Organic Rice Syrup Market

Organic Rice Syrup Market Outlook (2024 to 2034)

Global organic rice syrup market revenue is estimated at US$ 825.3 million in 2024 and is forecasted to increase at a CAGR of 5.1% to end up at US$ 1.36 billion by 2034.

Organic rice syrup, as a sweetener, is used in various food and beverage applications. Since it is a completely glucose-containing sugar, it is mostly utilized as a sugar substitute. The food and beverage industry uses organic rice syrup primarily because of its inherent qualities of being gluten-free, organic, natural, non-GMO, and allergen-free. Since it is made from plant sources, it is ideal for 'vegan' and 'vegetarian' cuisines, which is complementing overall organic rice syrup market growth.

Several products such as cereals, snack bars, tea, coffee, juices, baked goods, and many others use organic rice syrup as a sweetener. It is also regarded as a healthy hypoallergenic diet supplement that aids in the battle against diabetes and other illnesses. The rising use of rice syrup as a sweetener substitute is majorly driving market expansion, with North America and Europe projected to be lucrative markets for manufacturers over the coming years.

• Suppliers in the East Asia region are experiencing good profit margins as the market share of this region increased from 21.6% in 2019 to 22.8% in 2024.
• The market in North America is estimated to reach a value of US$ 212.8 million in 2024.
• The South Korea market is forecasted to expand at a CAGR of 7% from 2024 to 2034.

Report Attribute	Detail
Organic Rice Syrup Market Size (2024E)	US$ 825.3 Million
Forecasted Market Value (2034F)	US$ 1.36 Billion
Global Market Growth Rate (2024 to 2034)	5.1% CAGR
United States Market Share in North America (2034F)	84.7%
Japan Market Growth Rate (2024 to 2034)	5.7% CAGR
North America Market Share (2024E)	25.8%
East Asia Market Growth Rate (2024 to 2034)	5.3% CAGR
Key Companies Profiled	Suzanne’s Specialties; Nature’s One, Inc.; Wuhu Deli Foods Co. Ltd.; Axiom Foods; California Natural Products (CNP); ABF Ingredients; Cargill Incorporated; ADM; Wuhu Haoyikuai Food Co. Ltd.; Gulshan Polyols Ltd.; Malt Products Corporation; Habib Rice Products Ltd.; Lundberg.

What’s Amplifying Market Opportunities for Rice Syrup producers?

“Rising Cases of Cardiac Diseases and Strong Demand for Sugar Substitutes”

Customers are increasingly opting for sugar substitutes due to heightened awareness of the health risks associated with sugar intake. Rising sales of rice syrups are linked to growing health concerns such as diabetes, high blood pressure, and various heart ailments.

The appeal of organic rice syrup is enhanced by the fact that it is made from rice grown without pesticides, fertilizers, chemicals, or other synthetic substances, making it a premium sweetener. Moreover, organic rice syrup is free of fructose, which helps protect against several negative health effects, such as insulin resistance and fatty liver.

Which Factors Have Significantly Affected the Profits of Rice Syrup Manufacturers?

“High Retail Prices and Complex Production Process”

Though organic rice syrup is increasingly desired, suppliers in the market face several challenges, primarily the high production costs. The process of producing rice syrup is complex and involves multiple stages, including fermentation and other processing steps, to ensure it remains organic. These steps significantly increase the cost of the final product, leading to a higher retail price for organic rice syrup in the marketplace. Consequently, these factors have potentially limited the market and discouraged more people from switching from traditional syrup to organic rice syrup. These factors are hindering the expansion of the organic rice syrup market size.

How are New Companies Trying to Distinguishing Themselves in This Business Space?

“Leveraging the Organic Food Ingredient Trend”

Global demand for healthy sweeteners for daily use in food is increasing rapidly, presenting new industry participants with opportunities in the market for organic rice syrups in the coming years. The use of organic food ingredients, such as organic rice syrup, is also rising in response to the growing demand for organic food products worldwide. This trend is fostering a promising market environment for new producers of organic rice syrup.

• Ciranda Inc., a provider of organic, non-GMO, and fair trade ingredients, teamed up with Matco Foods Ltd., a rice exporter based in Pakistan, to create two kinds of sweeteners: organic clarified rice syrup and organic rice syrup. Both products are made from brown rice.

Country-wise Analysis

As more people around the world start to understand the ill effects of artificial sweeteners, they have the desire to shift to natural sweeteners including organic rice syrup. A few of the major countries contributing to this market include the United States, China, Japan, South Korea, and Canada. Among all these countries, the United States holds a substantial organic rice syrup market share.

Why are Consumers in the United States Increasingly Choosing Organic Rice Syrup?

“Organic Rice Syrup Contributing to Reduction of Obesity-Related Health Issues”

Attribute	United States
Market Value (2024E)	US$ 177 Million
Growth Rate (2024 to 2034)	6% CAGR
Projected Value (2034F)	US$ 317.9 Million

In North America, the United States is poised to account for 83.2% market share in 2024 and is projected to hold 84.7% by the end of 2034. The United States has one of the highest obesity rates compared to other countries. This obesity often results from consuming unhealthy and junk foods and sweets, which can lead to fat accumulation and become fatal if not addressed in time. As a result, more people are trying to change their eating habits and recognize the true value of health.

Organic rice syrups are healthy sweeteners that allow consumers to enjoy sweets without experiencing adverse effects on the body. Due to this factor, the sales of organic rice syrups have grown steadily across the country, significantly increasing profits for organic rice syrup suppliers.

What is Influencing Market Growth in China?

“Desire for Plant-Based Sweeteners Increasing Among More People”

Attribute	China
Market Value (2024E)	US$ 145.8 Million
Growth Rate (2024 to 2034)	5.1% CAGR
Projected Value (2034F)	US$ 239.5 Million

In today's information-based world, people are becoming increasingly aware of the negative effects of consuming artificial and chemical-based products, which can lead to major health defects. As a result, the demand for organic rice syrups has steadily increased over the years. In China, the large population is also expected to shift to organic rice syrups as people become more aware of their benefits compared to artificial sweeteners available in the market. In addition, the enjoyment of adding flavors to food to make it more diverse and appealing, bringing new textures to dishes, is further driving the market to new heights.

Category-wise Evaluation

The market for organic rice syrup is segmented by raw material into brown rice syrup and white rice syrup. By application, it includes bakeries, confectioneries, beverages, processed foods, dressings and spreads, dairy products, and ice creams. People prefer buying rice syrup from hypermarkets/supermarkets due to the diverse product options available to them.

Why is White Rice Syrup Becoming the Preferred Choice Over Brown Syrup?

“Neutral Flavor and Clear Appearance of White Rice Syrup Enhancing Its Versatility”

Attribute	White Rice Syrup
Segment Value (2024E)	US$ 547 Million
Growth Rate (2024 to 2034)	4.8% CAGR
Projected Value (2034F)	US$ 879 Million

Utilization of raw materials is a critical aspect of any industry, and in the case of rice syrup, white rice syrup has emerged as the favored choice among end users. This trend can be attributed to its higher frequency of use compared to brown rice syrup. White rice syrup's neutral flavor and clear appearance make it a versatile ingredient for various applications in the food and beverage industry. Its widespread availability and cost-effectiveness further contribute to its significant usage, positioning it as the leading raw material in the rice syrup market.

Which End Use Has Emerged Most Lucrative for Market Players?

“Rising Preference for Natural Ingredients in Household Settings”

Attribute	Household
Segment Value (2024E)	US$ 525 Million
Growth Rate (2024 to 2034)	5.3% CAGR
Projected Value (2034F)	US$ 876 Million

Rising popularity of organic rice syrup can be largely attributed to the growing preference for natural and health-conscious products among consumers, especially in household settings. As more individuals seek organic alternatives, the demand for organic rice syrup has surged, leading to increased sales for suppliers. This trend reflects a broader consumer shift towards clean-label products and healthier sweetening options, establishing a key organic rice syrup market trend.

Market Competition

Key players in the organic rice syrup market are focusing on introducing new products including flavored syrup and rice starch products.

• In 2024, Cargill introduced a new rice syrup powder to its plant-based portfolio. The company has also collaborated with organic rice syrup to create organic vegan chocolate that has an earthy flavor. Cargill has also said that it will increase its production of organic, non-GMO tapioca syrup, with upgrades to its plant in Cikande, Indonesia, that will allow it to reach its annual production target of 12,000 metric tons by 2024.
• Batory Foods launched a new organic brown rice syrup, which is Non-GMO Project Verified, certified organic, and gluten-free. This syrup has multifunctional properties and has led additives and preservatives in June 2021.
• Briess Malt & Ingredients Co. launched a new organic rice syrup, which is made from 100% organic brown rice and is gluten-free and non-GMO Project Verified in February 2021.

Fact.MR provides detailed information about the price points of key organic rice syrup manufacturers positioned across the world, sales growth, production capacity, and speculative technological expansion, in this updated report.

Key Segments of Organic Rice Syrup Market Research

• By Type :

  • Brown Rice Syrup
  • White Rice Syrup

• By Application :

  • Bakeries
  • Confectioneries
  • Beverages
  • Processed Foods
  • Dressing & Spreads
  • Dairy Products
  • Ice Cream

• By End Use :

  • Household
  • Commercial

• By Distribution Channel :

  • Direct Sales
  • Indirect Sales
    • Hypermarkets/Supermarkets
    • Convenience Stores
    • Specialty Stores
    • Online Retailers
    • Others

• By Region :

  • North America
  • Latin America
  • Eastern Europe
  • Western Europe
  • East Asia
  • South Asia & Pacific
  • Middle East & Africa