Residential Air Purifier Market

Global Residential Air Purifier Market Outlook (2022-2032)

The global residential air purifier market was valued at US$ 3.8 Bn in 2021 and is expected to expand at a CAGR of 6.3% between 2022 and 2032. The market is expected to reach US$ 7.44 Bn worldwide by the end of 2032.

Report Attributes	Values
Estimated Value of the Residential Air Purifier Market in 2021	US$ 3.8 Bn
Projected Value of the Residential Air Purifier Market in 2022	US$ 4.04 Bn
Projected Value of the Residential Air Purifier Market in 2032	US$ 7.44 Bn
CAGR during the forecast period, 2022-2032	6.3%
Market Share of APAC in 2022	41.5%
Expected CAGR of North America, 2022- 2032	5.2%
Growth Rate of In-Duct Air Purifiers	6.4% CAGR
Key Companies Profiled	Blueair (Unilever) Whirlpool SAMSUNG Dyson Koninklijke Philips N.V. LG Electronics Panasonic Corporation Honeywell International Inc. Sharp Home (Sharp Corporation) DAIKIN INDUSTRIES, Ltd.

Demand for residential air purifiers is expected to rise over the forecast period and the market is projected to gain a global valuation of US$ 4.04 Bn by the end of 2022. Rising air pollution levels and the increasing prevalence of airborne diseases have been the main reasons behind the growth of this market for residential air purifiers.

The global population is also becoming more health conscious due to the improving standard of living as well as rising incomes Thus there is a growing awareness regarding the harmful effects of air pollution, particularly in developing regions across the globe.

Demand Analysis of Residential Air Purifier, 2015-2021 vs. Market Outlook 2022-2032

According to Fact.MR, a market research and competitive intelligence provider, from 2015 to 2021, the global market for residential air purifier expanded at a CAGR rate of 5.2%. During this period, the market was led by the Asia- Pacific regions. Developing countries with increasing population like India and China called for prominent growth in the market.

Coronavirus outbreaks have significantly boosted the popularity of air purifiers, because these devices purify the air going through them by removing pollutants and contaminants. Because of the COVID-19 pandemic, consumers are adopting stand-alone air purifiers to ensure clean air. Accordingly, the air purifier market worldwide is expected to grow. Companies are launching new products as air purifier sales increase. For example, VironAire announced in July 2020 the availability of two affordable air cleaners for hospitals, businesses, and residences that are based on HEPA technology.

Increasing awareness about air pollution is driving the demand for residential air purifiers, particularly in industrialized nations in the Asia-Pacific region. The popularity of air purifiers is likely to grow as more people move to urban areas with more pollution. As per the report, the market is poised to accrue significant gains, expanding nearly 2x throughout the 2022-2032 forecast period.

What are the specific drivers of the Residential Air Purifier Market?

Mounting Air Pollution Concerns Encouraging Adoption of Residential Air Purifiers

Growing air pollution across the globe is a major growth driver for the global residential air purifier market. Indoor air pollution is primarily caused by the burning of solid fuels for household lighting, cooking, and heating. Globally, increasing vehicle sales also cause the air quality index to decrease. Air purifiers are becoming more of an everyday necessity than a luxury item due to rising health consciousness.

Globally, 9 out of 10 people breathe polluted air containing high levels of pollutants, according to the World Health Organization (WHO). It is estimated that outdoor and indoor air pollution result in around 7 million premature deaths a year, including 3.8 million deaths caused by indoor air pollution. In addition to causing respiratory and heart diseases, cancer, fatigue, dizziness, and eye irritation, elevated indoor pollutants and PM2.5 levels also trigger other ailments. The market for residential air purifiers is expected to grow over the forecast period due to declining air quality across major regions and rising awareness about the benefits and necessity of air purifiers.

Enforcement of Strict Air Quality Standards to Provide Immense Growth Opportunities

With the rise in air pollution levels in the United States, there is an increase in the prevalence and use of residential air purifiers. The HEPA technology segment, which is the most effective technology for capturing harmful airborne particles, is forecast to dominate the U.S. market for residential air purifiers over the forecast period. Several U.S. states regulate indoor air quality, including California and New Jersey.

An example is the New Jersey Indoor Air Quality Standard, N.J.A.C. 12:100-13 (2007), which outlines guidelines and standards for indoor air quality during working hours in buildings occupied by employees. The California state-level indoor air quality program is focused on identifying and studying public health problems that are linked with indoor environments, as well as promoting healthy indoor environments.

The outbreak of foot and mouth disease as a threat to this market

A number of microbial outbreaks, including foot and mouth disease (FMD), highly pathogenic avian influenza (HPAI), and African Swine Fever (ASF), are threatening the animal feed industry and consequently, the market for Residential Air Purifier too.

These diseases cause large and small outbreaks to affect world demand, resulting in a decline in production and consumption. The outbreak of these diseases will alter the dynamics of the market for Residential Air Purifier.

Country-wise-Analysis

How Opportunistic is the Market for Residential Air Purifiers in North America?

With a 5.2% CAGR, North America is projected for a steady growth in this market

The North American residential air purifier market is expected to grow at a CAGR of 5.2% over the forecast period. Among North American households, high penetration and increasing adoption of residential air purifiers are mainly due to air quality policies such as the U.S. EPA, the U.S. Clean Air Act, and comprehensive strategies for emission reduction by Environment Canada. Residential air purifier manufacturers can expect to gain new opportunities and growth avenues with such policy interventions.

The demand for air purifiers is anticipated to surge in Mexico in the years ahead as comprehensive ambient air quality monitoring systems are increasingly being installed and regulatory actions being developed and implemented. At the same time various air quality management programs are being implemented to raise the level of awareness among people.

How will Growth Prospects Present themselves across the Asia Pacific?

41.5% global market share was occupied by the APAC region in 2021

Asia Pacific is likely to dominate the residential air purifier market in 2022, accounting for approximately 41.5% of the market's revenue. The same trend is expected to go on during the forecast period due to rapid urbanization and industrialization, a growing population, rising disposable income, and overall income levels. Furthermore, there are rising concerns over air pollution and smog, primarily in major countries such as China and India.

As a result of growing public awareness of air pollution, government interventions to combat it have led to an increase in the adoption of air purifiers. This has contributed to the growth of regional markets. A report published in 2019 by the Clean Air Coalition shows that more than a third of global premature deaths are caused by air pollution in East Asia. As coal plants represent over 40% of the country's energy mix, South Korea has the highest average annual PM 2.5 exposure among OECD countries.

Category-wise Insights

High-efficiency Particulate Air (HEPA) Filtration Technology to Dominate the Market

The segment acquired 40.5% of the total revenues in 2021

Approximately 40.5% of revenue in 2021 came from the High-efficiency Particulate Absorbing (HEPA) filter technology segment. HEPA filters effectively trap and remove airborne particles thanks to their high performance and reliability. As much as 99.97% of all pollutants with sizes larger than 0.3 microns can be removed with HEPA filters.

The U.S Atomic Energy Commission developed HEPA filtration technology initially for filtration of harmful radioactive particles from the nuclear industry. It is highly effective in trapping airborne particles, such as pollen, dust, smoke, and bio-contaminants. 

Standalone Air Purifiers Demand to Remain Prominent

Simplicity, portability and low maintenance enhanced the demand in the market

In 2022, the standalone or portable residential air purifiers are expected to dominate the market with a revenue share of 65%. This is primarily due to the portability, simplicity of operation, and ease of maintenance of standalone air purifiers.

Also, the standalone air purifiers have a wide range of features, such as smart controls, sensors, multiple filtration layers, and the ability to move around, making them the best option for homes. It is therefore essential to have a portable air purifier to breathe-in clean air to avoid health problems caused by poor indoor air quality.

Why are In-Duct Residential Air Purifiers Most Sought After?

Greater Efficacy in Preventing Entry of Lung Damaging Pathogens Spurring Growth

During the forecast period, the residential air purifier market is expected to witness a CAGR of around 6.4% for in-duct air purifiers. Growing awareness of lung diseases associated with degraded outdoor air is primarily responsible for the growth of this segment.

People across the globe are spending more on home improvements and air purification systems as a result of an increased health consciousness and increasing disposable income. The air purifier system filters the air entering the home using the furnace unit and central HVAC system.

Competitive Landscape

Residential air purifiers are dominated by a few key players that account for a large share of the market's revenue. Several international, regional, and domestic manufacturers compete in this market. In order to strengthen their position in this market and increase revenue, companies are implementing various strategies and initiatives such as mergers and acquisitions, new product launch, product development, distribution agreements and technological investments. 

• A new air purifier, WhisperAir Repair Spot, will be released in February 2022 by Panasonic. The device is simple to install and does not require any maintenance. Air is kept clean and fresh indoors by WhisperAir Repair, which is lightweight and easy to use. The market is expected to benefit from new developments.
• An American company that deals with consumer robots, iRobot Corporation, acquired Aeris Cleantec AG, a Swiss company that provides premium air purifiers headquartered in Cham, Zug in November, 2021.
• Through collaborations and agreements, companies are expanding their businesses. Radic8, a United Kingdom-based air purifier manufacturer, entered into an agreement with Henry Schein, an American distributor of health care products, to distribute air purifier systems in North America and Europe.

Report Scope

Report Attributes	Details
Forecast Period	2022-2032
Historical Data Available For	2015-2021
Market analysis	US$ Mn for Value ‘000 Units for Volume
Key Regions Covered	North America Latin America Europe Asia Pacific Middle East & Africa
Key Countries Covered	U.S Canada Brazil Mexico Germany France U.K Italy BENELUX Nordics China Japan South Korea GCC South Africa Turkey
Key Segments Covered	Type Application Region

Key Segments Covered in the Residential Air Purifier Industry Survey

• By Type

  • In-Duct Residential Air Purifiers
  • Standalone/Portable Residential Air Purifiers

• By Application

  • Residential Air Purifiers based on Ionic Filters
  • Residential Air Purifiers based on Activated Carbon
  • Residential Air Purifiers based on HEPA
  • Residential Air Purifiers based on Other Applications