Leave-In Conditioner Market Forecast, Trend Analysis & Competition Tracking - Global Market Insights 2018 to 2028

Published on : Feb-2019 | List of Tables : 100 | List of Figures : 271 | No. of Pages : 170 | Report Code : FACT3067MR |

Leading Brands Emphasize Potential of Virtual Reality Tools for Optimized Operations

The leave-in conditioner market portrays hegemony of the top 6 players holding a significant percentage of the overall market share. Sensing the radical consumer shifts and evolving preferences, the leading manufacturers are forging ahead with their plans of effective product innovations & advancements. Moreover, the key brands are also exploring the application scope of virtual reality tools beyond new product launches, saving production costs, and reducing production downtime, unlike the traditional methods making use of physical store mock-ups.

  • Unilever, a leading player in the leave-in conditioner market, made an official announcement of the completion of its acquisition of Living Proof Inc, a leading company developing premium hair care solutions via breakthrough science, in 2017. This acquisition was aimed at curating innovative and high-quality hair care products that offer the best results.
  • L'Oréal S.A., a key player in the leave-in conditioner market, launched ‘Botanicals Fresh Care’, a new hair care line, in 2017 in Germany, UK, and France. This exclusive hair care line was launched by the company to tap into the growing fad for natural products via green offerings along with ingredient transparency, which will help the consumers make well-informed purchase decisions.
  • Herbal Essences, a hair care brand by the Procter & Gamble Company (P&G), entered into a strategic collaboration with the Royal Botanic Gardens in 2018. This collaboration was aimed at using advanced botanical science for the company’s exclusive shampoos and conditioners.

global leave in conditioner market player concentration map

Consumer Preference for Leave-in Hair Treatments & Masks Fuelling Investments

Growing perceptions of healthy scalp being the key to shiny and lustrous hair are translating into high-levels of consumer interest in scalp care products. This has further led the demand for scalp care products among consumers who eye restoring health of their hair, while amplifying the strength and elasticity characteristics. With the rising popularity of leave-in treatments & masks for hair protection and nourishment, sales of leave-in conditioners are taking off for use after shampoo. The adoption of leave-in conditioners is substantially high among women falling in the age bracket of 20 to 30 years, on account of high focus on self-grooming. Additionally, fast-paced lifestyle of consumers has led the demand for new products that facilitate easy and quick management of hair and hygiene. This, in turn, is creating sustained opportunities for brands to reap sizeable profits.

Leave-In Conditioner Sales Surge in Line with Growing Need to Prevent Hair Damage from Chemical-based Products

Chemical treatments have been in vogue for changing style, texture, and color of the hair. Multiple products curated for skin and hair care, such as dyes, bleaching solutions, and others, consist of a combination of chemicals at varying concentrations. While these chemical-based products help in achieving the desired results, they occasionally lead to unwanted side effects, resulting in dry, frizzy, and unmanageable hair. Consequently, consumers continue to seek effective products that can possibly repair the chemically-damaged hair and stimulate growth of new and healthy hair. Leave-in conditioners, with solid claims of repairing hair damage, are evolving as worthy additions to the consumers’ hair care regimens. Leave-in conditioner helps with the right amount of hydration and moisture addition to hair, which boosts its credibility among consumers in terms of mending chemical damage.

Clamor for Vegan & Cruelty-Free Leave-In Conditioners - A Key Trend

The hair care industry is witnessing a growing demand for vegan products and cruelty-free products, and the brands have been responding accordingly. Apart from concerns related to health & safety, consumer demographic supporting the ‘vegan & cruelty-free’ trend is seeking products that are environmentally-responsible. Leave-in conditioners comprising of natural substitutes, such as plant-based and mineral-based ingredients, are becoming immensely popular. Subsequently, the key leave-in conditioner brands are proactively eliminating animal testing from their production procedures to enhance their product positioning and boost sustainable sales.

Manufacturers Target Diverse Needs via Novelty Leave-In Conditioners

Majority of consumer groups tend to choose hair care products that align well with their concern, leaving ample opportunities for brands to capitalize on. For instance, the consumer group concerned about split ends, frizzy, and rough hair will tend to show higher preferences for leave-in products offering deep moisturization and conditioning. Brands offering leave-in conditioners will have to understand the ever-evolving needs of diverse consumer segments and offer novelty products developed on similar lines. By introducing new and distinguishable products, manufacturers can seamlessly address the appearance-oriented requirements of various consumer groups, keeping the consumers engaged with the brand on a regular basis.

global leave in conditioner market perceptual map

Leave-In Conditioner Market – Definition

Leave-in conditioner, otherwise known as leave-in hair treatment, refers to a conditioning product applied onto freshly washed or cleansed hair and is left to work until the next wash. Leave-in conditioner is a light-weight formula and can also be used for dry hair to restore the lost moisture, in order to attain seamless hair manageability.

Leave-In Conditioner Market- About the Report

Fact.MR published a research study on the global leave-in conditioner market that offers credible intelligence into the performance of leave-in conditioner market over the years and in the future. Moreover, the report on leave-in conditioner market also offers an all-inclusive segmental analysis of the leave-in conditioner market, wherein all the segments along with their growth potential are discussed in detail. Furthermore, prominent aspects that have in-depth impact on growth of leave-in conditioner market have also been elaborated in the report on leave-in conditioner market.

Leave-In Conditioner Market Structure

The leave-in conditioner market has been segmented on the basis of form, formulations, end-users, fragrance, claims, distribution channel, hair type, and packaging format. By form, the leave-in conditioner market has been segmented into semi-solid and liquid. By formulation, the leave-in conditioner market has been segmented into conditioning base, active ingredients, and functional ingredients. By end-users, the leave-in conditioner market has been segmented into DIY and professional.

By claims, the leave-in conditioner market has been segmented into all natural, cruelty free, gluten free, mineral based, oil free, paraben free, silicone free, sulfate free, and vegan. By distribution channel, the leave-in conditioner market has been segmented into brick & mortar stores, online retail channels, and institutional sales. By hair type, the leave-in conditioner market has been segmented into curly, fine hair, dry hair, thick hair, damaged hair, and color treated hair. By packaging format, the leave-in conditioner market has been classified into pouch, containers/bottles, and tubes.

global leave in conditioner market taxonomy

Leave-In Conditioner Market- Additional Questions Answered

Apart from the fore mentioned insights on leave-in conditioner market, the report in leave-in conditioner market also addresses additional questions useful for readers-

  • Which region is foreseen to be highly lucrative in the leave-in conditioner market over the forecast period?
  • What sales channel will lead in terms of sales and distribution in the leave-in conditioner market?
  • What are some of the key challenges faced by the leading brands in the leave-in conditioner market?

Leave-In Conditioner Market- Research Methodology

A cohesive and extensive research approach has been used for garnering all the useful insights for the leave-in conditioner market report. The research methodology used for leave-in conditioner market has been conducted in two different phases- primary and secondary. The primary phase of the research methodology for leave-in conditioner market report offers details obtained via interviews and in-person interactions with industry experts of leave-in conditioner market. The secondary phase of the research methodology for leave-in conditioner market mostly consists of information garnered from publications, journals, articles, official press releases, and other credible sources.

Leave-In Conditioner Market- A Diligent Compilation of Useful Insights and Opportunity Assessment

Fact.MR published a recent report on the outlook and opportunities in the leave-in conditioner market from an investment-making standpoint. In addition to this, the leave-in conditioner market also sheds light on the key happenings and events in the leave-in conditioner market which would be of great help to the readers. The leave-in conditioner market enunciates from both quantitative as well as qualitative approach to offer a complete overview of the leave-in conditioner market over the forecast period. In addition to this, the leave-in conditioner market report also offers detailed analysis of various overarching trends that are predominantly responsible for shaping the growth of leave-in conditioner market. 

The report on leave-in conditioner market offers a detailed analysis of micro- as well as macro-factors that have deep-rooted influences on growth of leave-in conditioner market. Moreover, the report on leave-in conditioner market also offers a deep dive into dynamics supporting growth of leave-in conditioner market, such as trends, opportunities, threats, and challenges. The report on leave-in conditioner market also throws light on evolving consumer preferences, which will help market players of leave-in conditioner market to devise their production as well as marketing strategies. 

global leave in conditioner market research methodology

Chapter 1- Executive Summary 

This chapter talks of the summary of the leave-in conditioner market report, including lucrative segments and qualitative data related to these segments. This chapter in the leave-in conditioner market report also emphasizes on the key takeaways for market players to take into account. 

Chapter 2- Market Overview 

This chapter gives a quick overview of the leave-in conditioner market, wherein the crux of the leave-in conditioner market report has been explained in brief. Moreover, some analysis based on the parent market of leave-in conditioner market is also a part of this chapter. 

Chapter 3- Key Market Trends

This chapter in the leave-in conditioner market talks about prominent trends having deep-rooted influences on growth of leave-in conditioner market. 

Chapter 4- Market Background 

This chapter gives a complete illustration of the industry background, covering all the crucial aspects such as per capita expenses on hair care products, an overall outlook of the hair care market, number of product launches, and others. It also helps the readers to gauge consumer behavior and trends having influences on consumer decision making. Moreover, macroeconomic trends impacting market growth have also been discussed in this chapter. 

Chapter 5- Key Success Factors 

This chapter talks about patterns of product adoption, key USPs boosting the product’s value. This chapter also enunciates on the strategic promotional strategies employed by the key players in the market to enhance their product positioning. 

Chapter 6- Leave-In Conditioner Market Demand (in Volume) Analysis & Forecast 

This chapter talks about the demand for leave-in conditioner market in terms of volumes. This chapter also gives a detailed outlook about the historical analysis of the leave-in condition market in terms of volume. 

Chapter 7- Global Leave-In Conditioner Ingredients Market - Pricing Analysis 

This chapter in the leave-in conditioner market talks about details of the pricing framework. Moreover, this chapter in the leave-in conditioner market also talks about various trends impacting the pricing framework in the leave-in conditioner market. 

Chapter 8- Leave-In Hair Conditioner Market Demand (in Value) Analysis and Forecast

This chapter gives details about the global demand for leave-in conditioner in terms of value. Moreover, the chapter also talks about historical values, which will be extremely crucial in terms of analyzing the forecast values. 

Chapter 9- Leave-In Conditioner Market Analysis and Forecast by Form

This chapter in the leave-in conditioner market report talks about the segmental analysis based on form. This chapter talks about the dominant segment with highest demand along with the following segments for better understanding of readers. 

Chapter 10- Leave-In Conditioner Market Analysis and Forecast by Packaging Format

This chapter talks about the segmental analysis of leave-in conditioner market by packaging format. This chapter talks about the most lucrative packaging format for the manufacturers of leave-in conditioner from an investment-making standpoint. 

Chapter 11- Leave-In Conditioner Market Analysis and Forecast by Distribution Channel

This chapter enunciates on the segmental analysis of leave-in conditioner market based on distribution channel. All the distribution channels are analysed in detail on the basis of revenue potential and associated opportunities.

 Chapter 12- Leave-In Conditioner Market Analysis and Forecast by End-Users

This chapter enunciates on the end users of leave-in conditioners market based on which end user is the most attractive one in the leave-in conditioner market. 

Chapter 13- Leave-In Conditioner Market Analysis and Forecast by Claims

This chapter enunciates on various claims used for selling products in the leave-in conditioner market. 

Chapter 14- Leave-In Conditioner Market Analysis and Forecast by Hair Type

This chapter talks about details of segmental analysis of leave-in conditioner market by different hair types, including curly, fine, dry hair, and others. 

Chapter 15- Leave-In Conditioner Market Analysis and Forecast by Fragrance

This chapter talks about leave-in conditioner market in terms of fragrance types, including scented and unscented. 

Chapter 16- Leave-In Conditioner Market Analysis and Forecast by Formulation

The chapter talks about leave-in conditioner market on the basis of formulation, including conditioning base, active ingredients, and functional ingredients.

 Chapter 17- Leave-In Conditioner Market Analysis and Forecast by Region

The chapter talks about growth potential of leave-in conditioner market across key regions of North America, Latin America, Europe, East Asia, South Asia, Oceania, and MEA. 

Chapter 18- North America Leave-In Conditioner Market Analysis and Forecast

This chapter talks about the growth of leave-in conditioner market across key countries of North America, including US and Canada, along with the regional trends impacting this growth. 

Chapter 19- Latin America Leave-In Conditioner Market Analysis and Forecast

This chapter in the leave-in conditioner market talks about growth of leave-in conditioner market across key countries in Latin America region, along with regional trends impacting the regional market growth. 

Chapter 20- Europe Leave-In Conditioner Market Analysis and Forecast

This chapter in the leave-in conditioner market talks about growth of leave-in conditioner market in the European region, along with regional trends having influences on growth. 

Chapter 21- South Asia Leave-In Conditioner Market Analysis and Forecast

This chapter in the leave-in conditioner market talks about growth course of leave-in conditioner market across South Asian countries, including Thailand, Indonesia, Malaysia, and others. 

Chapter 22- East Asia Leave-In Conditioner Market Analysis and Forecast

This chapter talks about behaviour of leave-in conditioner market in the key East Asian countries, backed by regional trends and growth drivers pushing the market growth. 

Chapter 23- Oceania Leave-In Conditioner Market Analysis and Forecast

This chapter explains about key market dynamics and growth in the key countries in Oceania region. Moreover, the chapter also talks about trends supporting and shaping the regional market growth. 

Chapter 24- Middle East and Africa Leave-In Conditioner Market Analysis and Forecast

This chapter gives details of behavior of the leave-in conditioner market in the key countries of Middle East and Africa (MEA). 

Chapter 25- Emerging Countries Leave-In Conditioner Market Analysis and Forecast

This chapter talks about opportunities brimming in the key emerging economies for manufacturers to take into account. 

Chapter 26- Market Structure Analysis

This chapter gives a detailed analysis of the market structure based on players in various tiers, tier 1, 2, and 3. Moreover, this chapter also gives idea of the market share analysis of leading players. 

Chapter 27- Competition Analysis

This chapter talks about competition dashboard and benchmarking of leave-in conditioner market. It offers a deep dive into leading players operating in the market with detailed company profiles. 

Chapter 28- Brand Assessment

This chapter gives an all-inclusive analysis of the brands operating in the leave-in conditioner market along with key strategies adopted by these players to enhance their foothold in the global market space.

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Leave-In Conditioner Market Forecast, Trend Analysis & Competition Tracking - Global Market Insights 2018 to 2028