Fiber Blends Market

Fiber Blends Market Analysis by <3 Mg, 3 to 5 Mg, 6 to 7 Mg, and >7 Mg Dietary Fiber Content from 2023 to 2033

Analysis of Fiber Blends Market Covering 30+ Countries Including Analysis of US, Canada, UK, Germany, France, Nordics, GCC countries, Japan, Korea and many more

Fiber Blends Market Outlook (2023 to 2033)

The global fiber blends market is projected to secure a value of US$ 435 million by the end of 2033, up from US$ 252.2 million in 2023, as a result of global consumption of fiber blends increasing at a CAGR of 5.6% over the decade.

Fiber is a crucial component of a healthy diet since it helps with nutrient absorption, lowers cholesterol, and controls blood sugar. The purpose of fiber blends is to promote the proper operation of the digestive and elimination systems. Fiber blends are a blend of soluble and insoluble fibers with a unique probiotic.

Nutritional fiber blends are effective in helping people control their weight because they make individuals feel fuller. The significant rise in demand for herbal fiber blends and organic prebiotic fiber blends and the numerous initiatives taken by governments and regulatory agencies around the world to increase consumer awareness of food and beverage supplements are some of the factors boosting the blended fibers market size.

  • 3 to 5 mg fiber blends accounted for 42% share of worldwide sales in 2022.

The market for blended fiber has also experienced considerable diversification as a result of increased urbanization and busy lifestyles, which has fueled the demand for fiber-rich foods. People generally employ prebiotic fiber blends to temporarily relieve constipation and bowel irregularities.

The several health advantages of fiber blends are:

  • Weight Management: Fiber blends help suppress appetite, lessen sugar cravings, and stop certain fats from being absorbed by keeping one feeling full for longer.
  • Reduce Cholesterol: They assist the body in removing cholesterol from the intestines and decrease the amount of cholesterol that is absorbed from the diet.
  • Blood Sugar Stabilization: Blood sugar is stabilized by slowly and evenly releasing sugars into circulation, preventing a sharp rise and fall in blood sugar. This lowers the incidence of type 2 diabetes and obesity, as well as sustaining energy and clarity of thought throughout the day.
  • Heart Disease Prevention: Lowering cholesterol, maintaining blood sugar stability, and helping with weight control all help to minimize the risk of heart disease.
  • Healthy Gut: They improve a healthy gut environment by acting as a food supply for the good bacteria that live in the colon.
Report Attributes Details

Fiber Blends Market Size (2023)

US$ 252.2 Million

Forecasted Market Value (2033)

US$ 435 Million

Global Market Growth Rate (2023 to 2033)

5.6% CAGR

Market Share of 3 to 5 Mg Fiber Blends (2023)


Japan Market Growth Rate (2023 to 2033)

5.9% CAGR

United Kingdom Market Size (2033)

US$ 20 Million

Germany Market Size (2023)

US$ 29.3 Million

United States Market Growth Rate (2023 to 2033)

5.7% CAGR

Market Share of Soluble Fiber Blends (2023)


Key Companies Profiled

  • Add A Scoop
  • Boyd’s Alternative Health Inc.
  • BetterBody Foods
  • Mineral Resources International, Inc.
  • Kerry Group
  • Citrucel
  • Renew Life
  • Benefiber
  • Metamucil
  • Optimum Nutrition
  • Twinlab

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What is Widening the Horizon for Key Producers of Fiber Blends?

“Growing Health Consciousness among Consumers across Regions”

People's lifestyles have altered everywhere, in developed as well as developing countries. People are working nonstop to support themselves in these fast-paced economies. As a result, they are now consuming less nutrients in their daily diet. The market for fiber blends is expanding, mostly due to this factor. People have been shown to have a fiber shortage due to changes in eating patterns and lower daily fiber intake, which is again a crucial reason driving market growth.

Nutritionists advise taking fiber blends to help patients achieve enough levels of fiber in their bodies. The market is growing quickly as consumers become more aware of the importance of fiber in the body and how a deficit can have harmful repercussions.

Growing consumer preference for natural fiber blends over chemical fiber blends is driving the growth of the blended fiber market. Fiber blends are useful for increasing the body's total consumption of fiber. People's growing health consciousness has fueled market development.

“Increasing Prevalence of Gluten Intolerance”

Rising prevalence of gluten intolerance is opening up new opportunities for providers of fiber blends. Fiber blend manufacturing companies are emphasizing offering gluten-free, high-fiber variations as a result of consumer desire for gluten-free products.

Uptake of gluten-free supplements is also being fueled by fresh and creative promotional trends in the fiber blends market. To create fiber supplements that taste excellent and propel the market for fiber blends toward development, nutraceutical businesses are progressively experimenting with various fibers.

  • In 2018, the GHT companies announced the introduction of a new range of nutritional products that are entirely vegan.

How are Sales of Fiber Blends Being Hampered to Some Extent?

“Presence of Adulterated and Misbranded Products”

The Food and Drug Administration’s strict restrictions are a major obstacle to the commercialization of fiber blends. The process of reviewing and approving a product is time-consuming and expensive, and the manufacturing stage can result in high production expenses.

A rise in adulterated and misbranded products, along with false claims on labels, has eroded customer confidence in fiber supplements. The availability of substitutes such as synthetic blended fibers is probably going to have a detrimental effect on market expansion.

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What is Helping New Players Gain a Decent Market Position?

“New Companies Offering Sugar-free Fiber Blends to Combat Problems with Obesity & Diabetes”

A majority of individuals consume sugar, which is made up of soluble carbohydrates with a sweet flavor. Refined sugar, often known as table sugar, is typically processed and not a good choice as a sweetener. Naturally occurring sweeteners with a low glycemic index and easy digestion include vegetable and fruit sugars.

Start-ups are creating refined sugar replacements to combat problems with obesity and diabetes. New entrants offer sugar-free fiber blends and variations and concentrate on a blend of plant fibers & insoluble fibers and producing high-fiber blends, which is anticipated to fuel market development over the coming years.

  • A real cane sugar-based sugar replacement with soluble fiber is produced by a start-up based in the United States, Sugar 2.0. This characteristic of fiber allows the body to absorb carbohydrates more effectively and regulates blood sugar and cholesterol levels. Patients with diabetes and other related health issues can regulate their sugar intake with the use of the start-up's natural ingredients-based alternative.

Fiber Blends Market Overview

Country-wise Insights

Why is the United States an Opportunistic Market for Suppliers of Fiber Blends?

“Rapid Expansion of Health and Wellness Sector”

  • The market in the United States is forecasted to reach US$ 100.9 million by 2033.

Expansion of the health and wellness sector, together with an increase in the export of blended fibers, has created growth potential for the market in the country. New developments in fiber blends, such as those that come in a range of flavors and combinations help to decrease cholesterol levels and advance heart health.

The market for fiber blends is anticipated to expand as a result of the rising demand for fiber supplements to suit individual nutritional demands and the health advantages of dietary supplements. Consumers are spending more than usual due to a rise in disposable income, and as a result, they are willing to pay more for products with better taste and quality, providing manufacturers with fantastic opportunities to drive the market.

Why is Germany Exhibiting High Demand for Fiber Blends?

“Increased Investments in R&D Initiatives for Novel Products by Key Market Players”

  • Use of fiber blends in Germany is projected to expand at a CAGR of 6.3% over the next ten years.

Germany is the key contributor to the Europe fiber blends market. The presence of top producers of fiber blends and increased investments in R&D initiatives for novel products by key market players are boosting the revenue of the fiber blends market. The presence of the most recent self-care trends and rising prevalence of heart health disorders, and favorable attitude towards preventative healthcare measures are supporting market expansion.

How is the Market for Fiber Blends Progressing in China?

“Rapidly Increasing Trend of Personalized Nutrition”

  • Sales of fiber blends in China are valued at US$ 44.1 million in 2023 and are estimated to reach US$ 83.9 million by 2033.

Market growth is attributed to the growing prevalence of lifestyle disorders, the increasing trend of personalized nutrition, and rising consumer spending on health and wellness products. Market growth is driven by the widespread consumption of chewable fiber blends, the expanding consumer base, and the growing popularity of whole grain and high-fiber foods.

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Category-wise Insights

Why is Demand for Soluble Fiber Blends Gaining Traction?

“Soluble Fiber Blends Preferred Due to Rising Prevalence of Digestive Issues”

Based on fiber solubility, the market is classified into soluble and insoluble.

  • Consumption of soluble fiber blends is projected to increase at a CAGR of 5.9% through 2033 due to the rising prevalence of digestive issues.

Soluble fiber dissolves in water and in our digestive system, it transforms into a gel-like material. Soluble fiber blends soften stool and prevent constipation, which helps with digestion and blood sugar management.

The consumption of soluble fiber blends is increasing due to consumers shifting preferences toward sugar replacements. Increasing adoption of soluble fiber blends over insoluble dietary fibers in the food and beverage industry is boosting market revenue.

In comparison to formulations, including psyllium, soluble fiber blends are less likely to result in constipation because they don't include any artificial sweeteners, colors, sugars, or additives. To supplement daily soluble fiber consumption, soluble fiber blends offer a natural dietary supply of fiber in an easy-to-consume form.

Competitive Landscape

A crucial trend that is becoming increasingly popular in the soluble fibers market is product innovation. Leading companies are striving for market share in the extremely competitive worldwide market. To achieve a competitive edge, top companies in the fiber blends market prioritize quality control, product standards, supply chain management, and marketing activities.

For instance :

  • In 2021, Cargill introduced soluble fibers. With the use of Cargill's novel soluble fibers, sugar content in ice cream, candy, bakery goods, fillings, cereals, and dairy products can be reduced by up to 30% while still retaining the desirable look, taste, and texture.

Key Segments of Fiber Blends Industry Research

  • By Dietary Fiber Content (Per Serving) :

    • <3 Mg
    • 3 to 5 Mg
    • 6 to 7 Mg
    • >7 Mg
  • By Fiber Solubility :

    • Soluble
    • Insoluble
  • By Sales Channel :

    • Online
    • Offline
  • By Region :

    • North America
    • Europe
    • Asia Pacific
    • Latin America
    • Middle East & Africa

- FAQs -

What was the market size of fiber blends in 2022?

The global fiber blends market was valued at US$ 238.9 million in 2022.

What is the demand outlook for fiber blends?

Worldwide sales of fiber blends are expected to reach US$ 435 million by 2033.

What will the growth rate of the market be from 2023 to 2033?

Consumption of fiber blends is forecasted to increase at a CAGR of 5.6% through 2033.

What is the forecasted valuation of the market in Japan for 2033?

Demand for fiber blends in Japan is predicted to reach US$ 29.1 million by the end of 2033.

At what CAGR is the market in the United Kingdom projected to expand?

The market in the United Kingdom is set to rise at a CAGR of 5.4% from 2023 to 2033.

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