Starter Feed Market

Starter Feed Market Analysis By Product Type (Medicated, Non-medicated), By Form (Crumbles, Pellets, Mash), By Nature (Organic, Conventional), By Application (Companion Animals, Livestock), By Ingredient (Wheat, Rice Bran, Corn, Soybean, Oats, Others) - Global Market Insights 2023 to 2033

Analysis of Starter Feed market covering 30+ Countries Including Analysis of US, Canada, UK, Germany, France, Nordics, GCC countries, Japan, Korea and many more

Starter Feed Market Outlook (2023-2033)

Worldwide sales of starter feed stand at US$ 30.4 billion in 2023 and are forecasted to increase rapidly at a CAGR of 7% through 2033. By the end of the forecast period (2023-2033), the global starter feed market is estimated to attain a revenue of US$ 59.9 billion.

Starter feed is used for young animals to get them adapted to solid feed consumption and it also helps animals enable better absorption of feeds that they consume later in their lifetime. Starter feed is usually made of nutritional ingredients that are crucial to the early-stage development of an animal and are also responsible for creating a good animal health base.

Meat consumption and high demand for animal-derived food products across the world are anticipated to primarily steer demand for starter feed over the coming years. The growing popularity of fermenting livestock feed, increasing focus on animal health, a paradigm shift toward modern livestock farming techniques, rising per capita disposable income, growing poultry meat consumption across the world, and increasing investments in the development of novel starter feed products are other aspects that could potentially boost market development in the future.

Growing awareness about the importance of protein consumption in younger animals is expected to open up new avenues of opportunities for starter feed companies in the global landscape. The high incidence of animal diseases and growing prevalence of zoonotic diseases are also projected to promote demand for starter feed to ensure optimal animal health. Poultry feed is anticipated to witness high demand owing to the rising consumption of poultry meat and eggs.

Rising incidence of calcium deficiency is also projected to boost the demand for milk and dairy products, which is also expected to have a positive impact on the starter feed demand outlook going forward. Rising awareness of issues associated with low calcium diets is also projected to uplift demand for dairy products and favor starter feed industry development.

However, the rising popularity of veganism and increasing adoption of plant-based diets are anticipated to constrain starter feed sales in the future. High use of harmful ingredients such as antibiotics in animal feed is also projected to inhibit overall market development as people veer toward organic and clean-label food products.

All the crucial factors affecting market development on a regional and global level across the forecast period have been discussed extensively in this updated starter feed research study by Fact.MR, a market research and competitive intelligence provider.

Report Attributes


Starter Feed Market Size (2023)

US$ 30.4 Billion

Projected Market Value (2033F)

US$ 59.9 Billion

Global Market Growth Rate (2023-2033)


Key Companies Profiled

  • Archer Daniels Midland Company
  • Purina Mills LLC
  • Nutreco N.V.
  • Cargill Incorporated
  • Roquette Freres S.A.
  • Evonik Industries AG
  • Charoen Pokphand Foods PLC
  • Alltech Inc.
  • Associated British Foods Plc.
  • Koninklijke DSM NV
  • ACI Godrej Agrovet Private Limited

Know thy Competitors

Competitive landscape highlights only certain players
Complete list available upon request

Will New Starter Feed Companies Be Able to Carve a Market Share for Themselves?

“Innovation & Capital Raise: Prime Focus of Start-ups”

Incoming starter feed manufacturers are focusing on innovation by increasing investments in the R&D sector and are also raising funds to support their business expansion efforts.

  • In September 2022, Livin Farms, a Vienna-based start-up company is focusing on using insect larvae as alternate protein in animal feed. The company offers a modular system called Hive Pro that automates the process of processing and rearing black soldier flies. The company raised US$ 5.8 million in a Series A funding round led by Peter Luerssen.
  • In July 2022, a U.S-based agriculture technology start-up Fyto announced that it had raised US$ 15 million in a Series A funding round led by GV (formerly known as Google Ventures). The company was expected to use the funding to grow and develop its specialized aquatic plants that can be used to make animal feed and other food & soil health ingredients. The company was expected to start by creating feed for dairy cows.
  • In June 2022, a food upcycling company called Wastelink announced that it had raised US$ 1.2 million in a seed funding round led by Matterhorn Projects LLP. The company was expected to use this capital to expand and scale its nutrition science and food waste upcycling operations pan-India.

Starter Feed Market Forecast by Fact.MR

Which Determinant is Key for Starter Feed Market Development?

Growing Meat Consumption Projected to Crucially Boost Starter Feed Demand”

Globally, the demand for meat is reaching new heights despite a rising number of people opting for plant-based diets and vegan foods. This trend has bolstered the demand for animal feed on a global scale as food suppliers across the world scramble to benefit from growing meat consumption.

  • As per data provided by Statista, in 2021 poultry meat accounted for the highest share of meat consumed followed by pork, beef, and veal. Pork and poultry meat consumption has picked up pace in the past couple of decades and is anticipated to maintain a bright outlook over the coming years as well.

Hence, growing meat consumption is expected to be a primary driver for starter feed market potential and is also projected to augment the demand for other types of animal feed over the next ten years.

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Country-wise Insights

Why is the United States a Lucrative Market for Starter Feed Suppliers?

“Implementation of Strict Food Safety Mandates & High Consumption of Meat”

Food safety standards in the U.S. are becoming increasingly stringent and this trend is projected to push livestock farmers to opt for better starter feeds to promote animal health and maintain the quality of animal-derived products.

Increasing awareness regarding the benefits of starter feed consumption, growing demand for beef, poultry meat, and pork, and rising focus on animal-derived protein consumption are other aspects that are slated to steer demand for starter feed in the country over the coming years.

Which Key Opportunity Does the Japanese Market Offer?

“Growing Imports of Animal Feed to Meet Increasing Demand for Animal-derived Food Products”

Meat and animal-derived food product consumption in Japan has been witnessing an upward trend in recent years and this is expected to be rife over the next ten years as well. But, the country relies majorly on imports for animal feed and this makes it a highly attractive market for new as well as renowned starter feed manufacturers around the world.

Moreover, changing dietary preferences, rising per capita disposable income, and growing demand for pork, beef, and poultry meat are expected to notably boost demand for starter feed in Japan through 2033.

What Prospects Influence Sales of Starter Feed in Europe?

“Presence of Robust Dairy Industry and Growing Popularity of Veganism”

Europe is home to one of the most prominent and lucrative dairy industries around the world and this is anticipated to majorly support shipments of starter feed in several European countries over the next ten years. High production of cheese, growing animal feed production, and increasing consumption of poultry meat are other factors that are slated to influence starter feed sales in European countries such as the United Kingdom, France, and Germany.

On the contrary, the demand for starter feed is expected to be dwarfed by the rising popularity of veganism and the growing adoption of plant-based diets in European countries. All of the aforementioned factors are projected to influence starter feed shipments in the European region over the next ten years.

Category-wise Insights

Which Form of Starter Feed Will Witness Higher Demand?

“Starter Feed in Pellets Form Projected to Exhibit Hike in Sales”

Based on form, the market for starter feed is segmented into pellets, mash, and crumbles.

Pellets are anticipated to remain a popular form of starter feed throughout the forecast period owing to their ease of storage for manufacturers and the preference of farmers for their easy availability and administration. The simple nature of feeding pellets makes them a preferred choice among livestock farmers. The high availability of pellet starter feeds for all types of farm animals is another factor that is projected to uplift the demand for pellet-type starter feed over the coming years.

Competitive Landscape

Prime starter feed suppliers are focusing on launching new products to expand their product portfolio and drive sales potential.

  • In March 2022, York Ag, a leading name in the animal nutrition and well-being industry announced the launch of Alterna HTS, a feed additive that uses natural ingredients to regulate the gut Histomonas population in poultry birds. The new product is available in organic as well as conventional configurations for customers.
  • In January 2020, Alltech Coppens, a leading name in the fish feed industry announced the launch of new starter feeds for trout fish. The TOP fry feed was backed by research from Alltech Coppens Aqua Centre (ACAC) and provides key nutrients to the fish while improving the water quality.

Key Segments of Starter Feed Industry Research

  • By Product Type :

    • Medicated
    • Non-medicated
  • By Form :

    • Crumbles
    • Pellets
    • Mash
  • By Nature :

    • Organic
    • Conventional
  • By Application :

    • Companion Animals
    • Livestock
      • Cattle
      • Poultry
      • Swine
      • Aquaculture
      • Equine
  • By Ingredient :

    • Wheat
    • Rice Bran
    • Corn
    • Soybean
    • Oats
    • Others
  • By Region :

    • North America
    • Latin America
    • Europe
    • APAC
    • MEA

- FAQs -

What is the size of the starter feed market in 2023?

The global starter feed market accounts for a US$ 30.4 billion valuation.

How big will the market be in 2033?

By 2033-end, worldwide consumption of starter feed is set to reach a market value of US$ 59.9 billion.

What is the projected market development pace?

From 2023 to 2033, starter feed demand is forecasted to rise at 7% CAGR.

What segments are covered in the starter feed market report?

Nature, form, product type, application, ingredient, and region are the key segments detailed in this Fact.MR report.

Which is the leading segment in the starter feed market?

Medicated feed is anticipated to be the leading segment in this marketplace.