U.S. Air Purifier Market Analysis, By type (Self-Contained/standalone, In-duct), By Technology (HEPA Filters, Activated Carbon Filters, Ionic Filter, Ultra-violet (UV) Technology), By Coverage Area, By Use Case, By Sales Channel, By Region - United States Market Insights 2022-2032

U.S. Air Purifier Market Outlook (2022-2032)

The U.S. air purifier market accounts for a valuation of US$ 3.7 billion in 2022 after expanding at 4.7% CAGR from 2017 to 2021. Sales of air purifiers in the United States are forecast to increase rapidly at 6.6% CAGR and reach a valuation of US$ 6.7 billion by 2032. The market is poised to provide US$ 2.9 billion of absolute dollar opportunity over the assessment period.

Increased household spending coupled with the growing health-conscious population is driving the sales of air purifiers in the U.S. Household spending on improving indoor air quality almost doubled in the past three years in the country, which bodes well for air purifier suppliers in the United States.

U.S. Sales Analysis of Air Purifiers (2017-2021) Vs. Market Growth Forecasts (2022-2032)

Rising air pollution levels coupled with the increasing prevalence of airborne diseases are anticipated to positively influence air purifiers’ market growth in the United States. The introduction of several stringent regulations and standards for regulating air pollution is also expected to drive industry growth.

Awareness campaigns undertaken regarding the health hazards of poor air quality are likely to augment the adoption of air purifiers over the coming year in the United States.

Deteriorating air pollution levels are to bode well with the sales of air purifiers. High spending on installing high-grade air purifiers to render the environment pathogen-free is another factor that will supplement market growth over the coming years.

• Short Term (2022 Q2 to 2025): Rising consumer awareness regarding the hazardous effects of poor indoor air quality to drive short-term demand for air purifiers.
• Medium Term (2025-2028): Integration of smart and automatic air purifiers in homes to support medium-term market growth.
• Long Term (2028-2032): Innovation in air purifiers by prominent manufacturers along with product developments to contribute to long-term market growth.

According to detailed industry research by Fact.MR, a market research and competitive intelligence provider, the market for air purifiers in the United States registered a historic CAGR of 4.7% (2017-2021). As per the market analysis, U.S. sales of air purifiers are projected to increase faster going ahead at 6.6% CAGR during the assessment period of 2022-2032.

The above images describe market share analysis of technology and region in a nutshell. HEPA filters, under the technology segment, accounted for the largest market share of 63.8% in 2021.

Why are Air Purifier Sales Increasing Rapidly across the U.S.?

“Integration of Smart Air Purifiers in Smart Home Ecosystems”

Smart air purifiers are sleek, portable, and easy-to-use smart home devices that automatically clean the air around. These purifiers can be controlled via an app and allow the user to control fan speed and runtime via a smartphone, and keep an eye on the temperature, air quality, and other particulate pollutants. These tech-savvy air purifiers are also compatible with other smart home products such as Google Assistant, Amazon Alexa, etc.

A built-in air quality monitor with the strength of electrostatic charging technology allows to automatically monitor, react, and purify the indoor air. Smart air purifiers come with electronic touch controls, making it easy to adjust fan speed and the functionality of connecting them to Wi-Fi.

Smart air purifiers also offer powerful filtration technology as they come equipped with a true HEPA filter, which can capture 99.7% of unwanted airborne particles such as dust, lint, allergens, bacteria, viruses, spores, pet danger, etc., with their electrostatic technology.

Furthermore, smart purifiers come with a filter life tracker in different shapes and sizes to allow consumers to choose as per their needs.

Rising popularity of these smart air purifiers across the U.S. will only drive market growth over the coming years.

“Environmental Pollution Concerns Elevating Air Purifier Demand”

Increasing globalization and infrastructural development along with massive construction projects being undertaken to develop transport, housing, airports, etc., have led to a rise in pollution levels due to the depletion of forest covers. High dependence on air conditioners is contributing to particulate matter emissions, propelling the need to install air purifying units.

For instance, in the United States, most premature deaths are caused by air pollution, which is often produced by burning fuel for transportation, power generation, and residential & commercial heating. Thus, concerns about rising pollution levels are anticipated to elevate the demand for air purifying systems for residential, commercial and industrial settings in the United States.

Region-wise Insights

Which Regions of the U.S. Account for Higher Demand for Air Purifiers?

The Mid-West U.S. air purifier market and South-East U.S. air purifier market hold 27.6% and 23.9% shares, respectively, in the overall United States market. These regional markets are predicted to rise 8.9% and 8.5% CAGRs throughout the forecast years.

Several factors are supplementing the demand growth for air purification in these regions. Rising smog and air pollution cases are expected to propel the adoption of air purifiers, thus complementing regional market growth. Increasing urbanization and rapid industrialization are somehow affecting the ecological balance and are deteriorating the air quality.

Therefore, rising awareness regarding the health hazards and diseases caused by exposure to harmful particulates will positively impact market growth.

In addition, air quality standards developed by the Environmental Protection Agency of the United States and the U.S. Clean Air Act and other emission reduction strategies are likely to lead to lucrative revenue opportunities for manufacturers in the United States air purifier market.

Implementation of regulatory actions and organizing management programs to create awareness among people will also drive the demand for air purifying units over the coming years.

Category-wise Insights

Will HEPA Filter Technology Continue Dominating the U.S. Marketplace?

Under the technology segment, the market is segmented into HEPA filters, activated carbon filters, ionic filters, ultra-violet (UV) technology filters, and others.

Amongst them, the HEPA filters segment accounts for 63.8% share of the overall market. The segment is likely to register 6.7% CAGR throughout the forecast years on the back of these filters being highly reliable and efficient in trapping airborne particles such as dust, pollen, smoke, etc.

Activated carbon filters constitute small pieces of carbon in granular or powdered form and are treated with oxygen to open the pores of carbon atoms, thereby increasing the surface area of carbon, making it porous, thereby augmenting the ability to absorb airborne particles.

The activated carbon filters segment holds 16.2% market share and is predicted to rise at a CAGR of 5.9% on the back of the use of these filters for absorbing gases and odors from chemicals, cooking, pets, smoke, etc.

Ionic filters hold 6.6% share in the overall market and as they are not required to be replaced frequently; however, their market penetration is likely to increase over the coming years. The segment is projected to rise at 4% CAGR over the assessment period.

Why are Commercial Air Purifiers Seeing High Sales across the United States?

The air purifier market in the U.S., under use case, is segmented into residential, commercial, and industrial.

Commercial use case of air purifiers holds 47.7% market share and the segment is projected to expand at 6.8% CAGR during the assessment period. Air purifiers are widely used across several commercial places such as hotels, offices, hospitals, movie theaters, conference centers, etc.

Activated carbon and HEPA air purifiers are mainly used in restaurants and hotels for removing smoke, odor, and other airborne particulates, thereby improving air quality. Use of air purifiers in commercial places helps in maintaining indoor air quality for the people working in those facilities and limits the spread of infectious diseases.

The other segments of residential and industrial hold 14.9% and 37.3% shares, respectively, in the market. These segments are predicted to expand at 10.9% and 3.8% CAGRS during the forecast years.

Rising awareness about the health risks caused by indoor air pollutants is driving the adoption of air purifiers for residential applications. Furthermore, several industries such as printing, food & beverages, chemicals, manufacturing, etc., make use of air purifying units to eliminate smoke, dust, and other harmful air particulates that are harmful to their employees.

Competitive Landscape

Key manufacturers of air purifiers in the United States are emphasizing launching new technologically-advanced products to enhance their market share. They are also relying on collaborations with other existing market players to expand their production capacities and garner a larger share of the market pie.

For instance :

• Honeywell International Inc. launched Electronic Air Cleaners (EACs) with ultra-violet systems and a new product line of indoor air quality sensors in 2020. This product not only removes impurities from the air but also provides filtration and disinfection without obstructing airflow.
• LG Electronics launched a wearable air purifier in 2020. The product is the future of healthy respiration and provides an extraordinary level of portable protection.

Fact.MR has provided detailed information about the price points of key manufacturers of air purifiers positioned across the U.S., sales growth, production capacity, and speculative technological expansion, in the recently published report.

Key Segments of U.S. Air Purifier Industry Research

• U.S. Air Purifier Market by Type :

  • Self-contained/Standalone Air Purifiers
    • Fixed/Wall Mounted
    • Portable
  • In-duct Air Purifiers

• U.S. Air Purifier Market by Technology :

  • HEPA Filters
  • Activated Carbon Filters
  • Ionic Filters
  • Ultra-violet (UV) Technology
  • Others

• U.S. Air Purifier Market by Coverage Area :

  • Up to 200 sq. ft.
  • 201-300 sq. ft.
  • 301-500 sq. ft.
  • 501-800 sq. ft.
  • 801-1200 sq. ft.
  • Above 1200 sq. ft.

• U.S. Air Purifier Market by Use Case :

  • Residential Air Purifiers
  • Commercial Air Purifiers
  • Industrial Air Purifiers

• U.S. Air Purifier Market by Sales Channel :

  • Online Sales of Air Purifiers
    • Company/Brand Websites
    • e-Commerce Websites
  • Offline Sales of Air Purifiers
    • Hypermarkets/Supermarkets
    • Specialty Stores
    • Others

• U.S. Air Purifier Market by Region :

  • West US
  • South-West US
  • Mid-West US
  • North-East US
  • South-East US