Restroom Cleaning Supplies Market

Restroom Cleaning Supplies Market Forecast and CAGR

According to latest research by Fact. MR, restroom cleaning supplies market is set to witness significant growth during 2021-2031 with a CAGR of 5%. The key manufacturers in the market are lately focusing on innovation and improvement of their product. By introducing a new product type as per consumer requirement and compelling use of the product in different industries is helping to grow up company’s business.  Demand for the product will witness sizeable recovery in short-term, with optimistic growth outlook in the long-run.

What is Driving Demand for Restroom Cleaning Supplies Market?

The growing awareness concerning sanitary hygiene has boosted the growth of restroom cleaning supplies demand. Due to the rise in infectious diseases, people across the globe are extremely perturbed about their health while using washroom facilities.

According to World Health Organization over 2.0 billion people across the globe still do not have basic sanitary facilities. Inclusive of the concerns, several government are focusing on proper sanitary facilities across their domestic geography which again leads to the need for cleaning services.

In the past few years the restroom cleaning products have shown a drastic uprise in demand owing to the evolving end-user requirement for the effective and hygienic cleaning solutions. Rapid urbanization with an increasing attitude of smart and flexible living has increased the need for the construction of buildings and houses with modern washroom and better sanitation leading to growth in demand for cleaning supplies.

Government thrust on Sanitation and Private Collaborations Likely to Augment Restroom Cleaning Supplies Market Sales

Over the past half decades, several initiatives were taken by the governments across the globe in collaboration with private players to lift up consciousness on improving safe and clean sanitary solution in rural and underdeveloped areas, thereby bestowed restroom cleaning solution sales.

Joint efforts by NGOs and several cleaning products suppliers in emerging economies including Africa, Asia Pacific and Eastern Europe are also fueling the sales for restroom cleaning supplies.

Additionally, campaigns led by several private companies in collaboration with governments and various social organization across the globe have resulted in the growth in sales of restroom cleaning supplies. For instance, Hindustan Unilever Limited introduced ‘Swachh Aadat, Swachh Bharat' programme pursuant to Government of India's “Swachh Bharat Abhiyan” to promote better health, hygiene and sanitary practices.

US and Canada Restroom Cleaning Supplies Market Outlook

US considered as the most prominent region for cleaning supplies business globally. The US restroom cleaning supplies demand is set use stride on the historic pattern of incremental rise during the assessment period 2021-2031. Demand is likely to remain amplified in the next couple of years, owing the fast growing consumption in household and commercial sector.

In terms of restroom cleaning supplies, the US held the largest market share at global level valued over USD 10 billion in 2019. Considering the COVID-19 pandemic situation, the US consumption for cleaning products is expected to gain traction during the forecast period.

Canada also portrays huge demandable opportunities in the region alongside with the US. Owing to the fast growing development in construction industry along with developing mindset of people to live safe and hygienic, the demand for cleaning supplies is growing at a fast pace.

Asia Pacific Demand Outlook for Restroom Cleaning Supplies Market

Asia Pacific is one of the top emerging regions for cleaning supplies owing to the rapid growth in urbanization and consumer awareness about health and hygiene. People from China and India are increasingly opting for efficient and advanced cleaning products and solutions including restroom cleaning supplies to keep their surroundings clean and disinfected.

Many countries across Asia Pacific critically impacted by COVID-19 pandemic, which has led to uncountable deaths and severe decline in economic activities.

India being highly effected by COVID-19 witnessed for highest single day case hike across the globe. Pandemic ended up causing an increase in consciousness of taking care of personal health and hygiene, people in Asia Pacific specially China and India have been witnessed for fast pace consumption of cleaning products and the scenario is expected to continue for next five years.

Over the pandemic period the sale of cleaning products and solution in both the countries increased by 30% as compared to the sales over the same period in previous years.

China as an individual shows more than 45% growth in terms of restroom cleaning products sale. Huge population along with emerging demand, China and India are considered to be the most lucrative destinations for the cleaning supplies business.

Who are the Key Manufacturers and Suppliers of Restroom Cleaning Supplies Market?

Some of the leading manufacturers and suppliers of restroom cleaning supplies market include

• Unilever
• Henkel AG & Co. KGaA
• S. C. Johnson and Son Inc.
• Procter & Gamble
• Church & Dwight Inc.
• Reckitt Benckiser Group Plc.
• Kao Cooperation
• Reckitt Benckiser Group Plc.
• The Clorox Company
• Church and Dwight Inc.
• PandG
• Baldha Industries Private Limited 

In a highly fragmented market, the manufactures with unique product appearance and quality attract the consumer. Although, leading players across the globe accounts for more than 35% of the share but still they are facing challenges to cooperate with local manufacturers in domestic place.

 Key players are mostly focused towards launching products that can be easily differentiated from their competitor’s offerings. Key strategy adopted by the manufacturers are like including fragrance to the products, attractive prints, flexible packaging and launching product for specific as well as all round applications.

Restroom Cleaning Supplies Market Report Highlights:

• Detailed overview of parent market
• Changing market dynamics in the industry
• In-depth market segmentation
• Historical, current and projected market size in terms of volume and value
• Recent industry trends and developments
• Competitive landscape
• Strategies of key players and products offered
• Potential and niche segments, geographical regions exhibiting promising growth
• A neutral perspective on market performance
• Must-have information for market players to sustain and enhance their market footprint

Key Segments

• By Product Type

  • Fragrance based
  • Plain without fragrance
  • Others

• By Form

  • Solid
  • Liquid
  • Gel

• By Sales Channel

  • Online
    • Direct to Consumer
    • Third-Party Online
  • Offline
    • Supermarket
    • Specialty Stores
    • Retail Shops
  • Others

• By End-use

  • Household
  • Commercial
  • Others

• By Region

  • North America
    • US
    • Canada
  • Latin America
    • Brazil
    • Mexico
    • Argentina
    • Rest of Latin America
  •  Europe
    • Germany
    • France
    • Spain
    • UK
    • Italy
    • BENELUX
    • Russia
    • Rest of Europe
  • East Asia
    • China
    • Japan
    • South Korea
  • South Asia & Oceania
    • India
    • Thailand
    • Malaysia
    • Indonesia
    • Australia
    • New Zealand
    • Rest of South Asia & Oceania
  • Middle East and Africa
    • GCC Countries
    • South Africa
    • Turkey
    • Rest of Middle East and Africa

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.

NOTE - All statements of fact, opinion, or analysis expressed in reports are those of the respective analysts. They do not necessarily reflect formal positions or views of the company