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Salt Content Reduction Ingredients Market

Salt Content Reduction Ingredients Market

Growing Awareness of Extra Consumption of Salt to Propel the Sales of Salt Content Reduction Ingredients during 2021-2031

Salt Content Reduction Ingredients Market

Market Snapshot

Fact.MR- a market research and competitive intelligence provider- anticipates that the salt content reduction ingredients industry is expected to grow over 6x between 2021 and 2031, reaching a value of US$ 1.3 Bn in 2021. 

As per the analysis, rising concerns over salt content in foodstuffs is prompting food manufacturers to reduce the same and prevent excessive salt consumption. Prospects widened significantly amidst the COVID-19 pandemic, as demand for ready-to-eat foods experiences witnessed a sharp incline. Thus, the market is expected to surpass US$ 8 Bn by 2031.

Key Points Covered in Salt Content Reduction Ingredients Industry Analysis

  • Market estimates and forecast 2016-2031
  • Key drivers and restraints impacting market growth
  • Segment-wise, Country-wise, and Region-wise Analysis
  • Competition Mapping and Benchmarking
  • Market Share Analysis
  • Key Product Innovations and Regulatory Climate
  • COVID-19 Impact on Salt Content Reduction Ingredients Market and How to Navigate
  • Recommendation on Key Winning Strategies

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Salt Content Reduction Ingredients Historical Trends 2016-2020 in Comparison to Future Outlook 2021-2031

Historically, from 2016 to 2020, the salt content reduction ingredients expanded at an impressive CAGR of over 11%. Growing inclination towards curtailing excessive salt intake amongst consumers has majorly sustained demand in the historical period.

Manufacturers of salt content reduction ingredients are focusing on ingredients that would not compromise on the taste of various food products in spite of the addition of the same. Furthermore, increasing awareness regarding extra consumption of salt is propelling the sales of salt content reduction ingredients.

Thus, in the assessment period, 2021-2031, the global salt content reduction ingredients industry is expected to register a market value that would exceed US$ 8 Bn by 2031, registering a CAGR of 19.92%.

Increasing Health Awareness to Boost Salt Content Reduction Ingredients Sales?

Consumption of salt in high proportions has been surging due to consumer orientation towards experimenting with various cuisines. Salt is a primary food essentially used in many dishes. Thus, the salt intake has increased over time. In addition, the consumption of fast food and packaged food has fuelled the intake of salt.

High salt intake can cause severe health problems. These include kidney stones and stomach cancer. Thus, the awareness regarding cutting down salt intake has propelled over time. This, in turn, has affected the sales of salt content reduction ingredients industry.

In addition, results have shown that salt content reduction ingredients have mitigated the risk of heart ailments. Furthermore, these ingredients work as a substitute for salt without compromising on the taste of the same. Thus, most processed food companies rely on salt content reduction ingredients. 

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How are Shifting Consumer Preferences towards Low Salt Diet Propelling Growth?

Salt content reduction ingredients are primarily utilized to reduce salt content levels in food products. Several health policies, such as the one proposed by Dietary Guidelines for Americans have advised that sodium consumption in the body must not exceed 2300 mg per day.

These policies have drawn the attention of key stakeholders to utilize salt content reduction ingredients in their ever-expanding product portfolio. It has been discovered that many consumers across the globe are showing an all pervasive preference for low sodium foods, as they are worried about its link to certain diseases such as high blood pressure and cardiovascular diseases.

This, in turn, has created a heightened demand for salt reduction ingredients globally. Furthermore, government regulations and policies with regard to sodium reduction could unfold new growth opportunities in the salt content reduction ingredient market.

How are Prominent Manufacturers Leveraging the Broadening Trends in the Salt Content Reduction Ingredients Landscape?

Key players are sensing the opportunities and relying on innovations, product development, and maintaining standardized quality to gain a major share in the market. 

For instance, in June 2021, Kerry Group Plc. announced the acquisition of Biosearch Life, a leader in the functional food and nutraceutical sectors. The company has an extensive range of probiotics and is a recognized leader in premium probiotics obtained from human breast milk. 

In addition to this, it announced the signing of an agreement to acquire Hare Topco, Inc. the acquisition aims towards the enhancement of the leadership position of both the companies in the fast-growing food protection and food preservation market. As per Fact.MR’s analysis, the top 5 players account for nearly 56% share in the market.

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Country-wise Analysis

Why are Manufacturers targeting the U.S Salt Content Reduction Ingredients Landscape?

From a regional perspective, the U.S is expected to maintain its dominance throughout the forecast period in terms of both value and volume. This can be mainly attributed to numerous governmental policies and regulations in the U.S. and WHO recommendations regarding salt intake.

Various governmental and private organizations in the region are conducting health awareness campaigns promoting the utilization of salt content reduction ingredients in food products to maintain cardiac health.

This, in turn, has affected the salt content reduction ingredients market positively in North America. Thus, the region is expected to account for one-third of incremental opportunity for salt content reduction ingredients market. Fact.MR expects the U.S to generate almost 1/3rd of total incremental opportunity through 2031.

Why is Australia an Emerging Hub for Salt Content Reduction Ingredients?

Australia is emerging as a promising investment hub for prominent salt content reduction ingredients manufacturers, as unceasing efforts targeted at salt consumption are rising. The government has set a target of achieving salt (sodium) reduction by 30% by 2025, which is forecast to offer lucrative opportunities for salt content reduction ingredients manufacturers in the region.

In addition, India and China have observed an increase in inclination towards packaged food. Thus, manufactures of packaged food have replaced salt with salt content reduction ingredients such as yeast extracts and mineral salts. Thus, the region is expected to register a stupendous CAGR of 10% in the assessment period.   

Category-wise Insights

Glutamate to Emerge as the Frontrunner in the Global Market?

Salt content reduction in daily food is highly advisable, as excessive sodium consumption can lead to numerous health issues like cardiovascular ailments and hypertension.

It has been extensively found that use of monosodium glutamate as a salt content reduction ingredient in packed and processed foods significantly decreases salt content by almost 40% without any loss in taste.

In terms of total demand, glutamates are expected to account for more than half of the overall demand by the end of 2031, growing at an impressive CAGR of above 9% over the forecast period.

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Competitive Landscape

The global market for salt content reduction ingredients is moderately fragmented, with the top five players holding around 40% revenue share in the overall market.

While some players in the market are involved in product launch and innovation to retain their market share, most others have undertaken multiple expansion initiatives through acquisitions, product launches, and strategic collaborations.

  • In March 2017, AJINOMOTO CO., INC. acquired exclusive sales rights in Japan for Mankai, a high-protein plant material with extraordinary nutritional value. This strategic move allowed the company to expand its reach in Japan.
  • Likewise, Archer Daniels Midland Company, in September 2017, announced new product registrations for PROPLEX DY in Philippines and Vietnam

Report Scope

Report Attribute


Market size value in 2021

USD 1.3 Billion

Market forecast value in 2031

USD 8 Billion

Growth Rate

CAGR of 19.9% from 2021 to 2031

Forecast Period


Historical Data Available for


Market Analysis

US$ Mn for Value & ‘000 Units for Volume

Key Regions Covered

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East & Africa

Key Countries Covered

  • U.S
  • Canada
  • Brazil
  • Mexico
  • Germany
  • U.K
  • France
  • Italy
  • Spain
  • Russia
  • Poland
  • Japan
  • China
  • South Korea
  • India
  • Australia
  • New Zealand
  • GCC
  • Turkey
  • South Africa

Key Market Segments Covered

  • Type
  • Application
  • Region

Key Companies Profiled

  • Fufeng Group Ltd.
  • Givaudan S.A
  • Innophos Holdings Inc.
  • Jugbunzlauer Suisse A.G.
  • Kerry Group
  • Ajinomoto Co. Inc.
  • Angel Yeast Co. Ltd.
  • Archer Daniels Midland Company
  • Cargill Incorporated
  • E.I. du Pont de Nemours & Co.
  • Koninklijke DSM N.V.
  • Advanced Food Systems Inc.
  • Associated British Foods PLC
  • Savoury Systems International Inc.
  • Sensient Technologies Corporation
  • Smart Salt Plc.
  • Tate & Lyle Plc.


Available upon Request

Key Segments Covered

  • Type

    • Yeast Extracts Salt Content Reduction Ingredients
    • Glutamate Salt Content Reduction Ingredients (Monosodium/Potassium)
    • High Nucleotide Salt Content Reduction Ingredients
    • Hydrolysed Vegetable Protein (HVP) Salt Content Reduction Ingredients
    • Mineral Salt Content Reduction Ingredients (KCl, K2SO4, CaCL2, etc.)
    • Others (Peptides Based Compounds, etc.)
  • Application

    • Salt Content Reduction Ingredients for Dairy Products
    • Salt Content Reduction Ingredients for Bakery Products
    • Salt Content Reduction Ingredients for Fish Derivatives
    • Salt Content Reduction Ingredients for Meat and Poultry
    • Salt Content Reduction Ingredients for Beverages
    • Salt Content Reduction Ingredients for Sauces and Seasonings
    • Salt Content Reduction Ingredients for Others (Snacks, etc.)

Salt Content Reduction Ingredients Market- Scope of Report

A recent study by Fact.MR on the salt content reduction ingredients market offers a 10-year forecast for 2021 to 2031. The study analyzes crucial trends that are currently determining the growth of the market. This report explicates on vital dynamics, such as the drivers, restraints, and opportunities for key market players along with key stakeholders as well as emerging players associated with offering salt content reduction ingredients.

The study also provides the dynamics responsible for influencing the future status of the salt content reduction ingredients market over the forecast period. A detailed assessment of value chain analysis, business execution, and supply chain analysis across regional markets has been covered in the report.

A list of prominent companies operating in the salt content reduction ingredients market, along with their product portfolios, enhances the reliability of this comprehensive research study.

Report Summary

The study offers comprehensive analysis on diverse features, including production capacities, demand, product developments, revenue generation, and sales of salt content reduction ingredients across the globe.

A comprehensive estimate on the market has been provided through an optimistic as well as a conservative scenario, taking into account the sales of salt content reduction ingredients during the forecast period. Price point comparison by region with global average price is also considered in the study.

Key Questions Answered in Report

  • Which are the most lucrative salt content reduction ingredients markets?
  • Which factors will impact the growth of salt content reduction ingredients?
  • How will changing trends impact the strategies of market players?
  • How can market players capture the low-hanging opportunities across regions?
  • Which companies are leading the salt content reduction ingredients industry?
  • What are the winning strategies of stakeholders in the market?

Analysis on Market Size Evaluation

The market has been analyzed for each segment in terms of volume (‘000 Units) and value (US$ Mn).

Estimates at global and regional levels for salt content reduction ingredients are available in terms of “US$ Mn” for value and in “‘000 Units” for volume. A Y-o-Y growth contrast on prominent market segments, along with market attractiveness evaluation, has been incorporated in the report. Furthermore, absolute dollar opportunity analysis of all the segments adds prominence to the report. Absolute dollar opportunity plays a crucial role in assessing the level of opportunity that a manufacturer/distributor can look to achieve, along with identifying potential resources, considering the sales and distribution perspective in the global salt content reduction ingredients market.

Inspected Assessment on Regional Segments

Key sections have been elaborated in the report, which have helped deliver projections on regional markets. These chapters include regional macros (political, economic, and business environment outlook), which are expected to have a momentous influence on the growth of the salt content reduction ingredients market during the forecast period.

Country-specific valuation on demand for salt content reduction ingredients has been offered for each region, along with market scope estimates and forecasts, price index, and impact analysis of the dynamics of prominence in regions and countries. For all regional markets, Y-o-Y growth estimates have also been incorporated in the report.

Detailed breakup in terms of value & volume for emerging countries has also been included in the report.

In-depth Analysis on Competition Analysis

The report sheds light on leading manufacturers of salt content reduction ingredients, along with their detailed profiles. Essential and up-to-date data related to market performers who are principally engaged in offering salt content reduction ingredients has been brought with the help of a detailed dashboard view. Market share analysis and comparison of prominent players provided in the report permits report readers to take preemptive steps in advancing their businesses.

Company profiles have been included in the report, which include essentials such as product portfolios and key strategies, along with all-inclusive SWOT analysis on each player. Company presence is mapped and presented through a matrix for all the prominent players, thus providing readers with actionable insights, which helps in thoughtfully presenting the market status, and predicting the competition level in the salt content reduction ingredients domain.

Research Methodology

In Fact.MR’s study, a unique research methodology is utilized to conduct extensive research on the growth of the salt content reduction ingredients industry, and reach conclusions on the future growth parameters. This research methodology is a combination of primary and secondary research, which helps analysts ensure the accuracy and reliability of the drawn conclusions.

Secondary resources referred to by analysts during the preparation of the market study include statistics from governmental organizations, trade journals, white papers, and internal and external proprietary databases. Analysts have interviewed senior managers, product portfolio managers, CEOs, VPs, marketing/product managers, and market intelligence managers, all of whom have contributed to the development of the research report as a primary resource.

- FAQs -

As of 2020, the market for salt content reduction ingredients reached nearly US$ 1.3 Bn

From 2016 to 2020, sales of salt content reduction ingredients surged at a staggering 11% CAGR

The salt content reduction ingredients industry is expected to surpass a CAGR of 19.92% from 2021-2031.

The salt content reduction ingredients market is expected to reach nearly US$ 8 Bn by 2031

The global market for salt content reduction ingredients will most likely expand 3x until 2031

Alternatives for salt, increase in manufacturing units of packaged food and awareness regarding health are the key trends driving salt content reduction ingredients sales.

As per Fact.MR, salt content reduction ingredients will generate nearly 1/3rd of incremental opportunity in the U.S

Fufeng Group, AJINOMOTO CO. INC., Cargill Incorporated, E.I. du Pont de Nemours & Co. Koninklijke DSM N.V., Advanced Food Systems Inc., Associated British Foods PLC are prominent salt content reduction ingredient market players.

The salt content reduction ingredients market in Australia will likely surge at over 10% CAGR until 2031

Glutamate is expected to hold the highest share for sales, expanding at over 9% CAGR

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Is the market research conducted by Fact.MR?

Yes, the report has been compiled by expert analysts of Fact.MR, through a combination of primary and secondary research. To know more about how the research was conducted, you can speak to a research analyst.

What research methodology is followed by Fact.MR?

Fact.MR follows a methodology that encompasses the demand-side assessment of the market, and triangulates the same through a supply-side analysis. This methodology is based on the use of standard market structure, methods, and definitions.

What are the sources of secondary research?

Fact.MR conducts extensive secondary research through proprietary databases, paid databases, and information available in the public domain. We refer to industry associations, company press releases, annual reports, investor presentations, and research papers. More information about desk research is available upon request.

Who are the respondents for primary research?

Fact.MR speaks to stakeholders across the spectrum, including C-level executives, distributors, product manufacturers, and industry experts. For a full list of primary respondents, please reach out to us.

Is a sample of this report available for evaluation?

Yes, you can request a sample, and it will be sent to you through an email.