Analysis of Magnetic Eyelashes market covering 30 + countries including analysis of US, Canada, UK, Germany, France, Nordics, GCC countries, Japan, Korea and many more
According to the latest research by Fact MR., magnetic eyelashes sales is set to register sizeable growth during 2021-2031 with a CAGR of 6.2%. Surge in sales could be traced back to the rise in demand for the personal grooming across the globe.
Moreover, tendency of an individual to enhance their eyelashes’ appearance is also a prime reason for upsurge in demand for artificial eyelashes. From general to premium cosmetic products, false eyelashes capture significant market size of the overall cosmetics industry.
Over the past half-decade, business of the overall eyelashes business behavior was dynamic owing to the shift of consumer preference from glue based eyelashes to magnetic ones. Therefore, with the rise in consumer consciousness of glue based eyelashes, demand for easy to use and residue free, magnetic eyelashes to observe a surge in demand over short-run to medium-run forecast period.
On the other side of the coin, glue and residue free eyelashes are convenient to wear and remove which enhances the factor to reusability and feasible product replacement rate compared to conventional glue based eyelashes. Furthermore, magnet based eyelashes could be used multiple times which strengthens overall sustainability index of the product.
Presence of multiple types of eyelashes with varied curl shapes to present a wide variety of choices before consumer. This is set to enhance the overall utility of the consumer cascading the effect to rise in demand of the product.
Increasing percentage of women in workforce and lower leisure period has forced the working women to incline towards less time consuming grooming products such as magnetic eyelashes, instant makeup kits among others to name a few. This has proportionately provided a boost in demand for the false eye lashes sales.
Increasing percentage of women in workforce and decreasing leisure period is inducing the demand for instant makeup products such as magnetic eyelashes and quick makeup kits. These cosmetic products reduce the overall time of face make up from 1 hour to 10 minutes.
United States holds prominent position in terms of per capita spending on cosmetic products. Spending on cosmetic products is growing at a much faster rate compared to the overall inflation rate in the country. This provides an image of strong potential of the cosmetics industry in the country.
In the perspective of eyelashes market, makeover of eyes is of utmost priority for the women across the country. Dynamic trend of adopting residue free eyelashes especially the magnetic ones could be observed across Northeast United States.
Moreover, many new and upcoming magnetic eyelashes are about to enter in the United States cosmetic industry, which will totally remove issues like sore eyes, white marks, cracks on skin and all other allergic reactions caused by conventional eyelashes
Considering the above facts, in terms of consumption and rate of adoption, United States is one of the prominent country across the globe.
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Baby boomers population is growing at a rapid pace in the country and represent nearly 22% as of 2020. This set of population is rising the demand for effort free cosmetic kits which include magnetic eyelashes.
Apart from the baby boomers population growth, increasing focus on the Japanese “Karoshi” working culture also portrays an image of shrunk leisure period for the workforce. Reduced leisure period and increasing grooming expenditure together enhances the demand for the magnet based eyelashes.
Some of the leading manufacturers and suppliers of magnetic eyelashes include
Prominent suppliers of false eyelashes are focussing on enhancing their product visibility in the market by offering customers with exorbitant discounts and complementary products. Moreover, suppliers are also trying to acquire the front shelves of the cosmetic outlets to promote their products.
Such innovative initiatives adopted by manufacturers, showcasing the importance of product connected to beauty, confidence and the fact that complete face makeup requires fake eyelashes as well, keeps the overall business competitive in nature.
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The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.
NOTE: Although care has been taken to maintain the highest levels of accuracy in reports, recent market/vendor-specific changes may time to reflect in the analysis.
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The magnetic eyelashes market worth is likely to grow at 6.2% over the forecast years.
Growing demand for artificial eyelashes is driving the magnetic eyelashes market growth.
United States is expected to be most lucrative market for magnetic eyelashes industry players.
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