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After Sun Care Products Market

After Sun Care Products Market By Product (Creams and Lotions, Cleansers and Foaming, Essential Oils, Gel & Scrubs), By Source, By End User, By Sales Channel - Global Insights 2021-2031

Analysis of After Sun Care Products market covering 30 + countries including analysis of US, Canada, UK, Germany, France, Nordics, GCC countries, Japan, Korea and many more

After Sun Care Products Market outlook

As per latest industry analysis on after sun care products, the market is estimated to exhibit steady growth, with its overall valuation reaching close to US$ 2.5 Bn in 2021. As per Fact.MR, a market research and competitive intelligence provider, overall market value is set to rise at a CAGR of 3.4% over 2021-31.

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Key Insights Covered in After Sun Care Products Industry Survey:

  • Market Estimates and Forecasts 2016-2031
  • Key Drivers and Restraints Impacting Market Growth
  • Segment-wise, Country-wise, and Region-wise Analysis
  • Competition Mapping and Benchmarking
  • Brand share and Market Share Analysis
  • Key Product Innovations and Regulatory Climate
  • COVID-19 Impact on Demand for After Sun Care Products and How to Navigate
  • Recommendation on Key Winning Strategies
After Sun Care Products Market

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2016-2020 Demand Analysis for After Sun Care Products Vs. Market Outlook for 2021-2031

Consumer awareness regarding the importance of skin care products is driving demand of after sun care products. Different types of sun care products helps in moisturizing as well as protection from tanning and anti-ageing.  There are various types of after sun care creams and after sun protection lotions, mainly depending on SPF levels.

Fact.MR projects the market to remain steady, exhibiting growth at 3.4% CAGR from 2021 to 2031 in comparison to the CAGR of 2.5% posted from 2016 to 2020.

Manufacturers are emphasizing on the use of natural ingredients to make natural oil after sun care products in order to appeal to health-conscious consumers. Natural products are nowadays being manufactured on Ayurveda science.

Increasing female working culture in developing countries is forecasted to boost demand of natural products. Customers are willing to pay premium prices for high quality, sustainable natural products due to growing health-consciousness.

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Competitive landscape highlights only certain players
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Will High Competition among Manufacturers Restrict New Market Entrants?

Manufacturers around the world have made the after sun care products market very competitive. Various products such as after sun care lotions, men’s after sun care products, and after sun care sprays from different brands have been introduced in the market with the goal of achieving big revenues and quick return on investment. Players are adopting bottle packaging of after sun care products to eradicate possible leakages.

Organizations are focusing on high profit margin products along with increasing online sales of sun care products. In developed countries, the after sun care space is highly concentrated, with only a few large corporations controlling a significant portion of the market.

Multinational corporations are investing to expand their footprint in countries such as China and India, which will drive market consolidation in these regions.

After sun care products market by Fact.MR

Country-wise Insights

Will After Sun Care Product Sales Gain Even More Traction in the U.S.?

According to Fact.MR, North America is a dominant region in the global after sun care products market, and is expected to witness a growth rate of 1.8% CAGR during the forecast period.

The U.S. is estimated to account for more than 84.2% of the North American market in 2021. The U.S. is a major market with high female expenditure that will highly influence demand for sun care products.

How are Government Initiatives Supporting Production of After Sun Care Products in India?

According to Fact.MR, demand for after sun care products of India is estimated to be valued at US$ 6.7 Bn in the year 2021. The Indian government is supporting the manufacturing of chemicals. India can be a strategic hub for manufacturing due to easily available raw materials and economical availability of labour for manufacturing.

The Government of India is launching many production link incentive schemes and doing reforms for the growth of the manufacturing industry. Manufacturing of after sun care products in a continuous process, with the advantages of digitalization and industry 40. helping the industry to increase efficiency.

Process optimizations used in manufacturing through skill development is important for increasing profit margins. India also has the second-largest population, and therefore, there are plenty of customers for after sun care products.

Why is China a Dominant Market in Asia Pacific?

China is estimated to account for more than 46% of the Asia Pacific share in the year 2021. Asia Pacific countries are developing at decent rate.

In comparison to the West, customers are more aware of the potential of after sun care products. Labor for manufacturing is often less expensive and less regulated. China is interested in the manufacturing of beauty products at a larger level, and most raw materials are easily available in the country.

Will Focus on Product Safety Continue Driving Sales of After Sun Care Products in the U.K.?

In Europe, the U.K. accounted for 23.9% of market share in 2021. Consumer interest in product quality and safety is one of the most important developments in developed economies, particularly in the United Kingdom.

Consumers are interested in how suppliers of various raw materials utilized in after sun care items are held accountable. The market in the U.K. is forecasted to rise at 4.1% CAGR during the forecast period. The U.K. market for beauty care products is witnessing steady growth.

Category-wise Insights

Why is Demand for Creams and Lotions High?

Amongst the product types, creams and lotions are the most ideal and hold a leading share of more than 63.5%, and the segment is anticipated to expand at a CAGR of 1.8% over the forecast period.

Growing consciousness concerning the benefits of using creams and lotions and easy availability have resulted in a growth in their demand over the last few years.

Which is the Preferred Source of After Sun Care Products?

Natural and organic sun care products are manufactured using plants and herbs. Increasing consciousness regarding the adverse effects of synthetic products has added to an upsurge in the demand for these products.

Demand for natural and organic products is forecasted to increase due to value inclination towards natural products.

Are Female End Users of After Sun Care Products Growing in Numbers?

Female end users are anticipated to hold a market value share of over 77% by 2031, and this segment is estimated to increase at a CAGR 2.5% through the forecast years 2021-31.

Female consumers are more inclined towards personal care products, and hence, hold a major share in the after sun care products space.

Will Online Stores Remain Leading Sales Channels of After Sun Care Products?

Sales through online stores are projected to rise at a CAGR of 5.5% through the forecast years. Among the sales channels, shopping from online stores is a trend that has developed progressively among consumers.

As online stores develop to become an essential rather than an amenity, it has generated opportunities in terms of creating products to gratify to busy regimes of consumers.

What is the Impact of COVID-19 on Demand for After Sun Care Products?

The health consequences of the COVID-19 pandemic are still being felt around the world. Though invisible to the naked eye, the virus's medical, societal, and economic consequences have been and will continue to be a major hindrance to human life.

In only one year, this menace has claimed the lives of millions of people around the world, and the mortality rate is expected to continue climbing.

After sun care products with moisturizers are recommended post Covid-19 for protection against skin diseases. After sun care products have the ability to heal the skin symptoms of COVID-19.

The pandemic disrupted the economy in many ways as strict lockdowns were imposed. After sun care product sales declined during Covid-19 as people did not use these products, besides shops and malls being closed.

Competitive Landscape

Rising awareness about healthy skin is fuelling demand for natural and organic after sun care products. These factors are creating lucrative growth opportunities for new and existing players.

Furthermore, this are encouraging market players to launch products enriched with all essential vitamins and minerals. Natural after sun care products are incorporated with several essential SPFs required to make the skin healthier.

  • In Jan 2020, Natura & Co., a Brazilian beauty company, announced the acquisition of Avon Products for a value more than US$ 2 Bn.

After Sun Care Products Market Report Scope



Market size value in 2021

USD 2.5 Billion

Growth Rate

CAGR of 3.4% from 2021 to 2031

Forecast Period


Historical Data Available for


Market Analysis

USD Million for Value

Key Countries Covered

  • US
  • Canada
  • Brazil
  • Mexico
  • Argentina
  • Rest of Latin America
  • Germany
  • U.K.
  • France
  • Italy
  • Spain
  • Rest of Europe
  • China
  • Japan
  • South Korea
  • India
  • Thailand
  • Malaysia
  • Indonesia
  • Australia
  • New Zealand
  • GCC Countries
  • Turkey
  • Northern Africa
  • South Africa

Key Market Segments Covered

  • By Product
  • By Source
  • By End User
  • By Sales Channel
  • By Region

Key Companies Profiled

  • L'Oréal S.A.
  • Natura &Co
  • Beiersdorf Aktiengesellschaft
  • Johnson & Johnson Services, Inc.
  • Avon Products, Inc.
  • Kao Corporation, Shiseido Co. Ltd
  • The Procter & Gamble Company
  • The Estee Lauder Companies Inc.
  • Unilever PLC
  • Christian Dior SE
  • Others
Report Coverage
  • Market Forecast
  • Company Share Analysis
  • Competition Intelligence
  • DROT Analysis
  • Market Dynamics and Challenges
  • Strategic Growth Initiatives


Available upon Request

Products Industry Research Categories:

  • Product:

    • Creams and Lotions
    • Cleansers and Foaming
    • Essential Oils
    • Gel & Scrubs
    • Other Products
  • Source:

    • Conventional Sun Care Products
    • Natural and Organic Sun Care Products
  • End User:

    • Sun Care Products for Males
    • Sun Care Products for Females
  • Sales Channel:

    • Modern Trade
    • Convenience Stores
    • Departmental Stores
    • Drug Store
    • Online Stores
    • Other Sales Channels

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The global after sun care products market is estimated to rise at a CAGR of 3.5% over the next 5 years due to growing demand for natural and organic sun care products.

Creams and lotions hold the largest share and demand is estimated to increase at 2.8% CAGR.

The global market for after sun care products expanded at 2.5% CAGR in the last 5 years.

Some of the leading companies offering after sun care products are L'Oréal S.A., Natura &Co, Beiersdorf Aktiengesellschaft, Johnson & Johnson Services, Inc., Avon Products, Inc., Kao Corporation, Shiseido Co. Ltd, The Procter & G

Key success factors supporting market growth are health consciousness and rising awareness for natural and organic products, improving cold chain infrastructure supporting expansion of packaged products, rising demand for credible labelling, and regula

The U.S., Germany, France the U.K., and China are the top countries driving high demand for after sun care products.

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