Automotive Windshield Market

Key Findings

High Demand for Glass Automotive Windshield

Manufacturers are inclined toward using glass material for the automotive windshield on the back of the high durability and strength offered by the glass.

Moreover, with the introduction of gorilla glass in the automotive space, demand for automotive windshields made from glass is expected to fuel at a significant pace during the forecast period. In case of accidents, a glass automotive windshield can prevent major debris from entering the vehicle ensuring the safety of passengers.

In addition, higher resistance to chemicals, heat, and water offered by glass automotive windshields is anticipated to fuel their demand in the coming years.

Rising Prominence of ADAS to Support Growth of Automotive Windshield Market

As technological advances permeate the automotive space, ADAS (Advanced Driver Assistance Systems) is gaining significant traction worldwide. ADAS technology is now being integrated into the windshield of the vehicle to facilitate driver safety and assistance.

Automotive windshields being a crucial source of protection, it has become imperative for manufacturers to advocate the safety of passengers using sensors and cameras in the automotive windshields.

Automotive windshields with ADAS can detect crashes using radar technology.

Moreover, the new ADAS innovation in the automotive windshield space is the night vision system. The automotive windshield is equipped with an infrared camera. This system provides a display on the automotive windshield that extends the driver’s vision at night, in turn enhancing the driving experience.

Against this backdrop, the growing integration of ADAS in vehicles is expected to support the growth of the automotive windshield market during the forecast period.

Augmented Reality in Automotive Windshield – A New Trend

Technology giants are focusing on developing AR (Augmented Reality) in the automotive windshields of vehicles with the use of the Internet of Things (IoT). With augmented reality in automotive windshields, drivers and passengers can conduct calls with passengers in different vehicles on a real-time basis.

For instance, Apple Inc. has filed a patent for its “Heads-Up Display” – an automotive windshield powered by augmented reality. This automotive windshield can conduct FaceTime calls with visual communication between the remotely situated users and vehicle occupants.

Technological Integrations Likely to Complicate Automotive Windshield Replacement

Manufacturers of automotive windshields are inclined toward incorporating new technologies in the automotive windshields in a bid to enhance customer experience and safety.

However, the integration of technologies such as ADAS makes it difficult during the replacement of automotive windshields as equipment and sensors are linked with the need to be accurately calibrated so as to maintain the compatibility quotient with the vehicle system.

Replacing the automotive windshield with ADAS incurs a high cost as all sensors must be replaced and installed in the new glass along with accompanying equipment.

Inaccurate installments can cause malfunction misleading the driver ultimately resulting in accidents. This factor remains a key challenge for the aftermarket for the automotive windshield.

About the Report

The “Automotive Windshield Market Forecast, Trend Analysis, and Competition Tracking – Global Review 2017-2022” is an unbiased intelligence report revealing key facets of the automotive windshield market.

An extensive analysis of all segments of the automotive windshield market is provided in the report. Assessment of the use of automotive windshields in passenger cars, light commercial vehicles, and heavy commercial vehicles is included in the research report.

Moreover, the use of various materials in automotive windshields such as glass and polycarbonate along with analysis on distribution channels such as OEMs and aftermarkets is covered in the report.

The report gives a brief outlook on demand and sales of automotive windshields across key regions of North America, Latin America, Japan, Europe, Asia Pacific excluding Japan (APEJ), and the Middle East and Africa (MEA) during the period of assessment, 2017-2022.

The study circles around current trends and new developments in the automotive windshield space and compares historical data and current market scenarios to provide future projections.

Market Definition

Automotive windshield is a shielding glass used to protect the passengers and driver from external agents including heat, dust, wind, pollution and foreign matter by preventing entry into the vehicle cabin.

They are used in different types of vehicles such as passenger cars, trucks, and buses. Windshields are attached to the vehicle using polyurethane adhesives.

Additional Questions Answered

The report on the automotive windshield market answers various questions such as:

• What is the market share of polycarbonate automotive windshields?
• How much are the sales of the automotive windshields in passenger cars and LCVs?
• Is aftermarket for automotive windshield lagging behind OEM?
• How is Asia Pacific excluding Japan (APEJ) region likely to prosper in automotive windshield market?

Competitive Landscape

The automotive windshield market report offers a thorough assessment on several key players operating in the market.

The market for automotive windshield covers key aspects revolving around the competition, including but not limited to SWOT analysis, key developments and innovations, product portfolio, mergers and acquisitions and key financials.

Using this comprehensive compilation, the reader can gain valuable insight using which future moves can be planned and executed to achieve sustenance and competitive edge.

The report on automotive windshield market includes profiles of major companies including

• Saint-Gobain SA
• Asahi Glass Co. Ltd.
• Fuyao Glass Industry Group Co. Ltd. 
• Nippon Sheet Glass Co. Ltd. 
• Guardian Industries
• Safelite Auto Glass.

“Automotive Windshield Market Forecast, Trend Analysis, and Competition Tracking – Global Review 2017-2022” is a comprehensive market study revealing vital insights on sales and demand of automotive windshield across the globe.

The analytical study on automotive windshield market provides unbiased information on all segments that impact the growth of the automotive windshield market.

The report covers historical data, present market condition and future projections for a period of five years. In addition, key aspects influencing the growth in adoption of automotive windshield are also mentioned in the report.

Chapter 1 – Executive Summary

This chapter provides an overall analysis covering various factors along with impact analysis. Assessment on various market segments across key countries in the globe is discussed in this chapter.

Chapter 2 – Overview

The chapter includes brief introduction on automotive windshield. The introduction covers definition of automotive windshield along with taxonomy. This chapter also focuses on year-on-year growth and overall market size of automotive windshield market.

Several factors influencing the demand and sales of automotive windshield along with supply chain analysis, cost structure, pricing analysis, list of distributors and key participant presence are covered here.

Chapter 3 – Global Automotive Windshield Market by Vehicle Type

This chapter covers intelligence on sales of automotive windshield across various vehicle types.

Revenue generation, market share and CAGRs of passenger cars, LCVs (light commercial vehicles) and HCVs (heavy commercial vehicles) in terms of sales of automotive windshield are mentioned in this chapter.

Chapter 4 – Global Automotive Windshield Market by Material Type

This chapter of the automotive windshield market report includes assessment of various materials used in manufacturing automotive windshield.

This chapter focuses on market assessment for glass and polycarbonate material during the forecast period.

Chapter 5 – Global Automotive Windshield Market by Sales Channel

This chapter includes analysis on various sales channels contributing to the growth of the automotive windshield market.

The assessment on sales of automotive windshield through original equipment manufacturers (OEMs) and aftermarket are discussed here.

Chapter 6 – Global Automotive Windshield Market by Region

This exhaustive chapter focuses on demand for automotive windshield across various regions worldwide. Intelligence on various market segments across North America, Latin America, Europe, Asia Pacific excluding Japan (APEJ) and Middle East and Africa (MEA) is covered in this chapter.

Chapter 7 – North America Automotive Windshield Market Analysis and Forecast

This chapter includes revenue assessment of automotive windshield across major countries of Canada and United States. Market attractiveness index of each segment is covered in the report revealing key opportunities in North America.

Chapter 8 – Latin America Automotive Windshield Market Analysis and Forecast

This chapter of the automotive windshield market report includes assessment on various macroeconomic factors such as regulations and GDP growth. It covers information on market segments across countries of Brazil, Mexico, and Argentina.

Chapter 9 – Europe Automotive Windshield Market Analysis and Forecast

Analysis on automotive windshield market across developed countries of Germany, United Kingdom, France, Italy, Nordic and Spain is included in this chapter. The demand and sales forecasts of automotive windshield along with year-on-year growth is covered in this chapter.

Chapter 10 – Japan Automotive Windshield Market Analysis and Forecast

This chapter of automotive windshield market report includes revenue comparison (in US$ Mn) for vehicle type, material type and sales channel during the period of forecast.

Market attractiveness index of each segment across Japan is compiled in this chapter.

Chapter 11 – Asia Pacific Excluding Japan (APEJ) Automotive Windshield Market Analysis and Forecast

Market attractiveness, year-on-year growth, CAGRs of every segment, and key factors influencing growth of automotive windshield market in terms of its sales and demand across countries of China, India, Thailand, Malaysia, Singapore and Australia have been covered in this comprehensive chapter.

Chapter 12 – Middle East and Africa (MEA) Automotive Windshield Market Analysis and Forecast

This chapter of the automotive windshield market report includes intelligence on sales of automotive windshield via aftermarket and OEM along with insights on material used in manufacturing automotive windshield across major countries.

It also covers use of automotive windshield across vehicles types and their assessment in GCC countries, Nigeria, South Africa, and Israel.

Chapter 13 – Global Automotive Windshield Market Competitive Landscape

This chapter focuses on various participants involved in the manufacturing and distribution of automotive windshield across the globe.

Key facets of the companies have been slated in this chapter that can be used by reader to formulate new strategies in a bid to achieve sustenance and growth.

Chapter 14 – Research Methodology

Insights covered in the automotive windshield market report are gleaned using robust research methodology. Primary and secondary research are the two main arms of this process that ensure accurate data gleaning.

In addition, data from external sources such as published financial data, quarterly financial statements, company filings, annual reports, local newspapers, company websites and press releases has been gathered to obtain a through market landscape.