Monitoring the performance of athletes in practice sessions plays an instrumental role in helping them reach their peak performance goals faster. Sports equipment fitted with sensors can be collectively called as smart sports equipment that facilitate monitoring of athletes across multiple sporting events.
Increasing demand for data-driven analysis of sporting activities has a determinative influence on the sales of smart sports equipment. Lack of technological infrastructure in the global sports industry, however, becomes a key barrier for penetration of smart technologies in the field of performance monitoring.
Analyzed data has been of greater value, but is mainly affordable for teams backed with high funds and even greater stake of wining big league tournaments.
At a macroscopic level, smart sports equipment have found consumers that intend to use these tools not for competitive sporting events, but to gauge their healthy lifestyle and exercising regime on a daily basis.
Smart sports equipment are a limited range of sports accessories, products and equipment that are developed on advanced sensor technologies.
Sensors attached to these equipment can detect changes in the wearer’s body, collect the data, transfer this to remote or connected device, and facilitate analysis of the user’s performance during a sports activity.
According to Fact.MR, technological barriers in adoption of smart sports equipment will act as key restraints for expansion of the global smart sports equipment market through 2022.
By the end of forecast period, 2017-2022, the global market for smart sports equipment is expected to soar at a sluggish CAGR, raking revenues worth a little over US$ 1,260 Mn.
Smart Baseball Bats & Golf Sticks to Account for nearly 40% Global Revenue Share
In terms of products, the global smart sports equipment market is expected to witness higher sales of smart baseball bats and smart golf sticks. Increasing consumer spending in these two sporting events is expected to play a key role in driving the sales of smart golf sticks and smart baseball bats.
Moreover, the demand for sensor-equipped sporting equipment in baseball and golf is gaining traction owing to high reward money for sporting events across these categories, and increasing improvement of participants through data-driven performance analysis.
In 2017, global sales of smart baseball bats and smart golf sticks are expected to collectively account for close to 40% share of global smart sports equipment revenues.
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High Demand for Real-time Data Synching
Real-time data analysis of performance of the athletes can guide coaches towards identifying movements or tactics that are lowering the performance levels at particular instants of gameplay.
Wearing smart sports equipment and analyzing the data after the gameplay can be less productive than real-time data synching.
Technology experts can evaluate more information from the players’ performance, detecting moments of peak performance as well as fatigue.
The report projects that by the end of 2022, over US$ 500 Mn worth of smart sports equipment sold in the global market will be equipped with real-time data synching as a key connectivity feature.
- Under Armour Inc.
- NIKE Inc.
- Amer Sports Corporation
- adidas AG
- PUMA SE
- Callaway Golf Company
- Mizuno Corporation
- QUATTRIUUM INC.
- BABOLAT VS S.A.
- Game Golf
are key manufacturers of smart sports equipment profiled in the report.
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(Additional information, including cross-sectional data and country-wise analysis & forecast is available in the report)
While practice does make one perfect, evaluating the performance of athletes during practice sessions has a determinative influence on their performance at competitive sporting events.
Smart sports equipment are pegged to be the next-generation tool for assessing the competitive strength of athletes in the global sports industry. Although, lack of awareness and technological limitations are expected to influence slow penetration of smart sports equipment, globally.
The report, compiled by Fact.MR, provides in-depth analysis of the global smart sports equipment market for the forecast period 2017-2022, and offers key insights about future market direction.
The scope of Fact.MR’s report is to analyze the global smart sports equipment market for the forecast period 2017-2022 and provide readers an unbiased and accurate analysis.
Smart sports equipment manufacturers, stakeholders, and suppliers in the global sports industry can benefit from the analysis offered in this report. This report offers a comprehensive analysis, which can be of interest to leading trade magazines and sports journals.
The report commences with a brief information of the global smart sports equipment market. This executive summary sets the tone for the rest of the report, providing users the scope of the report.
The executive summary includes important facts and statistics on the global smart sports equipment market.
The next section offers an overview of the smart sports equipment market. This comprises an introduction to the market, along with a standard definition of the product – smart sports equipment.
In this section, market value and year-over-year growth is offered to the readers. Year-over-year growth provides readers with a broader view of growth patterns over the forecast period.
The report’s succeeding section focuses on drivers, restraints and key trends from macroeconomic, demand, and supply perspectives. Impact analysis of weighted average model-based growth drivers is contained in the report for better provision of decision-making insights to clients.
In order to offer readers with up-to-date information about the latest advancements in the global smart sports equipment market, the report provides updates about market opportunities, which can benefit leading manufacturers of smart sports equipment.
With continuous evolution of the sports industry, keeping a record of latest developments and trends is fundamental for smart sports equipment manufacturers to formulate key business strategies.
Detailed insights about raw material sourcing, supply chain, pricing analysis, list of distributors, and cost structure are provided in this section.
Considering the wide scope of the global smart sports equipment market and to offer in-depth insights, Fact.MR’s report provides segment-wise analysis and forecast.
The global smart sports equipment market has been categorized into product type, connectivity features, pricing, and region. This segmentation analysis also includes a detailed country-wise forecast provided across all parameters.
The report’s last section comprises of the global smart sports equipment market competitive landscape, to provide readers with the dashboard view of company analysis and market players.
This competitive intelligence is based on the providers’ categories across value chain, and their presence in the global smart sports equipment market.
Fact.MR is committed to offer unbiased and independent market research solutions to its clients. Each market report of Fact.MR is compiled after months of exhaustive research.
We bank on a mix of tried-and-tested and innovative research methodologies to offer the most comprehensive and accurate information. Our main sources of research include,
- Primary research
- Secondary research
- Trade research
- Focused interviews
- Social media analysis
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