-2028.
  • Long Term (2028-2032): In the long-term forecast period, the market is poised to experience a healthy Y-o-Y growth of 2.8% over the year 2031-2032. Technological advancements in the swimming apparel industry such as the development of thermal insulating swimming costumes or water resistance apparel will offer lucrative growth for the overall market.

Over the 2017-2021 historical period, the global men’s swimwear market registered a CAGR of 2.9% and according to the Fact.MR, a market research and competitive intelligence provider, the market is projected to exhibit growth at of 3.2% CAGR between 2022 and 2032.

Global men's swimwear market forecast by Fact.MR

Market share analysis of men’s swimwear based on product type and region is provided in a nutshell in the above image. Under the product type segment, the swim trunks will dominate with 30.3% market share in 2022.

What’s Driving Demand for Men’s Swimwear?

"Investments in Rigorous Technical Product Innovations by Manufacturers in Response to Customer Demand"

The men’s population is inclining their interest toward more fashionable and trendy apparel in casual, formal, or swimming wear. Acceptance of funky-colored designer men’s swimming clothes as a trend among the millennials and Gen Z has geared up the market growth.

Moreover, demand for activity-specific swimwear from the consumer’s end is motivating the manufacturers to offer vicious products. Furthermore, inserting neoprene fiber into the primary manufacturing fabric to improve flexibility and efficiency has positively attracted the customer’s attention. Additionally, the incorporation of ultrasonic automatic sewing machines to bond the fabric together in manufacturing professional-grade swimsuits is riding the market toward future enlargements.

“Rising Number of Luxurious Spas and Swimming Clubs to Propel the Market Growth”

Swimming has been widely accepted as a combination of fun and exercise sports among the population owing to its several health benefits such as weight loss, arthritis prevention, blood pressure, and appetite maintenance. Apart from weight loss and physical development, swimming also combats preventing depression, stress, and anxiety. Owing to the aforementioned factors population is gravitating their interest towards subscribing memberships in swimming clubs and spas.

According to a survey conducted, it has been observed that more than 3,100 active swim clubs are present in North America. In contribution to the above-mentioned reasons, the market is expected to appreciate opportunity-driven growth in the forecast period over 2022-2032.

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What Do Men’s Swimwear Manufacturers Need to Watch Out for?

“Availability of fake and replicate products will hamper the market growth”

The market for men’s swimwear is dominated by top market players such as Adidas, La Perla, American Apparel, etc. Manufacturers have a wide range of product offerings. However, there are many duplicate and fake products available in the market with the brand names of leading players. These will reduce the consumer's faith in the product and will restrain the market from growth. Furthermore, some swimming drawbacks like the risk of drowning, bacterial infection, fungal infection, fatigue, and tiredness will restrain the swimmer participation results and obstruct men’s swimwear market growth.

Country-wise Insights

Will High Spending on Fitness and Healthcare in the Europe Drive the Demand for Men’s Swimwear?

The European men’s swimwear market is expected to dominate the global market by holding a value share of 27% in 2022. Europe manufactures the largest number of swimwear across the globe. The region exported approximately 430 Million units of swimming apparel in 2019.

Moreover, the regular incorporation of water sports activity by the population of Europe is driving the market’s progress. Additionally, government initiatives such as the “European Week of Sport" and “Get WET” projects have gravitated the population’s attention towards the benefits of water sports. Owing to the aforementioned factors, the region is anticipated to garner incremental growth opportunity by attaining a market value of UD$ 138.2 Million by the end of 2032.

Why Is East Asia expected to be Highly Lucrative for the Market?

Under-developing regions such as East Asia, the Middle East, Africa, and South Asia are expected to garner slow and steady market growth. East Asia is expected to hold a value share of 19.0% by the end of 2022. The market growth in the region is driven by an increase in per capita spending on fitness and sports followed by an increasing population pool. Moreover, East Asia is a prominent region for manufacturing fabrics like nylon, polyester, and cotton which are required for the production of swimwear. This factor will enhance the production of men’s swimwear in the coming years. Additionally, increasing participation in water sports activities in the East Asian population will fuel the market by garnering a CAGR of 3.2% over 2022-2032.

Category-wise Insights

What Explains the High Demand for Polyester Fabric in Swimsuits?

Swimsuits are fashioned from various fabrics such as spandex, polyester, polyester-spandex blends, and nylon. Polyester and Spandex are two popular swimwear materials, each with its unique set of benefits. In recent years, polyester has developed as a favorite swimwear fabric, particularly in competitive swimming. Additionally, polyester swimsuits are also known for their resilience and lifespan. Moreover, it retains its color and shape even after repeated immersion in water and is chlorine-resistant. Hence, owing to the above-listed factors, the popularity of polyester swimwear has resulted in opportunistic market expansion.

Will Swim Trunk Contribute Higher Market Share in Global Men’s Swimwear Market?

Swim trunk contributes a major share of the global market for men’s swimwear. As being affordable swim trunk has more demand than other products. Furthermore, product development like light weighted, different product structures to avoid similarity with baseball shorts, will increase the demand for swimsuits.

In addition to that easy availability is also one of the key factors to the major contribution of swim trunks in the overall global, men’s swimwear market. Also, trunks provide a range of motion to the swimmer which enhances their popularity among swimmers. Hence above-mentioned factors lead to swim trunks having noteworthy demand over the upcoming years.

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Competitive Landscape

Prominent men’s Swimwear manufacturers are Amer Sports Corporation, American Apparel, Arena Italia, Dick’s Sporting Goods, La Perla Group, NoZONE Clothing Limited, Orlebar Brown Limited, Parah S.p.a, Perry Ellis International, Speedo International, Triumph International.

To gather a strong customer base key market players are concentrating on product innovation and development with providing better comfort to their customers. Apart from this, for geographical expansion and enhancement of product portfolio key companies are adopting inorganic growth strategies such as acquisition, partnerships, merging, etc.

  • In October 2022, Amer Sports enters the Chinese market by opening its first physical store in the sanlitun district of bejing, the store is uniquely designed to increase closer relationship between Chinese consumer.
  • In September 2022, Diks sporting goods announced partnership with Door Dash for on-demand retail delivery of sport goods, sport apparel by giving consumer access to more communities, this will help company to increase its geographical expansion and revenue.

Fact.MR has provided detailed information about the price points of key manufacturers of Men’s Swimwear positioned across regions, sales growth, production capacity, and speculative technological expansion, in the recently published report.

Segmentation of Men’s Swimwear Industry Research

  • By Product Type:

    • Racing Suits
    • Drag Suits
    • Speedos
    • Square Leg Suits
    • Leg Skin
    • Men's Bikinis
    • Swim Trunks
  • By Fabric type:

    • Nylon
    • Polyester
    • Cotton
    • Spandex
    • PBT
  • By Pricing:

    • Low Price Swimwear
    • Mid Price Swimwear
    • Premium Price Swimwear
  • By Distribution Channel:

    • Online Stores
    • Departmental Stores
    • Specialty Retail Stores
    • Monobrands Stores
    • Sports Outlet
  • By Region:

    • North America
    • Latin America
    • Europe
    • East Asia
    • South Asia & Oceania
    • MEA

- FAQs -

What is the global men’s swimwear market size?

The global men’s Swimwear market is valued at US$ 402.2 million in 2022.

How is the market for men’s swimwear expected to fare going forward?

Worldwide demand for men’s swimwear is anticipated to reach US$ 535.4 million by 2032-end.

Which regional Men’s Swimwear market accounts for a leading market share?

North America tops the global men’s swimwear market and will account for 24.3% market share by the end of 2022.

How did the market perform over the last few years?

During 2017-2021, sales of men’s swimwear increased at 2.9% CAGR.

Which Men’s Swimwear type holds the highest market share?

Swim trunks accounts for 30.2% share of global sales in 2021.

Men's Swimwear Market

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