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Baby Training Diaper Market

Baby Training Diaper Market By Product (Super-absorbent Baby Training Diapers, Ultra-absorbent Baby Training Diapers, Others), By Age Group (0-6 Months, 6-18 Months, 18-48 Months), By Sales Channel - Global Market Insights 2021 to 2031

Analysis of Baby Training Diaper market covering 30 + countries including analysis of US, Canada, UK, Germany, France, Nordics, GCC countries, Japan, Korea and many more

Baby Training Diaper Market Outlook

The global baby training diaper market was valued at around US$ 20 Bn in 2020, and is expected to reach a valuation of US$ 45 Bn by 2031, accelerating at a CAGR of 8%. Demand for ultra-absorbent baby training diapers is projected to increase at a CAGR of 6% across the assessment period of 2021 to 2031.

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Baby Training Diaper Industry Report Scope

Attribute Details
Market value in 2020 US$ 20 Billion
Market forecast value for 2031 US$ 45 Billion
Global Growth Rate CAGR 8%
Top 5 Companies Share 40%
Forecast Period 2021-2031
Historical Data Available for 2016-2020
Market Analysis Value in US$ Mn, Volume in Units
Key Regions Covered
  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East Africa
Key Countries Covered
  • U.S.
  • Canada
  • Mexico
  • Brazil
  • Mexico
  • Argentina
  • Germany
  • Italy
  • France
  • U.K
  • Nordic
  • Spain
  • Japan
  • China
  • India
  • Malaysia
  • Thailand
  • Australia
  • GCC Countries
  • South Africa
  • Turkey
Key Market Segments Covered
  • Product
  • Age Group
  • Sales Channel
  • Region
Key Companies Profiled
  • Domtar Corporation
  • First Quality Enterprise Inc.
  • The Procter and Gamble Company
  • Ontex Group NV
  • Kimberly Clark Corporation
  • MEGA
  • Fippi
  • Linette Hellas
  • Delipap
  • Europrosan SpA
  • Hygienika
Pricing Available upon Request
Baby Training Diaper Market

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Demand Analysis of Baby Training Diapers from 2016 to 2020 Vs Market Outlook for 2021 to 2031

As per Fact.MR, a market research and competitive intelligence provider, the global market for baby training diaper was valued at US$ 20 Bn in 2020.

Rising adoption of baby training diapers over regular diapers and growing focus on toddlers’ health are set to create high demand for baby training diapers for children across regions. Increasing mindfulness about how this aids in the development of toilet independence in babies is anticipated to pave the way for significant market growth over the decade.

Improvements in child care facilities, especially in developing locales, is a prominent factor driving sales of baby training diapers. Rising per head of population disposable income in emerging markets is increasing customer expenses on luxury goods, creating long-term growth prospects for baby training diaper manufacturers.

All these factors are expected to drive demand for baby training diapers at 8% CAGR from 2021 to 2031.

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Competitive landscape highlights only certain players
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How are Continuous Product Developments in Baby Training Diapers Fueling Market Growth?

Increasing consciousness about the wellbeing of little ones is counted on to drive development of the baby training diaper market across the globe. Broadening the rate of population development, especially in developing economies, can result in a flood of children's interest in diaper production.

Increasing disposable income could also be a factor driving demand for baby training diapers. Emergence of biodegradable and high-quality baby training diaper products may open up lucrative market opportunities.

Innovations in manufacturing techniques driving persistent product improvements are expected to boost market growth further.

What Restraints are Poised to Lower Demand for Baby Training Diapers?

High pricing of products is affecting demand, and chemicals used in diapers have a negative impact on babies as well as the environment. Since baby diapers contain so much moisture, bacteria, and warmth, they can cause serious urinary infections in babies.

Diaper rash, candida infections, skin irritation, and food sensitivities that appear to be a diaper allergy are among the side effects. These are some restraints that are hampering market growth to some extent.

Which Regional Market is the Most Profitable for Baby Training Diaper Suppliers?

Asia Pacific is leading the global market for baby training diapers. Revenue from the Asia Pacific region is expected to rise 1.6X by 2031.

Widespread accessibility of various brands, extensive distribution networks, and expanding opportunities for manufacturers of baby training diapers are expected to rise sales of high-quality baby training diapers.

Steady economic growth in the region may lead to an increase in demand for baby training diapers for infants. Rising demand for high value-added products has led to the launch of many high-quality baby training diapers to complement their existing range of standard and economy products.

Increasing demand for sustainable baby training diapers in the United Kingdom, rising sales of ultra-thin baby training diapers in Mexico, and growing adoption of biodegradable baby training diapers in Brazil are all contributing to the global market growth prospects for baby training nappies.

Baby training diaper market regional analysis by Fact.MR

Country-wise Analysis

What is the Baby Training Diaper Demand Outlook for the U.S.?

Value of the U.S. baby training diaper market is expected to increase 1.5X by 2031.

High levels of wellbeing and steady rate of births within the country are anticipated to help moderate market development by 2031. According to the National Diaper Bank Network, 1 in 3 U.S. families have reported diaper requirements. 5 Mn children in the U.S. are aged three years.

Baby training diapers suppliers offer a wide range of products for the smooth transitioning from regular diapers to training nappies. Rising sales of ultra-absorbent baby training diapers and growing demand for regular disposable baby training diapers in the U.S. expected to drive overall market expansion in the country.

Will China Offer Increasing Opportunities for Suppliers of Baby Training Diapers?

China accounts for a major share in the global market for training diapers. Growing population base will ensure that China is a key market for baby cloth diapers over the forecast period.

Top baby training diaper manufacturing companies are investing in R&D to ensure the impact of products on the environment is zero to minimal. This has led to a rise in sales of ultra-absorbent baby training diapers in China.

Category-wise Insights

Why is the Popularity of Ultra-absorbent Baby Training Diapers Rising Rapidly?

Sales of ultra-absorbent baby training diapers are expected to grow 1.7X in market size over the next ten years.

With additional features such as superior leak guards so that the diapers absorb and lock the wetness and effectively last longer, ultra-absorbent baby training diapers are becoming most popular among consumers.

Keeping the sensitivity of baby skin in mind, high absorption baby training diaper manufacturers are creating ultra-absorbent baby training diapers as clients rank fixing transparency as one of the most important factors to consider before trusting a brand.

Moreover, high performance with unparalleled absorption capabilities and wider incorporation of ultra-absorbent formulations to meet the requirements of consumers are factors projected to aid rise in the sales of ultra-absorbent baby diapers.

What is the Role of e-Commerce Channels in the Baby Training Diaper Industry?

Various sales channels have emerged to provide traction to baby training diaper products. However, e-Commerce channels are expected to establish a prominent presence in this space. With the rise of e-Commerce channels, there may be numerous growth opportunities to focus on in the market.

As Internet usage increases, consumer goods distribution, sales of ultra-thin baby training diapers, and demand for high absorption baby training diapers are projected to surge across geographies.

How Has COVID-19 Impacted Demand for Baby Training Diapers?

The COVID-19 pandemic that begun in late 2019 affected the baby training diaper market share globally. As per baby training diaper production analysis, rigid lockdown measures executed by governments plunged the baby products market and put a major strain on diaper production.

Governments’ strict lockdown norms around the world due to the COVID-19 pandemic impacted sales of baby training diapers in hypermarkets. However, the COVID-19 crisis accelerated e-Commerce sales.

As home-bound consumers explore retail alternatives for purchasing baby diapers, online distributors have seen an increase in sales, paving the way for growth opportunities for manufacturers of baby training diapers in 2021.

Competitive Landscape

  • In 2019, The Procter & Gamble Company declared a smart diapers launch. When it is time to replace the diaper, it can notify parents via an app. This app can also be used by parents to keep track of their baby's activities.
  • In 2019, ‘Special Delivery Diapers’ were presented by Kimberly-Clark. These diapers are gentle on a baby's delicate skin.
  • In 2020, at the Consumer Electronics Show in Las Vegas, Procter & Gamble Company introduced a new device called Lumi by Pampers. The device incorporates the Spoils sensor innovation, which sends an alert when the diaper becomes dirty.

Key Segments in Baby Training Diaper Industry Research

  • Product

    • Super-absorbent Baby Training Diapers 
    • Ultra-absorbent Baby Training Diapers
    • Others
      • Sustainable Baby Training Diapers
      • Biodegradable Baby Training Diapers
      • Reusable Baby Training Diapers
      • Disposable Baby Training Diapers
      • Washable Baby Training Diapers
      • Baby Training Diapers For Infant Boys
      • Baby Training Diapers For Infant Girls
      • Cloth Baby Training Diapers
      • Flat Cloth Baby Training Diapers
      • Fitted Cloth Baby Training Diapers
      • Pre-fold Cloth Baby Training Diapers
      • Patterned Baby Training Diapers
      • Tape Style Baby Training Diapers
      • Pant Style Baby Training Diapers
      • Ultra-thin Baby Training Diapers 
      • Woven Baby Training Diapers
      • Non-woven Baby Training Diapers
      • Organic Baby Training Diapers
      • Eco-friendly Baby Training Diapers
      • Regular Disposable Baby Training Diapers 
      • Low Absorption Baby Training Diapers
      • High Absorption Baby Training Diapers
  • Age Group

    • 0-6 Months
    • 6-18 Months
    • 18-48 Months
  • Sales Channel

    • Offline Sales of Baby Training Diapers
      • Sale of Baby Training Diapers in Hypermarkets/Supermarkets
      • Sale of Baby Training Diapers in Convenience Stores
      • Sale of Baby Training Diapers in Pharmacy/Drug Stores
    • Online Sales of Baby Training Diapers
      • Sale of Baby Training Diapers on e-Commerce Channels

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Baby Training Diaper Market

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The global market for baby training diapers is currently worth more than US$ 20 Bn.

From 2016-2020, sales of baby training diapers registered a CAGR of 4%.

Increasing adoption of training diapers and rising product enhancements are factors that are driving sales of baby training diapers.

Sales of ultra-absorbent baby training diapers in Canada are forecasted to top US$ 8 Bn by 2031.

Key players operating in this market are Domtar Corporation, First Quality Enterprise Inc., The Procter and Gamble Company, Ontex Group NV, and Kimberly Clark Corporation.

With 40% market share, Asia Pacific will largely drive the growth of baby training diaper revenue.

Baby training diaper sales in Germany are expected to rise at a CAGR of 5% over the forecast period of 2021 to 2031.

Ultra-absorbent baby training diapers account for a share of 50% in the market.

The U.S., China, U.K, Mexico, and Brazil are expected to drive most of the demand for baby training diapers.

The global market is anticipated to rise at a CAGR of 8% over the forecast period of 2021 to 2031.

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