Low-Calorie Candy Market

Low-Calorie Candy Market Forecast and CAGR

There is a surge in demand for low-calorie candy because of rising concern of weight gain among kids, youngsters and adults. The study conducted by Centres for Disease Control and Prevention (CDC), stated that among every 5 children one is having obesity which has helped in the emergence of low-calorie products.

Moreover, the government is encouraging many health initiatives to lower down junk food and high calorie. These factors anticipated to boost the low-calorie candy market.

Candies are the most preferred confectionery in the world. Different types of candies consumed across the world such as hard candy, lollipops, chewing gum, gummies and many more.

The increasing number of confectionaries is one of the key reasons that is fueling the low-calorie candy market. Innovation in product and increasing target audience base are the key drivers that are predicted to fuel the low-calorie candy market during the forecast period.

Health Benefits Associated with Low-Calorie Candy driving the Market

Sugar is one of the key bases of calories in food. Now consumers are shifting their preference from high-calorie food to healthy and low-calorie food.

The demand for low-calorie hard candy is increasing due to its low sugar content and high nutrition value. The candy market is growing and that, in turn, has improved the market for low-calorie candy growth.

The US and Canada Demand Outlook for Low-Calorie Candy Market

Due to the rising demand for low-calorie chocolate products, the worldwide low-calorie candy market in North America is predicted to rise significantly. Low-calorie candy is made with natural sugar and with products containing sugar and fat in low quantities.

The low-calorie market is expected to increase during the projected period due to consumer preference for an enjoyable flavour experience with less sugar and calories and more nutritional content.

Expansion of candies having benefits with reasonable prices is likely to have future forecasts for the global low-calorie candy market.

For Instance, in 2019, Chocolette Distribution, a subsidiary of Chocolette Confectionary, has increased production in order to launch a new line of low-calorie Red Delight chocolate in the United States. All products in the Red Delight collection are certified gluten-free, non-GMO, vegan and Kosher.

Europe Low-Calorie Candy Market Outlook

Europe is projected to be a huge opportunity for low-calorie candy as the region is highly affected by obesity causes and diabetes. Candy makers are investing in product R&D in order to provide unique innovations for indulgence, particularly for the younger generation, and to make it fancier by using exotic ingredients such as vegan with no gluten, natural and organic ingredients, quinoa and chilli, non-GMO, and devoid of refined sugar, all while maintaining nutritional values.

Low-Calorie Candy Market Market: Key Players

Key manufacturers of low-calorie candy are

• TruJoy Sweets
• Nestle
• Hersey
• Russel Strover
• Mars
• Tootsie Roll
• Ricola
• Jelly Belly
• Sweets Without
• The Warrell Corporation
• Kraft Foods and De Bron
• Lotte and SmartSweets.

Candy manufacturers have begun to embrace new packaging techniques.

The technique involves convenient packs such as small calorie packs, multipacks, and versatile packs. The small, healthier size of candies, with reduced fats, has increased consumer demand for free fat candy.

Low-calorie candy manufacturers are creating new product lines and redesigning their marketing strategies to capitalize on the increasing popularity of nutritious snacks and gourmet confections.

Small and independent candy makers that ignited the early growth of these segments are now bridging competition from large manufacturers that have made

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain.

The report provides an in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.

Low-Calorie Candy Market Report Highlights:

• Detailed overview of the parent market
• Changing market dynamics in the industry
• In-depth market segmentation
• Historical, current and projected market size in terms of volume and value
• Recent industry trends and developments
• Competitive landscape
• Strategies of key players and products offered
• Potential and niche segments, geographical regions exhibiting promising growth
• A neutral perspective on market performance
• Must-have information for market players to sustain and enhance their market footprint

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain.

The report provides an in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.

Low-Calorie Candy Market: Market Segmentation

• On the basis of Product type, low-calorie candy market has been segmented as follows:

  • Soft Candy
  • Hard Candy
  • Jelly Candy

• On the basis of form, low-calorie candy market can be segmented as-

  • Solid Candy
  • Striped Candy
  • Layered Candy
  • Filled Candy

• On the basis of packaging, low-calorie candy market can be segmented as-

  • Paper Bags
  • Tin
  • Bottles and Jars
  • Stand-up Pouches
  • Cartons

• On the basis of Flavour, low-calorie candy market can be segmented as-

  • Chocolate
  • Vanilla
  • Citrus Flavours
  • Berries
  • Coconut
  • Caramel
  • Others (Watermelon, Apple)

• On the basis of distribution channel, low-calorie candy market can be segmented as-

  • B2B
  • B2C
    • Direct Sales
    • Modern Trade
    • Convenience Stores
    • Departmental Store
    • Specialty Store
    • Online Retailers
    • Other Sales Channels

• Based on the region, low-calorie candy market can be segmented as:

  • North America
    •  U.S. and Canada
  • Latin America
    • Peru, Mexico, Chile, Brazil and others
  • Western Europe
    • France, Germany, Belgium, U.K., Nordic countries, Luxembourg Spain, Italy and Netherlands
  • Eastern Europe
    • Poland and Russia
  • Asia Pacific
    • China, India, Japan, ASEAN, Australia, and New Zealand
  • The Middle East and Africa
    •  GCC, Southern Africa, and North Africa

Note: Although care has been taken to maintain the highest levels of accuracy in FACT.MR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.