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Cannabis Infused Drinks Market

Cannabis Infused Drinks Market

Cannabis Infused Drinks Market Forecast, Trend Analysis & Competition Tracking - Global Market Insights 2019 - 2029

 Cannabis Infused Drinks Market
FACT3383MR
  • Jun-2019
  • List of Tables : 80
  • List of Figures : 80
  • 170 Pages
  • Food & Beverage

In Brief:

  • Global sales of cannabis infused drinks will surpass US$ 200 Mn in 2019, propelled by growing efficiencies in the delivery methods of drinkables, along with increasing discretion and social acceptance of the consumption method, in contrast to smoking cannabis.
  • Broader legalization of marijuana has led big alcohol producers to pivot to pot in the recent past. Cannabis infused beer continues to account for leading shares of the market, approximately 80%, which can be attributed to the strong perception of leading beer brewers that intersection between cannabis-infused functional beverages and beer makes a good business sense.
  • The US will remain the leading market for cannabis infused drinks, as leading manufacturers focus on creating safer ways of ingesting cannabis for consumers, while the start-ups continue to scramble for capitalizing on demand through new range of cannabis-infused beverages.
  • Canada is expected to be the high-growth market for cannabis infused drinks, with gains primarily driven by the recent federal legalization of marijuana.

cannabis infuse drinks market snapshot

What are the Key Growth Drivers of Cannabis Infused Drinks Market?

  • Manufacturers of cannabis infused drinks are putting more efforts for creating proper emulsification of THC, in a bid to achieve proper suspension within liquids and quicker uptake time - under 30 minutes. This falls in line with the consumer demand for faster feedback on their dosage, which in turn will favor sales of cannabis infused drinks. Leading beverage companies have taken notice of the ravenous appetite of consumers that exists inside the cannabis culture, thereby transitioning into cannabis infused drinks industry.
  • As recreational marijuana legalization continues to become a reality across more U.S. states, individuals have started showing more interest in cannabis-infused drinks. Established beverage companies as well as entrepreneurs are taking a close peek into formulas and methods for infusing THC or CBD into beverages.
  • Cannabis infused non-alcoholic beer is an emerging trend which is expected to gain significant traction, as companies focus on appealing the health-conscious pool of consumers. For instance, Grainwave is a THC-infused non-alcoholic beer that hit the dispensary shelves in December 2018.
  • The novelty of being able to drink THC-infused beverages has gained marked preference in the current adult-use recreational marijuana industry, especially for beverages that mimic beer or wine. While this trend gains pace, manufacturers are exploring the in-demand flavors to reinforce their product sales.
  • Following legalization of marijuana in over 10 states of the U.S., Canada, and in the U.K., there is no doubt that the next big thing in the industry is cannabis-infused drinks. Resourceful startups and venture capitalists are vying to commingle with professional pot enthusiasts and weed growers. Manufacturers are also formulating unique strategies to gain a competitive edge by encouraging consumers to part with their cash in their search for a lawful high.

global cannabis infused drinks market analysis & forecast by cannabinoid

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Key Challenges Faced by Stakeholders in Cannabis Infused Drinks Market

  • Regulatory challenges remain in the cannabis industry as a while, however key issues that stymie product approval and introduction to the market include safety, testing, and labelling mandates which have been updating continuously in the recent past. Re-labelling and testing of products for remaining compliant with changing regulatory standards remains one of the most crucial concerns among players in the cannabis infused drinks market.
  • Cannabis is fat-soluble and cannot be dissolved in water, which in turn results into “salad dressing effect’ – separation of cannabinoids and the beverage medium. Although various methods have been employed by companies in the cannabis-infused drinks industry, none of them have been proved completely effective in eliminating the ‘salad dressing effect’, which remains a key challenge impeding the market growth.

Cannabis Infused Drinks Market- Competitive Landscape

The competitive landscape of the cannabis infused drinks market continues to face the turmoil of regulations on the sales and consumption of cannabis. Cannabis infused drinks market in Canada is expected to grow at an impressive pace, in line with the existing favorable federal regulations that back the sales of cannabis in the region.

Alcohol industry giants are buying into the ‘potent potable pot’ concept, however key issues prevail, such as the maze of laws that deal with beer and pot. Following the legalization of marijuana in Canada, beverage companies have increased the production of cannabis infused drinks in different flavors to tap growing demand from enthusiasts.

Leveraging emerging technology and tracking trends in the mainstream beverage industries, to introduce innovative variants, is expected to remain the key strategy of manufacturers to gain a competitive edge.

Additionally, growing consumer demand for cannabis that impart a particular effect is hard-pressing beverage companies to offer a wider variety of THC and CBD doses in their offerings. A greater emphasis on organic or natural ingredients is expected to mold prospects of the cannabis infused drinks market.

global cannabis infused drinks market analysis

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End-User Preference Remains High for CBD Cannabis Infused Drinks

The demand for CBD-based cannabis infused drinks is growing significantly among canna-curious novice users who want discreet, convenient, and controlled dose of cannabis.

Although both THC and CBD cannabis infused drinks contain a plethora of medicinal and therapeutic benefits, the benefits of the latter and its non-psychoactive property continue to attract more enthusiasts. With a capacity to create a ‘high’ without any health risks that are associated with smoking is adding considerably to the sales of CBD-based cannabis infused drinks. This study estimates that gains from CBD cannabis infused drinks will continue to comparatively larger in the market.

Research Scope

cannabis infused drinks market pr

An Adaptive Approach to Modern-day Research Needs

Cannabis Infused Drinks Market - Research Methodology

A realistic methodology along with holistic approach forms the foundation of the valuable insights mentioned in the cannabis infused drinks market. The Fact.MR report enumerates exhaustive information on the growth prospects of cannabis infused drinks sector along with captivating insights into the forecast analysis of the market.

Extensive primary and secondary research has been done to garner actionable insights into the forecast analysis of cannabis infused drinks market. The report on cannabis infused drinks market has also undergone cross-validation to ensure the delivery of authentic information to the market enthusiasts.

A recently compiled report of Fact.MR, titled “Cannabis Infused Drinks Market Forecast, Trend Analysis & Competition Tracking – Global Market Insights 2019-2029,” gives a comprehensive analysis on the cannabis infused drinks market worldwide.

Size of the cannabis infused drinks market has been analyzed thoroughly and is delivered in terms of value (US$ Mn). The report also offers a comprehensive analysis and forecast on the main key segments and the competitive landscape of the cannabis infused drinks market.

Chapter 1 - Cannabis Infused Drinks Market Executive Summary

A precise summary of the cannabis infused drinks market has been provided in the first chapter of the report, which provides a synopsis of key findings in the market, in tandem with information on the industry’s structure. Opportunity assessment for various companies active in the cannabis infused drinks market has been detailed with the aid of Wheel of Fortune. Significant trends impacting the growth of the cannabis infused drinks market have also been mentioned in this chapter.

Chapter 2- Cannabis Infused Drinks Market Overview

The report provides a succinct overview of the cannabis infused drinks market, which encompasses the market introduction and a definition of the target product – cannabis infused drinks. A systematic breakdown of the cannabis infused drinks market has been given in this chapter, which implies scope of the research involved.

Chapter 3- Cannabis Infused Drinks Market Key Trends

This chapter of the report on the cannabis infused drinks market sheds light on the various existing key trends along with the ones likely to influence the growth of the market during the assessment period. Several trends pertaining to product innovation and mega developments have also been mentioned in the report.

Chapter 4- Cannabis Infused Drinks Market Background

This chapter in the cannabis infused drinks market report offers an incisive outlook of the market background, wherein various technologies that are influencing product demand have been discussed in detail. Moreover, this chapter also provides information about raw material demand and forecast equation, which can aid the readers in gauging the growth of cannabis infused drinks market.

Chapter 5- Cannabis Infused Drinks Market Key Success Factors

This chapter sheds light on the target products key features and USPs that leading market players are leveraging to uphold their sales. Numerous unique strategies adopted by the leading market players have also been discussed in the report.

Chapter 6- Cannabis Infused Drinks Market Pricing Analysis

The sixth chapter of the report provides comprehensive information about the pricing analysis of cannabis infused drinks market by product type. An exhaustive overview of the pricing framework till 2029 along with key factors that are impacting the market pricing analysis have been mentioned in the report.

Chapter 7- Global Cannabis Infused Drinks Market Demand (in Value or Size in US$ Mn) Analysis and Forecast, 2019-2029

The detailed analysis and forecast on cannabis infused drinks market has been given in the seventh chapter and its sub-sections. Imperative numbers such as historical, current and forecast size of the cannabis infused drinks have been rendered in this chapter.

Chapter 8- Global Cannabis Infused Drinks Market Analysis and Forecast 2019-2029, By Product Type

In this chapter, volume and revenue comparison, market share comparison, and Y-o-Y growth comparison of the product type segment of the cannabis infused drinks market has done. The cannabis infused drinks market has been evaluated both regionally and on a country-level.

Chapter 9 - Global Cannabis Infused Drinks Market Analysis and Forecast 2019-2029, By Cannabinoid

This chapter focuses on key market particulars, analysis & forecast based on cannabinoid in the cannabis infused drinks market. Additionally, this chapter also sheds light on the Y-O-Y growth trend analysis of the cannabis infused drinks market by cannabinoid.

Chapter 10 -Global Cannabis Infused Drinks Market Analysis and Forecast 2019-2029, by Use Case

The tenth chapter of the report provides information about key market particulars, analysis & forecast based on the use case segment of the market. The chapter also sheds light on the Y-O-Y growth trend analysis of the cannabis infused drinks market based on use case.

Chapter 11 -Global Cannabis Infused Drinks Market Analysis and Forecast 2019-2029, by Packaging

The eleventh chapter of the report on cannabis infused drinks market provides information about the key market particulars, analysis and forecast of the market based on the packaging segment.

Chapter 12 -Global Cannabis Infused Drinks Market Analysis and Forecast 2019-2029, by Flavor

This chapter provides detailed information about the historical, current, and future market size of the flavor segment of the cannabis infused drinks market. Key factors influencing the sales of the flavored and non-flavored cannabis infused drinks have been given in detail in this chapter of the report.

Chapter 13 -Global Cannabis Infused Drinks Market Analysis and Forecast 2019-2029, by Sales Channel

The report provides detailed information about the sales of cannabis infused drinks via various sales channels, in this chapter of the report. This chapter includes information about the historical, current, and future market size on the basis of sales channel.

Chapter 14 -Global Cannabis Infused Drinks Market Analysis and Forecast 2019-2029, by Region

This chapter talks about the performance of cannabis infused drinks across Canada and the US, along with a comprehensive information about the historical, current, and future market size in these regions.

Chapter 15 - U.S. Cannabis Infused Drinks Market Analysis and Forecast 2019-2029

This section in the cannabis infused drinks market report demonstrates key insights into the U.S. cannabis infused drinks market along with regional trends that are shaping the market growth in this region.

Chapter 16 - U.S. Cannabis Infused Drinks Market Analysis and Forecast 2019-2029

This section in the cannabis infused drinks market report demonstrates key insights into the U.S. cannabis infused drinks market along with regional trends that are shaping the market growth in this region.

Chapter 17 - Canada Cannabis Infused Drinks Market Analysis and Forecast 2019-2029

This part of the cannabis infused drinks market report sheds light on the key insights into Canada cannabis infused drinks market, and also mentions the regional trends that are influencing the market growth in this region.

Chapter 18- Potential Countries Cannabis Infused Drinks Market Analysis

This chapter of the reports sheds light on the various countries, such as Mexico, Italy, U.K., Uruguay, Spain, Russia, Australia, Georgia, The Netherlands, Norway, Jamaica, Argentina, Ukraine, and South Africa, wherein the cannabis infused drinks market is expected to gain hold in the forthcoming years. A detailed information has been provided about the leading trends that are likely to shape the growth of cannabis infused drinks market in these countries.

Chapter 19 - Potential Countries Cannabis Infused Drinks Market Structure Analysis

This chapter on the market structure analysis of cannabis infused drinks market provides a detailed view of the competition dashboard in tandem with the market structure analysis, company share analysis, and the list leading players in the market. It also offers the product profiles of leading companies in the cannabis infused drinks market.

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Is the market research conducted by Fact.MR?

Yes, the report has been compiled by expert analysts of Fact.MR, through a combination of primary and secondary research. To know more about how the research was conducted, you can speak to a research analyst.

What research methodology is followed by Fact.MR?

Fact.MR follows a methodology that encompasses the demand-side assessment of the market, and triangulates the same through a supply-side analysis. This methodology is based on the use of standard market structure, methods, and definitions.

What are the sources of secondary research?

Fact.MR conducts extensive secondary research through proprietary databases, paid databases, and information available in the public domain. We refer to industry associations, company press releases, annual reports, investor presentations, and research papers. More information about desk research is available upon request.

Who are the respondents for primary research?

Fact.MR speaks to stakeholders across the spectrum, including C-level executives, distributors, product manufacturers, and industry experts. For a full list of primary respondents, please reach out to us.

Is a sample of this report available for evaluation?

Yes, you can request a sample, and it will be sent to you through an email.