Apparel Dry Wash Spray Market

Apparel Dry Wash Spray Market Outlook (2024 to 2034)

The global apparel dry wash spray market is expected to be worth US$ 5,420.0 million in 2024. The market is projected to register a CAGR of 5.1% from 2024 to 2034. By 2034, the market value is forecast to reach US$ 8,913.1 million.

Key Market Growth Drivers

With increasingly busy lifestyles, consumers are shifting towards convenient products. An increasing number of people prefer not to take too much time out of their hectic schedules to wash clothes. Thus, apparel dry wash spray is emerging as a popular cleaning solution.

The market is being propelled by the fact that dry washing has several benefits over washing clothes with water, and it is easier on the clothes and more effective when dealing with oil stains. Thus, the demand for dry wash spray is increasing, boosting market growth.

Report Attributes	Details
Estimated Market Value (2024E)	US$ 5,420.0 million
Forecasted Market Value (2034F)	US$ 8,913.1 million
Global Market Growth Rate (2024 to 2034)	5.1% CAGR
Conventional Segment Growth Rate (2024 to 2034)	3.7%
Liquid Segment Growth Rate (2024 to 2034)	4.5%
North America Market Share (2024)	33.8%
East Asia Market Share (2024)	22.6%
Key Companies Profiled	Procter & Gamble Unilever Henkel AG & Co. KGaA Kao Corporation LG Household & Health Care Amway The Honest Company Reckitt Benckiser Group Godrej Consumer Products

Which Facets are Driving the Demand for Apparel Dry Wash Sprays in the Market?

“Diverse Functions of Apparel Dry Wash Sprays”

Manufacturers have expanded the functions of apparel dry wash sprays, and they are no longer limited to cleaning. Dry-wash sprays with antibacterial properties are capturing the interest of consumers. Other additional functions include odor elimination, removing wrinkles, and adding freshness to the apparel.

“Demand for Organic, Natural, and Eco-Friendly Washing Solutions”

With growing eco-conscious trends, there has been an increase in demand for natural products. The apparel dry wash spray market is no different, as there is a clamor for sprays that are made from organic ingredients. Manufacturers are producing apparel dry wash sprays that are chemical-free and natural, catering to the needs of consumers. In addition, consumers are also inclined toward dry wash solutions as a way to save water, further boosting the industry.

What is Restraining the Expansion of the Apparel Dry Wash Spray Market?

“Derision About the Material Used in Apparel Dry Wash Spray as Well as Competition from Other Apparel Cleaning Solutions Hinders the Growth of the Market”

While manufacturers are moving towards using organic ingredients, the materials used in conventional apparel dry wash sprays are recognized as harmful to the environment. The use of chemicals and other materials harmful to the environment is giving apparel dry wash sprays a negative reputation among consumers.

Governments are enacting rules that restrict the use of certain materials that are not eco-friendly, putting curbs on the production and sale of conventional apparel dry wash sprays. Dry wash sprays face significant competition from traditional laundry practices, which restricts the apparel dry wash spray market growth.

Country-wise Insights

North America holds a considerable share of 33.8% of the global market and is pegged to be US$ 1,832 million in 2024. The market is expected to register a CAGR of 4.8% through 2034. By the end of the forecast period, the North America market value is expected to reach US$ 2,923.0 million, with an industry share of 32.8%.

East Asia is another fertile region in the market. In 2024, the market share for the region is estimated to be 22.6%, with a valuation of US$ 1,225 million. The market is expected to grow at a CAGR of 6.4% over the forecast period. By 2034, the valuation of the market in East Asia is expected to be US$ 2,282.0 million, with an increased share of 25.6% of the global market.

What Makes Japan a Promising Market for Apparel Dry Wash Spray Suppliers?

“Popularity of Anti-wrinkle Sprays in Japan”

Attribute	Details
CAGR (2024 to 2034)	6.6%

The apparel dry wash spray market’s value in Japan is anticipated to be US$ 328.3 million in 2024. The market is expected to register a CAGR of 6.6% from 2024 to 2034. By the end of the forecast period, the market value is projected to reach US$ 620.6 million.

The Japanese population is getting increasingly busy. To fit cleaning clothes into their busy schedules, many people in Japan are turning to dry wash sprays. Anti-wrinkle dry wash sprays, in particular, are proving to be a hit among Japanese consumers who want to deck themselves properly. The large number of local suppliers also benefits the sale of products in Japan. Thus, Japan offers exciting opportunities for market players.

Why is the Apparel Dry Wash Spray Market Progressing in South Korea?

“Rising Obsession with Fashion in Korean Youth”

Attribute	Details
CAGR (2024 to 2034)	8.4%

The market value of apparel dry wash spray in South Korea for 2024 is marked at US$ 122.5 million. The market is expected to register a strong CAGR of 8.4% in South Korea over the forecast period, reaching a valuation of US$ 273.8 million by 2034.

The Korean youth are increasingly getting involved in fashion. As beauty standards and fashion sense continue to evolve in the country, clothes play a prominent part in Korean people’s lives. Thus, apparel cleaning solutions are being sought in the country, propelling the demand for apparel dry wash sprays.

Category-wise Insights

In 2024, conventional sprays are expected to account for 74.4% of the market share by nature. Natural and organic dry wash sprays are expected to account for the remaining 25.6% in 2024., Liquid apparel dry wash sprays dominate the market by form. In 2024, liquid apparel dry wash sprays are expected to account for 51.5% of the industry share. The runner-up spot is taken by foam, with an anticipated 28.2% of the market share in 2024.

Why are Sales of Conventional Apparel Dry Wash Sprays Rising in the Market?

“Ease and Effectiveness of Conventional Apparel Dry Wash Sprays”

Attribute	Details
Market Share in 2024	74.4%

Conventional apparel dry wash spray is expected to account for 74.4% of the market share by nature in 2024. Through 2034, the product is expected to progress at a CAGR of 3.7%. By the end of the forecast period, the share of conventional sprays is expected to be 64.9%.

Conventional apparel dry wash sprays have already earned the trust of consumers. Manufacturers have also refined the process of making conventional sprays, making the production cost-effective. However, increasing concern about the environment has led to an uptick in demand for organic apparel dry wash sprays.

Competitive Landscape in the Apparel Dry Wash Spray Market

Key players in the apparel dry wash spray industry include Procter & Gamble, Unilever, Henkel AG & Co. KGaA, Kao Corporation, LG Household & Health Care, Amway, The Honest Company, Reckitt Benckiser Group, and Godrej Consumer Products.

The market for apparel dry wash sprays is competitive, as both multinational giants and small-scale local players have scope to flourish. Local players provide a cost-effective solution for consumers, while the top companies focus on innovation.

Sustainability is a prime concern for many of the market players. Thus, many players are shifting production towards eco-friendly practices and the use of organic ingredients.

Recent Developments in the Apparel Dry Wash Spray Market

• In 2019, Love Home and Planet launched a new dry wash spray that is geared towards getting rid of wrinkles in clothes. The product is 100% vegan.

• In 2016, Henkel AG & Co. completed the acquisition of The Sun Products Corporation. Henkel strengthened its already dominant position in the market by means of the acquisition.

Segmentation of Apparel Dry Wash Spray Market Research

• By Nature:

  • Natural/Organic
  • Conventional

• By Form:

  • Foam
  • Liquid
  • Powder

• By Product Type:

  • Fabric Refreshers
  • Steamer Boosters
  • Ironing Sprays
  • Wrinkle Releasers
  • Static Removers

• By Price Range:

  • High
  • Medium
  • Low

• By Application:

  • Professional
    • Upholsteries
    • Draperies
    • Clothing
  • Residential

• By Sales Channel:

  • Modern Trade
  • Departmental Stores
  • Online Retailers
  • Direct to Consumers
  • Third Party to Consumers
  • Drug Stores
  • Other Sales Channels

• By Region:

  • North America
  • Europe
  • Latin America
  • East Asia
  • South Asia & Oceania
  • Middle East & Africa